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Program NGBM-conference - 2 October 2015 08:45 - 09:30 Registration

09:30 – 09:40 PLENARY Opening Marleen Janssen Groesbeek (chairman)

Bram ten Kate (dean International Business Studies, Hanze University)

09:40 – 10:10 PLENARY New Business Models: a crucial need in a changing society Jan Jonker (Radboud University / Toulouse Business School)

10:10 – 10:40 PLENARY Successful entrepreneurship is no coincidence Anne Jan Zwart (ECOstyle B.V.)

10:40 – 11:00 PLENARY Coffee break – Matchmaking Arena

11.00 – 11:30 PLENARY The Sharing Economy: definition, dynamics and debates Koen Frenken (Utrecht University)

11:30 – 12.30 STREAMS - ROUND 1

Industrial Ecology – Cleaner production and Sustainable development - Gilbert Curtessi, Transmare

Lease a jeans – Bert van Son, Mud Jeans International BV

Spin It: A case for the transdisciplinary integration of research, education and business - Julie Harboe, Lucerne University of Applied

Sciences and Arts

Regionwise Enterprise - Willem Foorthuis, Hanze University

NGBMs in Groningen area - Egbert Dommerholt, Hanze University

Capture your rightful share of international business with Enterprise Europe Network - Caroline Couperus & Harold van Emst,

Enterprise Europe Network Northern Netherlands

12.30 – 13.15 PLENARY Lunch – Matchmaking Arena

13.15 – 13.45 PLENARY IT as driver for new business models Hugo Velthuijsen (Hanze University of Applied Sciences)

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13.45 – 14.45 STREAMS - ROUND 2

Creating New Business Models – Jan Jonker, Radboud University

Every good business model deserves a finance solution – Eric

Zwart & Jeroen Scholte, RABO Bank Assen and Noord Drenthe

What makes entrepreneurs entrepreneurial? Co-create your business! – Immo Dijkma, Hanze University

Open innovation @ EnTranCe – Jeroen van den Berg, Energy

Transition Centre Groningen

Serendipity to concur the valley of death; the secret lover of all businessmen and innovators – Victorine de Graaf, Hanze University

Industrial Ecology – Cleaner production and Sustainable development - Gilbert Curtessi, Transmare

14.45 - 15:15 PLENARY Coffee break – Matchmaking Arena

15:15 – 15.45 PLENARY New business models in view of a circular economy Jacqueline Cramer (Utrecht University)

15.45 – 16.45 STREAMS - ROUND 3

The value of waste’ , ‘What is Sharing’ , ‘Sharing Economy’, ‘Clothing -Life Cycles’ – Robin Balser, entrepereneur

The Battle for Transition – how to unite new business models around the big green turnaround - Peter van Vliet, iNSnet

Foundation and Duurzaamnieuws.nl

BRENNEREI next generation lab – Professionalisation and Innovation through Interdisziplinary Collaboration - Andrea

Kuhfuss, WFB Bremen Economic Development

Business as usual? - Frans Donders, Hanze University

Biobest practices in a collaborative stakeholder approach –

Gerard Berendsen, Our Common Future 2.0

From darkness to Sunlight Soap: marketing in Plato’s cave - Niall

Caldwell, Anglia Ruskin University, UK

16.45 – 17:15 PLENARY “How to achieve a truly circular economy” Rob Boogaard (Interface EMEA)

17:15 – 17:30 PLENARY Chairmans address Marleen Janssen Groesbeek / Bram ten Kate

17:30 – 18.30 Network café – Matchmaking Arena One for the road

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Plenary sessions

09:30 – 09:45

PLENARY

Opening

Marleen Janssen Groesbeek

chairman

Bram ten Kate

Dean International Business School, Hanze University of Applied Sciences

09:40 – 10:10 PLENARY New Business Models: a crucial need in a changing society

Jan Jonker The world is in transition; the economy of yesterday will not come back after the crises. Everywhere across Europe governments are ‘in retreat’; the caring government is replaced by a self-care society. As a result people are forced to discover new ways of working together, in communities and networks. To make this happen, a new generation business models is needed; community-centred instead of organisation centred. This key-note shows the key-elements of this next generation of business models. Don’t miss it since this is an indication of what the future of business will look like.

