for learning, imagination and role-play

2011 / 2012

adorable gifts for adorable children Our business concept is to design and develop innovative, fun and colourful products

that stimulate children’s learning, imagination and role-play. All kids love to play and

learn! Our products are designed by Petra Rigby Jinglöv (mother of Oskar and Ellen)

and made of soft padded fabric with beautiful attention to detail. They have been

carefully designed with children in mind and are all tested and loved by children

all over the world. While some of our products are suitable for younger kids, most

of them are designed for kids three years and older. All oskar&ellen products are

handmade by women in sewing studios in the Philippines. We do not mass produce and

therefore each product is unique in itself. Our production is ethical and mindful of

the environment. We pay regular visits to the sewing studios in the Philippines and

have a close partnership with the staff that we have known and worked with for

ten years. We believe that parents of today appreciate unique and fun products of

premium quality and with an educational element. We believe that quality is always

better than quantity.

Text: oskar&ellen Design and production: Soformia Photography: More than words and Znapshot Print: Printon AS, Estonia, 2011

1

Sushi setLet’s play Sushi-bar! This stylish play set is a fun way to teach your child about the traditional Japanese culture surrounding sushi eating and also how to use chopsticks. Comes with a sushi tray, six different sushi pieces, chopsticks and a dipping tray with soya sauce and Wasabi. In total 10 pcs.Ref. 2181

Pizza set, Bella ItaliaBring a little bit of Italy into the play room! This mouth watering set includes two placemats, a candle for the cosy ambiance, a tray, an order book, and 6 pizza slices with 19 delicious toppings like rocket salad, pepperoni, peppers, mushrooms, tomato and Parma ham. Perfect for restaurant and waiter role play! In total 29 pcs.Ref. 2185

2

Picnic hamperThe perfect play set to host a make- believe picnic whatever the weather or setting. Made in pretty, thick padded cotton fabrics. The adorable picnic basket is jam packed and includes; tea towel, 2 plates, 2 flute glasses, bottle of lemo-nade, a sandwich with various detachable fillings such as cheese, salami, lettuce, cucumber and tomato, melon slices, chicken clubs and deliciously decorated chocolate brownies – yum! In total 20 pcs.Ref. 213

3

Cooler bagA sweet cooler bag with everything you need for a picnic. All made out of thick padded cotton fabrics. The cooler bag is jam packed and includes; a sandwich with lots of yummy and stackable fillings such as cheese, salami, lettuce, cucumber. You will also find 2 straw-berries, pear, delicious cake slices, juice carton, two adorable drinking cups with straws and a small tea towel. In total 19 pcs.Ref. 2183

4

Farmer’s market basketAll you need to set up a small ’organic’ Farmer’s Market in the play room! A delightful soft basket including; baguette, apple, banana, pear, carrot, potato, strawberry and freshly cut flowers! In total 11 pcs.Ref. 2182

5

Chef’s set, pinkChildren love cooking and baking! Add to the fun with this lovely, handmade chef’s outfit. Includes a chef’s hat, apron and oven glove.Ref. 2191

Chef’s set, blueChildren love cooking and baking! Add to the fun with this lovely, handmade chef’s outfit. Includes a chef’s hat, apron and oven glove.Ref. 219

6

Cooking setEverything is soft, colourful and very tasty! Includes: hotdog, burger, ketchup and mustard, selection of vegetables, fried egg, frying pan, bowl, beater, ”wooden” spoon, spatula, plates, cutlery, cups and two placemats. In total 25 pieces. Ref. 218

7

Chocolates and pralines A box of six mouth watering chocolates and pralines. Beautifully packaged in a box with hot pink satin lining and a re-movable mesh lid. Each piece is generous in size, for safe play, and made in thick padded fabric. In total 8 pcs.Ref. 2184

Chef’s hat This fabulous chef’s hat comes with different stick on motifs. So weather you’re baking bread, pizza or cupcakes, you always have the perfect chef’s hat to match! Suits boys and girls. Ref. 2192

8

Delicious ice-cream setLet’s play ice-cream van! Re-ignite that lovely jingle music, the excite-ment and role-play with this delicious set made in soft padded cotton fabric. Includes an ice-cream stand, an apron and a hat, three colourful cones, a scoop, ice-cream scoops in various flavours, soft scoop, and cream topping. Delicious! In total 10 pcs.Ref. 2103

