partner webcast – foundation for innovation: oracle fusion middleware
DESCRIPTION
Oracle Fusion Middleware is the leading business innovation platform for the enterprise and the cloud. It enables you to create and run agile, intelligent business applications while maximizing IT efficiency. Oracle Fusion Middleware can enable you to maximize the processes and applications that allow delivering unique business value. From the #1 Java application Server WebLogic to SOA and ADF, this comprehensive family of products is now even more seamlessly integrated to help you create, run, and manage agile and intelligent business applications. The Oracle ISV Migration Center takes care of your needs as an ISV. You will find a professional environment at hand for all your needs, supported by experienced product experts. We provide many services to enable our partners to start using the latest Oracle Technologies, such as the Oracle Fusion Middleware Platform.TRANSCRIPT
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 1 Technology Adoption Office
CUSTOMER LOGO
“This slide format serves to call attention to a quote from a prominent customer, executive, or thought leader in regards to a particular topic.” Name
Title, Company Name
blogs.oracle.com/IMC
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 2 Technology Adoption Office
Foundation for Innovation: Oracle Fusion Middleware
Gokhan Gungor
Senior Technical Consultant
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 4 Technology Adoption Office Copyright © 2014, Oracle and/or its affiliates. All rights reserved. 4
Safe Harbor Statement
The following is intended to outline our general product direction. It
is intended for information purposes only, and may not be
incorporated into any contract. It is not a commitment to deliver any
material, code, or functionality, and should not be relied upon in
making purchasing decisions. The development, release, and timing
of any features or functionality described for Oracle’s products
remains at the sole discretion of Oracle.
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Agenda Oracle’s Vision and Strategy
Oracle FMW Overview
– Oracle Developer Tools and Java Application
Development Framework (ADF)
– Oracle WebLogic Server
– Oracle SOA Suite
Oracle Partner HUB Migration Center
Next Steps
Summary - Q&A
Oracle’s Vision and Strategy
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 7 Technology Adoption Office
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 8 Technology Adoption Office
Complete Stack
• Best-of-Breed
• Open
• Vertical Integration
• Extreme Performance
• Engineered Systems
Complete Customer Choice
• On-Premise
• Private Cloud
• Public Cloud
• Hybrid
ORACLE STRATEGY
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 9 Technology Adoption Office
Time between Innovations decrease
Time to
Reach
15 M
Users
Radio
30 Years TV
17 Years
Internet
3 Years
iPhone 5
sold 15 M in a
few weeks
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 10 Technology Adoption Office
Today’s Trends Some Innovations Are Reshaping IT Value & Economics
BUSINESS Mobile
Cloud
Social
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New User Requirements Devices, Social Media, Apps
Bring your Own Device
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New Pressures on your IT
Explosion in
mobile devices,
data and risk
Business
requires new
services
Market provides
new opportunities
Users have
access to
services outside
of IT
Oracle FMW Overview
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Oracle Fusion Middleware The Leading Business Innovation Platform
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Foundation for Innovation
COMPLETE
BEST-IN-CLASS
INTEGRATED
OPEN
BUSINESS PROCESS
MANAGEMENT
CONTENT
MANAGEMENT
BUSINESS
INTELLIGENCE
IDENTITY MANAGEMENT AND SECURITY
DEVELOPMENT TOOLS
CLOUD APPLICATION FOUNDATION
ENTERPRISE MANAGEMENT
USER ENGAGEMENT
SERVICE INTEGRATION DATA INTEGRATION
Web Social Mobile
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 16 Technology Adoption Office
Oracle ADF – Multi Channel Framework
Oracle ADF
Database
Web Services
Cloud
Web
Mobile Office
Legacy Systems
Oracle
Applications
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 17 Technology Adoption Office
Increase developer productivity by utilizing an end to end framework
Provide Multi Channel Access
Ease of use that leads to Faster Time to Market
ADF Mobile: For Native Mobile Applications
Features & Benefits
Application Development Framework (ADF)
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Rich Web User Interface
Component based UI construction
– 150 components, built in Ajax/HTML5
– Abstract from underlying technology
Protect from UI technology changes
– Ajax? Flash? HTML 5?