Transition is the name of the societal game

We move towards a self-care society

Cooperation instead of competition is needed

A new generation business models is needed

The future is about cooperation instead of competition.

10:10 – 10:40 PLENARY Successful entrepreneurship is no coincidence

Anne Jan Zwart In his presentation Anne Jan will give an insight how a family business, now in the third generation, gained a solid position in a challenging market and how vision and passion leads to an innovative business concept.

The relevancy of strategy

Innovation as a mind-set

Creation of real value

Entrepreneurship in the future

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11.00– 11:30 PLENARY The Sharing Economy: definition, dynamics and debates

Koen Frenken The sharing economy is a fast-growing phenomenon. People increasingly share their home, car, clothing or tools on Internet platforms such as Airbnb, Relayrides, BlaBlaCar and Peerby. In a strict sense, the sharing economy can be defined as consumers granting each other (“peer-to-peer”) temporary access to their under-utilized physical assets, possibly for money. In a broader sense, the sharing economy also includes peer-to-peer services (like Uberpop), product-service systems (like Zipcar) and redistribution markets (like eBay). Sharing potentially has a lot to offer to society: it promotes the efficient utilization of physical assets; it reduces their environmental impact and facilitates new social contacts. Along with its rapid growth, however, the sharing economy has also come under fire. This criticism focuses in particular on unfair competition between platforms and regular companies, overrated environmental gains, the tendency towards monopolies and the erosion of workers’ rights. This talk takes you through all the current issue on the multifaceted phenomenon of the sharing economy.

Provides a clear definition of the sharing economy

Explains its explosive growth

Discusses benefits and criticisms of sharing

13:15 - 13.45 PLENARY IT as driver for new business models

Hugo Velthuijsen IT and the Internet have created new and highly successful businesses by deploying innovative business models. These business models have been able to reshape the competitive landscape in many diverse business domains. In this presentation we show how and why IT and Internet Technology are instrumental in creating new and sometimes disruptive business models.

Examples of some radically changed business models due to IT and the Internet

Insights in some basic generic concepts of how IT and Internet reshape the business models

Food for thought on how these concepts may change your competitive landscape

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15:15 - 15:45 PLENARY New business models in view of a circular economy

Jacqueline Cramer In order to decouple economic growth and development from the consumption of finite resources, we need to move from a linear to a circular economy. The Metropole region of Amsterdam has joined forces to move towards a circular economy because of the great opportunities it can offer to the region. The presentation will focus on examples of closing materials- and product loops and show the need for new financial and organizational arrangements including the role of the Triple Helix.

Principles of a circular economy

The mission and strategy of the Metropole region of Amsterdam

Examples, among which textile recycling and reuse and recycling of construction- and demolition waste

New financial and organizational models – Triple Helix

Lessons learned in view of new business models

16:45 – 17:15 PLENARY “How to achieve a truly circular economy”

Rob Boogaard Business as usual is not a prospect for Europe and the world at large. We are seeing an emergence of new business models that are based on environmentally and socially inclusive principles. In the midst of this, the concept of a circular economy is quickly becoming the talk of the day, but how do we get from more conversation to more action? The concern is that many companies see the circular economy merely in terms of providing a recycling service to customers and an opportunity to produce slick brochures and case studies to showcase successes. Others try to tackle the issue by reducing it to the development of a "green product" without doing the hard work internally to eliminate any negative impact on the environment during the manufacturing process. Do we really believe that anybody can make a green product in a brown company? Opportunities presented by the circular economy extend far beyond take-back and recycling schemes. They embrace a much wider range of activities; require broader thinking and truly innovative developments. In this session, Rob will share his thoughts and Interface experiences on how to achieve a truly circular economy.

