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Page 1: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 2: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

OverviewOverview

• Background on website– How it started, objectives– Web traffic and global reach– Tools developed

• New capabilities– Bi-lingual content– Content development system– Image database– New interface facilitating collaboration with Scientist

Developers

• Plans for the future

Page 3: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Some HistorySome History• Initiated in 1995, with funding from the NASA “Public

Uses of Remote Sensing Data Bases” program and OSS• Initial Concept - To provide a learning environment within

which the user can access a wide range of Earth and Space science content and related art and cultural information in an intuitive fashion in support of their learning goals

• Continued for the past 10+ years through the present with funding from numerous sponsors, including OSS, ESE, JPL Mars program, Galileo, Ulysses, ISTP, AIM, NSF, CISM, CSEM, SPARC, and Ameritech.

• Current sponsors include OSS AISRP and E/PO, NCAR, NSF, CISM, CSEM, and AIM.

Page 4: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

• Over 6.7 million visitors in 2004 (5.8 million unique ips, ~46 million annual page views)– 3 levels of content– ~65% K-12 students– 46% once per week or more– >3000 visits to Teacher

Resources per day during work week

– Spanish translation in progress, ~4500 pages translated to date, ~8000 users per day

– New tools for remote collaborative development with scientists

Windows to the Universe WebsiteWindows to the Universe Websitewww.windows.ucar.eduwww.windows.ucar.edu

National Science Foundation

• Spans the Earth and space sciences, with arts and humanities connections

• Integrated classroom activities, interactives, and models for users

• 70+ Web Awards to date• ~7000 web pages/visuals on site• ~800 teachers trained annually

Page 5: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

According to According to www.alexa.comwww.alexa.com

• In terms of frequency of use, Windows to the Universe is:– The most popular astronomy

education website on the web

– 3rd most popular in astronomy and space for Kids and Teens (after nasa.gov and local times web site)

Page 6: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Major Website SectionsMajor Website Sections~7000 pages total~7000 pages total

• Sun• Mercury• Venus• Earth• Mars• Jupiter• Saturn• Uranus• Neptune • Pluto• Comets• Asteroids• The Solar System• Astronomy and the Universe

• Space Weather• Space Missions• Myths• Art, Books, and Film• History & People• Geology• Life• Fundamental Physics• Images and Multimedia• Teacher Resources• Journals• Games• Guided Tours• Headline Universe

Page 7: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Windows to the Universe Web Site User Sessions

0

200,000

400,000

600,000

800,000

1,000,000

Date

Use

r S

essi

on

s ("

Vis

its"

)

~ 910,000 sessions in March 2005~ 788K unique ips~ 10.4M page views~ 30.6M hits~ 11 pgs/session

Page 8: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

January – March2005

Page 9: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Some tools developed over Some tools developed over the years…the years…

• Comment management system– Tracks user comments, questions, survey

responses as well as our responses to them, with opportunity for internal messaging (~4000/yr)

• Automated tools for modifications to the site• Automated scripts for website tracking• Interface for automatic survey development,

games, news headlines management, user journals

• Log analysis software

Page 10: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 11: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 12: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 13: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

El Sol

Page 14: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 15: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

La Tierra

Page 16: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Content page Spanish

Page 17: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Content page English

Page 18: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Content Development Content Development Management SystemManagement System

• To facilitate work of distributed team, we undertook development of web-based content development interface, including– Page templates– Image database– Management system facilitating review,

publication, translation, project tracking

Page 19: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 20: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 21: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 22: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Image data-base facilitates access to ~7000 images across the website, as well as associated metadata (captions, credits, etc)

Page 23: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 24: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 25: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Facilitating Education and Outreach Facilitating Education and Outreach for Scientific Communityfor Scientific Community

• We are now piloting using our web-development interface to work with remote scientists collaborating with the project– Allows E/PO contributions of scientists (ie, folks like you) to

reach a large audience at relatively little effort

• These developers, who could be scientists anywhere in the world (with access to web browser), can provide content at a level convenient to them and upload images/animations

• W2U scientist/developers and translation staff then work with these resources to create multi-level versions of them and translate them into English and Spanish

Page 26: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Collaboration Opportunity:Collaboration Opportunity:

Dr. Travis MetcalfeHAO Post-Doc

Adds or updates content and images – focus on Astronomy

ContentDevelopers

Software Support Spanish Translation

Dr. Julia Genyuk

Jennifer Bergman

Dr. Randy Russell Dr. Lisa Gardiner

Iterate with Travis to “levelize”

content and link across site

Dr. Eduardo Araujo

Marina Lagrave

A new page on the website!

Development Template

Page 27: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content
Page 28: Overview Background on website –How it started, objectives –Web traffic and global reach –Tools developed New capabilities –Bi-lingual content –Content

Future PlansFuture Plans• Committed to offering bi-lingual content across the website• We would like to offer opportunity for scientists to

participate as co-developers on the website, based on experience in pilot (bilingual)

• Offer training sessions on software tools at appropriate venues (professional meetings, etc)

• W2U staff work with scientists to translate the content to upper elementary, middle and high school levels, as well as into Spanish, and to integrate new content into website matrix

• Also, happy to link to your web-based resources appropriate for public, student and teacher audience if you are interested in sharing information with the public