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McGraw-Hill/Irwin Copyright © 2007 by The McGraw-Hill Companies, Inc. All rights reserved. 1 1 Introduction to Operations Management

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  • Learning Objectives

    Define the term operations managementIdentify the three major functional areas of organizations and describe how they interrelateCompare and contrast service and manufacturing operationsDescribe the operations function and the nature of the operations managers job

  • Learning Objectives

    Differentiate between design and operation of production systemsDescribe the key aspects of operations management decision makingBriefly describe the historicalevolution of operations managementIdentify current trends that impact operations management

  • Operations Management

    Operations Management is:

    The management of systems or processes that create goods and/or provide services

    Operations Management affects:Companies ability to competeNations ability to compete internationally

  • The Organization

    The Three Basic Functions

    Figure 1.1

  • Value-Added Process

    The operations function involves the conversion of inputs into outputs

    Figure 1.2

  • Value-Added & Product Packages

    Value-added is the difference between the cost of inputs and the value or price of outputs.Product packages are a combination of goods and services.Product packages can make a company more competitive.

  • Automobile assembly, steel making

    Home remodeling, retail sales

    Automobile Repair, fast food

    Goods-service Continuum

    Figure 1.3

    Computer repair, restaurant meal

    Song writing, software development

    Goods

    Service

    Surgery, teaching

  • Food Processor

    Inputs

    Processing

    Outputs

    Table 1.2

  • Hospital Process

    Inputs

    Processing

    Outputs

    Table 1.2

  • Manufacturing or Service?

  • Production of Goods vs. Delivery of Services

    Production of goods tangible outputDelivery of services an actService job categoriesGovernmentWholesale/retailFinancial servicesHealthcarePersonal servicesBusiness servicesEducation

  • Key Differences

    1. Customer contact

    2. Uniformity of input

    3. Labor content of jobs

    4. Uniformity of output

    5. Measurement of productivity

  • Key Differences

    6. Production and delivery

    7. Quality assurance

    8. Amount of inventory

    9. Evaluation of work

    10. Ability to patent design

  • Goods vs Service

    CharacteristicGoodsServiceCustomer contactLowHighUniformity of inputHighLowLabor contentLowHighUniformity of outputHighLowOutputTangibleIntangibleMeasurement of productivityEasyDifficultOpportunity to correct problemsHighLowInventoryMuchLittleEvaluationEasierDifficultPatentableUsuallyNot usual

  • Operations Management includes:ForecastingCapacity planningSchedulingManaging inventoriesAssuring qualityMotivating employeesDeciding where to locate facilitiesSupply chain managementAnd more . . .

    Scope of Operations Management

  • Types of Operations

    Table 1.4

  • Figure 1.4

    Chart1

    7921

    7228

    7228

    6832

    6436

    6436

    5842

    4446

    4357

    3565

    3268

    3070

    Mfg.

    Service

    Year

    Percent

    U.S. Manufacturing vs. Service Employment

    Sheet1

    YearMfg.Service

    457921

    507228

    557228

    606832

    656436

    706436

    755842

    804446

    854357

    903565

    952575

    003070

    022575

    052080

    Sheet1

    Mfg.

    Service

    Year

    Percent

    U.S. Manufacturing vs. Service Employment

    Sheet2

    Sheet3

  • Decline in Manufacturing Jobs

    ProductivityIncreasing productivity allows companies to maintain or increase their output using fewer workersOutsourcingSome manufacturing work has been outsourced to more productive companies

  • Why Manufacturing Matters

    Over 18 million workers in manufacturing jobsAccounts for over 70% of value of U.S. exportsAverage full-time compensation about 20% higher than average of all workersManufacturing workers more likely to have benefitsProductivity growth in manufacturing in the last 5 years is more than double U.S. economy

  • Why Manufacturing Matters

    More than half of the total R&D performed is in the manufacturing industriesManufacturing workers in California earn an average of about $25,000 more a year than service workersWhen a California manufacturing job is lost, an average of 2.5 service jobs are lost

