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Unlocking The Potential of A Great City Dr. James Tee MD/CEO, Medini Iskandar Malaysia Sdn Bhd 1 27 November 2017 Seminar on Emergence of Future Cities

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  • Unlocking The Potential of A Great City

    Dr. James TeeMD/CEO, Medini Iskandar Malaysia Sdn Bhd

    1

    27 November 2017

    Seminar on Emergence of Future Cities

  • Table of Contents

    • Overview of Medini Iskandar Malaysia Sdn Bhd (“MIM”)

    • MIM’s Unique Value Propositions

    • Project Development Pipeline

    • Strategic Marketing and Branding

    2

  • Table of Contents

    • Overview of Medini Iskandar Malaysia Sdn Bhd (“MIM”)

    • MIM’s Unique Value Propositions

    • Project Development Pipeline

    • Strategic Marketing and Branding

    3

  • JB CITY CENTRE

    ISKANDAR PUTERI

    WESTERN GATE DEV

    EASTERN GATE DEV

    SENAI - SKUDAI E

    AB

    C

    D

    Source: IRDA

    JB CITY CENTREJB Conservation & Heritage ZoneDanga BayIbrahim International Business District

    ISKANDAR PUTERIKota IskandarLegolandEduCity

    MIMAscendas Tech Park

    WESTERN GATE DEVELOPMENTTanjung Pelepas PortRAMSAR World Heritage Park

    EASTERN GATE DEVELOPMENTTanjung Langsat Industrial ParkTanjung Langsat PortJohor Port

    SENAI-SKUDAIAirport CityJohor Premium Outlets

    A

    B

    C

    D

    E

    Iskandar Malaysia – Comprehensive Development Plan

    4

  • Medini City: 2,230 acres

    Flagship Zone B: Medini City @ the Heart of Iskandar Puteri

    5

  • Table of Contents

    • Overview of MIM

    • MIM’s Unique Value Propositions

    • Project Development Pipeline

    • Strategic Marketing and Branding

    6

  • MIM’s Unique Value Propositions:

    1. MASTER DEVELOPER WITH PRIME AND LARGE LANDBANK

    2. UNIQUE MASTER-PLANNED SMART AND GREEN CITY IN CBD DEVELOPMENT

    3. LOWER RISK PROFILE

    4. PROVEN TRACK RECORD – 48 APPROVED PROJECTS

    5. EXCELLENT LOCATION, ACCESS AND CONNECTIVITY

    6. MIM IS BACKED BY INTERNATIONAL AND REPUTABLE SHAREHOLDERS

    7. STRONG FINANCIAL PERFORMANCE BY MIM

    8. MANAGEMENT TEAM WITH VAST INTERNATIONAL EXPERIENCE

    9. STRONG TIES WITH STATE AND FEDERAL AUTHORITIES

    10. ROBUST PIPELINE OF EXCITING NEW PRODUCTS

    7

  • 1. Master Developer with Prime and Large Landbank

    8

    In the beginning

  • MIM is the master developer of Medini City, with prime and large land bank of 2,230 acres, whereby 158 acres are remaining, to be developed over the next 30 years.

    No. Land Use Gross Floor Area (sq ft) %

    1. Office 32.72 mil 71.4%

    2. Residential 10.07 mil 22.0%

    3. Retail 1.33 mil 2.9%

    4. Hotel 0.78 mil 1.7%

    5. Institution / Others 0.95 mil 2.1%

    TOTAL 45.9 mil 100%

    Estimated population:Iskandar Malaysia: 3 mil by 2025 (current population: 1.8mil)Medini City: 480,000 by 2040

    Source: IRDA and JLL Research

    A) Land Use and Population

    1. Master Developer with Prime and Large Landbank

    9

  • B) MIM Believes in Sustainable, Green and Smart Developments

    Accessibility Healthy & Safe Adaptability & Sustainability Public Realm Identity & Character

    1. Master Developer with Prime and Large Landbank

    11

  • C) Three Clusters Strategy to Develop Medini City, CBD of Iskandar Puteri, Johor

