poc wheels catalogue 2010

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Wheels 2010

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Page 1: POC Wheels Catalogue 2010

Wheels2010

Page 2: POC Wheels Catalogue 2010

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Page 3: POC Wheels Catalogue 2010

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Credit: phunkt.com

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Next gearThis pasT season, the first for poC on the bike scene has been amazing. The response we´ve had from the market has been great. We have had our gear tested by some of the most influential international Dh, Free ride and BMX athletes, as well as by riders at all other levels. Whatever hasn´t been perfect has been revised for this coming season.

aT poC´s R&D DepaRTMenT the focus has not only been on implementing the improvements, there has also been a strong focus on rotational violence. Rotational violence to the head is the next area of focusin our quest for better head protection. since a few years back poC has established contact and colla- boration with Mips; a company with many years of heavy research on the subject. it shows that the rotational violence as a consequence of the friction between the shell of a helmet and the ground, creates severe damage to the brain as it tugs inside the skull. We are therefore very proud to present the first bike helmet equipped with the Mips anti rotational violence system – the Cortex downhill Mips helmet.

in addition, there is a bunch of new gear; goggles, gloves and protection.We hope you´ll like it!

Regards,a very committed POC team

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We love the sport but hate when people get hurtpoC is a young sWeDish CoMpany built on a strong mission; to do everything we can to possibly save lives and to reduce consequences of accidents for gravity sports athletes, by developing and renewing what personal protection is all about. poC has in Many Ways, with three seasons in the ski business behind us, already set a new standard when it comes to technical solutions, construction, material combinations, engineering and ergonomics with patent pending solutions, to increase the degree of protection. poC WoRks in a CRoss DisCiplinaRy Way. The organization involves competences from different fields, such as engineers, material specialists, industrial and graphic designers, neurologists and specialists in spinal cord injuries. poC is based in stockholm which is an important center for some of europe´s leading research and development experts in the areas of safety, medicine, health care, advanced product development and testing.

When Developing a pRoDuCT aT poC, we do it in the spirit of doing the best. When it comes to safety, quality and performance, we never compromise when choosing a construction or material. even if it would mean cheaper products or increased margins.

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poC lab The mission

poC laB is our scientific forum. it brings together experts who provide us with invaluable assistance in ensuring that we develop the most relevant, reliable and advanced protective products on the market today. The poC lab enables a close and rewarding collaboration with some of the world’s foremost sports medicine experts, brain scientists and specialists in spinal cord injuries.

as a CoMpleMenT to the poC lab, we also seek help from materials technologists – and from people such as you who make avid use of our pro- tective gear in practice, ranging from proficient X-game riders to the elite at the World Cup level.

MeMBeRs oF The poC lab are care-fully selected for their unique expertise. each member shares poC’s mission to save lives and reduce the severity of injuries resulting from accidents.

Claes hulTingM.D ph.D. Medical Directorkarolinska hospitalspinalis policlinic at Rehab station stockholm

peR haMiD ghaTanM.D. ph.D.karolinska instituteDept. of Clinical neuroscience

Magnus WöRneRTFormer ski racer and expert in the ski trade

FReDRik lunDhM.D. karolinska hospitalDept. of orthopedic surgery

Members of POC Lab

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Conventional helmet

The curved arrows shows the movement of the outer shell relative to the liner, reducing the forces to the brain.

MAXIMUM LOAD TO BRAIN ▼

M.i.p.s.

neW Mips TeChnology mimics one of the safety systems which already exist in the human head. When the head is subjected to an oblique impact, the brain can slide along a membrane on the inner surface of the skull, which reduces the forces transmitted to the brain. This protective feature has, with Mips technology, been incorporated into the helmet. in a helmet with Mips technology the shell and the liner are separated by a low friction layer. When a helmet with Mips technology is subjected to an oblique impact, the low friction layer allows a small rotation of the shell relative to the liner. experimental tests have shown a signifi cant reduction of the forces to the brain. Find more information about the tests at www.mipshelmet.se

aCCiDenT sTaTisTiCs show that the most common accident occurs in an oblique impact to the head, resulting in a rotation of the head and brain. The BRain is more sensitive to oblique impacts than radial impacts. however, the helmets are dropped vertically onto the impact surface, according to the helmet test regulations, resulting in a radial force to the head. This is why helmets today have good protective properties for vertical impacts while the protection is not optimized for oblique impacts. Mips aB has therefore developed Mips technology to provide substantially increased protection against oblique impacts.

