open new window with kongres. 2 from concept to realisation... from dreams to our fifth anniversary...

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OPEN NEW WINDOW WITH KONGRES

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Page 1: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

OPEN NEW WINDOW WITHKONGRES

Page 2: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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From concept to realisation ... from dreams to our fifth anniversary

• Kongres is the leading industry meetings magazine in South East Europe

• For the last 5 years Kongres has helped strongly position the region on the European and global meetings industry map

“We are interested in interactivity, multimedia, personalisation and media convergence! Content is King, the Readers are Queens!” Gorazd Čad, Editor in Chief

New Partners for a New Era

• Meetings Review International providing readers with quality content from the international meetings market

• PoslovniTurizam.com / CroatiaMeetings.com providing readers with relevant content from the Croatian meetings market

Page 3: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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New Kongres Magazine Supplements

In 2012 we will start with two new regular supplements:

CroatiaDaniela Kos from PoslovniTurizam.com will edit the Croatian supplement, bringing news, interviews and events from the Croatian meetings industry

Kongres TelescopeProvided by Rob Cotter, destinations journalist with Meeting Professionals International's One+ magazine. Opening with South Korea and then Greece, the section will focus on global industry meetings best practice and latest trends

Kongres is published 5 times a year: • March/April – IMEX issue• June/July• September/October• November/December – EIBTM issue • January Conventa special issue

Page 4: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Who are our readers?

• Kongres is regularly read by 36,000 meeting planners and other industry players from across Europe

• Freely distributed to the addresses of international corporate, association and governmental meetings organisers

• Print and digital issue, web portal, iPad application and FB community

• 5,000 print circulation (2.000 Slovenian + 3.000 International) + 36,000 digital circulation

• International edition mostly distributed to the Belgian market (34%), followed by France, Italy, the Netherlands, Germany and the UK

Page 5: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Kongres Magazine is media partner to important international tourism and MICE trade shows and events

Meet us at international trade shows

Page 6: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Readers are Buyers - meet them through different channels!

We open your WINDOWS to them

Kongres print

Kongres digital

Kongres stories

F2F meetings

Interactive TV

Choose the tools most in line with your sales objectives. With Kongres Magazine you can be sure you will achieve them!

Page 7: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Kongres Classic - Print

1/1 ad

1/1 PR article

1/2 PR article &1/2 ad

1/2 ad

1/3 ad

Page 8: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Destination guides

• Present the uniqueness of your destination to 36,000 event organisers

• Destination presentations can be separate or part of the magazine

43% of our readers keep magazine supplements fore more than a year!

• Large destination guide - basic information, news, products, interviews, reference projects, hot spots, destination offers (A4 format)

• Small destination guide - introductory presentation, destination characteristics, products/suppliers, presentation of different options and key players (format 14x14 cm)

Page 9: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Kongres digital

• E-monthly editions of Kongres magazine sent to 36,000 meetings organisers in Europe

• Every issue is available free of charge through the App Store

• Web site www.kongres-magazine.eu • FACEBOOK brings together about 4,000

friends, a number still growing• Kongres Newsletter - monthly selection of

the main news with presentations of our partners and selected destinations

Page 10: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Readers are also Viewers

• Audio-visual experience of the meetings industry

• KONGRES INTERACTIVE is broadcasting video content on congress capacities, advertisements and reportages. Together with respected Kongres Magazine co-worker Rob Cotter and supporting camera crew, we offer you reportage or interview preparation

• Access through our web portals • www.kongres-magazine.eu • www.conventa.info

Page 11: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Face-to-face Meetings

A) Congress Breakfast

We bring 10 meeting planners, your potential buyers, to breakfast. For you we will:• design the appropriate

database• design an invitation,

distribution and re-call• choose 10 participants

confirmed by the client• prepare the program and

presentation• prepare a report

B) Kongres Visit

We bring to your destination 20 selected event organisers and journalists. For you we will:

• design the appropriate database• design an invitation, distribution

and re-call• choose 20 participants confirmed

by the client• prepare the program and a

presentation• prepare a report

Serve them up your best ideas!