    Medini Gateways

    Cluster 1

    Cluster 3

    Cluster 2

    Offices Surrounding Central Park

    Garden offices facing MBIP office

    Educational Institution

    Medini Gateways

    Medini GatewaysMedini Gateways

    Medini Gateways

    1. Master Developer with Prime and Large Landbank

    12

  • D) 10 Years On, Key Catalytic Projects Have Been Successfully Completed

    SIGNED▪ Zhuoda Real

    Estate Group▪ Distinctive

    Resources▪ Sunway Berhad▪ Khazanah /

    Temasek Wellness Project

    SIGNED▪ WCT Berhad

    for 1 Medini▪ Binapuri

    Holdings for MediniSquare

    LAUNCHED▪ MIM

    SIGNED▪ LEGOLAND

    Malaysia

    GROUNDBREAKING▪ LEGOLAND

    Malaysia

    COMPLETED▪ LEGOLAND

    Malaysia

    SIGNED▪ Distinctive Ace▪ WCT Land▪ BGCR▪ Mah Sing▪ UM Land▪ Stanford

    Properties

    LAUNCHED▪ Afiniti Medini▪ Avira▪ Iskandar

    Residences▪ The Meridin▪ Paradiso Nuova▪ D’Pristine▪ Medini Signature

    COMPLETED▪ LEGOLAND

    Water Park & Hotel

    ▪ Pinewood Iskandar Malaysia Studios

    SHAREHOLDER▪ Mitsui & Co, Ltd

    acquires 20% stake in MIM

    LAUNCHED▪ Grand Medini

    SIGNED▪ Huawei – 1st

    corporate tenant at Medini 6

    COMPLETED▪ Medini 6, 1st

    purpose built office building

    LAUNCHED▪ Elysia by BCB▪ Sunway Citrine

    GROUNDBREAKING▪ Medini 9▪ UMCity by

    UMLand

    COMPLETED▪ Medini 7▪ 1 Medini by WCT

    SIGNED▪ Samsung C&T – 1st

    Medini 7 corporate tenant

    LAUNCHED▪ Global

    Business Services by i2M

    OPERATIONAL▪ Gleneagles

    Medini▪ Somerset

    Medini▪ CIMB

    Training Academy

    ▪ Frost & Sullivan at Medini 7

    ▪ 1 Medini

    CERTIFICATION• MSC status

    2009 20102007 2008 2011 2013 2014

    2012 2015 2016

    1. Master Developer with Prime and Large Landbank

    13

  • E) Medini City Has a Comprehensive Ecosystem with Reputable Local/Global Brands

    Commercial / Global Business Services

    Education

    Creative

    Healthcare

    Banking

    Leisure & Tourism

    Developers / Investors

    1. Master Developer with Prime and Large Landbank

    14

  • F) Special Incentives Available Only in Medini City

    Incentive Description Malaysia IDR Medini City

    1 Malaysia My Second Home (MM2H)Residency program with 10-year renewable visa based on minimumreal estate purchase and bank balance

    2 Malaysia Investment Development Authority (MIDA) Various tax incentives and support mechanism across many industries

    3 Malaysia Digital Economy Corporation (MDEC) Special incentives for Information Communication Technology (ICT)

    4 Islamic Banking IncentivesEnhanced framework and tax incentives for attracting Islamic banking,takaful and re-takaful

    5 Foreign Knowledge Workers Freedom to source knowledge workers globally without restriction

    6 Reduced Expatriate Income Tax15% rate instead of standard 26% for qualified knowledge workersworking in qualifying knowledge sectors

    7 Real Estate Developer Tax Waiver (AD Status)Exempted from income tax on:• Disposal of land (up to 2015); and• Sales or rental of buildings (up to 2025)

    8Real Estate Development Manager Tax Waiver (ADMStatus)

    Exempted from income tax up to year of assessment 2020 (formanagement, supervisory and marketing related services)

    9 Six Services Sector Special Tax Incentives (IDR Status)Tourism, Logistics, Healthcare, Creative, Financial and GBS, andEducation

    10Economic Planning Unit (Property AcquisitionGuidelines)

    No restrictions on foreign capital, repatriation of capital and equity inbusiness ventures