9

English Afternoon TeaThis very pretty tea set in romantic shabby chic look has the classic English accessories like scones with clotted cream, finely cut cucumber sandwich, strawberries and deliciously looking fruit tarts. The set also comes with an adorable tea pot, two cups and saucers, two teaspoons, napkins, table cloth, and a cake stand. In total 24 pieces.Ref. 2101

10

Bunting, blueMeasures 3 meters, each flag is 8x10 cm and has a total of 21 flags. Ref. 2105

Bunting, pinkMeasures 3 meters, each flag is 8x10 cm and has a total of 21 flags.Ref. 2106

Hip hip hurrah buntingThis lovely celebration bunting has 15 flags attached and is 6 metres long. Each flag measures 15x15 cm. The text “Hip Hip Hurrah” is em-broidered onto one side. A lovely way to decorate the party room and it can be used over and over again!Ref. 2110

Birthdaycake with buntingThis delicious cake can be cut into four pieces, it has four candles, a cake doily and a cute bunting measuring 1 meter. In total 10 pcs.Ref. 2102

11

Soft tea setNo more broken crockery with this wonder-ful soft tea set! Perfect for a teddy bear picnic or a chic tea party around the house. Includes: four cups, saucers and teaspoons, tea pot, sugar bowl, tea bags, table/picnic cloth, and lots of delicious cupcakes and biscuits. In total 32 pcs.Ref. 210

Sweet cookiesPerfect as an addition to your pretend tea set and when playing café and Patisserie shop! Ref. 2109

12

Beauty boxA must have bag for a chic lady! Contains exciting grown-up things such as lipstick, nail varnish, com-pact powder, eye shadow, comb, and hair dryer. In total 10 pcs.Ref. 2042

Beauty box miniThis pretty floral Beauty Box is perfect for little girls who can not keep away from Mummy’s make-up bag! It comes with a compact powder and mirror, eye shadow kit with applicator, a lipstick with case, a sparkling diamond ring and a perfume bottle. In total 9 pcs.Ref. 2043

13

Gardening setA pretty gardening set for little green fingers. The set includes three beautiful pots with removable soil and flowers, so the little gardener can actually ”plant”. One bud can be opened up into a flower! Top tip – put apple seeds or similar into the seeds bag to make the play even more realistic and fun! The set also includes a watering can, trowel, rake, seeds bag and a pretty gardening storage bag. Everything is made in soft padded cotton material. In total 14 pieces.Ref. 223

Flower garlandThis beautiful wreath has colorful flowers in felt. Perfect for younger children or children who are allergic to flowers.Ref. 4940

14

Doctor’s bagPerfect for pretend play or to prepare a child for a visit to the doctor. Contains a stethoscope, a blood pressure pump, medicine jar, a thermometer, and a syringe. In total 7 pieces.Ref. 2011 - Swedish textRef. 2012 – No textRef. 2013 – English text

15

Star hat and wand, Lucia crown and CandleOn December 13 the Saint of Lucia is celebrated in Sweden. On this day the boys dress up as star boys and the girls like Saint Lucia, with candles in her hair and hand.

Star hat and wand Ref. 446

Lucia crown Ref. 447

Candle Ref. 447 A

16

Dressing up fun Perfect for a party, school assembly or dressing up fun around the house. Adjustable fit from 1 year up. The tail is fitted easily with a Velcro adjustable strap around the waist. Choose from thirteen designs: dog, cat, bunny, monkey, crocodile, elephant, lion, donkey, lamb, tiger, wolf, pink and brown teddy bear.

Dog Ref. 5101 Cat Ref. 5102 Rabbit Ref. 5103 Lion Ref. 5104

Monkey Ref. 5105 Elephant blue Ref. 5106 Crocodile Ref. 5107 Donkey Ref. 5108

Lamb Ref. 5109 Teddy bear Ref. 5110 Teddy bear Ref. 5111 Wolf Ref. 5112

Tiger Ref. 5113 Elephant gray Ref. 5114

17

18

B

19

Reversible Story DollsThese dolls are great for stimulating the children’s imagination to tell their own stories.