Touch/Mobile Ready
Increase Reusability
Visual development
ADF Faces Components
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 19 Technology Adoption Office
Process Flows
Model process for Web UI
– Page and task flow
Extended reusability
– Use in other flows
– Regions inside pages
– Package for dynamic addition to pages
ADF Controller
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Build Rich User Interface ADF Rich Client - reusable components
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Develop: ADF-Mobile
Build Once, Run on Multiple-Platform
– Phones, Tablets, iOS, Android
HTML5/Javascript or Native
Consistent Business Logic & Data Model
Disconnected: SQLite with Encryption
Full Access to Native Device Features
Modular, Reusable Application
Components
Only Java Framework to Support Cross Platform
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 22 Technology Adoption Office
ADF Mobile Overview
Thin Native container on each
platform
– Allows for native application
install
– Allows for device interaction
– Push notification support
HTML5/JavaScript based
Frontend
Java Backend
Encrypted SQLite
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 23 Technology Adoption Office
Oracle ADF - Business Benefits
Protect from technology changes
Reduce learning curve
Increase developers productivity
Integrate your development platform
Consolidate tooling portfolio
Align with Oracle’s strategic direction
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Deliver High Quality of Service in
the Cloud
Reduce Management Complexity
Increase Developer Productivity to
Speed Time to Market
Challenges With Your Application Infrastructure
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 25 Technology Adoption Office
Optimized for Engineered Systems Performance/Density
Foundation for Fusion Middleware & Applications
Oracle Business Applications
Cloud Application Foundation
Fusion Middleware
High Availability, Performance
#1 Across Conventional and Cloud Environments Oracle WebLogic Server
#1 HIGH PRODUCTIVITY
Java EE
Java SE
HTML5
Mobile, Developer
Productivity
Multi-Data
Center Infrastructure
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WebLogic Server 12c – New Features
Java EE 6
• JSP 2.1, JSF 2.0
• EJB 3.1, JPA 2.0
• Context and Dependency
Injection
• Restful Web Services
Developer
• JDeveloper
• Eclipse
• NetBeans
• Maven
Java SE
• Java SE 6
• Java SE 7
Database
• GridLink – Session
Affinity
• GridLink – Transaction
Affinity
• GridLink – Fast
Connection Failover
Performance
• SPECjEnterprise World
Records– EjOPS Overall,
EjOPS/Core,
EjOPS/Processor
Traffic Management
• Software Load Balancer
• Traffic Shaping
• SSL Termination
Enterprise Scale
• Database Transaction
Logs
• Database Store
Performance
Enterprise Manager 12c
• Cloud Management
• Diagnostics Advisor
• Incident and Problem
Management
• Patch Automation
Distributed Caching
• Coherence Transactions
• Coherence Rest
• Coherence Query Explain
Plan
Cloud
• Optimized WebLogic
Virtual Appliances
• Coherence Exalogic
Exabus
• WebLogic Elastic
Message Overflow
• Coherence Elastic Data
• Exalogic HTTP, JMS and
Web Service
Performance
• TopLink Multi-Tenancy
Security Updates
• New Certification
Validation
• New SPNEGO Update
• New RSA Update
• New JSSE Support
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Accelerate Time to Market Modern Development Platform and Integrated Tools
Java Cloud
Service
Classloader
Analysis Tool
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Java EE 6, Open Source & Developer Agility New in WebLogic Server 12c; Light Weight Distribution
• Complete Java EE 6 API and Java SE 7 support – Servlet 3.0, CDI, Managed beans, JSP 2.2, EJB 3.1, JAX-WS 2.2
Java EE 6 Makes Development Faster – Fewer Java Classes, Less Code, Less XML
– Integrated with popular open source like Spring
With Modern Programming Techniques
– Dependency Injection, Annotations, POJO, REST
* Based on a Sample POJO/JPA/REST Based Application Built for JavaOne
Lines of Code* Lines of XML* Java Classes*
25% Less
50% Less
80% Less
Reduced WebLogic Download
for Development
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 29 Technology Adoption Office
Installation Installer
Standard Installers
• WLS OUI
• WLS ZIP
• JRF
• JDev
• OEPE
• Coherence
• The JDK is no longer part of WLS install
• WLS 12.1.2 runs only on JDK7
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Ease of Access New ZIP Installer
• Make it easier to get and use WLS!
