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PLANNING & PROGRAM GUIDEAQUATIC DEVELOPMENT GROUP
AQUATICGROUP.COM | 518.783.0038
planning
programming
promoting
protectingFOR COLLEGES & UNIVERSITIES
AQUATIC DEVELOPMENT GROUP
Unique Appeal & Student-Based Applications.For most college students across the country, the sport of surfing is inaccessible. The FlowRider lets you bring this unique activity directly to your students, no matter where you are in the country, providing that one-of-a-kind experience young adults today are searching for.
With its’ world-wide presence and strong brand following, the FlowRider has the unique ability to bring heightened public awareness and immediate attention to your campus recreational offerings.
What can a FlowRider do for your school? Two things –
• Solicit Interest among Prospective Students by providing that WOW factor appeal, making your school stand apart from the competition and encouraging a deeper look into all your program offerings.
• Engage Current Students in a Healthy Recreational Activity through a skill-based activity that teaches a new sport and fosters team building through recreational clubs, leagues and competitions.
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A MARK OF DIFFERENTIATION
ATTRACT STUDENTS WITH AN AMENITY AS UNIQUE AS YOUR SCHOOL. FlowRider®, the world’s most popular surfing attraction, is a recreational aquatic attraction and sport-based amenity that draws attention and retains interest. And with proven appeal among 18-22 year-old college age students, it is guaranteed to make some waves on your campus!
AQUATIC DEVELOPMENT GROUP
SETTING THE STAGE FOR SUCCESS
The FlowRider® not only adds a new amenity, it creates an entirely new setting around which to build a fun, healthy and active campus recreational program. AND with FlowRider’s unique ability to generate and capture additional revenue generating opportunities, your school can quickly offset the cost of development and recoup its investment in less time.
CHAPTER 1:
Programming & Location.Careful up-front planning that considers the entire scope of operational and programming options available allows you to develop a program that maximizes the benefits of the FlowRider.
Site Considerations• Indoors for year-round usage or seasonal outdoor setting• Space for events with ample decking and viewable platforms
Operational Considerations• Faculty/staff to operate the amenity• Athletic or recreational department management• Maintenance/ownership• Student body staffing & management
Cost Allocation and ROI Analysis • Revenue generating amenity with cost to
participate, or all-inclusive within tuition or student fees
• Situate near food & beverage outlets to encourage incremental revenue stream
• Branded retail sales extensions through dedicated kiosks, school stores, etc.
“We love that the FlowRider offers such cool opportunities year round!”
Snohomish, Washington
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AQUATIC DEVELOPMENT GROUP
SETTING THE STAGE FOR SUCCESS
Operations & Support.When you purchase a FlowRider®, the staff or organization that you dedicate to run your amenity will receive on-site training from professional “Flowboarding” trainers on how best to promote, operate and maintain your attraction.
• Ride Operation• Body Boarding Skills• Flowboarding Skills• Rider Coaching• Brand Ambassadorship• Basic Equipment Operation & Maintenance
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AQUATIC DEVELOPMENT GROUP
Student Engagement.The appeal of the FlowRider goes way beyond engaging just the students who want to participate in the sport of Flowboarding. The proven spectator appeal of the sport means you have also added an amenity to your campus that supports student events and creates additional revenue generating opportunities.
• Student events/entertainment programs• Contests• Professional Exhibitions• Flow leagues and competitive events
Each campus is unique, and so are the many programming opportunities and on-site activities that can be structured waround the FlowRider® to meet the needs and desires of your student body.
Campus Life Enhancements.The skill based component of the FlowRider lends itself perfectly to the development of programs which encourage participation among students who want to learn and improve skills through regular participation and practice.
• Credit-based P.E. classes• Recreational clubs• Intramural teams & competitions• Club sponsored lessons, clinics & events• Student employment opportunities
PROGRAMMED FOR SUCCESSCHAPTER 2:
“The Flowrider satisfies a totally different sensory experience than the other ATTRACTIONS we have. Not only is it fun for the rider but also for the spectators”
Waterbom, Bali
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PROGRAMMED FOR SUCCESS
AQUATIC DEVELOPMENT GROUP
Non-Student Usage.Depending on the size of your student base and involvement with your local community, it may make sense for you to consider opening the attraction up to non-student members through a fee-based usage program. A great way to foster community excitement and generate an additional revenue stream.
• Community lessons• Summer “Flow Camps”• Private events/birthday parties
Turn-Key Implementation.To ensure proper compliance with recommended safety standards and operations, FlowRider® provides easy access to an on-line database that provides you with all required materials including instructional videos, participation waivers, on-site signage, and more.
ADAPTIVE PROGRAM INCLUSIONAll your patrons can safely and easily experience the thrill of surfing the waves. The Flowrider allows you to easily incorporate a program tailored to individuals with physical, developmental or intellectual disabilities without any modification of the physical ride. As part of the skills training program provided by your FlowRider professional, they can work with your staff to demonstrate how to easily tailor their approach to accommodate the various needs that some guests may require.
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AQUATIC DEVELOPMENT GROUP
Theming & Branding.Capitalize on the surfing theme by incorporating related branding efforts into your marketing mix for a truly unique flair with easy promotional extensions that maximize school spirit and showcase your branding & school mascot.
The FlowRider® is a distinctive attraction – one that creates a clear point of differentiation for your campus and helps solidify your reputation as a place to learn, excel and gain unique experiences along the way.