17:15 – 17:30 PLENARY Chairmans address Marleen Janssen Groesbeek / Bram ten Kate

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Streams - round 1 11:30 - 12:30 STREAMS -

ROUND 1 Session 1.1 Industrial Ecology – Cleaner production and Sustainable development

Gilbert Curtessi Current patterns of industrial and economic growth are causing stress upon nature. It is now increasingly evident that the corrective approaches of pollution control and top-down environmental regulation are not sufficient to solve these problems, and to prevent new ones from arising. There is an urgent need for a paradigm shift to pollution prevention, and for economic development strategies that sharply minimize negative environmental and social impacts while restoring past damage wherever possible.

Happy Shrimp, Green and Blue, AllComm, Breekwater, EnergyTransformers, BioBamboosters Al Tamar elTakkah and the SuGU warehouse

Gilbert has ideas and converts these into projects

Session 1.2 Lease a jeans

Bert van Son Mud Jeans is the winner of the Circle Challenge 10x10. The company presents their concept 'Lease a Jeans', which means the consumer will no longer buy his jeans, but leases it. This way, the fashion label retains ownership of the jeans and most importantly, the materials. The jeans are made of sustainable organic cotton and are designed for disassembly to enable effective recycling. How to become the most sustainable office ever?

Session 1.3 Spin It: A case for the transdisciplinary integration of research, education and business

Julie Harboe

Basic research (and art) as well as teaching demand particular frames with time and space in order to allow for innovation and sustainable results. In a complex world there is also a growing need for transdisciplinary collaborations that cross the boundaries of disciplines and institutions and create new forms of societal interaction and knowledge work. However business models that integrate this are still few and far between. The FutureLaboratory CreaLab started as an interdisciplinary focus area at the Lucerne University of Applied Sciences and Arts. After more than four years lecturers, professors and researchers work within the school across from different assignments and they have started taking their activities outside the school as the spin-of www.interspin.ch in a move to be more alert and open to interaction with ‘life world’ partners. This creates a mixed mode of practice based learning and productivity that we see as a way to reduce the

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distance between theory and practice with a benefit for all. This talk gives you

A case study on the building of a successful interdisciplinary collaboration

An insight into how action ‘in between’ institutional silos and hierarchies can become visible and fruitful

An introduction to a business model between research/education and business

An option for you to consider how your work would fit into such a model

A discussion on the mind-set behind this as a for-motivation and balance across for-profit and growth

Session 1.4 Regionwise Enterprise

Willem Foorthuis Rural jobs are disappearing rapidly. To unlock regional business potential, in the Westerkwartier region a new style cooperative was founded. Its members are about 450 rural entrepreneurs and their associations, regional schools and universities of applied sciences. The cooperative is supported by regional and local authorities. Together they are developing new business models based on regional smart specialisations, on a regional scale and in proper business-to-business relationships. Is this just a new nine days wonder? Or is it going to last and to flourish? The session will invite you to find out what is new about this cooperative. Figure out what kind of measures is needed to scale up and accommodate market demands and supplies. And understand how entrepreneurs, education institutions and researchers together can develop modern entrepreneurial learning and attitude.

Multi Stakeholder & Multi Sector Cooperative

Building new regional chains

Need for new competences & skills

Entrepreneurial learning

Change agents

A glimpse into our future plans

Session 1.5

Next Generation Business Models, A Practical Overview

Egbert Dommerholt Together with three IBS honours students research findings on Next Generation Business Models will be presented. Based on face-to-face interviews they will provide an overview and analysis of new business models deployed by some 15 mostly small businesses.