DevelopeD in CoopeRaTion WiTh Royal insTiTuTe oF TeChnology anD kaRolinska insTiTuTe, sWeDen

High Medium LowLoad transmitted to the brain

safety inside

Helmet with MIPS technology

Finite element model of the human head, Mips aB. Developed by by svein kleiven, kTh. software: lsDyna by courtesy of eRaB, sweden.

Surface

DEFORMATION OF THE BRAIN FROM AN OBLIQUE IMPACT WHEN THE RIDER IS WEARING A CONVENTIONAL HELMET AND A HELMET WITH MIPS TECHNOLOGY.

Impact direction

DURING IMPACT ▼BEFORE IMPACT ▼

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sunn is back on the racing scene and we are proud to be a partner of this young and funky team of international top level riders! The good results and global visibility of the team not only allows us to showcase a great pool of young talents, but also plays an impor- tant part in our entry into the bike scene as well as in our quest to develop ground breaking gear and optimal protection.

Romain Saladini 4 CRoSSRomain is a two time World Champion- ship silver medalist (07 & 09) and has two World Cup wins. Romain is one of the fastest 4X riders on the world circuit.

Rémi ThiRion dhRémi is the 08 european Jr Champion and also managed to come 3rd at Worlds 08 despite crashing into a photographer!

anaïS PajoT dhanaïs is a two times Jr women Dh World Champion and is now ready to compete with the top elite athletes.

Robin WallneR dh/4 CRoSS Robin is a two time nordic Champion-ship gold medalist. he also arranges hugely successful camps for those who want to learn Dh biking.

Team athletes Team sunn MontgenevreC

redits: gary p

erkin – Copyright: su

nn

Bicycles – M

CC

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Credit: D

amiano levati

Credit: M

ike Clark

Daniel rules when it comes to BMX park competition. his pure dominance is a reflection of his passion and dedi- cation to the sport. he´s touring the world, winning world-class competitions and awards left and right. years of trai- ning are now paying off as he crushes the competition with his arsenal of 720 tricks on the asT Dew Tour. Daniel has been to the X games four times and he holds three medals; Bronze in 06 and gold in 07 and 08.

Twenty-four-year-old Danny Macaskill is a picasso on two wheels. Danny became world famous last year when his friend filmed him riding around edingburgh and then uploaded it on youTube. Their only hope that other riders would like the video. The film now has over fifteen million hits.

Danny started riding as a four year old and was doing tricks before most kids were still relying on their stabilizers. We look forward to being a part of Danny’s take off and believe that we have seen only parts of his potential.

daniel dheRSbmX – VeneZUela

MiscellaneousTeam athletes

danny maCaSkillTRial/STReeT – SCoTland

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Team athletes Martin söderström

Martin has had another amazing sea-son, becoming a world authority and star by coming 3rd at Crankworx and winning vienna air king, Big in Bavaria and ending up on many more podiums. no matter if you see Martin riding dirt, street or slopestyle, he is always one of the top riders on the track pulling insane tricks and making the crowd go crazy.

maRTin SödeRSTRömdiRT / SloPeSTyle / STReeT SWeden

Credit: Martin Fabian

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The local Talent program is a joint project between poC, retailers and local kids between 12–17 years old. The idea is to support these kids with proper protection gear and information to make them aware of the development and importance of functional protection gear. For more infor- mation, please visit www.pocsports.com

andReW ShandRodh / FReeRide – Canada

andrew is sometimes called “the father of freeride”. he raced downhill when a lot of today’s freeriders where in nappies and holds a record of two Dh World Cup golds, one Bikercross X games gold and is multiple time national Dh Champion.

shandro has starred in numerous films such as: The Collective, Roam and sea- sons. nowadays shandro runs hugely successful summer gravity Camps where he teaches kids new tricks. andrew is our senior athlete involved in product development.

one word sums up anthonys first ever BMX double front-flip at the 2009 X games: progression! known for going huge and excelling at comps where features are large and aggressive, hes made a name for himself winning the asT Dew Tour Championships and two X games Bronze medals. We are excited about anthonys innovative style and look forward to watching his revolution on tour continue in 2010!

Team athletes Miscellaneous

anThony naPoliTan bmX – USa lTP

Credit: Sterling Lorence

WORLD WIDE TEAM

Credit: h

enrik Jonestrand

Credit: n

ick lavecchia

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heaD

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Current designsabout

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MosT oF poC’s Bike helMeTs use a liner of epp instead of the traditional eps. The difference between the materials is that epp, unlike eps, does not deform permanently on impact and is therefore suitable to absorb repetitive shocks.

