organisational objectives chapetr 3. setting the scene page 22 1.what was their first business...
TRANSCRIPT
SETTING THE SCENEpage 22
1. What was their first business Objective?
2. What did June want as a business objective?
3. What did Will want as a business objective
4. Why were they wanting to change their objectives over
time
SMART objectives
Specific
Measurable
Achievable
Realistic
Time-constrained
Make this a SMART objective:
“We will make our sandwich shop better than McDonalds”
Mission + Vision = Aim
Long term
goals the
business wants
to achieve
A statement of the
business’ aims phrased
in a way to motivate
employees and look
appealing to external
people
A one
sentence
explanation of
why the
company
exists
Complete activity 3.1 (page 25)
BP Oil spill 2010
16,000 miles of coastlines was polluted (the equivalent of the whole Australian coastline)
BP Set aside $20bn to clean the affected areas (BP made $24bn profit last year)
BP spent $32m on converting it’s logo, but only spent $7m on researching cleaner / renewable fuels. The new logo represents BP’s environmentally friendly approach to the environment
Nike Sweatshops in India, Pakistan and Cambodia have been using workers under the legal working age (some as young as 6) to make clothing, which is then shipped to Nike stores in the West.
Nike now guarantee that all their products are made by people of legal working age and are paid a fair wage. However is this really CSR?
It is cheaper for the NHS to ship old computers to Ghana than to have them destroyed in the UK.
Poor people (often children) roam the dump sites in search of old computers to burn, to gain access to precious metals inside, releasing cancerous chemicals.
Vote on the follow using RAG
Should a toy company advertise products to young
children so that they ‘pester’ their parents
into buying them?
Is it acceptable for Thai police to accept
bribes?
Even when they earn ฿10,000 / month?
Should the western powers stop the
violence in Seria?
Should the west provide weapons to
help the Serian conflict come to an
end?
Should all countries adopt a compulsory education until the age of 16 and close
down all sweatshops?
Even if this means doubling the price of
Nike clothing for example?
Is it acceptable to make redundancies in order to maximise
profits?
Is it ok sell cigarettes even though they are the biggest cause of lung cancer in the
world?
Activity 3.6
•Ethics are moral guidelines to determine decision making
•Ethical code (code of conduct) a document detailing a company’s rules and guidelines on staff behaviour that must be followed by employees
Key terms
AUDIT – An independent check
Environmental audit – assess the impact of the business’s activities on the environment
Social audit – assess the business’s impact upon society.