• New zip file distribution
• Complete version of WebLogic Server
• Missing some very minor tooling support (SmartUpdate)
• Download, unzip, go
• Portable, platform independent
• Automatic domain creation on startup
• Mac OS X support!
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 31 Technology Adoption Office
Free WebLogic Server For Developers License
Free license for single user developer
desktop WebLogic Server
– Not for production deployment but can build
production applications
Available only via Oracle Technology
Network download
All versions of WebLogic Server hosted
on Oracle Technology Network
– WebLogic Server 10.3.3 through 12c
(12.1.1)
Available Now!
Copyright © 2012, Oracle and/or its affiliates. All rights reserved | Confidential.
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WebLogic Server Leadership Global References, Largest Marketshare and Gartner Magic Quadrant Leadership
WebLogic Server Proven Globally in
All Industries and Geographies
WebLogic Server with
Largest and Fastest
Growing - IDC Marketshare
WebLogic Server Gartner MQ Leader
For Application Server Vision
and Execution
43%
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 33 Technology Adoption Office
“For the next 10 years, Application and Data Integration capabilities will be the most important Value-Add of the IT Organization”
A CIO’s Perspective F100 Retail CIO
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Application fragmentation greater than ever
On-Premise Firewall
Cloud
Services
PaaS
Application SaaS
CRM
Enterprise Gateway
Cloud
Mobile
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 35 Technology Adoption Office
Screen Scrape
Screen Scrape
Screen Scrape
Screen Scrape
Message Queue
Message Queue
Message Queue
Download File
Download File
Download File
Transaction File
Transaction File
Transaction File
ORB
ORB
CICS Gateway
CICS Gateway
APPC
APPC RPC
RPC
Transaction File
Sockets
Sockets
Message
Message
Application
Application
Application
Application
Application
Application
Application
Application
Application
Application
In such a context…
80% Maintenance
20% New Projects
IT Spending and Demand Survey
• …automate processes
across apps?
• …easily modify such
processes?
• … reduce upgrade
costs and disruption?
• … be ready for the
unexpected?
How to:
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 36 Technology Adoption Office
Why Oracle SOA Suite for integration?
One-stop integration
solution
Comprehensive SOA Offering
Complete
Less Effort More Value
Designed to Work Together
Integrated
Robust, Proven Industry leading
Software
Industry Leader
Best of Breed
#1
Maximize Existing &
Future Investments
Standards-Based
Architecture
Open
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 37 Technology Adoption Office
Why Oracle SOA Suite for integration?
1. Certified interoperability with Oracle Applications
2. Hundreds of adapters for non-Oracle Applications
3. Embedded in many applications already
4. Middleware foundation for all Fusion Applications
In an Oracle Applications context
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 38 Technology Adoption Office
Oracle Integration Stack
COMPLEX EVENT
PROCESSING
BAM
EM
JDev Web
POLICY MANAGER
ERP MAINFRAME SERVICES PARTNERS DB
BPEL & BPMN BUSINESS RULES HUMAN WORKFLOW
SERVICE BUS DATA INTEGRATOR GOLDENGATE
EVENTS
Oracle simplifies
connectivity of
applications across
cloud, mobile, and on-
premise environments
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 39 Technology Adoption Office
Speed Time-to-Integration
Unique “Integration
Workbench” to facilitate
Architect/Developer
Collaboration and guide
best-practice Integration
Architecture (canonical
services-based)
JDeveloper
Fully integrated
JDeveloper environment
= highly productive
developer environment
Apps Adapters
Best Oracle Applications
Adapters and Industry-
specific Wizards
Built by the application
team itself
Apps Content
Applications content pre-
harvested in Oracle
Enterprise Repository
(e.g. Fusion Apps)
Integration Workbench (Foundation Pack)
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 40 Technology Adoption Office
SOA Infrastructure
optimized with In-
Memory Caching
Technology
Active Gridlink for Oracle RAC
Maximum Availability
Design with Optimization
for Oracle RAC
Database
Exa*
8 times better
performance and out of
the box Maximum
Availability with Exa*
Engineered Systems
Policy-driven Security
End-to-end security with
Policy Gateway,
Integration with Oracle
Identity Suite and Oracle
Enterprise Gateway
Oracle Service Bus with Coherence
Ensure Scalability, Reliability & Security Proven @ Scale & Highly Reliable Integration Infrastructure
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 41 Technology Adoption Office
Deployed at 1,000’s of
customers since 2006
BPEL 2.0 engine is the
single most deployed
orchestration product
Tuned for the highest volumes
Carries millions of
transactions every day
Persistence layer
optimized over the years
with direct assistance
from the database team
Leverages the latest
database advances
(GridLink, RAC,
partitions, etc.)
