online & offline: "what's on your mind?"

10
ONLINE & OFFLINE “What’s on your mind?”

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"What's On Your Mind?" - How to use social media to enhance your business.

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Page 1: Online & Offline: "What's on your mind?"

ONLINE & OFFLINE

“What’s on your mind?”

Page 2: Online & Offline: "What's on your mind?"

SOCIAL MEDIA MADE… FREE!

Be sure to visit ERA Wilder Realty’s BLOG to get our FREE Social Media Resource Kit. This Kit is your HOW TO GUIDE!

Page 3: Online & Offline: "What's on your mind?"

FACEBOOKYour ONLINE White & Yellow Pages

Fill out your profile COMPLETELY!

Make Friends (Wish them Happy Birthday! You’ll be surprised how these

two simple words will make a person feel. THEY WILL REMEMBER YOU!)

Listen first. Then, Share.

Utilize Facebook Events and Applications such as MarketPlace and MyListings, etc.

Response time is IMPERATIVE.

Be sure to visit ERA Wilder Realty’s BLOG to get our FREE Social Media Resource Kit. This Kit is your HOW TO GUIDE!

Page 4: Online & Offline: "What's on your mind?"

FACEBOOK: “COMMUNITY”ONLINE: Connect with your Neighbors and Businesses

- Use “Search”- Utilize Applications (“Neighborhoods”)

Create a PAGE for your Neighborhood (Get Neighborhood Association Approval First)

- List Community Information - List Events (Festivals, Garage Sales, Meetings, Open Houses- Share your information- Post Lost Pet Alerts- Neighborhood Watch info- Post Videos and Photos of Community Gatherings- Post Coupons for Nearby Stores- Ask questions (Listen! Engage!)- Invite People to Join (“Suggest to Friends”)

Become a FAN (“Like”) other Pages for Businesses in area

OFFLINE:Once you read about a community event ONLINE, get OFFLINE (turn off computer) and MAKE FACE-TO-FACE CONTACT!

Page 5: Online & Offline: "What's on your mind?"

TWITTER140 Character Status Updates (“What’s on your mind?”)

Connect with Friends, Clients, Businesses, Resources, etc.

Listen to conversations and gauge needs of others.

Share interesting information (Coupons, Open Houses, Links to Articles of Interest, Pictures, Videos, etc)

If your Neighborhood isn’t on Twitter, talk with your Association and offer to do it.

Response time is imperative otherwise you won’t be taken seriously.

Use TWITTER SEARCH and HASHTAGS to find out what others are saying about specific topics. (#realestate #ERA #FSBO)

Be sure to visit ERA Wilder Realty’s BLOG to get our FREE Social Media Resource Kit. This Kit is your HOW TO GUIDE!

Page 6: Online & Offline: "What's on your mind?"

LINKEDINCreate your account and fill it out completely.

Search for connections either by entering names or uploading your Contact Lists.

Connect to your Company Group or Page.

Connect with Groups of Interest and interact.

Create a GROUP for your Community if not already in place. Make sure to check with your Association first for approval. Volunteer to do this.

Response time is imperative!

Be sure to visit ERA Wilder Realty’s BLOG to get our FREE Social Media Resource Kit. This Kit is your HOW TO GUIDE!

Page 7: Online & Offline: "What's on your mind?"

YOUTUBEThese days, most phones and cameras have the ability to capture VIDEO. Use what you have to CREATE:

- Client Testimonials- Video Blog Posts- Agent Bio- Community Tours- Virtual Home Tours- Community Events (Festivals, Meetings, etc)- Fun Video of YOU with Clients (Showing Home, Writing Offer,

Delivering Closing Gift, etc)

Upload your videos to YouTube. Make sure to TAG and give each a DESCRIPTION.

Share your videos on Facebook, Twitter, Blogs, etc.Be sure to visit ERA Wilder Realty’s BLOG to get our FREE Social Media Resource Kit. This Kit is your HOW TO GUIDE!

Page 8: Online & Offline: "What's on your mind?"

HOW TO: FOLLOW ERA WILDER REALTY ONLINE

Website:http://www.erawilderrealty.com

Real Estate Careers: http://realestatecareersofsc.com/

Blog: http://www.erawilderrealty.com/blog

Facebook:http://www.facebook.com/ERAWilderRealty1

Twitter: http://twitter.com/ERAWilderRealty

YouTube:http://www.youtube.com/erawilderrealty1

LinkedIn:http://www.linkedin.com/companies/961731

Be sure to visit ERA Wilder Realty’s BLOG to get our FREE Social Media Resource Kit. Also, FOLLOW US on Facebook, Twitter and YouTube!

Page 10: Online & Offline: "What's on your mind?"

ONLINE & OFFLINE

“What’s on your mind?”

Elza HayenERAWilderRealty.com