presentation on apple iphone
TRANSCRIPT
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Apple Inc.
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Group MembersMuhammad HarisAiman QadeerAbdul RehmanTehniyat KhanAmmar LatifRida KhalidMuhammad JavedNusrat Rehman
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Road MapIntroductionApple Major Products
i) In hardware ii) In Software
CompetitorsAdvantagesDisadvantagesImprovementsIOS 8
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Introduction to Apple Inc.
A multinational corporation that designs, develops, and sells consumer electronics, computer software, online services, and personal computers.
Name Apple IncorporationFormer CEO Steve Job
New CEO Tim Cook
Revenue $ 173.508 billion (2013)
Area served Worldwide
Headquarter California, United States.
Total number of employees 72,800
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Apple Major ProductsIn hardware
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Major Hardware Products
iMac
iPod
iPad
iPhone
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Apple Major ProductsIn software
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Major Software Products
iCloud
iWork
Mac OS
App Store
iTunes
Safari
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Competitors
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Competitors in Computers industry
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Competitors in iPad industry
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Competitors in iPhone industry
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Desktops6%
Portables14%
iPod7%
Music Re-lated
Products or Services
6%iPhone and realted pro
& services43%
iPad and re-lated pro &
services19%
Peripherals and other hardware
2%
Software, service and others
3%
Data Source: Apple 10-K (2014)
Services
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iPhone
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iPhone is a line of smartphones designed and marketed by Apple Inc. It runs Apple's iOS mobile operating system.
iPhone
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Advantages
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PaymentApple Pay
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Easy integration with other Apple devices
Easy Integration
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Highly securedNo Virus
Security and Safety
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More high-tech and impressive camera for photo Buffs
Camera
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Your fingerprint. Your iPhone.
Touch ID
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Performance
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Disadvantages
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Hardware Problems
Maintenance Problem
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Micro SD Card Slot
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Connectivity Issues
Connectivity
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Flexibility issue
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Battery Issues
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Improvements
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iOS degradation
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Synchronization with other devices should be increased and made more effective.
Synchronization
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Control over Individual App Permissions
App Permissions
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Water proof
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Iris Recognition
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Marketing Strategy
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Marketing StrategyApple – Price Skimming
Focuses on maximizing profits Apple has added a twist to the skimming strategy.Two major advantages of skimming strategy :
i) Insight ii) Aura of prestige
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iOS 8
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iOS 8what is iOS 8?
What is iOS?The biggest iOS release ever, iOS 8.
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Health Kit Cloud KitHome Kit
iOS 8 FeaturesNew Capabilities
Photo Kit
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Sprite Kit Metal KitScene Kit
iOS 8 FeaturesGaming Technologies
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iOS 8 Featuresprogramming language
Swift.
A new language that lets everyone build amazing apps.
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Conclusion
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Trend-setter company able to foresee the future.Their strength is the innovation They know, how to ‘think different’.
Conclusion
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Referenceshttp://en.wikipedia.org/wiki/Apple_Inc.https://www.apple.com/about/https://www.apple.comhttp://blog.which.uk.comhttp://www.businessinsider.com/15-amazing-facts-about-apple-2010-10?op=1http://www.statisticbrain.com/apple-computer-company-statistics/http://retailindustry.about.com/od/retailbestpractices/ig/Company-Mission-Statements/Apple-Inc--Mission-Statement.htmhttp://www.statisticbrain.com/apple-computer-company-statistics/http://www.microsoft.com/investor/reports/ar12/financial-highlights/index.htmlhttp://www.marketwatch.com/investing/stock/aapl/financialshttp://www.slideshare.net/marconivr/apple-history
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Stay Hungry, Stay Foolish.
Think Different
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Thank You
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Questions