Not just systems but people
Integration is not just
about systems
People are part of your
processes
Systems and people
should be handled by the
same product.
Transactional support on par to none
ERP systems expose XA
interfaces
Core business
transactions cannot be
duplicated or lost
Oracle BPEL engine
supports transactions
when systems expose
them
Handles all patterns
Industry-leading orchestration & workflow engines
Deployed at 1,000’s of customers & inside all Fusion Apps
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 42 Technology Adoption Office
Integrated SOA
Infrastructure provides
for “end to end instance
tracking” across the
entire stack
Business Transaction Mgmt
SOA Mgmt. Pack
provides Monitoring
capabilities for Business
Transactions
New Business Activity Monitoring
Significantly richer BAM,
unified with CEP and
seamlessly integrated
with BI
Integration Dashboard (Healthcare)
Pre-built Industry-specific
Management
Dashboards
All-in-one Mgmt. Console
Deliver Greater Visibility 20/20 Vision to Manage & Operate Integrations
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 43 Technology Adoption Office
Where are we going? What does the market look like?
– SOA is mature – reaching “plateau of productivity”
– It’s no longer “why SOA?” but “how SOA?”
– Existing users expanding usage to unprecedented levels
– New users more mainstream/conservative, looking
for simple, mature, solid and stable products
Where are we going with 12g?
1. Developer productivity
2. Industrial SOA:
Simpler to administer
Simpler to troubleshoot
Scale like never before
No technology disruption.
SOA maturing & reaching
“plateau of productivity”
Next Steps
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 45 Technology Adoption Office
Exa-Stack Programs for ISVs
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 46 Technology Adoption Office
ISV Application
Program Description Requirements
Ready to Run on Oracle’s
Engineered Systems
ISV makes public certification
statement
Runs Best on Oracle’s
Engineered Systems
Oracle certified performance test
Unleash ISV Application Performance with Engineered Systems
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 47 Technology Adoption Office
Why Exa-Stack Program?
Exa-Ready Benefits
Oracle Exastack Ready logo.
Formal recognition from Oracle and brand
awareness for applications
Oracle Solaris Ready
Oracle Linux Ready
Oracle VM Ready
Oracle Database Ready
Oracle WebLogic Ready.
Promotion in newsletters, websites,
advertising, etc.
Opportunity to differentiate and promote your
applications
FREE assessment/exam vouchers
Exa-Optimized Benefits
Oracle Exastack Optimized logo
Tune and Optimize your application on:
Oracle Exadata
Database Machine
Oracle Exalogic Elastic Cloud
Oracle SPARC SuperCluster.
Partner success story including performance metrics published on Oracle References.
Competitive differentiation & High visibility with Customers
More service requests
Summary
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 49 Technology Adoption Office
Faster Time to Market
Copyright © 2013, Oracle and/or its affiliates. All rights reserved. 50 Technology Adoption Office
Leader in Key Segments
TECHNOLOGY
Application Server
Application Services Governance
Business Process Management
Database
Database on SAP
Database on Linux
Database on Unix
Database Management Tools
Data Warehouse
Embedded Database
Identity and Access Management
Middleware
Service-Oriented Architecture
APPLICATIONS
Business Analytics
Enterprise Performance Management
Human Capital Management
Marketing Automation
Project Portfolio Management
Supply Chain Execution
Supply Chain Planning
Talent Management
Talent Recruiting
Transportation Management
INDUSTRIES
Banking
Communications
Construction
Education
Financial Services
Healthcare
Insurance
Life Sciences
Manufacturing
Professional Services
Public Sector
Retail
Wholesale
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