Challenges of identifying next generation business models

Insight into a variety of next generation business models

Insight into success and failure factors related to (implementing) next generation business models

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Session 1.6

Capture your rightful share of international business with Enterprise Europe Network

Caroline Couperus Harold van Emst Doing business with international partners is and will be essential for growth and success. But how to find those partners abroad? And how to tackle the hurdles of a foreign language and foreign legislation? You will learn where to find the right support for your international ambitions. What are the experiences of other companies? A practical workshop for practical entrepreneurs: ask what you really want to know! Enterprise Europe Network is your business support for entrepreneurship, innovation and internationalization in Europe and beyond. We cooperate not only with more than 600 contact point all over the world, but also with all kinds of other support organisations, like World Trade Centres, Chamber of Commerce and more.

How can I find the right partner abroad?

How can I find a seller or buyer abroad?

What help offers the EU for innovative SME’s?

Can someone help me finding out about all those EU grants?

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Streams - round 2 13:45 – 14:45 STREAMS -

ROUND 2 Session 2.1 New Business Models: a crucial need in a changing society

Jan Jonker The world is in transition; the economy of yesterday will not come back after the crises. Everywhere across Europe governments are ‘in retreat’; the caring government is replaced by a self-care society. As a result people are forced to discover new ways of working together, in communities and networks. To make this happen a new generation business models is needed; community-centred instead of organisation centred. This key-note shows the key-elements of this next generation of business models. Don’t miss it since this is an indication of what the future of business will look like.

Transition is the name of the societal game

We move towards a self-care society

Cooperation instead of competition is needed

A new generation business models is needed

The future is about cooperation instead of competition

Session 2.2

Every good business model deserves a finance solution

Eric Zwart Jeroen Scholte Business models are changing rapidly. What is the relationship between new value propositions and the way a company structured its financing. How to combine traditional financing with alternatives like crowdfunding. Because every good business model deserves a finance solution.

Understand a business model from a bankers perspective

How a changing environment affects traditional business models

Alternative financing possibilities like crowdfunding

The company Life cycle in relationship with financing

Session 2.3

What makes entrepreneurs entrepreneurial? Co-create your business

Immo Dijkma If you want to stimulate entrepreneurship you should not design education on entrepreneurship but education in entrepreneurship. Sarah Sarasvathy’s research on entrepreneurial behaviour shows 5 interesting principles. In this workshop of the Hanze Ontwerpfabriek you will experience these principles by doing.

Start with what you already have

Making instead of predicting the future; bias towards action

rapid prototyping; experiment = data

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Session 2.4

Open innovation @ EnTranCe

Jeroen van den Berg The energy sector is changing. Old business models don’t fit anymore. The development of new business can only be done by innovation over the total value chain. At EnTranCe we have the facility and supports for new and old energy companies to fasten their innovation close to the market, where we stimulate to work on a open innovative way together

Changing energy markets

Applied research

Renewable energy

Session 2.5

Serendipity to concur the valley of death; the secret lover of all businessmen and innovators

Victorine de Graaf-Peters In interaction with the audience we will work out the concept of cross-over collaboration between several innovation hub in different business-areas to overcome ‘the valley of death’ in innovation and make use of serendipity. Collaboration in the triple helix of knowledge institutes, industry partners and government can be used to explore new business models.

Inspiration

Innovation

Collaboration

a regional plan to create new business .

Session 2.6

Industrial Ecology – Cleaner production and Sustainable development

Gilbert Curtessi Current patterns of industrial and economic growth are causing stress upon nature. It is now increasingly evident that the corrective approaches of pollution control and top-down environmental regulation are not sufficient to solve these problems, and to prevent new ones from arising. There is an urgent need for a paradigm shift to pollution prevention, and for economic development strategies that sharply minimize negative environmental and social impacts while restoring past damage wherever possible.

