ericsson r&d italy - unipr.it italy | page 14 this is ericsson we provide: › communication...

Ericsson R&D ITALY Università degli studi di ParmaMay 30th, 2011

Let’s foster our mutual exchange | Ericsson Internal | 2010-06-03 |

Who I am

› Name: Massimo Lommi

› Mail address: [email protected]

› Working in Ericsson since May, 1999

› Manager embedded Software development in Milan

› Traveling (mainly) to Gothenburg, Oslo, Budapest, sometimes Beijing

› Degree in Electronic engineering at Università degli Studi diParma ☺☺☺☺

› Living in Parma and commuting to Milan every day – Yes, we can!

› Available during the morning to answer any question you may have or pick up your résumé

� Setting the telecom scene

� This is Ericsson

� Ericsson R&D in Italy

AGENDA

GenovaGenovaGenovaGenova

PISAPISAPISAPISA

milanomilanomilanomilano

PAGANIPAGANIPAGANIPAGANI


Today

2 B Internet users

5 b Mobile subscriptions

80% Population coverage

200,000 SMS each second

1.4 B Social media users

10 B App downloads


On the brink ofa Networked society

BEHAVIOR TECHNOLOGY

+

BUSINESS

+

CHANGING


Changing behavior

DIGITAL NATIVES

SHARING

COLLABORATIVE

MOBILE

CONNECTED 24/7

TIME & SPACE

INDEPENDENT

DIGITAL APPEARANCE

ACTIVE

FAST DIFFUSION


when I Graduated, I did NOT have:

Google

Facebook

YoutubeItunes

Twitter Wikipedia

MySpace

Amazon

Blogger

Spotify

MSN

P-2-P

IPlayer Hulu

netflix

voddler

Web 2.0

RSS

Tivo android

Windows 7

+ some 4000 TV channels on the Internet


PERSONAL EFFICIENCY

MOBILE

GENERATION SHIFT

NEW VALUE NETWORKS

M-2-M

PROPOSITION REACH

NEW BUSINESS PROCESSES

Changing business


Towards 50 billions of connected devices

Human Centric Device Centric

Nr of

connected

devices

Vehicles, Cargo Containers,

Tankers, Trains, Off-Highway,

Supply Chain Assets…

Medical device

Industrial machinery....

Embedded Controllers,

Accelerometers, Temp/

Pressure/Flow, Sensors

Meters…

Mixed Signal

Platforms,

Micro Processors /

Controllers…


3 waves of connected devices

1st wave

3rd wave

2nd wave

Networked

Consumer

Electronics

Networked Verticals

Industries

Networked everything

Networked society


PROCESSING

CAPACITY

HIGH SPEED

BROADBAND COVERAGE

BANDWIDTH DEMAND

GREEN

TECHNOLOGY

EVERYTHING CONNECTED

SMARTER DEVICES

Technology trends


Networked Society

INTERACTION

INFRASTRUCTURE

MEDIACOMMERCE

SECURITY &SAFETY

GOVERNMENT

EDUCATION TRANSPORT &LOGISTICS

HEALTHCARE

UTILITIES

COLLABORATION

INNOVATION

INTEGRITY

COMPETENCE

TRUST

SOCIALIZING

LEARNING

INTERACTING


PISAPISAPISAPISA






AGENDA

Ericsson Italy |

This is EricssonWe provide:

› Communication networks

› Services to network operators

› Enablers to multimedia service providers

Our joint ventures provide:

› Sony Ericsson; phones, accessories, content and applications

› ST-Ericsson; semiconductors and wireless platforms

Our main recent acquisitions:

› Marconi (2005), Optical networks

› Redback (2007), IP routers technology

› Entrysphere (2007), GPON technology

› Tandberg Television (2009), Telepresence

› Pride S.p.A. (2010), System Integrator

› Telcordia (2011), OSS/BSS Solutions

Ericsson Italy |

Short facts (more on http://http://http://http://www.ericsson.com/thecompanywww.ericsson.com/thecompanywww.ericsson.com/thecompanywww.ericsson.com/thecompany)

› Founded: 1876 in Stockholm, Sweden

› Employees: 91,526 (March 2011), 20300 in R&D

› Net Sales: SEK 203.3 billion (USD 28.2 billion/ EUR 21.3 billion)

› 40% of World’s mobile calls pass through our networks

› 180 are the Countries with do business with (US and China are our biggest markets)

› Two thirds of the people who can access LTE today do so though our networks

› Ranked 8°in World’s top IT Companies

› We actively support humanitarian agencies in disasters

› Y1976, launch of AXE, the switch that changed TLC forever

› Y1994, our engineers invented bluetooth

› Y2000, our first solar powered RBS is launched

› Y2001, first to make a 3G call to China

› Y2005, world’s first interactive TV show together with Norwegian TV

› Y2009, first to launch 4G commercially

› Y2010, we have 50% LTE market share

135 YEARS OF INNOVATION

Ericsson Italy |

OPEN standards KEY FOR THE INDUSTRY

› Innovation is an important element of our corporate culture

› Early involvement in creating new standards

› Largest contributor to open standards

› Often first to market with new solutions

Ericsson Italy |

Leading PATENT portfolio

› Ericsson holds the world’s strongest

portfolio of essential patents for

telecommunications

› 27,000 granted patents worldwide (16

filed every day)

› More than 80 patent license agreements

› Positive net revenue from royalties

Ericsson Italy |

organization

regions

CUSTOMERS

Ceo Group Functions

RESEARCH

BUSINESS UNIT NETWORKS

BUSINESS UNIT GLOBAL SERVICES

BUSINESS UNIT MULTIMEDIA

BUSINESS UNIT CDMA MOBILE SYSTEMS

Joint venture companies

Sony Ericsson mobile communications ST-Ericsson

Operations & competence

center

Engagement practices

Customer units

Ericsson Italy |

Our Vision

To be the Prime Driver in an all-communicating world.