Page 12: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Price list - Kongres print

Format Price

Dimension A - 1/1 (inner) €1.490

Dimension A1 - 1/1 (page 4 of the cover) * €2.300

Dimension B - vertical 1/2 €820

Dimension C - horizontal 1/2 €820

Dimension D - horizontal 1/3 €690

Dimension E - horizontal 1/4 (Business card) €290

Dimension F - 2/1 double centre ad page €2.400

** The prices do not include VAT.

Page 13: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Price list - Destination presentation

Large destination supplement

One page €1.490

Two pages €2.300

Each page beyond two €750

Over 5 pages 5 % discount

Over 10 pages 8 % discount

Over 15 pages upon agreement

* The prices do not include VAT.

Destination supplement includes:

- Editing

- A journalist’s visit and the preparation of articles

- Design

- Print

- Distribution, charged by size of the supplement

Small destination supplement

Price per page €195

Minimum budget €3.000

Page 14: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Price list - Kongres digital

www.kongres-magazine.eu

a) Banner ads - dimension price

Wide skyscraper 160 x 600 pixels €540

Square 1 and 2 160 x 160 pixels €540

Square (all except 1 and 2) 160 x 160 pixels €420

Button 160 x 100 pixels €360

Large – leaderboard 728 x 90 pixels €960

b) PR article Up to 1200 words €960

* The prices do not include VAT. The prices are valid for a 3-month period or the time between two printed Kongres Magazine issues. A single space may host several (up to 3) alternating advertisements. Should a client desire exclusive ad space, 30 percent should be added to the above prices.

Kongres Newsletter

Publishing a logo €150

PR-Article (up to 100 words) + picture €150

PR-Article (up to 600 words) + picture €350

Sponsored issue of Kongres Newsletter * Upon request

* Sent to data base of 15.000 contacts, custom made for presentation of your company and products; analytics available upon sending, including providing you with up to 30 contacts who have clicked on your content

Page 15: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

Annual packages

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Format PriceAmount

PricexAmount Discount Total

1/1 in 4 issues €1.490 4 €5.960,00 20% €4.768,00

1/1 PR advertorial €1.490 1 €1.490,00 50% €745,00Meetings Services Spot in 4 issues (logo+contact) €150 4 €600,00 100% €0,00

PR in Kongres Newsletter €350 1 €350,00 100% €0,00

Leaderboard banner on web page (3 months) €960 1 €960,00 100% €0,00

TOTAL €9.360,00 41% €5.513,00

GOLD PACKAGE

Kongres is published 5 times a year: • March/April – IMEX issue• June/July• September/October• November/December – EIBTM issue • January Conventa special issue

Page 16: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

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Format PriceAmount

PricexAmount

Discount Total

1/2 in 4 issues €820,00 4 €3.280,00 15% €2.788,001/2 PR advertorial €820,00 1 €820,00 0% €820,00Meetings Services Spot in 4 issues (logo+contact) €150,00 4 €600,00 100% €0,00PR in Kongres Newsletter €350 1 €350,00 100% €00,00Square banner on web page (3 months) €540 1 €540,00 100% €00,00

TOTAL €5.590,00 35% €3.608,00

Annual packages

SILVER PACKAGE

Page 17: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

IMEX-EIBTM packages

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Format Price AmountPricexAmount Discount Total

1/1 in 2 issues – IMEX and EIBTM specials €1.490,00 2 €2.980,00 10% €2.682,00Meetings Services Spot in Kongres - 4 issues (logo+contact) €150,00 4 €600,00 50% €300,001/1 in IMEX catalogue “Your meeting partner in SE Europe” €195,00 1 €195,00 100% €00,00PR article in Newsletter€350 1 €350,00 100% €00,00

TOTAL €4.125,00 28% €2.982,00

PLATINUM PACKAGE

Page 18: OPEN NEW WINDOW WITH KONGRES. 2 From concept to realisation... from dreams to our fifth anniversary Kongres is the leading industry meetings magazine

Thank you!

For more information please contact:

Jan Klavora, Assistant to the Editor-in-Chief

Toleranca matrketing d.o.o.

[email protected]

+386 (0)1 430 51 03

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