The saFeTy ReQuiReMenTs for ski and bike helmets are similar but bike helmets call for some additional require- ments when it comes to ventilation and comfort. a bike helmet should have full ventilation to let fresh air fl ow into the helmet as well as letting excess heat and moisture out. The challenge with ventilation is that open vents in the helmet leaves the user unprotected from sharp objects that may penetrate the vents. This is a serious risk, especially for Downhill riders since they are likely to be exposed to branches, sharp rocks and other hazardous objects in a crash.

To oveRCoMe The Challenge of providing penetration resistance, excellent ventilation and impact protection properties, we developed our patented concept with double overlapping shells (vDsap).

FoR This season, poC is also adding the patented Mips technology to our collection of innovations, aiming for safer helmets. Mips is a system used to reduce the rotational forces on the brain in the case of oblique impacts. This is achieved by allowing a controlled rotation of the shell relative to the liner. We are proud to present this unique and necessary system in a bike helmet.

POC´s double shell helmets

TRaDiTionally, TheRe have been two different types of bike helmets on the market. First, there is the traditional hard shell helmet with a thick outer shell, covering a shock absorbing liner of eps. The hard shell helmet provides good protection against penetration and makes a durable construction. But, the nature of the stiff outer shell also has drawbacks. on impact, the hard shell causes an abrupt stop of the head. This increases the risk of brain injuries.

The hard shell may also bounce on the ground and thereby increase the risk of whiplash injuries.

The seConD Type oF TRaDiTional bike helmet is the “in-mold” type. These helmets have a thin shell of polycar- bonate molded together with an eps liner. The impact energy is very well absorbed with this construction as the thin shell allows the helmet to deconstruct on impact, creating lower energy levels for the brain to deal with and minimal bounce. The disadvantages are poor resistance to penetration and a less durable construction.

ouR eFFoRT To CoMBine the strengths of these two major concepts in ski helmets led to our patent pending “aramid ballistic penetration barrier”: apB. By adding a layer of penetration-resistant aramid between the shell and the liner, the shell thickness could be reduced, leading to weight reduction and better energy absorption.

TRansFeRRing The apB concept into a fully ventilated system for bike users led to our revolutionary, patented ventilated-Double-shell-anti-penetration: vDsap.

This ConsTRuCTion Was initially developed for the Receptor + all season helmet. a helmet certifi ed in europe and the us for: biking, skiing, snowboarding, skateboarding, and water sports. When developing the Cortex Dh full face downhill helmet, it was an obvious choice to use the vDsap concept.

vDsap has TWo venTilaTeD shells, placed offset for maximum penetration resistance and channels in between the shells to ventilate heat, moisture, or water. The inner shell is an extremely thin layer of polycarbonate while the outer shell is made of carbon fi ber or injected plastic depending on model. The properties are amazing and these helmets represent a unique way of thinking in helmet design.

When enTeRing The Bike sCene, we have made use of the experiences learned from our short but successful history in making revolutionizing ski helmets. The concepts that we have developed for ski helmets has been taken further and optimized to reach up to and beyond the demands of today’s bike users in the Downhill mountain bike, Dirt, Free ride and BMX disciplines. The aim has been to provide better head protection than ever before.

noRMally, BoTh The traditional hard shell and in-mold helmets rely on expanded polystyrene (eps) for the shock absorption. eps absorbs energy by plastic deformation, meaning it is deformed permanently upon impact. Therefore, a helmet liner made of eps will not be good at absorbing repetitive shocks.

The concepts that we have developed for ski helmets has been taken further and optimized to reach up to and beyond the demands of today’s bike users in the Downhill Mountain Bike, Dirt, Freeride and BMX disciplines.

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Carbon outer shell.

Thin pC inner shell.

Multi impact liner.

aramid penetration barrier.

ventilation through outer shell.

ventilation through inner shell and liner.

ear chambers designed for balance and hearing.

Chin bar size and distance from face is optimized for protection without sacrificing easy breathing.

Mips system, letting the outer shell and liner move in relation to each other and thereby reducing the rotational forces to the brain.

MIPS-system allows the shell to slide on top of the liner and do thereby reduce the rotational energy transmitted to the brain on impact.

