“PALM”A simple way to decide on you business ideas?

Business Ideas 101

IS THIS YOU?

I don’t have a business idea?

What business should I start?

Can you recommend a business I should start?

Have a PASSION for the business you create

P

Awesome: be good a what you do

A

Lifestyle providesa work life balance L

The business has to make MONEY

M

• Passion– Have a passion for the business you create

• Awesome– Be good at what you do

• Lifestyle– Ensure it provides your work-life balance

• Money– The business has to make money

Dr. David BozwardSenior Lecturer in Entrepreneurship

Worcester Business SchoolEmail: d.bozward@worc.ac.uk