In

trodu

ctio

n to

Des

ign

Fall

2013

Destiney Norman

From a list of emotionally evocative words, I was to pick four and create abstract compositions of the words chosen. The difficulty in this assignment manifest immediately: Composition is key. Trendy colors and fonts won’t save weak composition. Simply put, I needed to resist the urge to create cliché illustrations. It was not a simple task to getting at the emotion, tone, or gist of the word, but I was proud of my end result. I ultimately built a solid foundation in learning the importance of the principles of design.

Oppression:the feeling of being heavily

burdened, mentally or physically,

by troubles, adverse

conditions, anxiety, etc.

Filth:foul or disgusting dirt; refuse, extreme physical or moral uncleanliness; pollution

Purity:ceremonial

or ritual cleanness,

freedom from guilt or evil;

innocence. freedom from

anything that debases,

contaminates, pollutes, etc.

Longing:strong, persistent desire or craving, especially for something unattainable or distant

TYPOGRAPHY

WORD

AND

text

This assignment helped me become more familiar

with type anatomy and the various families of

typeface. I picked a word from a list and worked with a variety of media using no color. I really

fell in love with this project as well as the vast history that is associated

with typography and words. Throughout this

assignment, I discovered my love for design,

particularly typography.

Although there was no final project for this section, this was one of my final iterations

Familiarization with typography

Object Iterations... and iterations... and iterations...

Geometric shapes and iterations

Object Iterations... and iterations... and iterations... Collaged images made

using found material

Typographic collages made using found type samples

As a former cosmetologist, I immediately was drawn to the idea of using a pair of haircutting shears as my object. Through this assignment, I was able to produce a great variety of iterations and variations of shears. Ultimately, I became more aware of the essential shapes.

Master Artist: Jackson Pollock

Master Artist: Leonardo DaVinci

Finally! We were able to use some color! That’s what everyone was excited about on this project, as we’ve only been using black and white media. And then she dropped the bomb... We were limited to 3 colors. The idea behind this project was to introduction to using a grid for our images: Create a “how to” poster with step by step directions. Through trial and error, I finally learned how to use, and break, the grid. I also was afforded the opportunity to showcase something I knew a lot about. A few struggles were had, but in the end, the knowleged I gained from using the grid and the relationships betwween color were absolutely necessary for a young designer.

Get your GRID on!

Various mock ups and starter pieces

Find an old t-shirt, towel, and wash-cloth. Choose items that are old and

stained (They will be stained later). Also collect a pair of cloves, hair clips, color-

ing bowl, coloring brush, shampoo, con-ditioner, and color protectant

(Vaseline will suffice).

Put on shirt. Brush hair and section into 4 equal

parts with clips. Read directions on box.

Put color into bowl. Carefully apply color to visible parts in hair with col-oring brush. Avoid getting color on

your scalp/skin.

Choose one of the two front sections. Part this section of hair about 1” with tail of col-oring brush. Apply the color

to this new part with brush. Continue until section is col-

ored, moving through all 4 sections of hair until head is

covered in color solution.

Remove gloves and dispose of them and any remaining color

solution. Use your washcloth to scrub scalp/skin that have any

color stains sitting.

Style and Smile! Rock those Lusty Lavender

Go to a store, purchase purple hair dye of your choice. I suggest SPLAT

brand in Lusty Lavender.

Depending on desired hue and intensity of color, let hair process. The richer the shade, the longer it should sit. Rinse

Put on gloves and apply color protectant to entire

hairline. Be careful to avoid getting hair in protectant.

hair until water runs (mostly) clear. Sham-poo hair and rinse. Condition hair and rinse. Gently towel dry hair.

Find an old t-shirt, towel, and wash-cloth. Choose items that are old and

stained (They will be stained later). Also collect a pair of cloves, hair clips, color-

ing bowl, coloring brush, shampoo, con-ditioner, and color protectant

(Vaseline will suffice).

Put on shirt. Brush hair and section into 4 equal

parts with clips. Read directions on box.

Put color into bowl. Carefully apply color to visible parts in hair with col-oring brush. Avoid getting color on

your scalp/skin.

Choose one of the two front sections. Part this section of hair about 1” with tail of col-oring brush. Apply the color

to this new part with brush. Continue until section is col-

ored, moving through all 4 sections of hair until head is

covered in color solution.

Remove gloves and dispose of them and any remaining color

solution. Use your washcloth to scrub scalp/skin that have any

color stains sitting.

Style and Smile! Rock those Lusty Lavender

Go to a store, purchase purple hair dye of your choice. I suggest SPLAT

brand in Lusty Lavender.

Depending on desired hue and intensity of color, let hair process. The richer the shade, the longer it should sit. Rinse

Put on gloves and apply color protectant to entire

hairline. Be careful to avoid getting hair in protectant.

hair until water runs (mostly) clear. Sham-poo hair and rinse. Condition hair and rinse. Gently towel dry hair.

