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cAMILLE GOMEZGraphic Design

Contents

Designer’s Statement 1. Editorial Design 2. Packaging Design

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creative ability.artistic activity.social change.

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1.1 Provocarteur Magazine

1. 2 Audi Annual Report

1. 3 Women’s History Museum

2.1 Axel Premium Wines

2.2 Phantogram Deluxe Set

3. Collateral Design 4. Web Design 5. Game Design

3.1 Swell Fusion Bistro

4.1 Asian Art Museum

5.1 Motion Interactive Game

As a designer, my inspiration stems from a deep appreciation for form. Recognizing and building complexity in seemingly simple relationships is central to the field of design. Although this discipline is about making things as visually interesting as possible, I take ideas conceptually beyond that goal. I work diligently to frame the problem to provide my client with a solution that is as visually inspiring as possible. After all, graphic design is perhaps the most rewarding problem solving process.

Designer’s statement

1.1 editorial DesignConceptual Magazine—Provocarteur pro·vo·ca·teur [pruh-vok-uh-tur] one who provokes <a political provocateur> + art = provocarteur.

Camille Gomezeditorial Design

1.1Provocarteur Provocarteur is a monthly publication about art and activism. The concept for this project was inspired by the political graphics in Milton Glaser’s Design of Dissent. As playwright Tony Kushner mentioned in the book, “so sophisticated is our understanding of how little we understand and how vaguely we understand, that a toxic cynicism pervades our spirit, shutting down our capacity for faith, for hope, for imagining change— and consequently shutting down our passion and our imagination.” But the truth is, graphic design has an undeniable restorative power. As Kushner says, .“great designs, that employ shock, wit, and clarity borne of urgency, can move people to action, acts of courage and sacrifice, overcoming habit and fear.”

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”When one pushes for change, (socially, politically, or environmentally), by utilizing their creative ability to communicate in ways of their artistic activity, that is known as Artivism.” —Frank Berganza

Provocarteur will feature articles covering issues ranging from equality, the media, the corporate world, to the government. With this in mind, public service announcements and various types of art will stand in place of the typical advertisements found in other publications

1.1Provocarteur Editorial Spread


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1.1Provocarteur Editorial Spreads


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1.1Provocarteur Digital Edition


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1.2 editorial DesignAudi Annual Report 45 page booklet leather slip case

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1/2 Truth: Behind every status symbol and luxury badge is a good product.

Full Truth: Good is the enemy of great.

The fact that we don’t settle is presently staring you in the face. Audi. Truth in Engineering.


1.2Audi Annual Report

This annual report was produced for Audi, an automobile manufacturer based in Germany. Layouts from the book itself were designed in collaboration with my colleague Matthew Chu. As a team, we succeeded in displaying the contents of the annual report in a structured manner while maintaining visual interest through dynamic infographics. As an additional touch, we crafted a slipcase for the book using black suede and leather.

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1.2Audi Annual Report Finishes:

Embossed Audi logo crafted with black suede material


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1.3 editorial DesignWomen in the World Foundation Promotional booklet

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Women in the World Foundation The Women in the World Foundation is a powerful, new initiative dedicated to finding solutions to the challenges faced by women and girls all over the world. The group strives to address women’s issues in education, economic opportunity, and leadership, among others. The case features a die cut of their logo and each section begins with a vellum sheet featuring the same die cut. This promotional booklet was designed for the foundation’s upcoming launch to encourage people to take action on women’s issues by spreading the word, encouraging donations, and getting involved with the group’s affiliate organizations.

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1.3Women in the World Foundation

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2.1 Packaging DesignAxel Premium Wines by Viña La Playa

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2.1Axel Premium Wines Viña La Playa is a world-renowned winery located in Chile’s Colchagua Valley. Since La Playa is the primary distributor of Chile’s signature grape, Carmenère, this project began with creating a new wine label for their signature product. The company’s primary goal for this project was to develop a new design scheme that would appeal to a younger market, more specifically the 21– 26 age bracket. However, as time progressed, this project has expanded to redesigning the labels for Axel, La Playa’s premium line. Manipulating the form of the letter “X” and doing a die cut creates a visually interesting element that works by complementing the clean and minimalistic design of the labels.

Camille GomezPackaging Design

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2.1Axel Premium Wines

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2.2 Packaging DesignPhantogram Deluxe Set

Concert Poster

CD cover

Shirt Design

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2.2Phantogram Deluxe Set


Phantogram is an American electronic rock duo from Saratoga Springs, New York, consisting of guitarist Josh Carter and keyboardist Sarah Barthel. Their music is often characterized by electronic loops and airy vocals. They draw inspiration from both their natural surroundings and metropolitan influences to create beat driven, dream-like songs. In order to mimic the melding of such various influences, I made use of layered transparencies in the designs for the band’s latest marketing collateral.

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2.2Phantogram Deluxe Set

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3.1 Collateral DesignSwell Fusion Bistro Menu Design Packaging

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3.1Swell Fusion Bistro

Camille GomezCollateral Design

Swell is a French-Japanese Fusion Bistro located in downtown San Francisco. The menu’s minimalist typography and geometric patterns reflect the restaurant’s modern atmosphere. In order to come up with a sustainable design for the menu case, I used recycled Medium Density Fiber boards for its construction. The logo and pattern are both laser etched onto the board’s surface. The food containers were also laser etched to allow the paper’s natural fibers to show through, mirroring the same geometric pattern on the restaurant’s menu and coasters.

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Camille GomezCollateral Design

3.1Swell Fusion Bistro

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4.1 Web DesignAsian Art Museum Website

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4.1Asian Art Museum Web Page The goal of this project was to redesign the Asian Art Museum’s web page. The design process entailed formulating a new identity system for the museum. The different logo variations presented below were put together as part of the concept development.

asianartmuseumCHONG-MOON LEE CENTER FOR ASIAN ART AND CULTURE

Asianart museum

A S I A N A R T

Museum

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A Aì NA R T M U S E U Msian

rt museum∂

asîan art museum

asian artmuseumCHONG-MOON LEE CENTER FOR ASIAN ART AND CULTURE

Camille GomezWeb Design

museum

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Motion Interactive Game Print and Interactive Format

5.1 Game Design

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5.1Motion Interactive Game Motion is an interactive game that draws inspiration from both the traditional board game format and modern video game platforms. By making use of innovative technology while maintaining the element of “interaction” that traditional board games offer, my colleague, Nonette Llabres and I were able to come up with a fully functional prototype that sets our project apart from any other game in the market. The game board and tokens were created by laser cutting and layering sheets of colored acrylic.

Camille GomezGame Design

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5.1Motion

Camille GomezGame Design

Game board packaging

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5.1Motion Digital Platform

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1.1 Michael Donovan, Will Saint Leger 1.2 www.audiusa.com 1.3 www.wethewomen.org 2.2 Sirens of Song 4.1 www.asianart.org

Photography Credits

print portfolio

Documents

social change

creative ability

artistic activity

provocarteur provocarteur

game design

field of design

packaging design

collateral design