Location Intelligence Everything happens somewhere

Javier de la TorreCEO at Feb 2016

Since 2012. HQ in NY - Bushwick/Brooklyn Over 170,000 users. 90 employees around the world (most in EU/US)

Series B $23M with Accel Partners, Salesforce Ventures (Sept. 2015)

(Michael Semensohn/Flickr)

most likely walking paths of 114,000 people walking to the L train Sources:

Census data - ACS Commuting - LODES

Routing - OSM

Affected populations by the closing of the L train

Clustering block data to determine poverty status

Uber & Lyft are going to have a great ride in Williamsburg and Greenpoint

What are the alternatives?Considering the shuttle would take 20min?

Take a bus shuttleUse the M line

Use the A line

If the bus shuttle takes more than 20min people will use other routesBut 75,000 riders could still need shuttles

If shuttle takes more than 28min. we might need another bridge53,000 riders will still need to take them. That is 816 buses per day or a full bus every minute and a half.

WHERE to inform citizens WHERE to add extra service WHERE Uber can do marketing WHERE companies will be most affectedWHERE

WHERE WHERE

Deriving meaningful insights from geospatial data relationships to solve a particular problem. Complementing BI with optimization and modeling

Location Intelligence

GIS

Data Analysis

Location Based Services

The Location Intelligence market is changing very quickly

Democratization There’s never been a bigger demand of technology

Data increase Mobile, IoT, OSM

Processing Billions of points

Cloud computing From Desktop to the cloud Analytics at scale

80% of data has a location component, but only 10% of organizations are making use of it

Location Intelligence complements BIIf BI lets you understand your data, Location Intelligence helps you to optimize your solution

Optimizing Predicting

A Direct Service Delivery Model vs having a Distribution Center

Optimizing the location to save on transport

The final optimization is done visually taking into account possibilities

–Johnny Appleseed

Slide about Telco optimization

Major US wireless service provider identifies +20% share ofgross adds, +13% subscribers and -20% required capital - BCG

–Johnny Appleseed

Slide about Telco optimization

So what is the future of location intelligence

Location Intelligence

Thanks!

Javier de la TorreCEO at Feb 2016