print. sport 62,000 pages source: nmr apr 14 - mar 15 engaging journalism across topics of interest...

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Page 1: Print. Sport 62,000 pages Source: NMR Apr 14 - Mar 15 Engaging journalism across topics of interest Travel 8,500 pages Food & Drink 8,000 pages TV 30,000

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Page 2: Print. Sport 62,000 pages Source: NMR Apr 14 - Mar 15 Engaging journalism across topics of interest Travel 8,500 pages Food & Drink 8,000 pages TV 30,000

Sport62,000 pages

Source: NMR Apr 14 - Mar 15

Engaging journalism across topics of interest

Travel8,500 pages

Food & Drink8,000 pages

TV30,000 pages

Page 3: Print. Sport 62,000 pages Source: NMR Apr 14 - Mar 15 Engaging journalism across topics of interest Travel 8,500 pages Food & Drink 8,000 pages TV 30,000

Over 200 supplements every weekCovering a breadth of reader interests

Page 4: Print. Sport 62,000 pages Source: NMR Apr 14 - Mar 15 Engaging journalism across topics of interest Travel 8,500 pages Food & Drink 8,000 pages TV 30,000

Powerful brands that influence the nation

82%Believe that newspapers have “power and influence” over their readers

Source: YouGov /Gorkana Survey June 2012

Page 5: Print. Sport 62,000 pages Source: NMR Apr 14 - Mar 15 Engaging journalism across topics of interest Travel 8,500 pages Food & Drink 8,000 pages TV 30,000

Campaigning for what’s important to readers

Page 6: Print. Sport 62,000 pages Source: NMR Apr 14 - Mar 15 Engaging journalism across topics of interest Travel 8,500 pages Food & Drink 8,000 pages TV 30,000

Marking major eventsNelson Mandela

Page 7: Print. Sport 62,000 pages Source: NMR Apr 14 - Mar 15 Engaging journalism across topics of interest Travel 8,500 pages Food & Drink 8,000 pages TV 30,000

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Print newsbrands Mon - Fri Print newsbrands Sat - Sun

Print newsbrand readership timeline

Source: IPA TouchPoints 5

Weekday and weekend