‘New York’ Pitch

Paloma Faith – ‘New York’

• Paloma Faith is an English singer-songwriter and actress, known for her unique, retro and eccentric style.

• Paloma’s music is within the genre of Pop, soul, soft rock and jazz.

• She is signed to the labels Epic Records and RCA Records• We have chosen the song 'New york' from her debut

album “Do you want the truth or something beautiful” which was released in September 2009.

http://www.youtube.com/watch?v=xuWqOTuPgJ0&safe=active

Narrative • The narrative for this music video is about a woman

who’s boyfriend leaves her for another woman • The video starts with a taxi arriving at Paloma’s

house • Throughout the music video, we see flashbacks of

the happier times in their relationship whilst also seeing the present breakdown of the relationship.

• At the end, we see the Paloma’s boyfriend get in the taxi and leave, the camera driving away from her.

• The video is a metaphor for the boyfriend leaving her for New York city

Casting of actorsAnnalise Williams plays

“New York”Callum Mitchell plays

the lead male role Vanessa Donkoh

plays Paloma

Locations• Paloma’s house• Her bedroom• The airport (Heathrow)• The motorway• Restaurant/ dinner date

Props

• Statue of liberty• Diamonds• Snow globe• Taxi• Suitcase• Passport• Photos • Aeroplane

Costume and makeup• Callum to wear a suit/formal wear with naturalistic makeup• Annalise to wear a formal dress with striking makeup • Vanessa also to wear formal wear with naturalistic makeup

Lighting

• Naturalistic lighting• Use of LED lights - emphasis on characters

faces• High key lighting• Low key lighting

Camera angle, shots and movement

• High angle shots • Establishing shots• Close ups• Extreme close ups• Group shots• Deep focus• Loose frame• Point of view shot• Pull Focus• Soft focus • Tracking shots

Editing

• Black and white/ dull tone for present footage• Coloured flashbacks for the happier period in their

relationship• Cross cutting (Parallel editing)• Straight cuts• Long takes• Short takes• Shot-reverse shot• Time lapse• Fade in/outs