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Presentación comercial
2013
Advertising Marketing Dept. 2013
2013
N O O N E
H A S M O R E
G O L F I N F O
Presentación comercial
2013
8.906 (OJD jul 11 – jun 12)
7.600 €
April 1998
14.000 readers (AIMC Marcas 2012)
F R E Q U E N C Y
C I R C U L A T I O N
C O L O U R P A G E 2 0 1 3
F O U N D A T I O N
R E A D E R S H I P
Monthly
M A I N F I G U R E S O F G O L F D I G E S T
Presentación comercial
2013
T H E M A I N C O N C E P T O F T H E M A G A Z I N E – T H E B E S T V I E W O F G O L F
Headline with international prestige, present in 15
different countries
The best valued golf magazine both for the quality of its
contents and also for adapting to the different needs of
beginners
Indisputable point of reference for amateur golf players
NO ONE HAS MORE
GOLF INFO
Presentación comercial
2013
S E C T I O N S W I T H I N T H E M A G A Z I N E
The Digest: news and curiosities about golf.
GD Training :
Tiger Woods’ secrets.
Pictures of Leadbetter.
Watson in short.
Maclean’s theories.
Advice from the Tour by Jason Floyd.
Personalities: Severiano Ballesteros, Gerardo Riquelme, David
Owen, Johnnie Miller, Paul Lagier and Javier Pinedo.
Pro Digest: Statistics, classiffcations and news of Professional
Circuits.
Woman Digest: News of female circuits.
Equipment: novelties on materials.
Travel Digest: the best national and international destinations.
Digest World: All that happens in Golf Digest.
Casa Club: All that happens in amateur golf players.
Myself, golf: Players, executives and personalities’ interviews.
Presentación comercial
2013
C I R C U L AT I O N
Source: OJD Jul.11 – Jun. 12
8 . 9 0 6
Jul. 11 - Jun.12
Presentación comercial
2013
8,5
1,7
1,4
0,5 3,8
0,9
10,9
3,5
49,5
2,8
3,9
1,3
3,1 1,3 4,8
0,5
0,4
Source: OJD julio 11 – junio 12
8.906 copies
Fuente: OJD Jul.10 – Jun. 11
C I R C U L AT I O N O F G O L F D I G E S T B Y A R E A ( % )
Presentación comercial
2013
63,0
37,0
36,0
35,0
29,0
35,0
65,0
MEN
WOMEN
AGED <24
AGED 25-44
AGED OVER 45 YEARS
A social class
B social class
Source: AIMC Marcas 2012
Very exclusive profile
reader:
Men in A+B social class
with university studies
P R O F I L E O F O U R R E A D E R S ( % )
Presentación comercial
2013
Scope: 1.243.000 executives and charts /
Source: DIRECTIVOS’07/A.I.M.C.
78,7
21,3
13,7
86,3
Executives
Administrative Areas
Freelancers
Company workers
R E A D E R S H I P P R O F I L E ( % )
B Y P R O F E S S I O N A L G R O U P S
Presentación comercial
2013
Scope: 1,243,000 executives and charts/ Source:
DIRECTIVOS’07/A.I.M.C.
R E A D I N G H A B I T S O F O U R A U D I E N C E ( % )
10-year experience
M u c h m o r e g o l f t o b e d i s c o v e r e d
63% of our readers buy themselves the magazine on the
newsstand .
52% of our readers spend around 1 hour or 1hour and a
half reading our publication
91% of our audience read throughly the vast majority of
our copy
Presentación comercial
2013
R AT E S 2 0 1 3
FRECUENCY
Monthly
DISTRIBUTION
Nationwide
TECHNICAL SPECIFICATIONS
Measures: 227 x 270 mm.
BOOKING
20 days prior to publication date.
MATERIALS
15 days prior to publication date.
ORIGINALS BY E-MAIL
GENERAL Euro Wide x High
Page 7,600 227 x 270
Double page 13,900 454 x 270
1/2 page horizontal 4,900 227 x 135
1/2 page vertical 4,900 114 x 270
Double 1/2 page horizontal 9,900 454 x 135
Strip ad 3,500 227 x 76
Double strip ad 5,000 454 x 76
Advertorial 8,000 227 x 270
Column 3,500 76.5 x 270
PREMIUM SPACES
Back cover 11,200 227 x 270
Interior of cover 10,300 227 x 270
Interior of back cover 8,700 227 x 270
1st left hand page 9,000 227 x 270
1st right hand page 9,300 227 x 270
1st double page 17,700 454 x 270
Inserts: consult rates