Find an old t-shirt, towel, and washcloth. Choose items that are old and stained (They

will be stained later). Also collect a pair of cloves, hair

clips, coloring bowl, coloring brush, shampoo, conditioner,

and color protectant (Vaseline will suffice).

Put on shirt. Brush hair and section into 4 equal parts with clips. Read directions on box. Put on gloves and apply color protectant to entire hairline. Be careful to avoid getting hair in protectant.

Put color into bowl. Carefully apply color to visible parts in hair withw coloring brush. Avoid getting color on your scalp/skin.

Choose one of the two front sections. Part this section

of hair about 1” with tail of coloring brush. Apply the color to this new part with

brush. Continue until section is colored, moving through all 4 sections of hair until head is

covered in color solution.

Style and Smile! Rock those Lusty Lavender Locks!!

Go to a store, purchase purple hair dye of your

choice. I suggest SPLAT brand in Lusty Lavender.

Rinse hair until water runs (mostly) clear. Shampoo hair and rinse. Condition hair and rinse. Gently towel dry hair.

Remove gloves and dispose of them and any remaining color solution.

Use your washcloth to scrub scalp/skin that have any color stains sitting.

Depending on desired hue and intensity of color, let hair process. The richer the shade, the longer it

should sit.

Here are a few images of the project as I was

working through it.

This project is probably the one that I learned the most from. We had to create a call to action poster using typography. At the beginning, I thought I would be sneaky and break the rules a bit. Unsuccessfully. I had to accept that my final message would be louder if only I could stop doing SO MUCH! When I finally figured out what I needed to o to make a successful call to action, the project became organic. Less is more. The message is clear.

HEY YOU!YEAH, YOU!!

The first step to this project: Write 3 problems/issues

Do You Know

What You’re

Eating? As much as 80% of processed food contains GMOs

Most developed nations do not consider GMOs to be safel In more than 60 countries around the world, including Australia, Japan, and ALL of the countries in the European Union, there are significant restrictions or outright bans on the production and sale of GMOs. In the United States, the government has approved GMOs based up the studies conducted by the same corporations that created the GMOs and profit from their sale. Increasingly, Americans are taking matters into their own hands and choosing to opt out of the GMO experiment. Don’t be apart of the experiment!

Shop & Grow Non-GMO!

If you would like to learn more and get involved with the project

Hey!

No matter what I tried, I just was not happy with these posters.

Do You Know

What You’reEating?

As much as 80% of processed foods contain GMOs

Most developed nations do not consider GMOs to be safe! In more than 60 countries around the world, including Australia, Japan, and ALL of the countries in the European Union, there are significant restrictions or outright bans on the production and sale of GMOs. In the United States, the government has approved GMOs based upon the studies conducted by the same corporations that created the GMOs and profit from their sales. Increasingly, Americans are taking matters into their own hands and choosing to opt out of the GMO experiment. Don’t be a part of their experiment!

Shop & Grow Non-GMO!

If you would like to learn more and get involved with the project

Hey!

Hey!

Do You Know What

You’re Eating?

As much as 80% of

processed foods contain GMOs

Shop & Grow Non-GMO!

Most developed nations do not consider GMOs to be safe! In more than 60 countries around the world, including Australia, Japan, and ALL of the countires in the European Union, there are significant restrictions or outright bans on the production and sale of GMOs. In the United States, the government has approved of GMOs based upon the studies conducted by the same corporations that created the GMOs and profit from their sales. Increasingly, Americans are taking matters into their own hands and choosing to opt out of the GMO experiment. Don’t be a part of their experiment!

If you would like to learn more and get involved with the project:

Final Images Submitted

Final Image Submitted

Final Image Submitted

Find an old t-shirt, towel, and washcloth. Choose items that are old and stained (They

will be stained later). Also collect a pair of cloves, hair

clips, coloring bowl, coloring brush, shampoo, conditioner,

and color protectant (Vaseline will suffice).

Put on shirt. Brush hair and section into 4 equal parts with clips. Read directions on box. Put on gloves and apply color protectant to entire hairline. Be careful to avoid getting hair in protectant.

Put color into bowl. Carefully apply color to visible parts in hair withw coloring brush. Avoid getting color on your scalp/skin.

Choose one of the two front sections. Part this section

of hair about 1” with tail of coloring brush. Apply the color to this new part with

brush. Continue until section is colored, moving through all 4 sections of hair until head is

covered in color solution.

Style and Smile! Rock those Lusty Lavender Locks!!

Go to a store, purchase purple hair dye of your

choice. I suggest SPLAT brand in Lusty Lavender.

Rinse hair until water runs (mostly) clear. Shampoo hair and rinse. Condition hair and rinse. Gently towel dry hair.

Remove gloves and dispose of them and any remaining

color solution. Use your washcloth to scrub scalp/

skin that have any color stains sitting. Depending on desired hue and intensity of color, let hair process. The

richer the shade, the longer it should sit.

Some additional works and inspiration that occurred during my process of becoming a beginning designer.

Some additional works and inspiration that occurred during my process of becoming a beginning designer.

Introduction to Design ART130A Fall 2013 Final Project

Destiney Norman