    11 Duty Free Vehicle Duty free car for each foreign knowledge worker

    12 Real Estate Bumiputra Waiver No sales quota to Bumiputras

    13 Real Estate Local/ Foreigner Quota WaiverResidential: 50% end-user product to be sold to MalaysiansCommercial: 80% end-user product to be sold to Malaysians

    14 Low Cost Housing Waiver No low cost housing requirement (40% elsewhere)

    1. Master Developer with Prime and Large Landbank

    15

  • Pondok Polis New Entrance Statement Central Park

    Bus Stop Signage Photo Point - #MEDINI

    1 2 3

    4 5

    A) Ecosystem Enhancement (1/3)

    2. Unique Master-Planned Smart and Green City in CBD Development

    16

  • B18 (3.51 Ac)

    B8 (1.87 Ac)

    B76 (2.62 Ac)

    Petrol Station

    6

    2,000 Trees Security Enhancement – Auxiliary Police

    F&B Gourmet Street

    7 8

    9 10

    2,200 Open Carpark Bays

    11

    5 New Guardhouses

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentA) Ecosystem Enhancement (2/3)

    17

  • Park Connectors Medini Bike - Phase 1 ‘Cycling Route’ Mini pit stop, directional signage and road markings on site

    14

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentA) Ecosystem Enhancement (3/3)

    18

  • Vision Elements

    Green Iskandar Puteri

    To create a sustainable “Green Living” that provides good facilities and amenities of international

    standards to the community.

    Our Vision

    Green Economy Community Environment

    Participation of the local community including work

    force, surrounding residents, educational

    institutions and government agencies

    Improvement to the quality of the environment, biodiversity

    and green spaces

    Where low carbon growth resulted in resource efficiency and social

    inclusivity

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentB) Green Iskandar Puteri – Building a green, connected economy (1/6)

    19

  • 46 parks over 342 acres

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentB) Green Iskandar Puteri - Parks (2/6)

    20

    We commit to create a sustainable “Green City”that provides excellent and comfort facilities andamenities for working, learning and living ofinternational standards

    Leading the Way in creating a

    Sustainable Lifestyle

    A1A2

    A4

    A5

    B1

    B3

    B4

    B2

    B5

    A6

    A8

    A7

    A8

    A3

    New ProjectsA7

    A1 Ongoing/Enhancement

    Main Parks and Green Linkages

    A1. Adventure ParkA2. Botanical ParkA3. Central PiazzaA4. Edible ParkA5. Heritage ForetA6. Children ParkA7. Park Connectors A8. Pedestrian BoulevardA9. Public Arts B1. Mahkota Park (BCB)B2. Emerald Lake (SunwayB3. Lakeside (UMLand)B4. The M Park (Macrolink)B5. Pinewood Lake

  • Medini Green City Initiatives

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentB) Green Iskandar Puteri - Parks (3/6)

    21

    Launch of Adopt a Park “Hutan Kita” programme on 26 May 2016by Tun Jeanne Abdullah, Advisor of Landskap Malaysia, incollaboration with IRDA and MPJBT.

    Central PiazzaLocated in the center of Medini, also known as Plaza Utama – thisvibrant park has become a focal point for Medini communityactivities and meeting place.

  • Medini Green City Initiatives

    Heritage Forest

    Public Art @Central Piazza

    Public Art @Edible Park

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentB) Green Iskandar Puteri - Parks (4/6)

    22

    Heritage Forest

    Wilderness, green heritage-native and local flora, ethnobotanic-culturally relevant flora to local communities. Most part of the parkis a gentle hike along its periphery.

    Trails upwards are more challenging and through more denseplanting ending in a hyper dense spine.

    Urban Farming @Edible Park - where edible landscape ispresented in various formats – inspirational design andlifestyle, educational workshops that encourage growingsustainable food at home and farm to table experience thatencourages support of local produce and sustainable farming.

    22

  • PHASE 1

    PHASE 2

    PHASE 3

    • A pedestrian boulevard along Lebuh Medini Utama (approximately 4kmstarting from the Mall of Medini to Sunway Iskandar) acting as Medini’s‘green spine’ with commercial kiosks/ activities located throughout theboulevard.

