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PANROTAS
OFFLINE
PANROTAS WEEKLY
2018 Media Kit
MÍDIA KIT 2018
A communication, event, and market intelligence company for the
Travel and Tourism industry. Founded in 1974, it works in the
organization of private and tailored events, printed publications
(which also include a digital version), news portals, websites, activities
and brand activation in trade shows, conventions, and social media.
Headquartered in São Paulo with offices in Brasilia, Rio de Janeiro,
and Miami, PANROTAS is the lead company in content production for
the tourism professional, working with the entire sector’s supply
chain, such as airlines, hotels and hotel chains, tour operators, travel
agencies, car rentals, ocean cruise companies, distribution and
reservation services, assistance cards, official tourism agencies,
professional associations, tech companies, among others.
PANROTAS
COMMITMENT
PANROTAS – Committed to promoting business
opportunities for your company
RESULTS PARTNERSHIPS INNOVATION
MÍDIA KIT 2018
PANROTAS
Weekly
Yearbooks and Guides
PANROTAS at ABAV Expo
Special BrochuresPANROTAS at
WTM LA
The only weekly tourism
magazine for 25 years
PUBLICATIONS
Publications tailored to
the client's need
Two issues: 1st issue
includes a Power List of
the top 100 big shots in
tourism and the 2nd
issue showcases the
event coverage
Two issues: the 1st issue
includes the trade show's
catalogue and the 2nd
showcases the event
coverage
Modern language and
look, with tips from
specialists
Your brand in publications with high-
quality graphics and editorials and with
the PANROTAS seal.
MÍDIA KIT 2018
PANROTAS WEEKLY
It presents analyses of the main facts of the week, interviews, and exclusive studies, in
addition to articles on destinations, columns, and special sections.
Aimed at the main leaders of companies and entities of Tourism and Corporate Travels
Exclusive print run for subscribers, which guarantees the quality of your audience. There
is a strong value-relationship between the platform and your readers
Distributed to leaders in the entire tourism industry, including all the travel agencies
associated with the ABAV, AVIRRP, and AVIESP. And to decision makers of all segments of
the industry
The only weekly magazine
for Travel and Tourism
professionals in Brazil
COMING 2018:
― New dimension: (21 cm x 28 cm)
― 10 (ten) special issues
MÍDIA KIT 2018
Average of weekly circulation: 5,030 copies
Average of readers per copy: 3.1
Distribution: to leaders of the entire tourism industry, including all the travel agencies associated with the ABAV, AVIESP, and AVIRRP
* Other services: global distribution systems, ocean cruises, technology, independent professionals, and destination representative agencies.
Distribution by States
2,10%
2,40%
2,52%
2,73%
3,45%
4,10%
4,96%
5,43%
7,26%
15,72%
17,80%
Espírito Santo
Ceará
Brasília
Santa Catarina
Pernambuco
Rio Grande do Sul
Paraná
Bahia
Minas Gerais
Other states
Rio de Janeiro
São Paulo
Distribution by Segment
1%
1%
5%
7%
7%
8%
13%
58%
Car Rentals
Assistance Card
Official travel agencies
Corporate(Managers and MICE)
Other Services
Airline
Hotel Industry
Travel Agencies
READER PROFILE
We have reached 339 cities
31.53%
PANROTAS WEEKLY
MÍDIA KIT 2018
PANROTAS Newspaper
3 ½ page (horizontal)
19 cm
12
cm
45
Footer
19 cm
6 c
m2 1 page
28
cm
21 cm
1 1 double page
42 cm
28
cm
5 double footer
40 cm
6 c
m
PANROTAS WEEKLYMEASUREMENTS AND TABLE - DIMENSION 21x28 CM
Module Layout Measurement Price (R$) Price (US$)
1 Double Page 42cm x 28cm R$ 27,000.00 US$ 9818
2 1 Page 21cm x 28cm R$ 15,000.00 US$ 5454
2 Covers 21cm x 28cm R$ 21,500.00 US$ 7,818
3 ½ Page (Horizontal) 19cm x 12cm R$ 8,500.00 US$ 3,090
4 Footer 19cm x 6cm R$ 4,000.00 US$ 1,454
5 Double Footer 40cm x 6cm R$ 7,200.00 US$ 2,618
6 ½ Page (Vertical) 9cm x 26cm R$ 8,500.00 US$ 3,090½ Page (Vertical)