product management in war & peace
TRANSCRIPT
PRODUCT MANAGEMENT IN WAR & PEACE
RAMKUMAR NARAYANAN
NAVIGATING THE TURBULENT TIMES
•FIERCE COMPETITION
•UNCERTAIN GROWTH ENVIRONMENT
•DISRUPTIVE TRENDS
PEACE•GROWING CUSTOMER & REV METRICS
•COMPETITION AT BAY
•BANDWIDTH TO EXPERIMENT BEYOND CORE
PEACE [PITFALLS]•COMPLACENCY•LACK OF INVESTMENTS IN THE FUTURE•TRACKING VANITY METRICS•LOSING FOCUS ON ”A” TALENT
PEACE [MITIGATING]•CUSTOMER OBSESSION NON-NEGOTIABLE
•FOCUS ON SHORT, MEDIUM & LONG TERM
•DISRUPT YOUR SELF
•PRIORITIZE CONTINUOUSLY
WAR
•INTENSE COMPETITION
•BURNING FINANCES
•TALENT ATTRITION
WAR [PITFALLS]•ANALYSIS PARALYSIS•SACRIFICING LONG TERM FOR SHORT TERM•CUSTOMER FOCUS BECOMES A CASUALTY•NON-INCLUSIVE TOP DOWN DECISION MAKING
WAR [MITIGATING]•CUSTOMER OBSESSION NON-NEGOTIABLE•FOCUS ON ”TRUE METRICS” NOT VANITY•TRUST YOUR SENIOR STAFF – EMPOWER•COMMUNICATE WITH URGENCY & OPENNESS
PM TRAITS•ADAPTABLE•GREAT COMMUNICATOR•CRITICAL THINKER•SUPERLATIVE LISTENER•DERIVES INSIGHTS FROM DATA•COURAGEOUS