path mkt profile 2015
TRANSCRIPT
PORTALASIA
Creative Marketing Venture
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 1
COMPANY PROFILE
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE |2
• PORTALASIA is your premier outsourced solutions in marketing andbusiness development to build your brands, promote your products,create design concepts, and link local as well as internationalbusinesses. We create tailored solution with cost-effective model tomeet our client needs. We team with trusted business partners. Ourregional network understands local context and culturalenvironment. The ability to link Asia Pacific Regions extends ourclient’s value-based marketing strategy. With highly connected teamof professionals in specific to client industries will identify our client’simmediate actions with a sustainable competitiveness. Our team canwork closely with clients in planning, developing and implementing ajointly agreed solution.
DR. CHAIYAPON TUNDHIPHURINIDTRLEAD CONSULTANT
Dr. Chaiyapon Tundhiphurinidtr has 18 years of Marketing Strategy and New Business Development, hehas collaborate with business partners in deal sourcing, Strategic buyout, Private Equity, businessventures from Japan, Singapore, Vietnam, Bangladesh and Spain.
Prior to Portal Asia, he worked in marketing research, retail audit, Entertainment, Property Development,and Information Technology namely GfK, Concord Group, SVOA PLC. He has a number of experiences inthe facilitating workshop on marketing strategy and business development for Thai Airways InternationalPLC, Safety Insurance PLC, General Motor (Thailand) for Chevrolet, True Corporation PLC, etc. He was aguest speaker for the Philippines Marketing Association, Certified Professional Marketing Program, andTCEB. He currently hold the academic position as lecturer of international business at Prince of SongklaUniversity.
He earned his Bachelor degree in Electrical Engineering, majored Telecommunication, from SirindhornInternational Institute of Technology (SIIT), Thammasat University, Thailand. His MBA degree inManagement from Australian Graduate School of Entrepreneur (AGSE), Swinburne University ofTechnology, Melbourne, Australia, and his D.B.A. in Business Management from University of the Visayas,Cebu, Philippines.
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 3
KEY SERVICES
• MARKETING ACTIVATION– Website Development– Corporate Identity Design– Business Trading Management – Electronics, Online And Tele‐marketing
• MARKETING CONSULTING– Business Plan and Strategy– Market Research and Feasibility Study– Branding & Positioning– Business Development, Sales & Marketing Management
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 4
SELECTED SME CONSULTANTBY KASIKORN BANK
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 5
CLIENT LISTS
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 6
“Activate your Innovation”
MARKETING ACTIVATION
• Website design• Website programming• Website Maintenance
Website Development
• Event Marketing• Campaign Management• One‐to‐One & Online Marketing
Communication & PR
• Meeting Incentives• Convention Exhibition
MICE
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 7
MICE ORGANIZER
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 8
MICE ORGANIZER
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 9
MICE ORGANIZER
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 10
MICE ORGANIZER
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 11
CHALLENGING THE BIG BRANDS
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 12
Web Banner
Email Blast
International Landing Page
ONLINE ADVERTISING
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 13
BTS ‐ Station
Back Drop
on Stage
Register
Signage
Booth
Exhibition
BRANDING PUBLIC RELATIONS
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 14
Brochure
Co‐promotion
Poster
Poster
Tickets
EVENT PROMOTION
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 15
NETWORKING & SALES
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 16
EVENT ACTIVITIES
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 17
ORGANIZING PARTY
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 18
COMPANY & PRODUCT LAUNCH
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 19
EXHIBITION DESIGN
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 20
MANAGEMENT TRAINING
IN‐HOUSE TRAININGKnowledge Sharing Workshop
o Scope: Training for Mid-managemento Client: Thai Airways PLCo Location : Bangkoko Physical : 60 pax head of department and
leaders from all 9 departments
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 21
MANAGEMENT TRAINING
IN‐HOUSE TRAININGManagement Development
Programo Scope: Training 12 management programs
for 120 first line managers o Client: TNT Worldwide Company Limitedo Location : Bangkok
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 22
MANAGEMENT TRAINING
IN‐HOUSE TRAININGStrategic Selling Program
o Scope: Training all Chevrolet Sell Staff for Platinum Warrantee program collaborate with Safety Insurance PLC
o Client: General Motors (Thailand)o Location : Bangkok
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 23
BRAND DESIGN AND EVENT
Customer: Anya Lifestyle Co., LtdPeriod: 2006‐PresentType: ManufacturerBrands: ANYA, AYSupplier: Anya Lifestyle Co., LtdDuties: Branding, Marketing, Sales
to Japan
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 24
TRADING MANAGEMENT
Customer: BL Shots Co., LtdPeriod: 2008‐PresentType: DistributionBrands: Fishshot & Ga‐JolSupplier: Toorak (Holland)
United Drinks (Denmark)Duties: Buying Agent, Shipping,
Freight, Warehousing, Documents, Customs
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 25
REFERENCES DOCUMENTS
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 26
TRADING MANAGEMENT
Customer: Etcetera BangladeshPeriod: 2006‐PresentType: Department StoreBrands: S’Fare & CasualistSupplier: Central Marketing GroupDuties: Buying Agent, Shipping,
Freight, Warehousing, Documents, Customs
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 27
TRADE MANAGEMENT
Customer: Etcetera BangladeshPeriod: 2006‐PresentType: Department StoreBrands: Coffee World, Pizza Corner,
Cream & FudgeSupplier: GFA CORPORATIONDuties: Buying Agent, Shipping,
Freight, Warehousing, Documents, Customs
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 28
REFERENCE DOCUMENTS
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 29
PORTALASIA OFFICES
Bangkok Office:191 Silom Complex Tower, 17th Fl., #1735, Unit 2-4, Silom Road, Bangrak, Bangkok 10500 THAILANDT: +662.683.3554 F: +662.683.3401M: +6689.925.5454e-mail: [email protected]
Phuket Office:374 Chaofahgardenhome 5, Soi 10, Moo 3, Chaofah West Road, Vichit subdistrict, Muang district,Phuket 83150 THAILANDT: +6676.540.596F: +6676.540.563Mobile: +6687.488.7770e-mail: [email protected]
www.portal-asia.com
AUGUST 3, 2015 2015 © PORTALASIA (THAILAND) COMPANY LIMITED PAGE | 30