out tcv’s portfolio resources: in addition …...marketing, systems and technology, and more....

1
2020 NEWSLETTER FOLLOW US We hope that you and your loved ones are safe and healthy. During TCV’s 25-year history, we’ve been through periods of growth and challenges, yet these are truly extraordinary times. At the beginning of the pandemic, we acted decisively to safeguard our people by implementing work from home and restrictive travel policies. We set up a COVID-19 team internally, and they’ve enabled us to move to this virtual environment smoothly and stay focused on what matters to us most: our family of portfolio companies. Helping our companies navigate COVID-19 and prepare for the rebound has been an “all hands on deck” effort. Our Portfolio Operations group, along with our Investment, Legal and Capital Markets teams, are providing a surge of support for our companies. From daily conversations to board meetings, webinars and roundtables, we’ve been listening as well as sharing playbooks and best practices from our vast network of battle-tested leaders. The takeaways of these efforts are the main themes of this newsletter. Topics we’ll cover include: How some of our portfolio companies navigated the crisis as it evolved. Why the current phase is a prime time to focus on fundamentals. How our Propensity Model enables you to identify top prospects and reduce customer churn. How a savvy cloud strategy can help you achieve business objectives and drive cost savings. We hope that you will find nuggets you can apply in your business, in areas such talent, sales and marketing, systems and technology, and more. HELPING PORTFOLIO COMPANIES ALONG THEIR JOURNEY Our companies have made multiple adjustments in order to successfully navigate the COVID-19 pandemic. In many instances, the first step was taking immediate action to ensure employee safety, preserve liquidity, reduce costs, and retain distribution channels and supply chains. In light of the magnitude of the shutdown, the focus then shifted to fundamentals such as determining which areas to continue funding and which markets and customers remained viable. Most recently, companies are recalibrating for the new normal, planning scenarios that take into account choppy market re-openings, altered logistics, and new approaches. In this newsletter, we give you examples of support through all three phases of this journey, including: How to cut costs, like cloud computing, that you thought were already relatively low. How to determine which customers to focus on based on their propensity to buy/churn. A webinar series on crisis-tested strategies and tactics for pricing and demand/revenue generation, cash management, recruiting, crisis communications, leadership, virtual events, and more. INTRODUCING THE TCV PROPENSITY MODEL COVID-19 has underscored the importance of getting the fundamentals right. One of our recommended best practices in sales and marketing is applying a Propensity Model to identify prospects with a higher propensity to buy or churn. This enables teams to focus on the accounts where they’re most likely to add value. RESOURCES To help our companies navigate COVID-19, we have been hosting a series of webinars and roundtables, focused on topics that are top of mind for C-level executives. Over time, our webinars have evolved to sharing business fundamentals and best practices that apply in good times and crisis. Below are links to materials from the events. Cost Reduction Checklist Cash Management Checklist Scenario Planning Framework Preparing for the New Virtual Sales World Vendor Negotiation Guidance Facilities Cost Management Preventing Churn Pricing Strategies Analyst Relations International Expansion Demand Gen and Content Marketing (Upcoming) Employee, Enterprise, and Facility Readiness Remote Close Best Practices Creating High Impact Virtual Events Designing a Great Virtual Conference From Defense to Offense Executive Hiring in the Virtual World HOW TCV COMPANIES ARE NAVIGATING COVID-19 TCV portfolio companies have adapted to the pandemic by building new solutions and offering free services and resources. We have highlighted a few examples below of how our companies are taking action. Healthcare Capsule seeks to rebuild the $350 billion pharmacy industry from the inside out with an emotionally resonant brand and technology that enables customized outcomes for doctors, hospitals, insurers, and manufacturers. Capsule believes it has eliminated many of the frustrations for consumers in obtaining and managing their medication and has also built a data and analytics platform to provide real-time feedback loops about medication to the healthcare system to drive better healthcare outcomes than have ever been possible before. For more details Public Safety and Government Rave Mobile Safety provides innovative emergency and public