Goldilocks and the three bearsThis adorable handmade doll will make the story of Goldilocks come alive. Turn Goldilocks upside down to reveal The Three Bears. Ref. 5021

Red riding hood doll This adorable handmade doll will make the story of little Red Riding Hood come alive. Turn Red Riding Hood upside down to reveal Grandma, pull Grandma’s bonnet over her face to see the Big Bad Wolf. Ref. 5022

The three billy goatsThis educational handmade doll will make the story of The Three Billy Goats come alive. The two smaller goats are removable with Velcro. Turn the big goat upside down to reveal the Troll. Ref. 5023

Three little pigs This educational handmade doll will make the story of The Three Pigs come alive. Each little pig has its own house one built of hay, one of sticks and one of bricks. Turn the Mother Pig upside down to reveal the Wolf.Ref. 5024

The wolf and the seven little goatsThis educational handmade doll will make the story of Wolf and the seven little goats come alive. Turn Mummy Goat upside down to reveal the Wolf. One of the wolf’s paws is white as he dipped it in flour to fool the goats. Ref. 5025

20

Space ship with astronauts and aliens Prepare for blast off! Children will absolutely love this colourful space adventure play bag. Includes a spaceship, two astronauts, two Martians, a flying saucer, and a space play mat. In total 9 pcs.Ref. 215

Tool beltIncludes; hammer, saw, pair of pliers, screwdriver, folding ruler and a square ruler. In total 7 pcs.Ref. 209

21

Best friends in the worldMeet Anna, Sofiya, Lee and India, they come from different parts of the world and are best friends. They can hold hands (with Velcro). Attached with the dolls comes a little folder with information about the doll and the region they represents.Ref. 5028

22

Castle A magical medieval castle with drawbridge and towers. The set also includes a prince, a princess, a white horse, a dragon, a witch, and a treasure chest. This toy aims to stimulate children’s imagination and role play. In total 7 pcs.

Ref. 206 Pink towers Ref. 207 Green towers

Soft princess crown It’s pink, pretty and soft to wear with an elastic band.Ref. 504

23

Bunny doll’s houseA very sweet doll’s house with two wallpaper decorated rooms for a young little bunny family. Includes a Mummy bunny, Daddy bunny, baby bunny, bed, sofa and a little baby crib. In total 7 pcs.Ref. 212

24

Hangar with airplanesThis hangar opens up and reveals a helicopter landing platform, with four airplanes and a helicopter. A small loop is attached underneath each aircraft, so the child can put it on his/her finger and ‘fly away’! A perfect gift for a budding aviator! In total 6 pcs.Ref. 211

25

Teepee and native american indians A spacious teepee, approx. 35 cm high with ”wall paintings” illustrating a Horse, Bear and Wolf. A family of four Native American Indians are ready for adventure together with their horse and camp fire. The adorable moccassins on their feet are removable as well as some of the clothing. In total 18 pcs.Ref. 205

26

FarmhouseThis lovely bag will provide plenty of farmyard fun and will make children familiar with our most common farm animals: pig, cow, horse, dog. A farmer and a tractor are also included. Open the front wall to reveal a green pasture and individual stalls for the animals. In total 7 pcs.

Ref. 2021 Blue

Ref. 2022 Red

27

Nativity setAdd a touch of magic this Christmas! Children will love to play with this fantastic Nativity Scene. Beautifully made in soft fabric. Includes; stable, Josef, Mary, baby Jesus in a crib, shepherd, sheep, angel and the Three Kings. In total 10 pcs.Ref. 448

Santa’s workshopAdd a touch of magic this Christmas with this de-lightful Santa’s Workshop play set. Children will love to help Santa and his elves make everything ready in time for Christmas Day! The log fire is burning, the tree is dressed, parcels are being wrapped and loaded onto the sleigh. Rudolf is ready for takeoff. In total 11 pcs.Ref. 449

28

Circus tent / Puppet theatreA great, colourful circus tent jam packed with animals and entertainers. Simply open the front wall and roof of the tent and watch it turn into an exciting arena equipped with a tightrope and a trapeze. Includes; elep-hant, white horse, lion, ring master, clown, acrobat, circus princess and a trapeze gymnast. A great bonus is the opening at the back— and whoops we have a puppet theatre! In total 10 pcs.Ref. 216

29

Fun fish pond A fun fish pond with two fishing rods and ten diffe-rent fish that are easily caught (with Velcro). This toy is easy to play with, easy to pack away and easy to bring with you. In total 13 pcs.Ref. 203

30

Fairy cottageA truly magical fairy cottage which is lovingly embroidered with window shutters, flower boxes and moss on the chimney! Includes a unicorn, carriage and two adorable fairies with detachable wings and skirts. Inside the cottage is a mirror and Velcro hangers for the wings. Sprinkle some fairy dust and let the magic unfold... In total 9 pcs.Ref. 225

Bird house“Two little dicky birds sitting on a wall...”. Watch the poem come alive with this delightful bird house! Includes three birds and a nest with eggs. Tweet, tweet! In total 5 pcs.Ref. 224

31

Dressing up bagHours of dressing up fun! Theses adorable bags come with two teddies/bunnies and a wardrobe with clothes suitable for both lodgers. Dressing up will require patience and will develop fine motor skills in children as well as stimulating imagination and role-play. In total 10 pcs.