    • To be developed along the median reserved for the Tram/ BRT line, with adual carriageway main thoroughfare reserve of 50m.

    • The proposed boulevard shall commence in phases starting with Zone Awhich has the most development and activation.

    2. Unique Master-Planned Smart and Green City in CBD Development

    Feature Project:

    B) Green Iskandar Puteri – Medini Pedestrian Boulevard (5/6)

    23

    Pedestrian Boulevard

    10 m

    Carriageway

    10.5m

    Carriageway

    10.5m

    Landscape

    9.5mLandscape

    9.5m

    50 m Reserve

    DedicatedEV Bus Lane

    DedicatedEV Bus Lane

  • • Park connectors will be designed to create pedestrian linkagethroughout all green areas (about 54 acres) in Medini CentralBusiness Park.

    • The connectors may be in the form of pedestrian pavements,cycling lanes, with crossings of a minimum width of 1.5m onidentified roads.

    • This will include approximately 500 meters of crossings/ linkageswith detailed signage.

    • Small parklets, seating areas, gazebos or work out areas in betweenthe connectors will be built as pit stops for users.

    2. Unique Master-Planned Smart and Green City in CBD Development

    Feature Project:

    B) Green Iskandar Puteri – Central Park Connectors (6/6)

    24

  • Vision Elements

    OurVision

    Smart Iskandar Puteri A smart, sustainable community where residents,

    investors and visitors experience a place that is uniquely safe, connected, liveable & efficient.

    Safe Connected Liveable Efficient

    A city that prides itself on optimal productivity and efficiency

    Superior connectivity for transportation and Internet-of-Things (IOT)

    Full suite of amenities and services to create a vibrant, prosperous and inclusive community

    Where technology contributes to robust urban security

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentC) Smart Township Elements (1/4)

    25

  • Augmented/ Virtual Reality Public WiFi @ Central Piazza

    1 152

    Smart Building Solutions

    3

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentC) Smart Township Elements (2/4)

    26

  • 4

    Smart Security and Safety Technology

    5

    Smart Mobility

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentC) Smart Township Elements (3/4)

    27

  • • Medini 7 has been awarded MSCStatus and is certified as a DesignatedPremise by the Ministry ofCommunications and MultimediaMalaysia.

    • Medini 6, 7, 9 and 10 are in a MSCCybercentre.

    • Medini City enjoys superior internetconnectivity with high speedbroadband internet.

    Medini 7

    2. Unique Master-Planned Smart and Green City in CBD DevelopmentC) Smart Township Elements (4/4)

    28

  • Competitive Advantage

    Examples of Strategic Control

    High

    • Superior financial position with ample capital, strong cash flow, high recurring income, low financing cost and access to the capital market

    • Strategic and well-located land bank• Management experience and expertise in projects of similar

    scale and complexity in the same country

    Medium toHigh

    • A trusted and branded developer• Huge following of loyal customers who enjoy a consistent track

    record of good investment returns• Strong liaison with the authorities for fast approvals and smooth

    compliance

    Low toMedium

    • Excellent technical expertise in value engineering to reduce costs

    • Innovative concepts, superior master planning, quality products and superb services

    • Outstanding sales and marketing capability with local knowledge

    3. Lower Risk ProfileA) Strategic Competitive Advantage

    29

  • i. Existing landbank already fully paid for.

    ii. All infrastructure for Medini City has been fully built. RM1.44bil spent by MIM for building world-class infrastructure.

    iii. With land and infrastructure costs covered, only development risk exists.

    iv. Medini infrastructure features:

    Water Supply▪ Reservoir - 16mil gallon▪ 72km of piping , 33km of

    which has been handed over to SAJ

    Sewerage▪ Design capacity of 550,000

    Population Equivalent (biggestsingle plant in Johor)

