presenter manual eng 2013 01

Upload: anto-pangestu

Post on 28-Feb-2018

224 views

Category:

Documents


0 download

TRANSCRIPT

  • 7/25/2019 Presenter Manual ENG 2013 01

    1/12

    PresenterGeneral Information 1

    Presenter

    JCI Recommended Course

    PresenterThe JCI Effective Presentation CourseVersion 01 January, 2013

    Participants Manual

  • 7/25/2019 Presenter Manual ENG 2013 01

    2/12

    PresenterGeneral Information2

    Presenter

    JCI Vision

    To be the leading global network of young active

    citizens.

    JCI Mission

    To provide development opportunities that empoweryoung people to create positive change.

    About JCI

    JCI is a membership-based nonprofit organization ofyoung active citizens ages 18 to 40 in more than 100countries who are dedicated to creating positive changein their communities. Each JCI member shares the belief

    that in order to create lasting positive change, we mustimprove ourselves and the world around us. JCI memberstake ownership of their communities by identifyingproblems and creating targeted solutions to createimpact.

    Copyright by JCI: All rights reserved.

    This publication is for the exclusive use of the trainersconducting the JCI Recommended Course and can onlybe reproduced for this purpose. All JCI RecommendedCourses must be organized online and all participantsmust individually register online to qualify for the manualand to be certified as graduated from the course.

    This publication or parts of it may not be translated in anyother language without the express permission of the JCISecretary General.

    Published by

    Junior Chamber International (JCI), Inc.15645 Olive BoulevardChesterfield, MO 63017, U.S.A.Tel: +1 (636) 449 3100Fax: +1 (636) 449 3107Toll free (from USA only): 1 800 905 5499E-Mail:[email protected] Website:www.jci.cc.

    Course Summary

    Presenteris designed for a JCI members who want

    expand their presentation skills in order to make betterproject reports and intervene during local meetings. Thiscourse focuses on the concepts of creating anddelivering an effective presentation utilizing visual aidsand strong delivery methods with a mind towardsunderstanding the audience.

    During the course, participants will participate in severalpresentation activities; create and deliver a presentation;participate in activities that demonstrate the process tocreate an effective presentation and exploreopportunities to enhance presentation self-confidence.

    Presenteris a full day course divided in these modulesand is required to attend JCI Trainer I.

    Content

    Module 1: OpeningModule 2: Presentation TypesModule 3:Audience AnalysisModule 4: Presentation ContentModule 5: Effective DeliveryModule 6: PresentationsModule 7: Closing

    Criteria to attend this course

    This course can only be attended by active JCI membersor past members still contributing to the LocalOrganization and to graduate the participant must passthe online knowledge test and fill the trainer evaluation.

    The course must be organized online and have allparticipants registered online.

    Criteria to become Trainer of this course

    Be an active JCI member for at least six months orpast members still contributing to the Local

    Organization. Have graduated from this course, JCI Achieveand

    JCI Imp act.

    mailto:[email protected]:[email protected]:[email protected]://www.jci.cc/http://www.jci.cc/http://www.jci.cc/mailto:[email protected]
  • 7/25/2019 Presenter Manual ENG 2013 01

    3/12

    Presenter 3

    Presenter

    Presenter

    Welcome

    Welcome to Presenterthe JCI Effective PresentationsCourse. This course may be used as a one-timepresentation course or as the first step in becoming aJCI Trainer I.

    The growth of technology, the impact of communicationsand the demands of an increasingly complex worldmean that people need to be better equipped.

    Within the first 10 seconds of being introduced tosomeone new, you are judged on whether or not you area person to be listened to. It is well known that people,who have strong presentation skills are promoted faster,paid more and are generally more successful than thosewho are less proficient.

    Learning to present yourself and your ideas effectivelycan improve your negotiation skills and also lead tostronger interpersonal relationships.

    This course is designed to help those who want toenhance their skills as a presenter.