Teddies dressing up bag Ref. 2071

Bunnies dressing up bag Ref. 2072

Teddies at the castle Ref. 2073

32

Goodnight bookAn old time favourite, which will help create a fun and comforting moment to your child’s bed time routine. The little bear or bunny supplied with the book is going to bed, but must first tidy up his/ her toys, get undressed, have a bath, put pajamas on, brush his/her teeth etc.

Ref. 1021 Swedish textRef. 1023 English text

Ref. 1022 Swedish textRef. 1024 English text

Ref. 1026 No text Ref. 1027 No text

33

Pyjama bag teddybearThis cute Teddy bear with three babies can be used as a bag to pack the things you need for a sleepover. There is an opening in the skirt. Also fun to use for play or cuddle. Great newborn or christening gift.Ref. 5033

Ppyjama bag bunnyThis cute Bunny with three babies can be used as a bag to pack the things you need for a sleepover. There is an opening in the skirt. Also fun to use for play or cuddle. Great newborn or christening gift.Ref. 5031

34

My first album A wonderful Christening or new-born gift! Your child’s most preci-ous moments can now be kept fo-rever! Insert pictures of; My First Day (newborn), My Family, My First Smile, My First Tooth, My First Christmas and My First Birthday.

Ref. 1090 Green Swedish text

Ref. 1091 Blue Swedish textRef. 1092 Blue Danish textRef. 1093 Blue Norwegian textRef. 1097 Blue English text

Ref. 1094 Pink Swedish textRef. 1095 Pink Danish textRef. 1096 Pink Norwegian textRef. 1098 Pink English text

35

Pretty daisiesA bouquet of 5 fresh cut flowers in an assort-ment of lovely colours. Each flower is 35 cm long. Very decorative for the play room and no water needed!Ref. 2186

36

Cot quiltsOur wonderful handmade quilts are great for cot, bed, floor, pram or as a wall decoration. They come ready with loops at the back for easy display. A precious keepsake and wonderful gift for newborn! Machine wash 40° C. Butterfly, Airplane, Noah’s ark, Transportation, Sailor bear, Bear blossom.

Sailor bear – blueRef. 301

Bear blossom – pinkRef. 3021

Noah’s ArkRef. 303

TransportationRef. 304

ButterflyRef. 308

AirplaneRef. 309

37

Storge Basket, bigMake the nursery clutter free with these gorgeous storage baskets. Great decoration for the room and at the same time stores lego, building blocks etc. Size: height 40 cm and diameter 50 cm.

Storage basket Make the nursery clutter free with these gor-geous soft storage baskets. Perfect to store lego, building blocks etc. Size: height 37 cm and diameter 30 cm.

Cupcake Ref. 5083 Cowboy Ref. 5084

Butterfly Ref. 5081 Space Ref. 5082

Cars Ref. 5085 Butterfly Ref. 5086

38

Family tree wall pictureSimply a beautiful and treasured piece of art in your child’s bed-room! Family photos can be slipped into each photo pocket. Comes with a concealed (and removable) wooden stick at the top for easy hanging. This makes a great new-born or christening gift! Measures 55x40 cm.

Ref. 8043

Ref. 8044

39

Animals 25 pieces, approx. 3 from each continent. Ref. 8071

Landmarks & buildings 21 motifs of famous landmarks and buildings. Includes the new seven wonders of the world.Ref. 8073

Flags28 flags from all around the world. Ref. 8072

People of the world 18 motifs of people from around the world. Ref. 8074

Amazing world map Very educational and decorative with 90 ob-jects (sold in 4 separate kits – see below), including the new Seven Wonders of the World! Learn about continents, countries, landmarks, mountains, rivers, lakes, animals, people etc. Perfect at home or in a playgroup. Comes with a key, so you can work out what goes where!Ref. 8070

40

Party fishing pond screenGreat for birthday parties and the ultimate way to hand out party favours. Measures 100 x 150 cm.Ref. 2031

41

Height charts Keep a record of how your toddler grows with these beautiful handmade height charts. Comes with removable characters. Height 30-150 cm. Choose from three different designs; Noah’s Ark, Princess and Space.

