panel stimulation slides from mef global
DESCRIPTION
My slides from MEF Global 2011. Note these were conversation stimulation for a panel session, rather than a full blown presentation. There are some interesting numbers in there though.TRANSCRIPT
James Parton
MEF Global Board DirectorHead of Marketing BlueVia
@jamesparton | www.ibegyourparton.co.uk
Developers are rock stars
14 billion app downloads from iTunes500,000 approved apps$125m p/m, avg. paid app $3.64
Data: TechCrunch / GigaOm / Vision Mobile / Mashable / Alan Quayle / Mobile Entertainment Magazine / Wireless Industry Partnership
Android is #1 in developer mindshare500,000 daily handset activations200,000 apps, paid apps: $5m p/m
120 App storesIDC predict 183b downloads by 2015Gartner predict 294m tablets sold by 2015
Mindshare
The challenges
375,000,00020,000+ handsets / 25+ platforms / 700+ Operators
2/3of developers make less than $1,000 per app
More information
developereconomics.combluevia.com@jamesparton / ibegyourparton.co.uk