paul crane - talktalk
TRANSCRIPT
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York Ultrafast Experience
Paul CraneHead of Ultrafast Engagement and Rollout
24 Feb 2016
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In the beginning…
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Change in Consumer Behaviour
Super UHD TV
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Change in Consumer BehaviourDaily Computer Use by Age Group (UK)
Source:ONS
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Change in Consumer Behaviour
The average British household now owns 7.4 internet devices
Seven out of 10 households now own at least one tablet, while 19% have
two and 11% own three or more
“When Paul Allen and I started Microsoft over 30 years ago, we talked about a computer on every desk and in every home”
Bill Gates 2008
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FTTP League Table
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What We Have Achieved
>15,000
>150
>400
27
• First Large Scale FTTP Deployment in UK
• Invaluable Data on how to build, deploy and market
• Scalable, Wholesale Infrastructure
• Lots of Options
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What We Have Achieved
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What Does Success Look Like?
Cost Per Premise
Customer Experienc
e
Customer Take-up
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100 200 300 400 500 600 700 800 900 1000
(Mbps)
22.8
The Proposition
2.9
<200
<20
<76
<20
>900
>900
UK Averag
e Downstream
Upstream
7.3
0.9
ADSL Averag
e
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The Proposition
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What Have We Learnt So Far?
100
100“It’s a completely
different experience from anything before”
“It just works!”
“To me this is future proof, I am
getting something that no one else can
provide”
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