post show report 2016 - arbinternational.es · jordan kuwait lebanon oman palestine qatar middle...
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POST SHOW REPORT 2016
Organised by: Co-organised by: Host Venue: Supported by:Exclusive Radio Station: Exclusive Press Partner:Platinum Sponsor:
Under the patronage of Dr. Hani Mohammad Aburas, Jeddah Municipality Mayor
27 جمادي ا�ول – 1 جمادي ا�خر 14377 – 10 March 2016
Jeddah Centre for Forums & Events
Organised by: Co-organised by:Host Venue: Supported by:Exclusive Radio Station: Exclusive Press Partner:Platinum Sponsor: Knowledge Partner: Official Carrier:
SHOW AT A GLANCE
34EXHIBITING COUNTRIES
547EXHIBITING COMPANIES
* includes revisits of trade visitors only
14,985TOTAL VISITORS
10,493EXHIBITION
STAND SPACE
21,138TOTAL PARTICIPANTS
* includes revists and exhibiting personnel
THE MOST INTERNATIONAL CONSTRUCTION EVENT IN THE KINGDOM
Statistics are compiled from visitor questionnaires and visitor registration forms
GEOGRAPHICAL BREAKDOWN OF VISITORS
VISITORS BY CITY WITHIN SAUDI ARABIA
REGION TOTAL VISITORS
SAUDI ARABIA 12,926
GCC (EXCL. SAUDI ARABIA) 681
MENA (EXCL. GCC) 328
TOTAL MIDDLE EAST 13,935
ASIA 432
EUROPE 526
OTHER 92
TOTAL UNIQUE VISITORS 14,985
CITY TOTAL VISITORS
JEDDAH 9,892
MAKKAH 756
RIYADH 703
MEDINA 244
DAMMAM 235
AL KHOBAR 197
OTHER 899
ARCHITECT
DESIGN
CIVIL ENGINEERS
MARKETING
ELECTRICAL ENGINEERS
GENERAL MANAGEMENT
PURCHASING
MECHANICAL ENGINEERS
OPERATIONS & LOGISTICS
ENGINEERS
CONSULTANT
STRUCTURAL ENGINEERS
FINANCEENGINEERS
(OTHER)
GOVERNMENT
SALES / BUSINESS
DEVELOPMENT
AGENT/ DISTRIBUTOR/
SUPPLIER
ARCHITECTURAL FIRM
BUILDING CONSULTANCY
CONCRETE CONTRACTOR GOVERNMENT /
MUNICIPALITY
LEGAL SERVICES
MANUFACTURER
CONTRACTOR MEDIA
MEP CONTRACTOR
PROJECT MANAGEMENT
SUB-CONTRACTOR
TRADE ASSOCIATION
PROPERTY DEVELOPER
IT & SOFTWARE SURVEYING
TRANSPORT & SUPPLY CHAIN
REPAIR CONTRACTOR
EDUCATION & TRAINING
FACILITIES MANAGEMENT
ENGINEERING
DOING BUSINESS WITH THE REST OF THE WORLD
VISITORS BY JOB FUNCTION
COMPANY BUSINESS ACTIVITY OF OUR VISITORS
It’s a great opportunity for leaders in the industry to network and communicate. I have seen new products and materials that will be of great benefit to my company.
Sameh Kamel, Purchasing Manager, Bin Dabis Company
83%To discover new international products
34%To network amongst
the industry
18%To assess the event
with a view to exhibit
38%To find a local distributor (KSA)
55%To attend an
educational event
61%To see new regional (KSA) products
58%To source new innovative products
38%To find environmentally
friendly products
We were looking for sponsors for our final projects and found them at this event. It is the perfect place to find all the information related to the industry.
Ibrahim El Eter, Senior Engineer, Fluor
88% WILL RETURN TO VISIT THE SHOW NEXT YEAR
83%HAVE EITHER JOINT OR SOLE RESPONSIBILITY FOR PURCHASING PRODUCTS
96% FOUND THE SHOW IMPORTANT TO THEIR BUSINESS
14,985 VISITORS FROM ACROSS THE REGION
VISITOR FAST FACTS
REASONS FOR VISITING
VISITOR TESTIMONIALS
Participating in The Big 5 Saudi puts us in direct contact with decision makers and customers to whom we showcase our newest developments.
Naser Al Zamil, Vice President, Government Sector, Zamil Industrial
The Big 5 Saudi is one of the largest exhibitions that we make sure we attend. The construction, building material and finishing industry in Saudi Arabia is booming and this exhibition is proof of that.
Fahad Hossaini, Executive Director, Al Omran
The Big 5 Saudi is a great platform to meet the Saudi consumers and clients.