    ▪ Sewer lines – 42 km, of which17km has been handed over toIWK

    ▪ 6 Sewage Pumping Stations, ofwhich 4 have been handedover to IWK

    Power Supply▪ Maximum load demand – 350

    MVA ▪ Three PMUs (275/132/33kV) sites▪ 7 PPUs (33kV) constructed, of

    which 3 have been energised by TNB

    ▪ 22 11kV substations in Medini to power streetlights, traffic lights

    Telecommunications▪ 72km of telco ducting

    has been constructed

    3. Lower Risk ProfileB) Landbank and Infrastructure

    30

  • A) 18 Completed Projects4. Proven Track Record with 48 Approved Projects

    31

  • Phase 2

    B) 20 Projects Under Construction4. Proven Track Record with 48 Approved Projects

    32

  • C) 10 Projects to be Launched4. Proven Track Record with 48 Approved Projects

    33

  • i. Excellent highway connectivity- North South Highway- Coastal Highway Southern Link

    (CHSL)- Second Link Expressway- Pasir Gudang Highway

    ii. Seaports- 15 mins to Port of Tanjung

    Pelepas- 20 mins to Jurong (Singapore)

    Port - 45 mins to Johor Port

    iii. Airports- 25 mins to Senai International

    Airport- 35 mins to Seletar Airport

    (Singapore)- 45 mins to Changi Airport

    A stone’s throw away from Singapore at

    1/3 the price !

    5. Excellent Location, Access and Connectivity

    34

  • 5. Excellent Location, Access and Connectivity

    CHSL

    FOREST CITY

    MEDINI to

    SINGAPORE9 kilometers

    by 2017 via Coastal Highway Southern Link

    (CHSL)

    TUAS CIQ

    PORT TANJUNG PELEPAS

    35

  • Iskandar Malaysia Bus Rapid Transit (BRT)

    Johor Singapore Rapid Transit System (RTS)

    KL-Singapore High Speed Rail (HSR)

    Medini Local Tram (MLT)

    2022 2024 2026 2028

    5. Excellent Location, Access and Connectivity

    36

  • Proposed HSR Station

    Leisure Farm

    HSR Alignment

    Puteri Harbour Bus Line

    5. Excellent Location, Access and Connectivity

    37

  • 38

    India Hospitality Investment Co.

    Offices in:Dubai, UAE, and Washington D.C, USA

    Ghana Gold City

    6. MIM is Backed by International and Reputable Shareholders

    Shareholding: 52% Shareholding: 20% Shareholding: 20%

    *The other shareholders are EPF (4% shareholding) and KPRJ (4% shareholding)

  • Jasmine Acres Sdn Bhd

    UWI Capital One Limited

    MIT Medini Sdn Bhd

    Iskandar Ventures Sdn Bhd

    Iskandar Investment

    Berhad

    Khazanah

    Kumpulan Prasarana Rakyat Johor Sdn

    Bhd EPF

    MIM

    Mitsui & Co., LtdUWI Holding Limited

    20% 60% 20%

    33.3%66.7%

    100%

    20%20%

    60%

    100%100%

    6. Corporate Structure of MIM

    39

  • 8. Experienced Board of Directors

    Tn. Hj. Jamil Hajarbin Abdul Muttalib(Chairman)

    Zaida Khalida binti Shaari

    Dr Mohamed Imran Markar

    Selvendran Katheerayson

    Eiichi Tanabe

    Amr Ahmed Youssef Ahmed Mahmoud

    Datuk Khairil Anwar bin Ahmad

    Soh Choo Sen

    41

    Seishi Matsumoto

  • 8. Management Team with Vast International Experience

    42

    Dr. James Tee Kim SiongManaging Director/Chief Executive Officer

    Zulaifah Abdul Ghani Chief Financial Officer

    Mohamad Zamani RazaliSenior Executive Vice President, Development

    Yasuhiro NakanoExecutive Vice President, Smart City Development

  • FIMAC

    PDRC

    IP CEOs Circle

    MBIP

    PTG Johor

    9. Strong Ties with State and Federal Authorities

    43

  • Medini 9 21-storey GBI-certified office building501,381 sf GFA with smart and green features:

    a) Occupancy Sensors and Lighting Control

    b) In-Building Solution and Wi-Fi

    c) Photo voltaic solar panels

    d) Electric Vehicle Charging Stations

    A) Medini 9 – Building Under Construction10. Robust Pipeline of Exciting New Products

