presentation event promotion with social media
TRANSCRIPT
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talks!
Successful Event Promotion with Social MediaJune 3, 2010
Audio is only available by calling this number:Conference Call: 866-740-1260; Access Code: 6339392
Sponsored by
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Using ReadyTalk
• Chat & raise hand • Mute = *6,
Unmute = *7• If you lose your
internet connection, reconnect using the link emailed to you.
• If you lose your phone connection, re-dial the phone number and re-join.
• ReadyTalk support: 800-843-9166
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
You are being recorded…
• Streaming into Second Life• This seminar will be available on the
TechSoup website along with past webinar presentations:– www.techsoup.org/go/webinars
• You will receive a link to this presentation, material and links.
• After the webinar, you can ask follow-up questions in the Virtual Community Forum:– http://bit.ly/dBmrLl
• Twitter hashtags: #techsoup
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talks!
Successful Event Promotion with Social Media
Sponsored by
Presenters: Janet Fouts & Avi Kaplan
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Today’s Speakers
Avi Kaplan
Facilitating: Kami Griffiths, TechSoup Assisting with chat questions: Chris Peters & Stephanie Parker, TechSoup
Janet Fouts
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Agenda
• Getting started• Local and national event sites• Social media sites• Sample event• Create and maintain a social
network • After the event • Continued engagement
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Getting Started
• Event dashboard• Team info• Content• Identify target sites• Communicate with your networks
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Event Dashboard
• Press releases• Images/videos• Messaging• Links for
information• Contacts list
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Your Team
• Staff• Volunteers• Membership• Social media connections
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Content
• Messaging and quotes• Images/ video• Related information• Box.net or
4shared.com
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Event Posting Sites
• Eventbrite.com• Upcoming.yahoo.com• Yelp Events• Eventful.com• Local.com• Zvents.com
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Using Social Media
• Find and Enable Supporters• Promote and build anticipation• Enhance your event and connect
participants• Capture the experience• Reflect and Thank
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Example Event: TweetsGiving
A global celebration that aims to change the world through the power of gratitude.
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Grow Your Networks
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Follow Up: Deepen the Engagement• Publicly thank, celebrate
and report• Publish captured media
to re-share the experience.
• Invite feedback• Follow up individually
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Contact Us
Janet [email protected]: @jfouts408.216.7423
Avi [email protected]: @MeshugAvi
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talks!
Questions?
Submit your questions using the chat box.
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Continue the Discussion…
• Additional questions can be answered by posting in the Virtual Community Forum:– http://bit.ly/dBmrLl
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Get the Most Out of TechSoup
• At TechSoup, you’ll find a range of technology services to help your nonprofit:
– Read helpful articles in our Learning Center– Request donated software, hardware, and
online services– Join our community forums to learn from
your colleagues– Browse upcoming events and conferences
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Upcoming Webinars
• Get Started with TechSoup's Product Donation Program – Thursday, June 10, 11 a.m. Pacific time
• Flip-in' Out @ the Library – Thursday, June 17, 11 a.m. Pacific time
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Successful Event Promotion with Social MediaConference Call: 866-740-1260 Access Code: 6339392
Thank you to our Webinar Sponsor!
ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week.
For more information: pages.readytalk.com/techsoup.html
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talks!
Thank you! Please complete the post event survey!
Kami Griffiths, [email protected], 415-633-9392