patron- driven selection of ebooks - safley

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Acquiring eBooks on Demand E R & L Conference, February 2010 Ellen Safley, Ph.D University of Texas at Dallas Libraries

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Librarians at three different types of academic libraries will provide perspectives on their patron-driven ebook acquisitions programs. The shared collection development of ebooks at the CTW Consortium (Connecticut College, Trinity College, Wesleyan University) will be discussed as well. In their remarks, panelists will discuss the virtues and shortcomings of patron-driven selection, the vendors/systems offering this acquisitions option, and key issues surrounding ebook acquisitions generally.

TRANSCRIPT

Page 1: Patron- Driven Selection of eBooks - Safley

Acquiring eBooks on DemandE R & L Conference, February 2010

Ellen Safley, Ph.D

University of Texas at Dallas Libraries

Page 2: Patron- Driven Selection of eBooks - Safley

Focus of Presentation

• EBL on Demand

• ebrary Pilot

Page 3: Patron- Driven Selection of eBooks - Safley

University of Texas at Dallas

• The University was founded in 1969 from a research center. Originally only graduate students. Juniors and seniors were added in 1975 and freshmen were added in 1990.

• Today, nearly 16,000 students. Technology concentration.

• 36% in graduate school

• 45 Bachelor’s, 51 Master’s, and 29 doctoral programs

• About 20% of students live on campus.

The Eugene McDermott Library

Page 5: Patron- Driven Selection of eBooks - Safley

Ebook History• Consortial purchasing –UT System

1999• Aggregated historical databases of

ebooks (Early English Books, ECCO)• Direct purchases with EBL• Purchasing EBL with approval vendor• Collections of ebooks (Springer)• EBL on Demand• Ebrary Pilot

Page 6: Patron- Driven Selection of eBooks - Safley

Customer Selection of eBooks—EBL on Demand

• Project going for 16 months

• Profiled for Customer Selection

• Published from 2008 to present

• Specified subjects/LC classes

• Specified publishers

• Set cost limit per book

• How many uses before purchase

• Did NOT load a massive amount of records

• Established a deposit account

Page 7: Patron- Driven Selection of eBooks - Safley

Usage by Subject

Records mostly match profile

• Social Sciences• H, J

• All Technology • T

• Computer Science• QA

Page 8: Patron- Driven Selection of eBooks - Safley

EBL Model— Levels

• Browse• Under 10 minutes $0

• Pay-Per-View (Short Term Loan)• Set number of views before purchase

• A percentage of the purchase price

• Percentage set by publisher

• Purchase

Page 9: Patron- Driven Selection of eBooks - Safley

EBL on Demand—How It Works

• Requested sample records

• Tested profile

• Began loading records in October 2008

Page 10: Patron- Driven Selection of eBooks - Safley

2,400 Records Loaded

Page 11: Patron- Driven Selection of eBooks - Safley

Purchase Alerts

• Purchase alert email

• Fully catalog the EBL on Demand record---– Overlay record with good record– Change local series to eBook library– Change location to eBook library– Add action note on holdings record

indicating it was purchased as an EBL on Demand title.

– Add item record which includes the purchase price.

Page 12: Patron- Driven Selection of eBooks - Safley

Usage Patterns after 8 months

Browsed, $044% of use

Pay-Per-View, $3,07442% of use

Purchased, $7,67114% of use

Browsed, $0 Pay-Per-View, $3074 Purchased, $7671

Page 13: Patron- Driven Selection of eBooks - Safley

Pay-Per-View vs. Purchase

Page 14: Patron- Driven Selection of eBooks - Safley

Costs

• Purchases: 126 books for $11,757.84 Average: $93/book

• Pay Per View averages $14.04/book

– Example: If the book costs $100 and the pay per view costs $15, we would pay $115 to purchase the book.

– Total PPV charges are over $6,000

Page 15: Patron- Driven Selection of eBooks - Safley

Publisher Distribution--Purchases

Acade

mic P

ress

Amer

. Mgt

Ass

oc

APress

Wile

y-Bla

ckwell

Butte

rwor

th

Cambr

idge

CIMA

CRC Pre

ss

Edwar

d Elga

r

Else

vier

Wile

y

Joss

ey-B

ass

McG

raw H

ill

Mor

gan

Kauffm

an

Newne

s

OECD

Oxfor

d

Psych

olog

y Pre

ss

Routle

dge

Sprin

ger

Taylor

& F

ranc

is0.00%

5.00%

10.00%

15.00%

20.00%

25.00%

30.00%

35.00%

40.00%

45.00%

50.00%

1% 1% 1%3%

1%

8%

1%

6%

2%3%

47%

1% 1% 1%

5%

1% 2% 1%

13%

2% 2%

Page 16: Patron- Driven Selection of eBooks - Safley

Publishers—384 Short Term Loans

AMACO

M

Amer

. Mgt

Ass

oc

Apres

s

Wile

y-Bla

ckwell

Butte

rwor

th-H

einm

ann

Cambr

idge

CRC Pre

ss

Edwar

d Elga

r

Else

vier IO

S

Wile

y

Joss

ey B

ass

Mor

gan

Kauffm

ann

Newne

s

OECD

Oxfor

d

Palgr

ave

Prent

ice

Hall

Psych

olog

y Pre

ss

RAND

Routle

dgeSa

ge

Shar

pe

Sprin

ger

Taylor

and

Fra

ncis

U. of Minn

Press

Zed

Books

0.00%

5.00%

10.00%

15.00%

20.00%

25.00%

30.00%

35.00%

40.00%

45.00%

2%

0%

0% 1%

1%

7%

3% 4% 5%

0%

39%

1%

0% 2% 2% 3%

0% 1%

0% 1%

5%

0%

0% 2

%

20%

0%

0%

Page 17: Patron- Driven Selection of eBooks - Safley

Ebrary Pilot

Page 18: Patron- Driven Selection of eBooks - Safley

Ebrary Pilot

• Deposit $25,000 for 6 month pilot

• Selected from over 100,000 records

• Selected by date of publication, publisher, subject, cost

• Loaded 4,881 records Oct. 28, 2009

Page 19: Patron- Driven Selection of eBooks - Safley

B C D E F G H K M N P Q QA QC-QR R T TK TP U Z0

5

10

15

20

25

30

35

40

22

1

65

21

3

1 1 1

16

1

36

13

7

2

10

12

1

eBrary on Demand Books Purchased

Page 20: Patron- Driven Selection of eBooks - Safley

Publishers of Purchased Titles

Amac

om

Ashga

teBril

l

Cambr

idge

Contin

uum

Duke

Else

vier

Guilfo

rd

IGI G

loba

l

John

Wile

y

McG

raw H

illMIT

Oxfor

d

Palgr

ave

Picke

ring

Prince

ton

Taylor

& F

ranc

is

Zed

Books

0

5

10

15

20

25

30

35

40

1 1 1

14

1

8

19

2 2

38

13

2

1012

13

21

Page 21: Patron- Driven Selection of eBooks - Safley

Summary

• Purchased 132 titles in 2 1/2 months. 644 sessions, 10,235 page views, 986 pages printed.

• $12,037 during Nov. 2009-Jan 20, 2010. • Average price $91 (EBL is $93)

• Have had to delete records as selectors order print titles or direct order ebooks.

• And All on demand selections are by our customers.

• Should probably have duplicate checked records. 8 in paper, 5 ebooks

Page 22: Patron- Driven Selection of eBooks - Safley

Questions?

Ellen Safley

Senior Associate Director for Public Services, Collections, & Systems

[email protected]

972-883-2916