Technical features

helmet Cortex Dh a lightweight advanced carbon shell wrapped over our patent pending aramid reinforced in-mold liner. The liner has a thin shell of polycarbonate covering the multi-impact super epp core. The double overlapping shell design, our patented vDsap, allows a fully ventilated construction for maximum comfort without sacrificing penetration resistance or impact energy management. The helmet is also equipped with the patented Mips system to reduce the rotational forces on the brain in the case of an oblique impact. in the Cortex Dh helmet, nothing has been neglected to attain the highest possible level of protection. sizes: M–l & l–Xl

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a more ventilated version of the Cortex Dh helmet with an outer shell made of fiber glass instead of carbon fiber. The fiber glass shell is slightly heavier but on the other hand more durable than a carbon shell. The open vents allow more air to flow through the helmet, increasing the user comfort. sizes: M–l & l–Xl

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Fiber glass outer shell.

Multi impact liner.

Maximized ventilation.

ear chambers designed for balance and hearing.

Chin bar size and distance from face is optimized for protection without sacrificing easy breathing.

Technical features

Additional colors

helmet Cortex Flow

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our Receptor+ is developed for multidisciplinary activities for those who are tired of storing various helmets around their home. The Receptor+ can be used on snow, bike, skateboard or in water and has the appropriate certifi cations for all three different environ- ments. When it comes to safety and versatility the Receptor+ is unique. This is due to the patented vDsap system with double overlapping shells and state of the art materials such as our in-molded aramid barrier together with a multi-impact sepp liner. The included kit makes it easy to switch mode depending on the sport for the day. sizes: s – Xl

Additional colors

Receptor +helmet

Water additional ear pieces for use in water. Made of sandwich molded eva, to prevent bursting ear drums.

Accessory

Winter neckroll and eva bonnet for closing the ventilation system turns the Receptor + into a warm and com-fortable snow sports helmet.

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patented double-shell system: vDsap.

Multi-impact sepp liner.

penetration-proof ventilation system with airfl ow channels between the two shells.

Multi-purpose lining for all conditions.

attachable winter-lining and earpieces.

aramid reinforcement.

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Technical features

Optional modes

Water Winter

Receptor Communication The com-fortable Receptor neckroll, upgraded with powerful drivers from skullcandy. solves communication and audio needs.

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For those seeking a more ventilated bike helmet, optimized for low weight and user comfort, the Receptor Flow is an excellent choice. safety is kept at a high level thanks to the advanced shell from the Receptor + helmet with an eps liner optimized in density to match perfectly with the shell. The size adjustment system provides a simple way to customize the fit of the helmet. We have listened to the demands of our pro riders, seeking for a more slim design that grips snugly around the head to stay comfortably in place during the various movements of the head that takes place while performing tricks in the BMX park or riding a bumpy Dirt track. sizes: Xs–s, M–l & Xl – XXl

Receptor Flowhelmet

Additional colors

Technical features

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outer shell.

light eps liner optimized in density.

Maximized ventilation.

size adjustment system.

seat for ”Bankers Brim” visor.

pC inmould shell below outer shell.

Size Adjustment System The Receptor Flow helmet is equipped with a unique size adjustment system, making it possi- ble to adjust both the circumference and the vertical position of the helmet.

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BoDy

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about Better body protection

Visco-Elastic Polymer Dough

poC uses a neW CoMpounD and technology for our most shock-absorbing back protector called vpD (visco-elastic polymer Dough). This protector is one of few on the market that reaches the highest standard (level 2 “high perfor- mance”) of the Ce 1621-2 motorcycle standard.

The MaTeRial is highly DaMpening, using a modified polyurethane foam that is soft, comfortable and adapts to create an individual fit for every user. however, when exposed to impact, the material stiffens and has an extreme absorp- tion of energy. Most of the protector systems available on the market have a relatively static impact absorption curve and are designed to just pass the specific Ce-norm test. however, this means that low energy impacts are transferred almost directly to the body. our vpD back protector functions progressively and adapts itself to the force of the impact.

To FuRTheR iMpRove properties, the back protector uses a dual density combination with extra protection covering the spinal area. This way we maximize both the freedom of move-ment and the shock absorbing characteristic of the protection.

Multi impact hard shell system

To MaXiMize eneRgy aBsoRpTion poC’s back armor with hard panel shields has a layer of multi impact epp. unlike many other back protectors, epp also withstands multi-impact without losing the energy absorbing abilities. The hard shield protector also has a height adjustable waist- band system for the best personal fit.