    44

  • Medini 10 27-storey GBI-certified office building508,573 sf GFA with smart features:

    a) Occupancy Sensors and Lighting Control

    b) In-Building Solution and Wi-Fi

    c) Photo voltaic solar panels

    d) Electric Vehicle Charging Stations

    B) Medini 10 – Building Under Construction

    10. Robust Pipeline of Exciting New Products

    45

  • Table of Contents

    • Overview of MIM

    • MIM’s Unique Value Propositions

    • Project Development Pipeline

    • Strategic Marketing and Branding

    46

  • Niche Residences at Plot A42

    Niche Residences at Plot A53

    1 2

    43

    Garden Offices at Plot D1

    Garden Offices at Plot D2

    Project Development Pipeline - New Product Launches in 2018

    47

  • Project Development Pipeline - Future Developments in Medini City (1/2)

    48

    Positioned as a Premier Green Office Park, ThePulse, covering an area of 24 acres, caters to theneeds of businesses wanting to move into MediniCity. The office building designs in The Pulse areefficient and complemented by green spaces, cafes,retails outlets and community gathering spaces all ofwhich are amenities that will contribute to theliveability of Medini City.

    Being the first out of four cluster developments ledby MIM, development within The Pulse will anchorMedini City’s position as the Central Business Districtof Iskandar Puteri.

    The Pulse - Premier Green Office Park

  • Project Development Pipeline - Future Developments in Medini City (2/2)

    49

    The Compass - Premier Financial Centre

    The Compass is located in the heart of Medini City,aiming to provide a holistic experience for itsvisitors and occupants that will reinvent themeaning of a green lifestyle.

    The Compass ups the ante with the strongpresence of an elliptical park, creating a centralavenue for recreational and relaxation purposes.

  • Table of Contents

    • Overview of MIM

    • MIM’s Unique Value Propositions

    • Project Development Pipeline

    • Strategic Marketing and Branding

    • Details of the Sukuk Murabahah Programme

    50

  • MIM’s 2017 Marketing and Communications Plan

    Medini City as the Icon of Future City Living

    1. Branding & Positioning

    a) Medini Global Ambassador Programme

    b) International sales officesc) Winning awards

    2. Advertising & Promotion

    3. Placemaking

    a) Cycling, running and fitness related activities

    b) Parks (in collaboration with LabDNA, Johor Green)

    c) Festivals and other Key (IP) Events

    4. Stakeholder Engagement and Collaboration

    a) Medini CEO Forumb) Medini Knowledge Seriesc) Festive celebrationsd) Business Chamber of

    Commerce/ Councilse) Local authorities,

    government agencies (state and federal)

    f) Communityg) Medini sub-developers/

    tenants/ JV partners/ MoU

    5. Public Relations

    a) Media visit and media relations

    b) Media stories

    a) Print Media:- Media buy (airport

    advertising)- Leaflets- Corporate Brochure- Medini Map

    b) Digital Media:- Media buy (online)- Iskandar Puteri (IP)

    portal- MIM Corporate

    Website- MIM Instagram- MIM LinkedIn- Establishment of

    MIM Facebook Page

    51

  • 52

    Medini City’s Branding and Positioning Activity Calendar for 2017

  • The Appointment of Dr James Tee

    Media Coverage

    53

    Launch of MDBC Johor Chapter in Medini

  • Chill & Ride in Medini City

    54

    Medini 9 Topping Off Ceremony

  • Institute of Parks and Recreation Singapore and World Urban Parks Awards Ceremony @ Marina Bay Sands, Singapore – 19 July 2017

    55

  • 56

    Institute of Parks and Recreation Singapore and World Urban Parks Awards Ceremony @ Marina Bay Sands, Singapore – 19 July 2017

  • 57

    Two International Property Awards For Medini 6 & Seri Medini – 7 Sept 2017

  • THANK YOU

    For more info visit

    www.medini.com.my

    Address:MEDINI ISKANDAR MALAYSIA SDN BHD (HQ)B-FF-02, Medini 6, Jalan Medini Sentral 5, Bandar Medini Iskandar Malaysia, 79250 Iskandar Puteri, Johor, Malaysia

    Tel : +607 509 8500Fax : +607 509 8501