    Presentation Types

    There are many different types of presentations rangingfrom reports to emergency or crisis responsepresentations. Some of the most common types that youmay be called upon to present are:

    Project proposals

    Sales

    Project status reports

    Project proposals:

    Purpose:To provide necessary information for a

    decision:

    Structure:

    1. Introduce the issue

    The audience or the target of the proposal must beinformed of the nature and purpose of the proposal.If you are asking for sponsorship, state that this is asponsorship proposal. If it is a partnership orcooperation proposal it must be clear from the very

    start in order to avoid misunderstandings andwasting time for both you and your audience.

    2. State the present situation

    Give details of the present situation, what you haveor are doing in regards to the proposal, etc.

    3. Describe facts, offer explanations andinterpretation

    Give details of important facts or figures, such asnumber of people affected or involved, financialnumbers, support received, etc.

    4. Offer recommendations and advantages andpropose a solution

    Explain the advantages of both parties very clearlyto avoid misinterpretations and false expectationsthat may lead in future conflicts instead ofpartnerships or cooperation.

    Present the solution for the situation presented atthe beginning with all details and numbers, figures,etc.

    5. Ask for approval. This is the key aspect:

    Make the formal request for acceptance or approvalof the proposal. Remember: The whole presentationis based on the acceptance or approval. If you forgetthis step, the whole presentation was a waste oftime.

    Sales:

    Purpose: To lead a potential buyer to purchase aproduct or service

    Structure:

    1. Get their attention:

    The opening moments will determine whether theprospect or audience will give you their attention.Most decisions are made within the first few secondsof a sales presentation. Start with something that willdraw their attention to your presentation and to yourmessage, more than your product or service.

  • 7/25/2019 Presenter Manual ENG 2013 01

    4/12

    Presenter4

    Presenter

    2. Show the need for the product or service:

    Before promoting your product or service, you must

    convince the audience or prospect that there is aneed for it. People buy for many reasons, but usuallythey buy to fulfill a need. The need is not necessarilyreal, urgent or even perceived.

    3. Describe how it will fulfill the need:

    Now describe how your product or service fits theirneeds and why they cannot live without it any more.

    4. Explain the benefits of buying it:

    Explain why it is better to buy your product or serviceinstead of any other solution for the need. Show howthey will benefit from it in different ways: finances,time, stress-relief, happiness, etc.

    5. Offer testimonials from other users:

    Show how others have benefited by using yourproduct or service. Ensure you have testimonialsand approval to use them. Testimonial must havenames and concrete figures.

    6. Present the proposal:

    When you see your audience has no objections and

    is happy with your presentation, go to the finaldetails and present the formal proposal with costs,deadlines for payment and delivery, etc.

    7. Ask for the closing:

    Use convincing and leading questions to close thesale. Some people prefer it when others make thedecisions for them to release some guilt. SayingThanks for your attention and if you would pleasesign here, I will get the order shipped right away willlead the buyer to accept.

    Project status reports:

    As a JCI member you will probably be asked to presentmany project reports. When delivering a short report to acommittee or the Local Organization meeting you needto ensure it is understood clearly.

    Purpose: To update membership on progress of aproject or inform about an activity.

    Structure:

    1. What: What is the report about? State the name or

    the identification of the report so the audience canrelate to your presentation.

    2. Why: Why are you making this report? Why to thisaudience and why should they be interested?Explain the reasons why this activity will take placeor why this action is being requested.

    3. Who: Who is involved in this activity, action ordecision and who should become involved later?Explain who is organizing it and who will benefit fromit.

    4. How: Explain how the activity, action or project willbe implemented and how the decisions will bemade.

    5. How long: How long will it take to implement theactivity, action or decision? Explain how long theplanning phase will last and when a decision mustbe made. Also state how long the project will last,from start to finish.

    6. When: When will it start and when is the audienceexpected to be there or become involved?

    7. Where: Where will most of the action take place?

    Give specific details including addresses, phonenumbers, contact persons, directions how to getthere and where to get more information about thelocation.

    8. What if: What happens if any of the above changesor something unexpected happens? Give details ofalternate plans if the activity, action or event has tochange for unexpected reasons.

    Audience Analysis

    Audience analysis can be divided in two major aspects:

    Audience demographics

    Is the process of gathering and analyzing informationabout audience members in order for the presenter toadapt his or her message to them.