An individual system

We have a FleXiBle paTenTeD back protection system which allows you to choose your degree of protection from various components, at all times. This means you can tailor the degree of protection, depending on how you ride for the day or to meet different rules and restrictions applying to the competition you enter. With poC Back protection system you can be sure to gain protection for the upper part of the spine, including vertebrae C1 – C7, as well as the lowest part including the caudal area. The uppermost part of the spine – the vertebrae C1 – C7, is the most important region to protect as damages here may result in serious irreparable injury or even death.

The aRMoR is noT only DesigneD to give you the highest possible level of protection when riding. We have also done everything we can to make the armor as comfortable to wear as possible. you will feel how the protection anatomically and ergonomically follows the shape of your back. at the same time, the protec tion is supple, giving you complete freedom of movement. another major advantage of the poC armor is the highly efficient ventilation technology.

To suM iT all up, poC’s BaCk pRoTeCTion will give you unsurpassed levels of comfort and safety. looking at our range we hope that you will find a product for your personal need, regardless of how you like to ride, whether it be Dh racing or pulling back flips in the park.

in ouR WoRk TogeTheR WiTh speCialisTs on spinal injuries, riders of all kinds and experts in materials and construction, we have come to the conclusion that many of the protectors on the market have serious weaknesses.

The Challenge is To CoMe up WiTh a FleXiBle, comfortable protection that really does the job! Many back protectors out there are lightweight, but less good when it comes to shock absorption and really protecting your spinal area. The experience and knowledge we have gained from working with body armor for skiing can now be implemented into our bike products and we are very glad to present two different concepts of back protection, both as a result of different needs of riders and state of the art materials and constructions.

Our new VPD protector works prog ressively, adapts itself to the force of the impact and is the most flexible back protector out there.

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a short sleeve jacket with shoulder-cups, breast plates and a back protector. one of few certifi ed at level 2 (“high performance”) of the motor cycle standard en 1621-2. The new back-protector-concept is made of the new visco-elastic polymer Dough (vpD) that gives a high level of protection as well as a unique capability to adapt its shape to your body. The ambition has been to support mobility and comfort, incorporating the highest possible level of spinal and torso protection. sizes: Xs–Xl

Body armor spine vpD Tee

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Technical features

Breathable mesh for ventilation

ventilated polypropylene shoulder protection

ventilated polypropylene breast plate

Removable and fl exible waistband

patent-pending snap-on Cervical and Coccyx in sandwich-molded and lined polyethylene.

FLEXIBLE WAIST BAND

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Technical features

extra layer of high density visco-elastic polymer Dough (vpD)in spinal area for maximum protection

low density vpD for fl exibility

ventilation holes

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CE Level 1

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CE Level 2

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1,0 2,0 3,0 4,0 5,0 6,0 7,0 8,0 9,0 10,0 time (ms)

force (kn)

Min. level for CE approval

POC VPD

Our VPD back protector outperform the EN 1621-2 standard Level 1 (18kN) reaching the higher Level 2 requirements (9kN). Still many CE approved protection systems have a relatively static impact absorption curve and are constructed to just pass the specifi c CE-Norm test. This means that low energy impacts are transferred almost directly to the body. Our VPD back protector does not only exceed the required shock absorbance CE-values, it also releases the energy gradually so the spine will not be exposed to any force peaks.

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There are various ways to wear a back protector, this is the option that gives you the greatest flexibility and freedom of movement. Choose how to wear it, with or without the removable waistband. all sizes, Xs–Xl, are available in both regular and slim fit.

Body armor spine vpD vest

protection shorts with flexible hip protection pads. Tailbone protection made of vpD, for the lowest spinal area – the Caudal region. sizes: Xs–Xl

Hip VPD Shorts

Coccyx at last you can also protect the lowest part of your spine – the caudal region – from impact and resulting pain! Coccyx snaps onto the spine ergo back-shield just as easily as the Cervical and is made from a similar sandwich construction of heat-molded foam.

Cervical a ‘must’ – according to us and to our medical experts. This extra shield, made from a sandwich construc-tion of heat-molded foam, protects the top part of the spine from verte-brae C1 to C7. you can easily snap-fit it to the spine range products.

The patent pending extra attachments for complete back protection are called Cervical and Coccyx.

