PILLSBURY PIZZA POPS SISI LIN

EMILY NGUYEN

AGENDA

{ IDEA HOW IT WORKS WHY ITS RIGHT NEXT STEPS

Meet Phil

THE “CRAVE” CAVE desire for freedom, indulgence, instant gratification and to be a man

HOW IT WORKS

#CRAVECAVE #PIMPYOURCAVE

Why IT WORKS

NEXT STEPS: TIMING

START

August 2013

WEEK 1 WEEK 2

SEPTEMBER 2013

BRAND COMMITEMENT

WEEK 4 WEEK 8

BUDGET ONLINE  ADVERTISEMENTS   $50,000  

 MOBILE  APP  DESIGN     $20,000  

PIMP  YOUR  CAVE  PRIZE   $10,000  

WEBSITE  DESIGN     $10,000    

AGENCY/COMMUNITY  MANAGER  

$10,000  

PROMOTIONAL  PARTNERSHIPS    

$25,000  

YOUTUBE  VIDEO  PRODUCTION    

$50,000  

TOTAL     $175,000  

THANK YOU. Q&A