    Audience knowledge

    Consider how much the audience knows about thesubject. It allows the presenters to adapt their message

  • 7/25/2019 Presenter Manual ENG 2013 01

    5/12

    Presenter 5

    Presenter

    to the audiences level of knowledge and understanding.

    Now consider each aspect of audience analysis and

    think about how each factor might affect thepresentation.

    Audience Demographics

    1. Age: How old is the audience? This will determinethe level of language to be used and references andexamples the presenter can use.

    2. Gender: What is the gender of the audience? Thiswill determine the approach and appeal of thepresentation.

    3. Family: What is the marital status of the audience?Do they have children? This will determine the socialappeal of the presentation.

    4. Culture: What is the ethnic or cultural background ofthe audience? This will determine the approach andexamples to be used.

    5. Professions: What are the professions andeconomical levels of the audience? This willdetermine approach, jargons and level of language.

    Audience Knowledge

    1. No knowledge: You will try to convince them tobelieve in your proposal.

    2. Some knowledge: You will ask them to consideryour alternative.

    3. Experts: You will ask them to consider the existenceof other alternatives.

    Presentation Content

    A good and efficient presentation is not just luck, but theresult of careful planning, practicing, and contentselecting and distributing the content in the presentation.

    Although some creativity and last minute adaptationsmust be foreseen, the core of the presentation musthave been researched and planned to ensure theaudience understand it, believes in it and agrees with it.

    An effective presentation needs to be well structured inorder to accomplish the purpose and convince theaudience.

    The Presentation

    The beginning

    Your presentation starts the moment your name is calledand you approach the stage area, but as a rule of thumb,never start talking until you are on stage. Take your timeand acknowledge the audience with your body languageand facial expressions.

    You should create curiosity with your first sentence andmake them interested in what you have to say. Here aresome ways to get attention:

    A quotation from an eminent person has a lot ofattention value

    Start with a shocking incident or facts Start with an interesting, but brief story

    Give specific, but relevant illustration

    Ask a question related to the topic

    The message

    To deliver the message effectively you have to be amaster of verbal communication. The audience shouldunderstand your message the way you want them tounderstand it, and should respond the way you wantthem to respond. Some tips to effectively communicateverbally are:

    Words: Choose short, familiar and conversationalwords. Too much formality will widen the distancebetween you and the audience.

    Sentences: Construct and use simple, but effectivesentences.

    Examples: Include examples, illustrations andvisual aids if required to enhance and color thespeech or presentation.

    Tone of voice:Avoid monotone tone of voice.

    Modulate your voice to enhance the key parts of themessage. Alternate your tone and volume of yourvoice .For example you may go on a high pitch orlower the pitch for the extra effect. When you lowerthe voice, the audience listens to it with enhancedreceptivity. Also use the power of silence.

    The closing

    First impression is the best impression, but the lastimpression has a lasting impression. The closing of a

  • 7/25/2019 Presenter Manual ENG 2013 01

    6/12

    Presenter6

    Presenter

    presentation is the most strategic point. What you sayhere is the final word which will ring in the ears of youraudience after they leave. The conclusion of your

    presentation should:

    Summarize or clarify

    Heighten the interest

    Establish the appropriate mood

    Appeal for some action

    Propose acceptance or approval

    The 3 Parts of a Presentation

    In general, an effective presentation should have thefollowing format:

    1. Introduction: To get the audiences attention. Tellthem what you are going to tell them.

    a. An attention grabber: Something related to thetopic that will shock the audience.

    b. Statistic: Figures always get the attention.Selecting a strategic number will do it.

    c. Facts: Things that are not well known.d. Exaggeration: What would happen if things get

    worse, etc.e. Worst case scenario: The situation when

    everything contributes to a disaster.

    2. Body: Where you present and explain the topic.Tell them

    a. All your main points should be included hereb. In some logical order that is easy to understand.c. Prove each point with some frame of reference

    either by statistics, facts, testimonial, narration,examples, etc.

    3. Conclusion: Brief wrap upcall to action. Tellthem what you told them.

    a. Wrap up what you talked about, restate key

    points.b. Call to action or propose approval.c. Always have a memorable impact.

    Forms of Evidence

    Facts: Facts must be verified properly.