Accessories

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The spine ergo is a lightweight back protector, with shoulder straps and a height adjustable fl exible waistband system for the best individual fi t. The back plates are made of polypropylene and have an inner shock-absorbing core made of multi impact epp. Thanks to the air induction system that transports moisture and lets fresh air fl ow in, it has great ventilation. spine ergo is the alternative if you prefer to use a light weight hard shell protection with multi-impact shock absorbing properties. sizes: Xs–Xl

Body armor spine ergo

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Technical features

shock absorbing multi impact epp core inside the shields.

Flexible, breathable waistband.

height adjustable waist band system.

patent-pending snap-on Cervical top in sandwich-molded and lined polyethylene.

air induction system for outstanding ventilation.

shields of injected polypropylene. prevents penetration, spreads impact.

patent-pending snap on Coccyx bottom.

+20mm

+10mm

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Designed and engineered by POC Sweden

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Coccyx at last you can also protect the lowest part of your spine – the caudal region – from impact and resulting pain! Coccyx snaps onto the spine ergo back-shield just as easily as the Cervical and is made from a similar sandwich construction of heat-molded foam.

Cervical a ‘must’ – according to us and to our medical experts. This extra shield, made from a sandwich con-struction of heat-molded foam, protects the top part of the spine from vertebrae C1 to C7. you can easily snap-fi t it to the spine range products.

The patent pending extra attachments for complete back protection are called Cervical and Coccyx.

Accessories

Coccyx Cervical

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our body armor products developed to protect your elbows, knees and legs come in two versions. Bone are hard shell protectors made of sturdy polypropylene and Joint are softer, even more fl exible protectors made of visco-elastic polymer Dough (vpD), which fi ts perfectly to your body and yet provides you with an excellent degree of shock absorption.

Body armor Bone and Joint protection

a knee/shin guard with shields made of sturdy polypropylene and the inside of highly ventilated comfort lining. The top piece protecting your knee

is made of vpD. Fit and mobility is crucial, without sacrifi cing protection. The Bone vpD leg comes with a detachable calf protector. sizes: s & l

Bone VPD Leg Bone ArmThe Bone arm is an elbow guard divided in three segments providing extraordinary fi t and protection. The construction is alike the Bone vpD leg, where special attention has been paid to protect the joints. sizes: s & l

Joint VPD Elbow

The elbow version of our soft vpDprotection, highly pre bent shape and with a core that will adapt to your body. it will provide you with both comfort and security. sizes: s, M & l

Joint Ankle

highly comfortable ankle protection with extra padding for your achilles tendon. They are so fl exible to wear that you will forget all about them, just as real protection should work.size: one size

Joint VPD Shins

Finally you can get a great knee and shin protection in a truly fl exible construction, the Joint vpD shins provides you with good protective coverage in a slim package. The vpD material just makes this piece a joy to wear. heat molded panels for extra abrasion protection and perforated neoprene to optimize the ventilation.sizes: s & l

Joint VPD Knee

soft knee protection made of stretchy aramid fabric and vpD that is simply as comfortable as it gets but at the same time providing excellent shock absorbance. sizes: s, M & l

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eyes

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about goggles

hen it comes to protecting your eyes and give you

the best protection of all – a good vision, we have assisted you in several ways. First, we have worked on optimizing the fi eld of view on all our goggles. Research show that simply increasing the fi eld of view allows you not only to see better generally, but also to perceive details in your peripheral vision. This in turn speeds up your reaction time.

all goggles use a cellulose propionate inner lens to optimize anti fog properties and a polycarbonate outer lens for durability and penetration resistance. all lenses are anti-scratch and anti-fog treated. The dual density face foam is covered with Coolmax closest to your skin for maxi mized moisture transportation.

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The patent pended Cornea is based on the poC innovation of attaching the lenson the outside of the frame, to enlarge the field of view. Cornea has extension bars which gives a much better fit to the face. The lens is a perfectly shaped,injected cylindrical pC screen for superb optical qualities. To avoid steaming theinner lens is made of Cp and laminated exactly parallel to the outer lens.

goggles Cornea Flow

Additional colors

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The Dh goggles are designed to optimize visibility by stressing size and angels, without comprising fi t. The goggles are also designed to follow the shape of poC helmets perfectly. Frames are made of fl exible polyurethane and lenses come with tear-off knobs in optical clear and penetration resistant polycarbonate, that is anti-fog treated. goggle straps have a silicone strip on the inside, to stick to your helmet. The face foam have a special insert of Coolmax fabric to minimize sweat and to wick away moisture.

goggles iris Dh

Additional colorTechnical features

Double lens construction with anti-fog and anti-scratch treatment.

