opportunities for women with digital disruption
TRANSCRIPT
@chazgunningham
Charlie Gunningham
CEO, Business News
@chazgunningham
Digital Disruption: New Opportunities for Women in the workplace
@chazgunningham
I’m a digital guy
• School teacher 13 years
• eBusiness cofounder 13 years
• Business media… 3 years & counting
@chazgunningham
The night we dined with Dame Edna
@chazgunningham
Great things happen slowly
@chazgunningham
@chazgunningham
Revenue Trends 2011 -> 15
• Print ads - 30%
• Digital ads + 300%
• Event income ~ stable
“in print, online and in person”
@chazgunningham
Web Traffic HIGHER post pay wall!
@chazgunningham
Digital trends in Australia
• Disruption anytime, anywhere • 25% of WA GDP under attack
• “Always on” - parenting, stress
• Nature of ‘the job’ changes
• … opportunities and challenges #ideasboom
@chazgunningham
Economics of Gender
• 61% women in workforce (men 77%)
• Men earn 18% more (in WA, 25% more)
• 12% of Boards, 3% of CEOs are women
… yet 50.8% of population
=> Costs 20% GDP, $300bn/year
@chazgunningham
Social Justice of Gender
• 1.4 million women face physical violence
• 4,300+ violence restraining orders (WA women, 2015)
• Assault at work, public transport
• 59% of law students are women (WA)
… but only 15% of legal partners & barristers
… 20-40% judges
@chazgunningham
Source: Women’s Report Card 2015
@chazgunningham
Innovation / Trends
• Importance of STEM
• Subscriptions (SaaS) • it’s all about the base
• Paid parental leave for all
• Returning to work
• Experienced, 9.30am-2.30pm, 3-4 days
• Pt-time top level execs
@chazgunningham
More women
More men
Source: Women’s
Report Card 2015
@chazgunningham
More women
Job Disruption
More men
@chazgunningham
Maintaining the Effort
• ‘Filling the Pool’ recommendations
• Education, Economics, Equality
Examples: • Male Champions of Change (MCC) • Springboard Accelerator
@chazgunningham
DO…
1. Assume you are under digital attack
2. Get men involved
3. Think how you can use digital
1. promote equality
2. understand customers’ needs
3. lower costs / new revenue
@chazgunningham
DON’T
1. Carry on as before
2. Think markets will be the same
3. Ignore/be arrogant
4. Think digital transformation is easy
@chazgunningham
Charlie Gunningham
CEO, Business News
@chazgunningham
Digital Disruption: New Opportunities for Women in the workplace