passenger terminal 2015_airbeacons
TRANSCRIPT
Beacon Technology &
Community-Based App
for Bags Tracking Paolo Sgroppo - Operations Director Bologna Airport, Italy
Giovanni Antinozzi – CEO Airlogs, Italy
• Bologna Airport
• Baggage processing
• The Technology
• The Idea
• The Test
• Video
INDEX
7% CAGR PAX GROWTH LAST 5 YEARS
BOLOGNA AIRPORT
6,6 MILLION PAX IN 2014 (+6,2% VS.
2013)
73 % OF INTERNATIONAL TRAFFIC
48 AIRLINES BOTH LEGACY AND LOW
COST
4th BEST CONNECTED AIRPORT IN ITALY
99 ROUTES
BOLOGNA AIRPORT
4
2014 6.580.481
PASSEGGERI
SUMMER 2014 96 DESTINATION
12 DOMESTIC 84 INTERNATIONAL
21 ITALIAN COUNTRY 10,7 RESIDENTS 18% OF THE ITALIAN PEOPLE
2019 8 MILIONI
PASSENGERS
BOLOGNA AIRPORT
BAGGAGE PROCESSING
1.8 MILLION
DEP. HOLD BAGS
(APPROX)
6.6 MILLION
PASSENGERS
(2014)
1 TERMINAL
63 EUROPE RANKING
(2014 traffic report)
1.9 MILLION
ARRIVAL HOLD BAGS
(APPROX)
In air transport world the
bag processing has to be
part of the overall
passenger experience
equation.
BAGGAGE PROCESSING
In the last years the number of
mishandled bags per thousand
passengers is decreased.
A number of technical innovations, plus
an industry initiative supported these
improvements.
Baggage handling technology has
become more and more
sophisticated over the last ten years.
Baggage Handling Overview
BAGGAGE PROCESSING
This information can be shared, so if
the airport has the appropriate
technology, it has a greater
understanding of what is happening
to the bags at any given time and
can identify and react to problems.
BUT ALL THIS DOES NOT INVOLVE
THE PASSANGER …...
On the technical side, there has been increased tracking of bags throughout
the handling systems and at various stages of processing them onto the
aircraft via scanning of the barcode on the bag-tag, either on handheld
scanners or via automatic reader arrays in the baggage handling system.
The question is:
BAGGAGE PROCESSING
The realization of new low cost automatic system
that leveraging existing technology can checking the
baggage position and returning the information on
your device (smart phone, tablet, ecc.)
Hand Baggage and Hold baggage ..
how the passengers can check where
their baggages are ?
The answer…
……Our Eureka Moment !
Bluetooth® Smart (or Bluetooth Low
Energy or BLE) is a low power consuming
version of Bluetooth wireless technology 2010 - The first version (4.0) of the Bluetooth
core specification is been released
2011 - Apple announces that the new iPhone 4S will support Bluetooth v4.0 and become the first Bluetooth
Smart Ready phone
2013 - Google announced
native support for Bluetooth Smart
in Android
2014 - Version 4.2 of the
Bluetooth core specification is been released
THE TECNOLOGY
THE TECNOLOGY
• Low power consumption
• Small size and low cost
• Compatibility with a large installed
base of mobile phones, tablets and
computers
Why is so important
THE TECNOLOGY
• iBeacon is a Trade-Mark by Apple for a BLE-base technology that extends Location Services in iOS
• Beacons are little BLE transmit-only devices with a low energy consumption
iBeacon & Beacons
How it works
Advertising
Packets
Beacon
(Transmitter)
Receiver
(Smartphone)
THE TECNOLOGY
THE IDEA
The Idea
Beacons are mobile and are
detected by
fixed receivers
and smartphones
• Reverse the logic of normal operations
Beacons are
fixed and used to
give proximity
information
Tracking by Fixed Readers
Cloud
Server
THE IDEA
Tracking by Passengers App Cloud
Server
THE IDEA
Mobile Matters!
Take your
customers
engaged
THE IDEA
Passengers Community
• Each passenger with the app installed becomes a “mobile reader”
• More passengers use the app more widespread is the service
• Fixed readers are very cheap and are required only in areas without passengers
• Airports and Airline can offer more services for the app users to strengthen the community (free wifi, special offer, ...)
THE IDEA
BHS
THE TEST
AIRPORT AREAS
CHECK-IN AREA
ARRIVAL AREA
BHS BUILDING
BHS
Check In Area
THE TEST
BHS
BHS Area
THE TEST
Baggage Claims Area THE TEST
Next steps
• Install in the most important Italian and
European airports the technological
infrastructure of the BLE readers
• Work together with the airline
companies to expand the use of the
system
THE TEST
Bologna Airport
offers a comprehensive solution
to manage the hand baggage
and hold baggage
BLQ is the first airport to introduce innovative automatic solutions to
manage full baggage check process.
BLQ self solutions to passengers are:
Common Bag Drop check in desk (Sicheck)
New Logiscan machines
Ex-bag payment software
Re Pack & Go Area
Community-based App for Bags Tracking (…coming soon)
CONCLUSIONS