Coolmax facefoam cover for moisture transportation.

Clear pe tear off sheets to protect from mud.

silicone on inside of strap for best grip.

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Additional colors

The Flow goggles have the same specs as Dh but without tear-off knobs. They come in three different lens options, where one is a photochromatic lens which goes from clear to persimmon depending on the light condition. They will also keep you cool thanks to the Coolmax fabric closest to your skin.

iris Flowgoggles

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about lenses

VLT – Visible Light Transmissiona MeasuReMenT ThaT specifies the percentage of light coming through the lens reaching your eyes. a clear lens for dark conditions have around 90% vlT and a very dark colored lens with mirror for sunny conditions may have down to 10% vlT. Most allround lenses has between 30 – 60 %. poC goggles has alternatives for all kinds of conditions. please note that the vlT for one tint can differ a bit if the lens has a single or double construction and if it has a spherical or cylindrical shape.

Colors vs. light conditionsThe ColoR speCTRuM runs from blue to red with a lot of different shades in between. The color sensation and perception will differ between individuals and due to this the choice of lens color will to an extent be a subjective matter. one basic rule explains the contrast enhancing effect by studying the color spectrum. When choosing a lens with yellow, orange, pink or red color it blocks out more of the blue end of the color spectrum. This enhances contrast, enabling you to make out shapes, objects and bumps in the snow more clearly. These lenses work well in low light, fog and flat light, but also in moderate light. however some individuals experience good contrast by blocking the other end of the spectra as well, by using a blue tint.

in BRighT lighT, dark tints will keep your eyes more comfortable. There is also the possibility of choosing a brighter tint but with mirror coating to block some of the light to keep your eyes comfortable. some individuals experience green as a good lens color since it will dampen the color spectrum evenly, the colors will be experienced as they normally do appear.

Totally clear lens for evenings or low light conditions.

The ultimate lens which reacts to changes in light conditions. The tint goes from wine to dark wine.

superb lens for overcast to medium sunny conditions with a contrast en- hancing effect.

Boosting contrast with persimmon base, red mirror cuts out glare. From overcast to sunny conditions.

neutral tint with silver mirror for increased glare protection.

Clear/Silver mirror VLT 35–45 Persim./Red mirror VLT 44 Photochromatic VLT 60 – 77

allround lens which enhances cont-rast and visual definition for overcast to sunny condition.

Yellow/Green mirror VLT 54 Clear/Red mirror VLT 66 Clear VLT 82 – 90

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hanDs

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33

about gloves

ur gloves use the best available materials to provide you with

the best possible comfort and durability. The range offers you a wide variety of options, everything from Dh leather gloves with hard knuckle protection to thinner options made of highly ventilated mesh and gripping palm surface for best comfort.

O

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gloves The index Dh is a durable, high protection, still supple glove for Dh and free- ride. They use inserted hard shields to protect your knuckles. The inside is made of grippy pittards® and digital leather with inserts in the palm, to avoid bruises, cuts and to absorb energy on impact. The knuckle protector is foam coated on the inside to become “unnoticeable” to the user. sizes: Xs–Xl

index Dh

Additional color

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Additional color

Additional color

a freeride glove, where touch and feel are the key criteria. The knuckleshields are divided in two parts and the joint protection is made of soft but durable rubber. The inside is made of grippy pittards® and digital leather and has just the right feel to it. sizes: Xs–Xl

a well ventilated, light glove in durable mesh fabric for best comfort. To optimize the grip you will also fi nd soft, fl exible synthetic leather in palm area and sili-cone fi nger grippers. The whole glove is highly pre bent to secure a good fi tting to the handlebar. sizes: Xs–Xl

Index Flow

Index Air

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36

Bike WeaR

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37

Bike Wearabout

here are different needs for different occasions.

To withstand bruising and cuts, bailing on a downhill course you will need heavy duty and durable fabrics, yet breath- able. For those gnarly moves in slope style or in the park, comfort and conformability is crucial, while the everyday casual gear is stuff that you want to wear over and over, on and off the bike, just because they are great garments. These were our guidelines when developing the gear to wear.