Happy Shrimp, Green and Blue, AllComm, Breekwater, EnergyTransformers, BioBamboosters Al Tamar elTakkah and the SuGU warehouse

Gilbert has ideas and converts these into projects

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Streams - round 3 15:45 - 16:45 STREAMS -

ROUND 3 Session 3.1 The value of waste’ , ‘What is Sharing’ , ‘Sharing Economy’, ‘Clothing -Life Cycles’

Robin Balser Get insights into a startup that does different things differently. I will approach the Sharing Economy from a different angle and will give insights into why we distance ourselves from what is hyped. Expect the unexpected and elaborate Q&A .

Refreshing, Different, Entertaining, Disruptive, Thought Provoking

Session 3.2 The Battle for Transition – how to unite new business models around the big green turnaround

Peter van Vliet New business models all work towards the same goal: developing multiple value propositions for a sustainable society. That common goal often remains hidden under a shiny layer of technical and functional specs. As a result the full power of the concept is often underrated and overlooked. Organizing around common factors provides the power to win the battle for transition we all are facing. This workshop explores the pathways, the tools and the tactics to organize and succeed as a joint movement and thus multiply the value of your business model.

change your focus from individual challenges to joint gains

get access to new networks that lead to positive change

discover how you create more value in transition

practical tools and tactics to make your part of the transition work

punch your TINA balloon

Session 3.3 BRENNEREI next generation lab – Professionalisation and Innovation through Interdisziplinary Collaboration

Andrea Kuhfuss

Andrea Kuhfuss is going to introduce the audience to approach, working concept, processes and outcomes of the BRENNEREI next generation lab, a think tank and workshop, which makes innovation accessible to different stakeholders and which is dedicated to knowledge transfer. Our courses are designed for creative young professionals from all over the world, for businesses and institutions who would like to professionalize and who want to see the bigger picture. 2014 BRENNEREI was honored with the European Enterprise Promotion Awards in the category "Investing in entrepreneurial skills".

Insight into innovative working processes

Information about BRENNEREI projects from 2013 - 2015

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Session 3.4 Business as usual?

Frans Donders If you can’t think of a new business model, this workshop will offer you enough examples to make up your mind. Frans will present an overview of basic forms, explain how these forms work and provide you with practical examples.

Characteristics of the new economy

Insight in old and new business models

Insight in Inc. Cube050 business models

Trends in online entrepreneurship

Session 3.5

Biobest practices in a collaborative stakeholder approach

Gerard Berendsen Collaboration in a network is more complex than the traditional way of innovation from idea to product. Small and Medium-sized Enterprises (SMEs) experience difficulties when innovating, simply because of the lack of resources. We will step into the day to day practices of such collaborations including their successes and their failures, based on a government program that required SME co-investment and a cross-sector industry program. In this workshop we will discuss some remarkable conclusions and some pitfalls and how to overcome them, because you will hit them anyway.

Why collaborate and with whom?

Lessons learned from 28 open innovation projects: pitfalls and roadblocks

Relevant competences and capabilities

Session 3.6

From darkness to Sunlight Soap: marketing in Plato’s cave

Niall Caldwell Although brands are a modern invention, the concept of (brand) identity is deeply embedded in western culture and requires consumers to utilise categories of understanding which were first articulated by the Greek philosophers. By looking at Plato’s parable of the cave, new light is shone on the current nature of brand marketing. Sunlight Soap (1885) is the foundational brand of Unilever and serves as a paradigm for the genre of consumer product brand. The current campaign from Unilever: to commit “acts of sunlight” will also be explained.

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Speakers’ corner

Marleen Janssen Groesbeek

chairman professor sustainable finance & accounting

Center of Expertise Sustainable Business , Avans Hogeschool Marleen joined the Dutch Sustainable Finance Lab. She also became a member of the Advisory Board of the Association of Investors in Sustainable Development (VBDO) and a member of the Advisory Board of Between-Us. Some previous positions: - Sustainability Manager Engagement & Learning at DSM. Internally and externally engaging with and learning from people to make a meaningful effort towards a sustainable world for the current generations and many generations to come - Policy advisor sustainability at Eumedion, a Dutch platform for Corporate Governance. - Financial journalist with a strong interest in sustainability, business ethics, leadership and good citizenship

Bram ten Kate

Dean International Business School Hanze University of Applied Sciences

Bram ten Kate is dean of International Business School since 2010. He also worked in other positions at Hanze Unversity, at Wolters Noordhoff and as Change Management Consultant at Andersen Consulting.

