podcast power - workforcepods.com · audio seo language barriers scrubbing in the future, google...

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PODCAST POWER WORKFORCE180 LLC -- for more information contact us at [email protected] August, 2018 New Customer Spotlight! Welcome to our newest podcast customers. EMPLOY PG, Maryland Hope Street Group, Washington, DC Click each icon below to listen, follow, and subscribe! Watch out for our latest updates, episodes, news, and more! FOLLOW US! Happy Podcasting Anniversary! Happy 3rd to NAWB,Wash. DC Happy 2nd to CWI, IN Happy 2nd to Career Path Services, WA Happy 2nd to Thurston County Chamber, WA Congrats to our customers celebrating podcasting anniversaries this month! Not only is this more convenient for all those Android users out there, it means BIG things for the podcast industry as a whole. With Podcasts being so heavily invested in by the leading search engine, the future of the industry is exciting, innovative, and crucial to the way we will access and digest information. GOOGLE just launched an app dedicated solely to Podcasts! What does this mean RIGHT NOW? What could this mean IN THE FUTURE? Did you know the majority of smartphone users worldwide have Android phones? With Google catching up to Apple in having a dedicated podcast app, podcast listenership is about increase tremendously. With Google's investment, podcasts will now show up in Google Searches alongside the text, image, and video results we are used to seeing. While searching for an article on a specific topic, we will now get used to being shown podcasts that can offer us the information we are looking for! Google can now provide customized podcast recommendations based on your listening history and interests. This is major for helping podcasts find the right audiences, as well as introducing people to podcasts who have never listened to one before. Audio SEO Language Barriers Scrubbing In the future, Google will be able to “listen” to every podcast that is published. It will convert all spoken content into searchable text. This means not just the title, but the content within a podcast episode, will be searchable, the way it works now for text in articles. We already have this technology with videos, where you can scrub forward to a later part of the video and be shown a preview picture of that content. If Google could "listen" to podcast content, it could then provide the same scrubbing capabilities for podcast episodes. What if speech recognition could generate a transcript of a podcast? It could then be translated into another language, and synthesized into speech in the user’s language of choice. Imagine creating content that could be heard literally by anyone, anywhere, in any language!

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Page 1: PODCAST POWER - workforcepods.com · Audio SEO Language Barriers Scrubbing In the future, Google will be able to “listen” to every podcast that is published. It will convert all

PODCASTPOWER

WORKFORCE180LLC--formoreinformationcontactusatpodcast@workforce180.com

August,2018

NewCustomerSpotlight!

Welcometoournewestpodcastcustomers.EMPLOYPG,MarylandHopeStreetGroup,Washington,DC

Clickeachiconbelowtolisten,follow,andsubscribe!Watchoutforourlatestupdates,episodes,news,andmore!

FOLLOWUS!HappyPodcastingAnniversary!

Happy3rdtoNAWB,Wash.DCHappy2ndtoCWI,IN

Happy2ndtoCareerPathServices,WAHappy2ndtoThurstonCountyChamber,WA

Congratstoourcustomerscelebratingpodcastinganniversariesthismonth!

NotonlyisthismoreconvenientforallthoseAndroidusersoutthere,itmeansBIGthingsforthepodcastindustryasawhole.

WithPodcastsbeingsoheavilyinvestedinbytheleadingsearchengine,thefutureoftheindustryisexciting,innovative,andcrucialtothewaywewillaccessanddigestinformation.

GOOGLE just launched an app dedicated solely to Podcasts!

What does this mean RIGHT NOW?

What could this mean IN THE FUTURE?

DidyouknowthemajorityofsmartphoneusersworldwidehaveAndroidphones?WithGooglecatchinguptoAppleinhavingadedicatedpodcastapp,podcastlistenershipisaboutincrease

tremendously.WithGoogle'sinvestment,podcastswill

nowshowupinGoogleSearchesalongsidethetext,image,andvideoresultsweareusedtoseeing.Whilesearchingforan

articleonaspecifictopic,wewillnowgetusedtobeingshownpodcaststhatcan

offerustheinformationwearelookingfor!

Googlecannowprovidecustomizedpodcastrecommendationsbased

onyourlisteninghistoryandinterests.Thisismajorforhelpingpodcastsfindtherightaudiences,aswellasintroducingpeopletopodcastswhohaveneverlistened

toonebefore.

AudioSEO LanguageBarriers ScrubbingInthefuture,Googlewillbeableto“listen”toeverypodcastthatis

published.Itwillconvertallspokencontentintosearchabletext.Thismeansnotjustthetitle,butthe

contentwithinapodcastepisode,willbesearchable,thewayitworks

nowfortextinarticles.

Wealreadyhavethistechnologywithvideos,whereyoucanscrubforwardtoalaterpartofthevideoandbeshownapreviewpictureofthatcontent.IfGooglecould"listen"topodcastcontent,itcouldthenprovidethesamescrubbing

capabilitiesforpodcastepisodes.

Whatifspeechrecognitioncouldgenerateatranscriptofapodcast?Itcouldthenbetranslatedintoanother

language,andsynthesizedintospeechintheuser’slanguageof

choice.Imaginecreatingcontentthatcouldbeheardliterallybyanyone,

anywhere,inanylanguage!