power of latinos 10towatch event recap 10_27_16
TRANSCRIPT
THE POWER OF LATINOS 2016
THE INVITATION
“POWER OF LATINOS: 10 TO WATCH”EVENT CATEGORY/LEVEL EXCLUSIVITY
Logo inclusion on Step and Repeat for “10 Latinos to Watch Event”
Sponsor inclusion on all marketing & press materials/outreach
Presenting sponsor on event invitations
Logo inclusion on all signage
Promotional collateral inclusion
Sponsor invitations for hosting VIPs and target press
Brand ambassador integration into show program
Brand integration on red carpet to connect with honorees/talent for photo & video sound bites
Social media campaign integration around event – Facebook, Instagram, Twitter
Social media –over 200 posts on VL social media pages
Social media – 100+ Videos from the Red Carpet
Green Room – Facebook Live
Immediate photo access
Sponsorship of “10 Latinos to Watch” Landing Page on Variety Latino.com (40% SOV)
THE ACTIVATION
THE VENUE
THE LONDON ROOFTOP | WEST HOLLYWOOD
THE HONOREES
Jorge Grainer Producer, CW/Jane the Virgin
Melissa Fumero Actor, FOX/Brooklyn 99
Alicia Sanz Actor, ABC/Castle
Carlos Pena Vega Actor, YouTube
Emmy winning -Grease LIVE
Ricard Cabral, Actor, ABC/American Crime
Anabelle Acosta Actor, HBO/Ballers
Eric Ochoa Actor, YouTube Single by 30
Eiza Gonzalez Actor, El REY/ From Dusk til Dawn
Alfonso Herrera Actor, FOX/The Exorcist
Allen Maldonado Actor, ABC/Blackish
THE LEGACY AWARD
RITA MORENO
Presented by Jaime Camil
ATTENDEES
Otmara Marrero
Michelle Ortiz CW MadTv
Jorge Diaz Paranormal activity
Lorenza Izzo Aftershock/Knock Knock
David Fumera Actor, Law & Order, CSI,NY
Antonio Jamillo Devious Maids Shades of Blue
Otmara Marrero Actor, Ballers/Graceland
ATTENDEES
Stephanie Beatriz Actor, Brooklyn 99
/Modern Family
Dayonara Torres Miss Universe,
Young & Restless/Premios J
Justine Machado Actor, Six Feet Under
Final Destination
Liz Hernandez TV Personality, Access
Hollywood, Gossip Queens
Martina Garcia Actor, Narcos/Homeland
Claudia Sandoval Master Chef on FOX
& Author
ATTENDEES
Ismael Cruz Cordoba Actor, In the Blood. The Good
Wife
Felix Solis Actor, The Forgotten, My
Soul to take. The Good Wife,
Sopranos. Oz. Third Watch
Aida Rodriquez Comedian, Last Comic
Standing
Oscar Torre Actor, Director Landrones,
The HangOver III
Fernanda Kelly Actor,Host Theater, PBS,
Univision UNIMAS
Jaime Camill Actor, Host, TV Azteca,
Televisa, Devious Maids,
Jane the Virgin
THE CELEBRATION
THE CELEBRATION
PRESS & MEDIA COVERAGE
PRESS & MEDIA COVERAGE
*CLICK TO VIEW Must be in presentation setting
PRINT & ONLINE COVERAGE
PRESS & MEDIA COVERAGE
100+ RED CARPET VIDEOS
50+ OUTLETS
https://www.yahoo.com/movies/rita-moreno-honored-legacy-award-alongside-10-latinos-081442362.html
http://www.contactmusic.com/richard-cabral/pictures/5404334
http://www.superiortelegram.com/entertainment/events/4125578-rita-moreno-honored-legacy-award-alongside-10-latinos-watch-2nd-annual
http://www.celebuzz.com/photos/celeb-snaps-hottest-star-sightings-thursday-september-29-2016/power-of-latino-inside-los-angeles-usa-28-sep-2016-3/
http://www.celebuzz.com/photos/celeb-snaps-hottest-star-sightings-thursday-september-29-2016/power-of-latino-inside-los-angeles-usa-28-sep-2016-2/
http://www.msn.com/es-us/noticias/otras/variety-latino-celebra-su-fiesta-en-honor-a-los-10-latinos-to-watch-2016/ar-BBwLGGp
http://screenhype.com/posts/Variety-Latino---s-2nd-Annual----10-Latinos-To-Watch----Party--Photos-
http://www.univision.com/shows/el-gordo-y-la-flaca/rita-moreno-revelo-cual-es-el-secreto-para-mantenerse-bella-a-los-84-anos-video
http://www.justjared.com/2016/09/30/alexa-penavega-shows-off-baby-bump-alongside-hubby-carlos-at-varietys-10-latinos-to-watch-party/
http://noticine.com/noticias/cronicas/25077-rita-moreno-premiada-por-variety-considera-quepara-los-latinos-las-puertas-de-hollywood-estan-
entreabiertas.html
http://www.hispaniclifestyle.com/articles/2nd-power-of-latinos-hosted-by-variety-and-variety-latino
http://www.foxla.com/news/208519987-video
*CLICK TO VIEW Must be in presentation setting
SOCIAL MEDIA
FACEBOOK 250,000 IMPRESSIONS
TWITTER AND INSTAGRAM
4,030,690
CONVERSATIONS ABOUT THE EVENT
TWITTER & INSTAGRAM
6,443,300 IMPRESSIONS
200+ Videos from the Red Carpet
VL FACEBOOK,TWITTER & INSTAGRAM
6,693,300
TOTAL IMPRESSIONS as of 10/03
Variety Latino.com “10 TO WATCH”
Special Photo shoot Section
Pre-Event Sponsorship
Presented by
http://feature.varietylatino.com/
*CLICK TO VIEW Must be in presentation setting
Variety Latino.com 10 TO WATCH Sponsorship
Presented by
http://varietylatino.com/video/richard-cabral-10-latinos-to-watch-video-southland-american-crime/ http://varietylatino.com/video/melissa-fumero-10-latinos-to-watch-video-entrevista-andy-garcia-brooklyn-nine-nine/ http://varietylatino.com/video/allen-maldonado-10-latinos-to-watch-video-entrevista/ http://varietylatino.com/video/eiza-gonzalez-entrevista-10-latinos-to-watch-video/
*CLICK TO VIEW Must be in presentation setting
Presented by
Variety Latino.com “10 TO WATCH”
Special Section
Variety Latino.com EVENT LANDING PAGE
Presenting Sponsor + Logo
Presenting Sponsor Video
Presented by
Presenting Sponsor logo
Pre Video introduction
Presented by City of Hope
VARIETY LATINO
DIGITAL & EVENTS
GRACIAS!
CONTACT Director, National Sales
Betsie Batista
D:646.356-4764
C:917-576-8368
www.varietylatino.com