organize and search the world’s transport information€¦ · north america europe flights 30,730...
TRANSCRIPT
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Organize and search the world’s transport information
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Multi-modal search
Today’s flight search works well
But it’s air only
Many real world itineraries involve multiple modes of transport
Figuring out all ways from A to B is challenging
Most travellers resort to Google (or Bing!)
More integrated ticketing of air / bus / train / ferry
Journey planning is the first step
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Multi-modal transport database
Drive, walk, intra-city transit Google, Bing, OpenStreetMaps
Ferries Buses Trains
Flight schedules OAG, Innovata
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Michael Cameron Senior Engineer at Microsoft Bing in Seattle PhD in Information Retrieval Bernhard Tschirren Senior Engineer at Microsoft .NET in Seattle Distributed data and architecture specialist
Rome2rio founders
Late 2010: Both relocated from Seattle to Melbourne to start rome2rio
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Rome2rio history October 2010: Began development
April 2011: Launched beta site
May 2011: Continued improving coverage, accuracy
March 2012: Rod Cuthbert (Viator) joins as iCEO
May 2012: Raise $450,000 from local & strategic investors
Focus on B2B Build technology, not consumer brand
White-label and API integrations
User feedback, showcase through www.rome2rio.com
Remove dependence on Google technology
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What? Routes, schedules, track paths, frequencies, durations, stop locations for trains, buses, ferries
Challenge: collect transport data
How? Feeds, licenses, APIs, website crawlers and manual data entry Where? Operators covering Europe, North America, Asia, Australia
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Accuracy: Sensible, diverse, multi-modal routes with trade-offs between modes and transfers
Challenge: fast, accurate search Graph search: Flight paths, assemble itineraries, train/bus/ferry routes, driving paths
Speed: Sub-second searches
Challenge: user interface
Complexity: Multiple itineraries, each involving multiple legs with different modes of transport
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Competitor: routeRANK
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Zoombu (acquired by Skyscanner)
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FromAtoB
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White-label Dashboard for customizing look and feel Control over outbound links, use your affiliate codes
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API Integrate into websites and phone apps Total control over look and feel Integrate with your existing search and booking systems Simple XML and JSON interface Low per query license model
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Organize and search the world’s transport information
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Revenue & non-revenue generating
results
Fast
Car
Rail
Air
Results for any query
Links to external
sites
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Feature: air schedule assembly
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Feature: trip sharing
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Large city 59% Eg. Paris, Chicago
Small city or town 24% Eg. Eureka Springs, Agra
Country 6% Eg. Iceland, Tunisia
State or region 4% Eg. Florida, Maldives
Address 5% Eg. 411 B H Goethert Parkway
Attraction 2% Eg. Walt Disney World
rome2rio destination analysis
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North America Europe
Flights 30,730 20,250
Trains 1,140 29,154 Passenger-kilometers * 17.21 bn 386.24 bn
Buses 6,453 N/A
Inter-city >70km (43 miles) trains and buses only Based on transport routes data in rome2rio database on 2nd Nov 2011 Flight = scheduled take off and land. Train / bus = a single scheduled run * Based on data from UIC database
daily inter-city transport
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Transport APIs Data feeds
Track paths Station locations
Geocoder Bing / Google / Yahoo
Transport database
Manual data entry
Screen scraping
Consumer site
Multi-modal search engine
Partners API
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Transport search Air, rail, bus, car, ferry
Anywhere to anywhere
Routes and schedules
Fulfilled offline or online
OTAs
Flight shopping
Airport to airport
Air routes only Airfares and schedules
Fulfilled as single ticket
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Airport to airport
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Landmarks
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Country or region
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Addresses