open access publishing - the current landscape (biomed central) : maximise your research impact:...
DESCRIPTION
Part of the University of Sussex Library Open Access Week events.TRANSCRIPT
Open access publishing – the current landscape
Carrie Calder Head of Marketing,
BioMed Central
Scope• Open access 101
• Open access and impact
• Benefits of publishing in an OA journal
• The cost of OA publishing
• Open access – the future…
About BioMed Central
• Largest publisher of peer-reviewed open access journals
• Launched first open access journal in 2000
• Now publishes 206 OA titles
• >50,000 peer-reviewed OA articles published
• All research articles published under Creative Commons
licence
• Costs covered by 'article processing charge' (APC)
Open access 101
What is open access publishing?
• Gold route to publishing
• Reverse of traditional publishing business model
What does open access to scientific research mean?
• Universally available via the Internet, without any barriers to access
• Licensed so as to allow redistribution and reuse as long as attribution is given
• Permanently archived in an internationally recognized repository (e.g. PubMed Central)
Technology leads to changes
What’s the problem with the current system?
• Subscription-based access to research is a legacy of print-based economics – it makes no sense in an online environment
• The intellectual effort that goes into a research article comes from the research community (authors, peer reviewers, academic editors) but they lose control of it
• Double pay - cost of doing research, and the cost of subscribing to that research
Benefits of open access
• Transparency of costs
• Lack of subscription barriers ensures all researchers have access to your work
• Articles are available to all aggregators, indexing services, search engines etc.
• Breaks down barriers between fields
• Public access to research promotes engagement with, and understanding of, science and medicine
Open access and impact
Open access and impact
• Myths of OA
• Challenges to prove quality
• Impact Factors hard for new journals
BioMed Central journals with Impact Factors
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
Journals with IFs 0 1 3 6 10 15 25 27 42 57 77
5
15
25
35
45
55
65
75
85
Num
ber
of
journ
als
Official Impact Factors
Open access having impact
• Swan, A. (2010) The Open Access citation advantage: Studies and results to date.- 27 of 31 show open access having a positive citation advantage
- Where positive advantage - increase in citations varying from -5 to 600%
http://eprints.ecs.soton.ac.uk/18516/
Increasing impact for a society journal
2004 2005 2006 2007 2008
Impact Factor 0.318000000000001
0.408 0.375000000000001
0.717000000000001
0.899
0.05
0.15
0.25
0.35
0.45
0.55
0.65
0.75
0.85
0.95
Acta Veterinaria Scandinavica
Impact
Facto
r
Article visibility Question & Answer Q&A: Antibiotic resistance: where does it come from and what can we do about it?Gerard D WrightBMC Biology 2010, 8:123 (20 September 2010)[Abstract] [Full text] [PDF] [PubMed] [Related articles] [1 comment]
2. Accesses
8868 Review Childhood obesity, prevalence and preventionMahshid Dehghan, Noori Akhtar-Danesh, Anwar T MerchantNutrition Journal 2005, 4:24 (2 September 2005)[Abstract] [Full Text] [PDF] [PubMed] [Related articles] [Cited on BioMed Central] [2 comments]3. Accesses
7614 Opinion A cautionary tale of virus and diseaseRobin A WeissBMC Biology 2010, 8:124 (27 September 2010)[Abstract] [Full text] [PDF] [PubMed] [Related articles]4. Accesses
5748 Review Food Advertising and Marketing Directed at Children and Adolescents in the USMary Story, Simone FrenchInternational Journal of Behavioral Nutrition and Physical Activity 2004, 1:3 (10 February 2004)[Abstract] [Full Text] [PDF] [PubMed] [Related articles] [Cited on BioMed Central]
Article metrics
Benefits for authors publishing in BioMed Central
journals
Benefits for authors publishing in BioMed Central
journals• Open Access (High visibility, High impact)• Rapid publication
– View manuscript status via My BioMed Central– Immediate publication on acceptance– Final version available within 2 weeks of acceptance
• No color figure charges• No space constraints• Full use of web technology
– Easy-to-use manuscript submission process– YouTube-style movie display, in context of article– Intelligent handling of equations (MathML)
Top three reasons authors first consider BioMed Central • Read a paper published by BioMed
Central
• Recommended by a friend/ colleague
• Previously published with BioMed Central
The importance of happy authors
“I thought that the submission process was so smooothhh.....so much better than other journals!”
BMC Genomics author
“I was VERY PLEASED by the manuscript prep directions and the template. This is how manuscript prep should be. Really good job on that.”
BMC Biotechnology author
“Several of my colleagues have also published in BMC journals and everyone has been very happy with the
process. Thanks!”BMC Urology author
The cost of open access publishing
How do the finances work?• Article-processing charge (APC)
Covers– Editorial: handling of manuscripts– Technical: development, maintenance and operation of
online journal system– Production: Formatting and markup of articles, inclusion in
indexing services– Marketing: Making sure readers and authors know about
the journal– Customer service: Responding to authors/readers
• Web technology is used to keep costs low
Open access publication charges
• BioMed Central APC comparison page lists publishers’ open access charges
• BioMed Central’s charges (~£995 / $1620) are at the lower end
• For comparison, traditional publishers often charge $3000 or more for open access option, in addition to subscription charges
http://www.biomedcentral.com/info/authors /apccomparison
Article-processing charges - who pays?
• Authors may pay out of grant funds• Some funders provide a central fund for
open access publishing costs• Institutions may cover costs centrally,
on behalf of their authors, via BioMed Central Institutional Membership
• Some titles cover costs themselves
Institutional Membership
• Supporter MembershipInstitution pays a flat fee, authors pay a discounted Article Processing Charge
• Prepay MembershipInstitution covers cost of publication centrally, at a discounted rate
• Shared Support MembershipInstitution and author share the cost the APC equally
Future of open access…
Open access policies
30/06/2008 31/03/2009 03/31/2010
Departmental 4 6 21
Funder 23 35 44
Institutional 20 31 87
10
30
50
70
90
110
130
150
Growth in mandatesN
um
ber
of
mandate
s
Data courtesy of www.openscholarship.org
Policy highlights• 44 funder policies including RCUK,
Wellcome Trust, NIH Public Access Policy
• Institutional policies - 3 times as many policies than a year ago - Compact for open-access publishing equity (COPE) “supports equity of the business models by committing each university to the timely establishment of durable mechanisms for underwriting reasonable publication charges for articles written by its faculty and published in fee-based open-access journals and for which other institutions would not be expected to provide funds”
Information on all policies available at www.eprints.org/openaccess/policysignup/
Open access journals
3/31/2006 3/31/2007 3/31/2008 31/03/2009 03/31/2010
No. of journals 2158 2618 3302 3999 4863
500
1,500
2,500
3,500
4,500
5,500
Growth of journals in the DOAJ
Num
ber
of
journ
als
Increase in journals
2004 2005 2006 2007 2008 2009
Total journals 129 143 169 178 195 205
110
130
150
170
190
210
129
143
169
178
195
205
Growth in BioMed Central journal portfo-lio
Num
ber
of
journ
als
BioMed Central submissions
2004 2005 2006 2007 2008 2009
Submissions 6909 10806 15118 17206 21062 27128
2500
7500
12500
17500
22500
27500
6909
10806
15118
17206
21062
27128
BioMed Central growth in submissions
Num
ber
of
subm
issio
ns
Open access article share
Open access publishing,then and now…
2000 2010
And more…
Conclusions
• Open access movement going from strength to
strength
• Open access journals are proving to offer impact
• Open access journals proving to have benefits to
authors
• Challenges still exist but the future looks good for open
access...
Thank you