safety technology to help save lives. The Rave platform integrates data and communication tools to help those in charge of keeping others safe prepare better, respond faster and communicate more effectively in critical situations. Rave’s Coronavirus Recovery Solution helps create a safe environment for returning workers and restoring business operations. Used by over 8,000 corporations, healthcare organizations, educational institutions and government agencies, it allows leaders to streamline communication workflows, conduct daily health checks, support individual wellness, and engage with their organizations to facilitate the safe reopening of businesses and communities. Check out our Growth Journeys Podcast with Rave CEO Todd Piett and TCV GP Kapil Venkatachalam: Citizen Safety: How Rave is Transforming Emergency Communication for Business, Education, and Government For more details Education Newsela provides districts and schools with authentic instructional content that supports their curriculum, empowers teachers across subjects to promote standards-based instruction, and drives student engagement and learning. Newsela has introduced the Distance Learning District Suite and a number of distance learning resources to support educators as they prepare to keep learning going next school year. For more details Retail Technology RELEX Solutions is a leading provider of cutting-edge retail optimization software built for the ever changing age of Living Retail. RELEX enables customers to quickly identify and reap measurable benefits while driving tangible sustainability improvements throughout demand forecasting and the supply chain — optimizing space, allocation, workforce, pricing and promotion strategies while reducing waste and increasing efficiency, all within a unified platform. To help customers deal with the pandemic, RELEX developed some best practices, trainings, discussion forums, and other new support services. For more details Education Varsity Tutors is a Live Learning Platform that connects learners to experts in thousands of subjects. In response to the widespread coronavirus school closures, the company launched Virtual School Day in March. Virtual School Day's suite of free offerings—including celebrity-led classes and week-long summer camps—are designed to aid parents in filling their family's day with enriching learning opportunities that can help stave off COVID slide. In total, the company is offering more than 6.5 million hours of free live and interactive instruction. For more details Supply Chain Management Avetta connects leading global organizations across several industries, including oil/gas, telecom, construction materials, and facilities management, with qualified and vetted suppliers, contractors and vendors. Avetta supports its clients’ sustainable growth by protecting supply chains from a wide range of potential risks through trusted contractor prequalification, safety training and monitoring, regulatory compliance, insurance/financial stability and other areas of risk. Avetta currently serves more than 450 enterprise companies and 95K suppliers across 100+ countries. Avetta created a COVID-19 Resource Library to help its customers deal with the global pandemic and is now focused on providing resources to help companies return to work, safely and responsibly. For more details IN ADDITION TO OUR INVESTMENT TEAMS, CHECK OUT TCV’S PORTFOLIO RESOURCES: If you are interested in learning more about how we partner with great management teams or know of a business that might interest us, let us know. CONTACT US » MENLO PARK 1st Floor 250 Middlefield Road Menlo Park, CA 94025 Tel: +1 (650) 614-8200 NEW YORK 280 Park Avenue East Building 26th Floor New York, NY 10017 Tel: +1 (212) 808-0200 LONDON 1st Floor 11 Charles II Street London SW1Y 4QU Tel: +44 (0)20 7004 2620 This newsletter is intended solely for prospective portfolio companies and their agents regarding TCV's potential financing capabilities, and is not an offer to sell to any person, or solicitation from any person of any offer to buy, any securities. Certain information contained in this newsletter consists of portions of press releases issued by our portfolio companies. Such information has not been independently verified by TCV, and TCV does not assume responsibility for the accuracy of such information. M&A exits refer to sales that resulted in a gain. Organization headcount includes Venture Partners and Executive Advisors who are typically consultants and not employees of TCV. The portfolio companies described in this newsletter are not a complete list of TCV's investments and no assumption should be made that the investments identified herein were or will be profitable; for a complete list of TCV investments (other than certain public company investments), visit us at www.tcv.com/portfolio-list. ©2020