    Definition: Actual events, dates, times, people

    involved, can be verified Purpose: Provides evidence, demonstrates

    Statistics

    Definition: Data that demonstrates relationships

    Purpose: Summarizes information, demonstratesproof; makes points memorable

    Testimonials

    Definition: Firsthand findings, eye-witness accounts,

    opinions Purpose: Provides evidence and aids credibility

    Examples: Examples can be real or hypothetical.

    Definition: Illustrates, describes, or representsthings, can be brief or extended

    Purpose: Aids understanding by making ideas, itemsor events more concrete; creates interest and makesthe presentation dynamic and alive

    Comparisons and contrasts

    Definition: Compares something they know with

    something they dont know. Contrasts clarify an ideaby emphasizing its differences

    Purpose: Comparisons and contrasts will help theaudience to relate to an unknown subject

    Explanations

    Definition: A description or expository passage,which serves to make a term, concept, process orproposal clear or acceptable

    Purpose: Explanations make it easier for theaudience to understand complicated topics.

    Definitions

    Definition: Defines new words and concepts Purpose: Introduces new concepts

    Audio and visual aids

    Definitions: Charts, graphs, etc.

    Purpose: To make a visual point

    Narratives (stories, tales, myths, real life stories)

    Definition: Story, real or imaginary, short or long, canconstitute a small part of presentation or serve asbasis for speech itself

    Purpose: Generates interest and identification

  • 7/25/2019 Presenter Manual ENG 2013 01

    7/12

    Presenter 7

    Presenter

    Points to Remember

    Evidence should be carefully selected

    Present only evidence, which you are convinced, willcontribute toward achieving your purpose inspeaking

    Resist the temptation to include material simplybecause you think it is funny

    Evidence should be related to the audience

    Should affect their own lives, make it personal tothem

    Relate it to what they already know, what theyalready do, what they already believe

    Bring it home to them

    Evidence should be vivid

    Make them see the picture

    Use dramatic words, phrasing, sentences, etc.

    Evidence should be varied

    People understand things differently

    Use a variety of evidence to reach everyone

    Evidence should be sufficient, not superfluous

    Each main point should be supported by at least 2-4points of evidence

    One point may not help, especially if incorrect

    If too many, the main point can get lost.

    Effective Delivery

    Effective presentations depend greatly of the speakingskills of the presenter and good speakers are lookedupon as instant leaders because they can speak topeople and convince them. Speaking with a purpose is

    what everyone wants to listen to.

    A good presentation requires three basic qualit ies fromthe presenter: Attitude, Skills and Knowledge.

    Your attitude sets you apart from the average presenter.The audience expects and wishes you to perform anddeliver with confidence.

    Attitude is all about empathizing with your audience.Attitude is about being pleasant throughout. Believe in

    what you are going to say and show enthusiasm aboutyour presentation.

    Skills project the presenters personality to theaudience. The skills of clear speech, the ability to handlequestions, the body language, planning the presentationand managing within the time prescribed are all skillsthat must be mastered by the presenter.

    Knowledge is as essential as the above two factors.Knowledge about the topic, audience, time and place isthe success criteria for an outstanding presentation.

    The Delivery Method

    The first thing you need to decide when you plan the

    delivery of your presentation is the delivery method. Youshould choose one that fits the audience. There are fourmain methods:

    1. Reading: Prepared written text to be read by thepresenter. There is not much allowance for creativityand cannot be adjusted to changing audienceneeds.

    2. Memory: Using a manuscript, but memorizing itentirely. This one is not recommended unless youare a very experienced presenter.

    3. Spontaneous: When you have little or no time toprepare. This happens often but relies on good skillsand tremendous knowledge about the topic.

    4. Outline: Basic outline or listing of key points is themost often used. It allows for spontaneity andimprovisation, but also has a clear structure. Theresult will usually be a presentation that is naturaland professional.

    Visual Aids/Equipment

    Function: To help listeners process and retain

    information

    Definition:Anything visual that enhances apresentation

    Choices: Choice of the equipment and theaudiovisual depends upon the place, the availability,the audience and the relevance

    Aid, not reason: Never be used as the main reasonfor presentation - only to enhance the presentation

  • 7/25/2019 Presenter Manual ENG 2013 01

    8/12

    Presenter8

    Presenter

    Measurement: The effectiveness of a presenter isnever measured by the use of the audio-visuals. Thepresenter is the best audio-visual.