“We like to brag that we have Utah’s coolest aquatic center!”
Lindon, Utah
Press & Social Media.FlowRider provides you with everything you need to help promote your new attraction to prospective students and your current student base. Our on-line digital library means you have 24/7 access to a wide range of promotional material, including numerous videos and photos to choose from.
STAND OUT FROM THE COMPETITION
CHAPTER 3: planning
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STAND OUT FROMTHE COMPETITION
AQUATIC DEVELOPMENT GROUP
Event Participation & Promotion.Participate in the National FLOW Tour by signing your campus up as a featured venue. The FLOW (Flowboarding League of the World) Tour® is a FlowRider® sanctioned, international event featuring some of the world’s best known professional surf riders. Managed and offered exclusively through FlowRider, events are held throughout the USA, as well as in Europe and Asia.
Hosting a National FLOW Tour event means that for one or two consecutive days, your campus is an exciting entertainment hub as students & guests participate in, watch, and learn to appreciate the skill of FlowBoarding. With media coverage, music, announcers, professional riders, sponsor booths, prize giveaways and general nonstop action, who wouldn’t want to join in! Information about registering your venue for the tour will be provided to you at time of purchase.
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Built to LastAt ADG, we have a deep understanding of your FlowRider. We know it’s fun, that you love it, & that your patrons love it, but we also know that it is a serious asset at the center of your business. We are here to extend our expertise to make certain your ride is running correctly, efficiently and safely.
Whether you have questions on the operation of your ride, need a replacement part or need remote troubleshooting our service technicians are trained and ready to assist you.
PROTECT ANDMAINTAIN
AQUATIC DEVELOPMENT GROUP
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Your One-Stop Service ResourceADG is the only authorized FlowRider Service Provider in the United States and Eastern Canada with technicians on board that have been selling and maintaining your FlowRider since the day it was installed. We have access to every drawing of every attraction we ever built – no guesswork on modifications here!
But besides our ride being the safest on the market, it is important to keep the FlowRider parts well maintained. Your FlowRider Service Technician is available 365 days/year to help ensure your ride is always operating at its optimal performance.
Total SafetyFlowRider’s patented ride surface technology is the cornerstone of our success as it puts our customers’ patron safety first. Made of tensioned fabric and inflatable surfaces, it is comparable to the feel and behavior of a trampoline. No foam padding over hard substrate can even come close to absorbing an impact like the surface of the FlowRider.
With over 200 rides in operation all over the world, we keep safety as our number one priority. Not only during the design and build phase but also once in operation.
1-800-458-WAVE
FLOWRIDER SERVICE & SUPPORT
AQUATIC DEVELOPMENT GROUP
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PROTECT ANDMAINTAIN
Nozzle FlapsMaintain perfect flow & keep patrons safe
with these patented flaps.
Flow Fence DividerInflatable, easy to use & adds to the
versatility of your wave.
Ride SurfaceThis patented surface is key to patron
safety. We have expert tips to keep it safe.
Foam & VinylAfter normal wear & tear, we help make
these padded areas shine again.
Max Recovery SystemThis system makes recovery & staff staging
areas comfortable & safe.
Pump ServiceWorld’s best pumps are the heart of the
FlowRider, powering each wave.
CONTACT US TODAY1-800-458-WAVE
Since the 1990’s, when the first FlowRider® was installed, FlowRider has been front and center in the discovery of combining recreational fun with skill-based learning applications. There is no greater attraction available today that can generate as much impact for your campus in as little space as the FlowRider.
With a proven track record of success among 18 – 22 year-olds, the FlowRider has been installed at top resorts, on cruise ships, and at popular public aquatic facilities and water parks around the world.
IN OVER 120 LOCATIONS NATIONWIDE
AQUATIC DEVELOPMENT GROUP
Westin Kierland Resort and Spa, Scottsdale, AZ • Jurupa Valley Aquatics Center, Riverside, CAWet ‘n’ Wild, Palm Springs, CA • Margaritaville Hollywood Beach Resort, Hollywood Beach, FL
FlowHouse Boca at Waldorf Astoria, Boca Raton, FL • Silver Rapids at Silver Mountain Resort, Kellogg, IDMonon Aquatics Center, City of Carmel, IN • Soaring Eagle Resort and Casino, Mount Pleasant, MI
Electric City Waterpark, Great Falls, MT • H2OBX Waterpark, Powells Point, NC FlowHouse, Wildwood, NJ • Planet Hollywood Hotel and Resort, Las Vegas, NV
Six Flags Great Escape Lodge, Lake George, NY • Kalahari Resort, Sandusky, OHAquatopia Indoor Waterpark at Camelback Lodge, Tannersville, PA • Kalahari Resort, Pocono’s, PA
Split Rock Resort, Lake Harmony, PA • WaTiki Indoor Waterpark Resort, Rapid City, SDHyatt Regnecy Hill Country Resort, San Antonio, TX • Pirate’s Bay Waterpark, Baytown, TX
Lindon City Aquatics Center, Lindon City, UT • Massanutten Resort, McGaheysville, VAJay Peak Resort, Jay, VT • Snohomish Aquatics Center, Snohomish, WA
Kalahari Resort, Wisconsin Dells, WI • Village Vacances, Valcartier, Quebec