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Page 1: OUT TCV’S PORTFOLIO RESOURCES: IN ADDITION …...marketing, systems and technology, and more. HELPING PORTFOLIO COMPANIES ALONG THEIR JOURNEY Our companies have made multiple adjustments

2020 NEWSLETTER FOLLOW US

We hope that you and your loved ones are safe and healthy. During TCV’s 25-year history,

we’ve been through periods of growth and challenges, yet these are truly extraordinary times. At

the beginning of the pandemic, we acted decisively to safeguard our people by implementing

work from home and restrictive travel policies. We set up a COVID-19 team internally, and

they’ve enabled us to move to this virtual environment smoothly and stay focused on what

matters to us most: our family of portfolio companies.

Helping our companies navigate COVID-19 and prepare for the rebound has been an “all hands

on deck” effort. Our Portfolio Operations group, along with our Investment, Legal and Capital

Markets teams, are providing a surge of support for our companies. From daily conversations to

board meetings, webinars and roundtables, we’ve been listening as well as sharing playbooks

and best practices from our vast network of battle-tested leaders.

The takeaways of these efforts are the main themes of this newsletter. Topics we’ll cover include:

How some of our portfolio companies navigated the crisis as it evolved.

Why the current phase is a prime time to focus on fundamentals.

How our Propensity Model enables you to identify top prospects and reduce customer churn.

How a savvy cloud strategy can help you achieve business objectives and drive cost savings.

We hope that you will find nuggets you can apply in your business, in areas such talent, sales and

marketing, systems and technology, and more.

HELPING PORTFOLIO COMPANIES ALONGTHEIR JOURNEY

Our companies have made multiple adjustments in order to successfully navigate the COVID-19

pandemic.

In many instances, the first step

was taking immediate action to

ensure employee safety,

preserve liquidity, reduce costs,

and retain distribution channels

and supply chains.

In light of the magnitude of the

shutdown, the focus then

shifted to fundamentals such

as determining which areas to

continue funding and which

markets and customers

remained viable.

Most recently, companies are

recalibrating for the newnormal, planning scenariosthat take into account choppy

market re-openings, altered

logistics, and new approaches.

In this newsletter, we give you examples of support through all three phases of this journey, including:

How to cut costs, like cloud computing, that you thought were already relatively low.

How to determine which customers to focus on based on their propensity to buy/churn.

A webinar series on crisis-tested strategies and tactics for pricing and demand/revenue generation,

cash management, recruiting, crisis communications, leadership, virtual events, and more.

INTRODUCING THE TCV PROPENSITY MODEL

COVID-19 has underscored the importance of getting the fundamentals right. One of our recommended

best practices in sales and marketing is applying a Propensity Model to identify prospects with a higher

propensity to buy or churn. This enables teams to focus on the accounts where they’re most likely to add

value.

RESOURCES

To help our companies navigate COVID-19, we have been hosting a series of webinars and roundtables,

focused on topics that are top of mind for C-level executives. Over time, our webinars have evolved to

sharing business fundamentals and best practices that apply in good times and crisis. Below are links to

materials from the events.

Cost Reduction Checklist

Cash Management

Checklist

Scenario Planning

Framework

Preparing for the New

Virtual Sales World

Vendor Negotiation

Guidance

Facilities Cost

Management

Preventing Churn

Pricing Strategies

Analyst Relations

International Expansion

Demand Gen and Content

Marketing (Upcoming)

Employee, Enterprise, and

Facility Readiness

Remote Close Best

Practices

Creating High Impact

Virtual Events

Designing a Great Virtual

Conference

From Defense to Offense

Executive Hiring in the

Virtual World

HOW TCV COMPANIES ARE NAVIGATING COVID-19

TCV portfolio companies have adapted to the pandemic by building new solutions and offering free

services and resources. We have highlighted a few examples below of how our companies are taking

action.

HealthcareCapsule seeks to rebuild the $350 billion pharmacy industry from the inside out with an emotionally

resonant brand and technology that enables customized outcomes for doctors, hospitals, insurers, and

manufacturers.

Capsule believes it has eliminated many of the frustrations for consumers in obtaining and managing their

medication and has also built a data and analytics platform to provide real-time feedback loops about

medication to the healthcare system to drive better healthcare outcomes than have ever been possible

before.