    Types of Visual Aids

    Objects and Models:Anything that can serve as anexplanation, reference or clarification on the subject

    Pictures: Photographs, drawings, diagrams, mapsand posters

    Graphics and charts:Must be clear and enhancethe main point

    DVD and video:Requires equipment but gives a

    real example.

    Multimedia:Combines several medias such assound, video and text.

    Types of Media to use

    PowerPoint:Must use a computer to usePowerPoint

    LCD projector:Projects the PowerPoint from acomputer

    CD and DVD player:Useful to show images or

    music Flipcharts:When you need to write or collect ideas

    from members

    Chalkboards:New electronic boards can save andprint the information

    Handouts:Additional text of facts too long to explainduring the presentation.

    Tips for PowerPoint

    Get trained on it or at least get familiar with it: Apresenter must learn PowerPoint or otherpresentation software and practice the use in

    presentations.

    Keep the location of the presentation in mind: If theroom is not dark you may consider using only blackletters. Even in dark rooms, when using a verystrong projector, the blue, green and other colorsmay not show at all.

    Keep it simpledont over use the animationfeature: Animations should be used when you wantto create an impact or dont want to show the entire

    slide because it may distract the audience (they startreading ahead of the presenter and dont payattention on what the presenter is saying), but the

    overuse can be annoying and irritate the audience.Use animations only where they are really neededand create the effect you want.

    Use Arial, or another sans serif font: Dont be toocreative on this aspect. Different fonts may look niceand give a special taste to the slides, but if theaudience cannot read them, they miss the purpose.

    Dont use too much clip art: Use clip art and imageswhen they help the presentation. Just because yousee some images and find them funny does notmean they will help your presentation. If the clip artor image does clearly replace the text you wanted touse, eliminate it and use the key words.

    Use only key words or phrases. Never read duringyour presentation: Do not write the entirepresentation on the slides so you can read it. Yourability as a presenter must show that you know thecontent of the presentation and the slides shouldbe an aid for the audience, not the presenter.

    Only use full sentences when you are quotingothers: There are occasions when you must use fullsentences, for example: Quotations, missionstatements, objectives, etc.

    Tips for Flip Chart

    Useful as a backup when projection is not available

    It has the advantage of fast and easy setup

    It must be prepared in advance

    Writing on it during the presentation will show lack ofpreparation

    Dont write too much. Write only a few key words.

    Effective Delivery

    The content and the visual aids play an important role inthe effectiveness of your presentation, but the way youdeliver the presentation will determine if the audienceaccepts and believes on what you are presenting.Researches show that at least half of the effect dependson body language. There are several importantconsiderations that should be noted:

    1. Presentation space

    In a personal conversation people have established

  • 7/25/2019 Presenter Manual ENG 2013 01

    9/12

    Presenter 9

    Presenter

    their personal spacethat can change from cultureto culture but when you talk to a person and get tooclose you are invading that persons personal space

    and your message will not be well received becauseof that invasion.

    The same happens with a presentation but now it isconsidered as the public zone you should notinvade unless you are invited.

    A presentation differs from a training coursewhenyou may walk around the audience because theywant to learn something from you and you want toteach them something.

    In a presentation you are not teaching a newknowledge or skill but presenting a proposal orreport you expect the audience will accept but theywill not like to be involved in the presentationbecause that will mean they are accepting it as theirown.

    The distance from the audience depends on the sizebut in general you should not get closer to 2 meters(6 to 8 feet) for small audiences and further away forlarge audiences.

    Once you have established your presentation zoneand the public zone you are ready to deliver yourpresentation taking special consideration on the

    aspects explained below.

    2. Posture

    Unless your presentation is meant to be done whileyou are seating, you will probably be standing.Adopt a position that gives you body balance withyour weight evenly distributed. A firm posture willalso transmit confidence to the public.

    You can move a few steps but always with apurpose, to show an important aspect on the slide orflip chart or to demonstrate an object or to enhance

    or highlight an important part or aspect of thepresentation.