Mahmood Ibrahim, Purchasing Manager, Qatar Aluminum
79% MET THEIR OBJECTIVES AT THE EVENT
98%RATED THE SHOW AS IMPORTANT TO THEIR BUSINESS
! 80% RATED THE RETURN ON THEIR INVESTMENT AS GOOD TO EXCELLENT
AMERICAS
1%
ASIA & SOUTH EAST ASIA
12%MIDDLE EAST & INDIA
57%AFRICA
1%
EUROPE 29%
547 EXHIBITORS FROM 34 COUNTRIES
MIDDLE EAST & INDIA
Bahrain
India
Jordan
Kuwait
Lebanon
Oman
Palestine
Qatar
MIDDLE EAST & INDIA
Saudi Arabia
UAE
EUROPE
Belgium
Czech Republic
Denmark
France
Germany
EUROPE
Greece
Hungary
Italy
Malta
Netherlands
Portugal
Spain
Switzerland
EUROPE
Turkey
UK
Ukraine
ASIA & SOUTH EAST ASIA
China
Malaysia
South Korea
Taiwan
AFRICA
Egypt
South Africa
AMERICAS
Canada
USA
EXHIBITOR FAST FACTS
WHAT OUR EXHIBITORS HAD TO SAY
EXHIBITORS BY COUNTRY
Accessories, wear parts & components
Aggregates & aggregate processing
Batching equipment
Block paver & tile production equipment
Cement & cementitious products
Construction chemicals & admixtures
Construction machinery
Construction & commercial vehicles
Cranes & access equipment
Crushing / screening & recycling equipment
Cutting / sawing & coring equipment
Decorative concrete
Earthmoving equipment
Exterior improvements / repair & retro fitting
Finishing tools & equipment
Formwork / formwork accessories & scaffolding
Lifting appliances & conveying systems
Material processing & handling
Piling & drilling equipment
Placing equipment
Power generation
Precast production & equipment
Pumping equipment & accessories
Raw materials extraction equipment
Ready mixed concrete
Rebar & rebar processing
Site cleaning / demolition & relocation
Site installation equipment
Steel fabrication machinery (metal /steel / aluminum)
Surface preparation
Transmission engineering / fluid technology & filtration
Truck mixers
Bathrooms & kitchens
Building interiors
Coatings, adhesives & sealants
Construction tools
Electrical systems
Elevators & escalators
Façades, windows & doors
Facilities management products & services
Fire detection & protection
General building materials
HVAC
Outdoor design & landscaping
Prefabricated buildings
Safety & security
Software & IT
Solar energy
Stairs & staircases
Steel
Water technology
3,000+ PRODUCTS SHOWCASED THIS YEAR
BUILDING MATERIALS & FINISHING PRODUCTS
CONCRETE & PMV PRODUCTS
33 EDUCATIONAL WORKSHOPS & SEMINAR SESSIONS DURING 4 DAYS
TOP 10 MOST POPULAR WORKSHOPS DELEGATES
244
244
Quality management in construction contracts
Direction in safety management and Osha standards
International BIM implementation
Effective project management part II
Introduction to FIDIC conditions of contract
Effective project management part I
Sustainable building envelope design
Introduction to BIM
Arbitration and dispute resolution in construction claims
LEED lab for architects
243
241
240
240
234
221
220
203
Social media was a very big contributor to this years campaign:
The Big 5 Saudi works with 8 trusted associations to help promote and benefit their members to attend the event
MEDIUM IMPRESSIONS CLICKS
Facebook 566,406 12,545
LinkedIn 916,485 815
Twitter 261,274 554
Google Remarketing 225,668 2,400
Google Search 16,178 2,100
Total 1,986,011 18,414
All social mediums were targeted towards the Saudi Arabian market
49 English & Arabic emails were sent to a targeted database of 50,000 industry contacts
The show had a total of 39 media partners including Okaz and MBC FM. The event was featured in 45 adverts and 34 editorial pieces.A visitor invitation was
mailed to 15,000 Saudi based construction professionals
Both the English & Arabic websites attracted 147,540 unique visitors and 407,302 page views
MARKETING CHANNELS USED
EMAILS
PARTNERSHIPSVISITOR INVITATION
SOCIAL MEDIA
WEBSITE
ASSOCIATIONS
COMPANIES BASED OUTSIDE SAUDI ARABIA
Firas Abou LtaifProject Manager
+971 (0) 4 438 0355
+971 (0) 50 841 6461
NEXT SHOW DATES27 – 30 March 2017
Jeddah Centre for Forums & Events
Organised by Co-organised by
COMPANIES BASED IN SAUDI ARABIA
Jason RizkProject Manager
+966 (0) 12 667 3211 Ext: 238
+966 (0) 50 566 0359
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