For more details

Public Safety and GovernmentRave Mobile Safety provides innovative emergency and public safety technology to help save lives. The

Rave platform integrates data and communication tools to help those in charge of keeping others safe

prepare better, respond faster and communicate more effectively in critical situations.

Rave’s Coronavirus Recovery Solution helps create a safe environment for returning workers and

restoring business operations. Used by over 8,000 corporations, healthcare organizations, educational

institutions and government agencies, it allows leaders to streamline communication workflows, conduct

daily health checks, support individual wellness, and engage with their organizations to facilitate the safe

reopening of businesses and communities.

Check out our Growth Journeys Podcast with Rave CEO Todd Piett and TCV GP Kapil Venkatachalam:

Citizen Safety: How Rave is Transforming Emergency Communication for Business, Education,and Government

For more details

EducationNewsela provides districts and schools with authentic instructional content that supports their curriculum,

empowers teachers across subjects to promote standards-based instruction, and drives student

engagement and learning. Newsela has introduced the Distance Learning District Suite and a number of

distance learning resources to support educators as they prepare to keep learning going next school year.

For more details

Retail Technology

RELEX Solutions is a leading provider of cutting-edge retail optimization software built for the ever

changing age of Living Retail. RELEX enables customers to quickly identify and reap measurable benefits

while driving tangible sustainability improvements throughout demand forecasting and the supply chain —

optimizing space, allocation, workforce, pricing and promotion strategies while reducing waste and

increasing efficiency, all within a unified platform.

To help customers deal with the pandemic, RELEX developed some best practices, trainings, discussion

forums, and other new support services.

For more details

EducationVarsity Tutors is a Live Learning Platform that connects learners to experts in thousands of subjects. In

response to the widespread coronavirus school closures, the company launched Virtual School Day in

March. Virtual School Day's suite of free offerings—including celebrity-led classes and week-long summer

camps—are designed to aid parents in filling their family's day with enriching learning opportunities that

can help stave off COVID slide. In total, the company is offering more than 6.5 million hours of free live

and interactive instruction.

For more details

Supply Chain ManagementAvetta connects leading global organizations across several industries, including oil/gas, telecom,

construction materials, and facilities management, with qualified and vetted suppliers, contractors and

vendors. Avetta supports its clients’ sustainable growth by protecting supply chains from a wide range of

potential risks through trusted contractor prequalification, safety training and monitoring, regulatory

compliance, insurance/financial stability and other areas of risk. Avetta currently serves more than 450

enterprise companies and 95K suppliers across 100+ countries.

Avetta created a COVID-19 Resource Library to help its customers deal with the global pandemic and is

now focused on providing resources to help companies return to work, safely and responsibly.

For more details

IN ADDITION TO OUR INVESTMENT TEAMS, CHECKOUT TCV’S PORTFOLIO RESOURCES:

If you are interested in learning more about how we partner withgreat management teams or know of a business that might interest

us, let us know.

CONTACT US »

MENLO PARK

1st Floor250 Middlefield Road

Menlo Park, CA 94025 Tel: +1 (650) 614-8200

NEW YORK

280 Park AvenueEast Building 26th Floor

New York, NY 10017Tel: +1 (212) 808-0200

LONDON

1st Floor11 Charles II StreetLondon SW1Y 4QU

Tel: +44 (0)20 7004 2620

This newsletter is intended solely for prospective portfolio companies and their agents regarding TCV'spotential financing capabilities, and is not an offer to sell to any person, or solicitation from any person of anyoffer to buy, any securities. Certain information contained in this newsletter consists of portions of pressreleases issued by our portfolio companies. Such information has not been independently verified by TCV,and TCV does not assume responsibility for the accuracy of such information. M&A exits refer to sales thatresulted in a gain. Organization headcount includes Venture Partners and Executive Advisors who aretypically consultants and not employees of TCV. The portfolio companies described in this newsletter are nota complete list of TCV's investments and no assumption should be made that the investments identifiedherein were or will be profitable; for a complete list of TCV investments (other than certain public companyinvestments), visit us at www.tcv.com/portfolio-list. ©2020