This means a World in which all people can use voice, data,

images and video to share ideas and information whenever and wherever they want.

Ericsson Italy |

Our core values

PROFESSIONALISM› Customers first

› Execution

› Accountability

RESPECT› Empowerment

› World citizens

› Diversity

PERSEVERANCE› Change agent

› Courage

› Passion to win




AGENDA


PISAPISAPISAPISA



Ericsson Italy |

Ericsson in ItalY

› Historical Ericsson market (since 1918)

› Company HQ in Rome (market, services),

R&D HQ in Genova

› 1100 R&D engineers in 4 sites:

Genova, Milano, Pisa, Pagani (SA)

› Supply site in Caserta for Broadband Optical products

2005 - Marconi acquisition

2010 - Pride S.p.A. acquisition

Ericsson Italy |

› 2500 switching nodes

› 65% of mobile traffic

› 40% of backbone optical traffic

› 3 Milion xDSL lines deployed

› 12.000 radio link for business critical applications

› Converging network services (IMS)

› Large presence within Governative Network

(Ministero Interni, Forze di Polizia)

Ericsson for Italy

Ericsson Italy |

GenovaMilano

Pisa

Pagani

The R&D LABS in Italy

�� Microwave UNITMicrowave UNIT

��Ndo RegulatoryNdo Regulatory SolutionsSolutions

��PDUPDU OpticalOptical NetworksNetworks

��NDONDO BroadbandBroadband AccessAccess

��pDU OpticalpDU Optical NetworksNetworks

��ResearchResearch BranchBranch

R&D Italy | 2011-01-16 |

GOTHENBURG STOCKHOLM

PISA

MILANO

GENOVA

SAN JOSE, CA

OTTAWA

BEIJING

BANGALORE

PAGANI

VANCOUVER

R&D ItalyWORLDWIDE ECOSYSTEM

DUIB 1650 MSek

DUCI 300 MSek

TOT 1950 MSek

BUDAPEST

R&D Italy | 2011-01-16 |

What Education and competence we have

� SM � system engineer; senior specialist;

system mgmnt; SW architect

� HW � HW development; FPGA&ASIC; PBA; MMIC

� SW � embedded SW; application sw

� I&V � function tester; system tester; net. architect

� PM � project mgmnt; configuration mgmnt;

project quality coordinator

�PdM � product manager; prod. mktng; sales support

HW14%

SW34%

System16%

I&V21%

Project7%

Product Mgmnt8%

Competence

High School21,5%

University78.5 %

Education

R&D Italy | 2011-01-16 |

Investments in competence

Business Presentation English

Cultural Briefing India

Cultural Briefing USA

Customer Satisfaction

Knowledge Management

La Leva della Motivazione

Negotiation & Conflict

Problem Solving & Decision Making

R&D Manager

Team Working II

Telecomix

Innovation Leadership & Creativity Mgmnt

IP Network Design

Java Debugging Tools & TechniquesLinux Basic

Linux Advanced

Rational Function Tester Basic

Fast Track to Adaptive Server Enterprise

Windriver: Linux Device Drivers

Change Management

650

16000

Human Competencies:- Motivation (specific program) *

- Innovation & Creative

- Intercultural dissemination *

- Leadership for PM

- Decision Making *

- Change Management

- Knowledge management

Technical (strategic):- IP *- Service Oriented Architecture- Linux OS Advanced- Linux Device Drivers- C/C++ & Java Advanced- Oracle DBMS *- Network Security *

Technical (basic):- Risk Management- Project Planning & Control - Project Anatomy- Eclipse- Java introduction

Business:Economy & Finance

Human Competencies:- Motivation (specific program) *

- Innovation & Creative

- Intercultural dissemination *

- Leadership for PM

- Decision Making *

- Change Management

- Knowledge management

Technical (strategic):- IP *- Service Oriented Architecture- Linux OS Advanced- Linux Device Drivers- C/C++ & Java Advanced- Oracle DBMS *- Network Security *

Technical (basic):- Risk Management- Project Planning & Control - Project Anatomy- Eclipse- Java introduction

Business:Economy & Finance

Ericsson Italy |

Ericsson in ItalY, we provide our contribution to Company’s vision

› First 448 Gbit/sec per channel in optical

fiber (Pisa & Scuola Superiore S.Anna)

› First wireless link at 1 Gbit/sec using

Multiple Input / Multiple Output (Milan)

› Smart Packet Optical products, a platform to

converge optical, SDH and packet transport

technologies to the same solution (Genoa)

› 100 patents in the last two years

Ericsson Italy |

• Milan-Politecnico

• torin-politecnico

• Bologna UNIVERSITY

• genova UNIVERSITY

• Trento UNIVERSITY

• Sant’Anna SCHOOL

• CNR

• CNIT

• pisa UNIVERSITY

• CoRiTeL

• ROME UNIVERSITIES

• Naples UNIVERSITY

• Salerno UNIVERSITY

• sannio UNIVERSITY

NorTH

CentER

SOUTH

�MW transmission systems� IP-based transport systems

�Optical networks and photonics�SW architettures for BB networks development

�Security solutions for IP-based networks

�Data storage, advanced SW architecture and network mgmnt

GenovaMilano

Pisa

Pagani

COOPERATION WITH UNIVERSITIES AND RESEARCH CENTERS

ericsson r&d italy - unipr.it italy | page 14 this is ericsson we provide: › communication...

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