  • Challenges of Managing Services

    Service jobs are often less structured than manufacturing jobsCustomer contact is higherWorker skill levels are lowerServices hire many low-skill, entry-level workersEmployee turnover is higherInput variability is higherService performance can be affected by workers personal factors

  • Operations Management Decision Making

    ModelsQuantitative approachesAnalysis of trade-offsSystems approachEstablishing prioritiesEthics

  • Key Decisions of Operations Managers

    What

    What resources/what amounts

    When

    Needed/scheduled/ordered

    Where

    Work to be done

    How

    Designed

    Who

    To do the work

  • Decision Making

  • Decision Making

  • Decision Making

    ModelsQuantitative approachesAnalysis of trade-offsSystems approach

  • Models

    A model is an abstraction of reality.

    What are the pros and cons of models?

    Tradeoffs

  • Models Are Beneficial

    Easy to use, less expensiveRequire users to organizeIncrease understanding of the problemEnable what if questionsConsistent tool for evaluation and standardized formatPower of mathematics

  • Limitations of Models

    Quantitative information may be emphasized over qualitativeModels may be incorrectly applied and results misinterpretedNonqualified users may not comprehend the rules on how to use the modelUse of models does not guarantee good decisions

  • Quantitative Approaches

    Linear programmingQueuing TechniquesInventory modelsProject modelsStatistical models

  • Analysis of Trade-Offs

    Decision on the amount of inventory to stock Increased cost of holding inventory

    Vs.

    Level of customer service

  • Systems Approach

    The whole is greater than the sum of the parts.

  • Pareto Phenomenon

    A few factors account for a high percentage of the occurrence of some event(s). 80/20 Rule - 80% of problems are caused by 20% of the activities.

    How do we identify the vital few?

  • Ethical Issues

    Financial statementsWorker safetyProduct safetyQualityEnvironmentCommunityHiring/firing workersClosing facilitiesWorkers rights

  • Business Operations Overlap

    Operations

    Finance

    Figure 1.5

    Marketing

  • Operations Interfaces

  • Historical Evolution of Operations Management

    Industrial revolution (1770s)Scientific management (1911)Mass productionInterchangeable partsDivision of laborHuman relations movement (1920-60)Decision models (1915, 1960-70s)Influence of Japanese manufacturers

    Table 1.7

  • Trends in Business

    Major trendsThe Internet, e-commerce, e-businessManagement technologyGlobalizationManagement of supply chainsOutsourcingAgilityEthical behavior

  • Management Technology

    Technology: The application of scientific discoveries to the development and improvement of goods and servicesProduct and service technologyProcess technologyInformation technology

  • Simple Product Supply Chain

    Figure 1.7

    Supply Chain: A sequence of activities

    And organizations involved in producing

    And delivering a good or service

  • A Supply Chain for Bread

    Stage of ProductionValue AddedValue of ProductFarmer produces and harvests wheat$0.15$0.15Wheat transported to mill$0.08$0.23Mill produces flour$0.15$0.38Flour transported to baker$0.08$0.46Baker produces bread$0.54$1.00Bread transported to grocery store$0.08$1.08Grocery store displays and sells bread$0.21$1.29Total Value-Added$1.29

  • Other Important Trends

    Ethical behaviorOperations strategyWorking with fewer resourcesRevenue managementProcess analysis and improvementIncreased regulation and product liabilityLean production

    U.S. Manufacturing vs. Service Employment

    0

    20

    40

    60

    80

    100

    455055606570758085909500

    Year

    Percent

    YearMfg.Service

    457921

    507228

    557228

    606832

    656436

    706436

    755842

    804446

    854357

    903565

    953268

    003070

    YearMfg.Service

    457921

    507228

    557228

    606832

    656436

    706436

    755842

    804446

    854357

    903565

    952575

    003070

    022575

    U.S. Manufacturing vs. Service Employment

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    4550556065707580859095000205

    Year

    Percent

    Mfg.

    Service

    YearMfg.Service

    457921

    507228

    557228

    606832

    656436

    706436

    755842

    804446

    854357

    903565

    952575

    003070

    022575

    U.S. Manufacturing vs. Service Employment

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    4550556065707580859095000205

    Year

    Percent

    Mfg.

    Service