    Walking from side to side in front of the audience willbe a distraction and soon they will be moreinterested in your walking than the presentation.Remember that your message is the show, not you.

    Of course, the same will happen if you dont move atall. Adopting some natural movements in yourpresentation will keep the audience interested andalert. Observe other presenters and rehearse your

    movements until they become a natural part of yourpresentation.

    But always maintain an upright position because thiswill indicate conviction and confidence on yourmessage. Two movements to avoid:

    a. Leaning your body forward: This may beinterpreted as an imposition from the presenterto the audience or an invasion of the publiczone.

    b. Leaning your body backward: This can beinterpreted as a defensive movement orindicating lack of confidence.

    3. Gestures

    Gestures can have different meanings dependinghow and when you use them. In a personalconversation you dont need to pay attention onwhat you do with your hands or arms. They are yourtool to support your conversation.

    In a presentation your arms and hands can be adistraction or send the wrong message to theaudience. Try to move your arms away from yourbody and keep your hands open, naturally.

    Hands can have many meanings depending on the

    culture. They can show friendliness or bethreatening. It would be wise to learn more aboutthese important aspects by reading books about thesubject.

    A commonly used way of using your hands andarms is the three joints movement:

    a. Moving your wrists: Keeping your arms slightlyaway from the body and moving only your handscan be used in small audiences and to explaindetails.

    b. Moving your wrists and elbows: Moving yourelbows with your hands can be used for mediumsize audiences.

    a. Moving your wrists, elbows and shoulders:Moving your hands, elbows and your shouldersshould be used for large audiences.

    4. Eye contact

    How many times have you seen speakers andpresenters facing or speaking to the same person

  • 7/25/2019 Presenter Manual ENG 2013 01

    10/12

    Presenter10

    Presenter

    during the entire presentation? How did you feelabout that? It shows that the person is not preparedto make presentations or is only interested in that

    particular person.

    Keeping constant eye contact with the audienceserves two purposes: Shows that you are interestedin the audience and gives you good feedback on thereaction of your presentation.

    But it is not as easy at it seems because for manypeople and cultures, eye contact is an intimate act,maybe compared to touching someone, but theaudience is there to hear what you have to say orshow.

    When you constantly look away from the audienceyou may not only loose their attention but also showlack of knowledge on the subject or that you are notinterested in the audience or even worse, you maycreate a barrier between you and your audience.Here are a few tips for eye contact with theaudience:

    1. Identify the people you already know: Unlessyou are making a presentation to an entirely newaudience, you will probably have some peopleyou already know. You will feel morecomfortable use these people to make eyecontact because you know them and they know

    you. This procedure will make you act naturallyand from there you can start making eye contactwith other people in the audience. If you dontknow anyone, try to talk to some people whoarrive before you start your presentation and getacquainted with them. They will be your friendsin the audience.

    2. Use the lighthouse principle: A lighthouse wouldnot serve its purpose if it was illuminating onlyone spot in the ocean. If you keep looking abovethe audiences head they will start wonderingwhat is so interesting on the back wall. Like a

    lighthouse, keep moving your eyes to cover theentire audience without staring at one person.This will show that you are only interested in thatperson. Look at people without invading theirpersonal space by moving your eyes and look ateveryone without looking directly to a singleperson. Active and enthusiastic people in theaudience can force you make more contact withthem than others and this can make the othersfeel left out and invoke the right to ignore yourpresentation too.

    3. Imagine the audience divided into threesections: Keep moving your eye contact from lefto center and right and then go back again from

    right to center and to the left. Cover with youreye contact the people in the front as well as thepeople seating in the back of the room.

    5. Questions

    There is one more aspect of an effective delivery tobe considered, although it may not be used in allpresentations: Handling questions.

    A good presentation can be ruined by a poorquestion and answer session but a mediocre onecan also be saved by a confident final question andanswer session.

    If you have planned and are prepared for a questionand answer session, provide the audience with thisinformation so they will not interrupt you every timethey have a question.

    Inform at the beginning if you will have a questionand answer session at the end and then ask thosewho have question during the presentation, to writethem down for the question and answer session.