Jan Jonker

Professor Corporate Sustainability Nijmegen School of Management, Radboud University Nijmegen (The Netherlands) and Toulouse Business School (Toulouse – France)

Professor Jonker’s research interests are at the crossroads of management, sustainable development (SD) and transition. Key areas of his research are the trends underpinning a new economy called the WEconomy, corresponding New Business Models and the role of value within baptised as Hybrid Banking. All of his books, projects, lectures and encounters comprise the common goal of driving progress in sustainable development in and between organisations and people.

Anne Jan Zwart DGA

ECOstyle Group After the start of my working life at Cebeco Handelsraad in 1973, I decided in 1976 to assist my father in expanding the company Europlant that he has started in 1967. Focus of the company was to find answers on increasing natural resistance of crops and animals and to develop sustainable solutions against pests and diseases. In 1986 I took over the company, changed the companies name into ECOstyle and started a process of internationalization. The ECOstyle Group is actually active all over Europe in the agricultural and consumer market.

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Koen Frenken Full Professor in Innovation Studies Copernicus Institute of Sustainable development, Utrecht University

Koen Frenken teaches on innovation at Utrecht University (BSc Natuurwetenschap & Innovatiemanagement, MSc Innovation Sciences, MSc Sustainable Business & Innovation). He is an NWO VIDI and NWO VICI laureate. Koen mainly works on innovation, diffusion, economic geography, sharing economy and policy. Homepage: http://www.uu.nl/staff/KFrenken, Twitter: @kfrenken

Hugo Velthuijsen Professor of Applied Sciences Hanze University of Applied Sciences

Hugo Velthuijsen has an MSc in Mathematics (University of Amsterdam) and a PhD in Artificial Intelligence (University of Maastricht. During 23 years Hugo worked in varying positions at KPN: as scientist, business consultant, and business manager. His current research focuses on achieving added value of IT in businesses, including the energy and healthcare domains

Jacqueline Cramer professor in sustainable innovation Utrecht University and ambassador of the circular economy in the Metropole Region of Amsterdam Jacqueline Cramer is professor in sustainable innovation at Utrecht University, strategic advisor of the Utrecht Sustainability Institute and member of the Amsterdam Economic Board, particularly in charge of the circular economy. Before she was Minister of Housing, Spatial Planning and the Environment for the Labour Party (February 2007 – February 2010).

Rob Boogaard

President & CEO Interface EMEA As President & CEO, Rob is responsible for setting and leading the growth strategy for Interface throughout the EMEA region in which the company has two production locations. He is an ambassador for corporate responsibility and sustainability, carrying on the Interface vision to become one of the first sustainable and then restorative company in the world (“Mission Zero”). To date, Interface EMEA has reduced its carbon footprint by 90% since 1996. Rob has represented the Interface approach and business case for radical sustainability across Europe, with presentations to the European Commission, Parliament, and various European political leaders.

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Gilbert Curtessi Business Development Director Transmare group Gilbert comes up with ideas. Over the past 15 years, he developed practical experience about sustainability and innovation. After studying environmental geography he started working for the municipality of Rotterdam (Rotterdam City development Corporation) followed by the department of strategy at the Port of Rotterdam N.V. From this point his research work fields were renewable energy, recycling and agrification of Industrial Port systems. In 2004 he decided to put theory into practice. Inspired by a handful of entrepreneurs that changed the world and really made a diference. This company and Gilbert’s claim to fame was super innovative and delicious happy Shrimp, which were farmed on the Maasvlakte with residual heat. Next to this project he developed and kicked-off companies based on Eco-Industrial systems. Currently responsible for the start-up of new projects/companies in the Transmare Group. - Pre-commissioning EnergyTransformers, a biomass processing plant in Malaysia. - Business development project Al Tamar El Takkah (biomass conversion) in Saudi Arabia and UAE. - Developing the SuGu club, a production and development site for polymers, design and advanced manufacturing industry in Rotterdam. In his definition, Business Development means being creative, taking responsibility and being able to connect people and technology into teams and products.