Noah’s arkRef. 8011

PrincessRef. 8012

SpaceRef. 8013

42

Learn numbers wall hangingIt is fun to learn how to count with this soft, co-lourful and educational wall picture! Includes 10 removable number cards, which should be match with the same number of objects. Size: approx. 40x65 cm.Ref. 8042

Safari animal wall hangingA fun and interactive wall picture featuring six colourful safari ani-mals with movable arms and legs! Size: approx. 65 x 40 cm.Ref. 8021 SwedishRef. 8022 DanishRef. 8023 English

Vehicle wall hanging A fun and colourful wall hanging with six detachable transport objects that are great to play with and to sort back into the right background (sea, land and air) Size: approx. 65 x 40 cm.Ref. 8040

43

Animal alphabet wall hangingHave fun with the animals and the alphabet. Each let-ter belongs to an animal which name starts with this letter. There are loops at the back for hanging but it can also be used as a play mat on the floor! Measure; 80x 65 cm. Ref. 8033 SwedishRef. 8032 Danish

ABC bagThis educational bag shows the alphabet and an animal corresponding to each letter. Both upper and lower case letters are embroidered. Fun and creative way to learn the alphabet.Ref. 2173 SwedishRef. 2172 EnglishRef. 2174 Spanish

44

1-2-3-counting bookLearning how to count is fun! It is also fun to organize and sort all the removable objects! E.g. put the chickens into their eggs etc.Ref. 103

Dinosaur bookDinosaurs are very popular with kids; with this book you may learn the proper name of the dinosaurs by matching the color of the di-nosaur to the correct color on the Velcro. The book folds open to show landscape of mountains, volcano and greenery.Ref. 105

45

The zoo express Choo choo! Join in the fun and adventure on the animal express! A fun, colourful and educational book. The games are endless; guess the animal, peak-a-boo, learn colours, who is in the next car-riage? The animals are all attached with strings for safe play.Ref. 108

Alphabet zoo This book is fun, educational, and has an element of surprise! By using this book children will learn their ABC and also become familiar with different animals and their spelling. A colourful animal is hidden behind each flap.Ref. 1011 SwedishRef. 1012 DanishRef. 1013 English

46

Animals at the farmHave fun with opposites, colours and animals at the farm! This is a highly educational book where the child gets to know the animals at the farm and their little babies. The book is also an excellent tool to practice opposites like behind and in front, big and small, up and down and so on.Ref. 107

Learn coloursLearning colours is fun! A book for little ones to learn colours and words, as well as organizing each object onto the right colour background.Ref. 106

47

Personalized memory cardsThis favourite game has now become a lovely persona-lized gift and keepsake! Each card has a photo pocket at front. Simply cut out members of your family (2 of mummy, 2 of daddy etc.), your favourite pets, images of your house - the possibilities are endless! Ref. 220

Dinosaur dart gameSoft Dart Ball Wall Hanging for inside and outdoor play. Fun and clever design, which folds up into a bag with handles. Comes with three red and three blue dart balls with Velcro padding. Perfect for family fun in the park.Ref. 8060

48

Song bag with finger puppetsA cute bag which contains six different ”song clues”. The child sticks his/her hand into the bag and grabs a finger puppet and then sings a song or Nursery Rhyme about this particular animal or object. Contains a sheep, spider, bus, star, cat, and a teapot. Music is a great tool to develop the language and imagina-tion for young ones. For the UK music bag we have included a teapot instead of a squirrel (Swedish version). In addition to these original ornaments there are five refiller bags! At the moment these puppets are mainly for Swedish songs however some songs are international - you may also come up with your own song!Ref. 208

49

Puppets to Music bag - 1Ref. 2082

Puppets to Music bag – 2Ref. 2083

Puppets to Music bag – 3Ref. 2084

Puppets to Music bag – 4Ref. 2085

Puppets to Music bag – 5Ref. 2086

Taptogatan 6, SE-115 26 StockholmTelephone +46 8 656 58 00

Fax +46 8 667 13 10info@oskarellen.sewww.oskarellen.se

All our products, where applicable, are tested and follow the European standard EN71-1, EN 71-2, EN 71-3 and are therefore CE marked. Our goal and therefore

motto is for our toys to be considered:

adorable gifts for adorable children!