    The best time for the question and answer session isat the end, just before the closing.

    To avoid any surprises, prepare your question andanswer session carefully, following these steps:

    a. After you have finished creating yourpresentation read through it carefully and noteany questions that can be asked by theaudience.

    b. For each question, prepare an answer inadvance.

    c. Focus on the areas where the presentation has

    not many details or has controversial issues thatcan be challenged and prepare the answers.

    Answering Questions

    You may have had a great presentation and would havecreated a good impact, but a few questions candestabilize all that you have achieved. Handlingquestions is a very important part and helps to end aspeech or presentation colorfully. Presence of mind isvital while answering questions.

  • 7/25/2019 Presenter Manual ENG 2013 01

    11/12

    Presenter 11

    Presenter

    a. Listen to the question very carefully and repeat orrephrase the question if necessary.

    b. Care should be taken to see that the person whohas asked is not hurt by your reply.

    c. Thank for the questions asked and see them as anopportunity to reinforce your message.

    d. Answer by speaking clearly and with confidence,otherwise you will be seen as unsure about whatyou are saying.

    e. Do not let nerves draw you into responding to fast,always think about your answer before you speakand if necessary refer back to your notes in order toanswer a question.

    f. If the question requires clarification then ask thequestioner to do this, rather than risk answering aquestion that wasnt asked.

    g. When answering, always address the entireaudience and not just to the questioner.

    If you dont know the answer, say so and promise to findthe answer or direct the person to where he or she canfind it. The audience knows, but may not show it, whenyou are pretending to answer the question by divertingthe answer to another aspect.

    Asking questions

    When you master the art of asking questions you canlead an audience to the answers that support yourpresentation. Therefore, you should never ask Do youagree with my proposal? because it can lead to a Noanswer and the audience may all follow that lead.

    Instead, you could ask Is there anything else I did notcover that you would like to know about the subject?This will keep the audience on your side and will giveyou the floor again to answer the question in a way that

    reinforces the presentation.

    Never get into an Argument

    You or the audience may see an argument as a way toprove your points but if you, as the presenter, gotinvolved in an argument, there is only one loser, nomatter if you will or lose the argument: you lost.

    Here are some tips for the occasions when an argumentis created or may start:

    a. Never lose your temperb. Be firm but politec. Try to look at the argument from a common ground

    point of view

    See if the argument is of any interest or reflect theopinion of the audience. If it is a personal issue, suggestdiscussing it after the presentation, in private. If it is agenuine aspect and interests the majority of theaudience, suggest you will discuss it after thepresentation or that you will consider the aspect andcome back in another occasion to discuss it (if time andlogistics permit, of course)

    Things to remember

    Practice: Becoming an excellent presenter takestime so work at it constantlyrealizing that it wonthappen overnight. Ask your friends to give youfeedback.

    Easy words: Choose your words carefullydontuse words which are difficult to pronounce or utilizein a sentence. Use simple and straight to the pointlanguage, even if the topic is complicated.

    Keep it simple: People are not expecting an awardwinning presentation and you are not looking for anaward, but getting the message across.

    Nobody knows what you will say: No one knowswhat you are going to tell them until you tell them. Ifyou forgot or missed something, you are the onlyone that knows about it. If you cannot get back andfix it, forget about it and nobody will ever know.

    Mistakes: Unless you tell them or it is very obvious,most people wont realize you made a mistake ifyou do make a visible mistake, admit it and move

    on.

    Good is good enough: You are your own worstcritic: Nobody is perfect! Leave your auto evaluationfor after the presentation. Do not evaluate yourselfduring it.

  • 7/25/2019 Presenter Manual ENG 2013 01

    12/12

    1

    JCI Vision

    To be the leading global network of young active citizens.

    JCI Mission

    To provide development opportunities that empower young people to create positive change.

    About JCI

    JCI is a membership-based nonprofit organization of young active citizens ages 18 to 40 in more than 100countries who are dedicated to creating positive change in their communities. Each JCI member shares the

    belief that in order to create lasting positive change, we must improve ourselves and the world around us. JCImembers take ownership of their communities by identifying problems and creating targeted solutions to create

    impact.