T

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Designed to wear over body protection and made of a thin and airy polyester with mesh insert in armpits to maximize ventilation. hopefully leaving your competitors looking at your spine. sizes: Xs–Xl

Bike Wear Dh Jersey

Additional color

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39

Made of heavy duty Cordura and with elastic inserts where needed for real hard core riding. sizes: 28”–38”Bike Wear Dh shorts

Additional color

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Designed to wear over body protection and made of a thin and airy polyester with mesh insert in armpits to maximize ventilation. sizes: Xs–XlBike Wear Flow Jersey

Additional colors

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The shorts are made of stretchy, yet durable Cordura with reinforcements in the back. sizes: 28”–38”Bike Wear Flow shorts

Additional colors

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Tees made of 100% combed cotton with print that will last. sizes: Xs–XXlBike Wear air Jerseyand Tee

Additional colors Additional colors

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The air shorts are made of heavy duty corduroy or denim and work in the park or when just hanging out. sizes: 28”–38”Bike Wear air shorts

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TeaM geaR

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Team gearabout

oC is putting increasedemphasize on off activity

clothing. even though it’s just a tee or a hood, all garments are made from the best available fabrics and produced with care and love, using the latest technologies in sewing and stitching.

These are all durable, long lasting products with the ambition of becoming your favorite piece of clothing.

P

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Team gear Miscellaneous

Men´s sizes: Xs–XXlWomen´s sizes: Xs–l

all T-shirts are made of 100% high quality cotton, with printing that will last and with the right look and feel.

all colors available in women´s edition.

Men´s sizes: Xs–XXlWomen´s sizes: Xs–l

Corp T-shirt

Colors T-shirt

Women´s editon Women´s editon

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47

Cotton twill cap in clean design and “fl exfi t” function.

our Dh Jersey in Team sunn Riders society edition. Made of a thin and airy polyester with mesh insert in armpits. sizes: Xs–Xl

Corp Cap

DH Jersey Team SUNN

Multi Color Beanie

Women´s editon

Team gear Miscellaneous

Fine knitted beanie. 100% Cotton. skully fi t.

Women´s editon

Corp Hood

extra thick cotton and high quality embroidered poC logo. The heavy duty feel will make you wear it over and over again.

Men´s sizes: Xs–XXlWomen´s sizes: Xs–l

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CORTEX DH / 10310 CORTEX FLOW / 10320

RECEPTOR FLOW / 10330

RECEPTOR+ / 10220

INDEX FLOW / 30220 INDEX AIR / 30230

BONE VPD LEG / 20350 BONE ARM / 20360HIP VPD SHORTS / 20340CERVICAL / 21010 COCCYX / 21020SPINE VPD TEE / 20330 SPINE VPD VEST / 20320 SPINE ERGO FLOW/20010

JOINT VPD ELBOW / 20390 JOINT ANKLE / 20380JOINT VPD KNEE / 20370JOINT VPD SHINS / 20400 CORNEA FLOW/ 40230

INDEX DH / 30210IRIS FLOW / 40220IRIS DH / 40210

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CORP CAP / W86001 BEANIE / SG6401

CORP HOOD / SG6201 DH JERSEY SUNN / 52111

DH SHORTS / 63020DH JERSEY / 52110

FLOW SHORTS / 63030 AIR T-SHIRT / 52140

AIR SHORTS JEANS / 63041AIR JERSEY / 52130 AIR SHORTS / 63040

COLORS T-SHIRT / SG6114 COLORS T-SHIRT / SG6122

Women´s editon Women´s editonWomen´s editon

Women´s editon Women´s editon

CORP T-SHIRT / SG6104 CORP T-SHIRT / SG6113

Women s editon

CORP T-SHIRT / SG6112 CORP T-SHIRT / SG6103 CORP T-SHIRT / SG6120 CORP T-SHIRT / SG6121

Women´s editon Women´s editon

FLOW JERSEY / 52120

HOOD ZIP WOMAN SG6204

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Page 51: POC Wheels Catalogue 2010

Design: POC Sweden AB

Photographers:Martin Fabian – fabianm.netNick LaVecchiaDamiano Levati/Red Bull Photo filesSterling Lorence – sterlinglorence.comgary perkin – Copyright: sunn Bicycles / MCCKeith Valentine – phunkt.comMike Clark

Reproduction forbidden.All rights reserved. Some of the products shown may differ from products supplied.POC reserves the right to replaceor modify any product or article number shown.All products designed and engineered by POC Sweden AB.

Credit: Nick LaVecchia

PL

AS

TO

VATIONER 2008

poC sweden aBskogsövägen 22

133 33 saltsjöbadensweden

+46 8 717 40 50 phone+46 8 717 95 16 [email protected]