Julie Harboe

Lecturer, Researcher Lucerne University of Applied Sciences and Arts, School of Business, Institute of Management and Regional Development

Julie Harboe is an art historian. She co-founded and managed an art space, developed a unit for artistic research and now works as a researcher and as a lecturer at Lucerne School of Business, Future Laboratory/CreaLab. Her focus is on transdisciplinary collaborations across research, education, business and art.

Jeroen van den Berg Managing Director Energy Transition Centre Groningen Studied applied physics and MSc Systems Engineering, Policy Analysis & Management at TU Delft. Working in the energy sector for almost 10 years on various position mainly on the theme renewable energy. Started with the development of EnTranCe in 2012.

Immo Dijkma lecturer and entrepreneur IMEET, Hanze University Immo Dijkma is a lecturer HRM & Entrepreneurship for the International Master on Entrepreneurship Education and Training (IMEET). His focus is on creativity, innovation and design thinking. He started the so-called minor da Vinci in 2008. A program in which students from different schools use effectuation and design thinking to come up with new ideas. He was one of the founders of the Hanze Ontwerpfabriek, an innovation hub on the campus.

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Egbert Dommerholt Research Strand Leader New Business Models International Business School of the Hanze University of Applied Sciences

Key is how the research strand can contribute to creating value for the business and the financial community. As Research Strand Leader New Business Models, I am particularly interested in what multiple value creation entails in a business setting, how it is shaped or modelled and what impact it has on stakeholders.

Caroline Couperus Harold van Emst project manager Enterprise Europe Network Northern Netherlands, Hanze University

As enthousiastic en solution driven non profit project & process manager, Caroline values working together with organisations and project teams to create a more sustainable and happier world. Connecting is her strength: connecting people, policy themes and topics policy with an expert eye for a good process and a healthy dose of 'out of the box' thinking. Working in partnerships on sustainability and innovation, connecting the worlds of public authorities and businesses, she loves to add her experience and knowledge in order to achieve usable solutions.

Robin Balser Founder and Evangelist Darpdecade *24 years of German / Indian descendant. Since the age of eight when he sold walnuts at the doors of neighbours Robin always knew that he has been hit by entrepreneurial calling (disrupt and drive change). Along his path he has set up several ventures. Robin was/is part of the #EstonianMafia who he worked for in Estonia and London (Accelerator Startup Wise Guys). Further he was selected to be part of Draper University (Entrepreneurship Bootcamp) in Silicon Valley. He founded Contribute Kenya and tries to influence his environment by sharing his knowledge and experience. Its App, www.darpdecade.com, is a peer-to-peer marketplace to connect people in a local area, to exchange and share their clothing. With this' Tinder4Closets "he wants to inspire people to create alternative clothing life cycles instead of living in a throwaway culture.

Peter van Vliet founder and CEO, iNSnet Foundation founder and chief editor, Duurzaamnieuws.nl

Peter van Vliet studied marketing, communications, cultural and environmental sciences. He held executive positions in advertising and publishing companies and incorporated the iNSnet Foundation. Advisor to a Minister of Agriculture, co-founder of social enterprises and platforms and co-launcher of the Ecological Footprint Standards.

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Andrea Kuhfuss Manager Innovation / Head of BRENNEREI BRENNEREI next generation lab, WFB Bremen Economic Development Andrea Kuhfuss studied History of Art and Cultural Management in Bremen. Since 2009 she has been working for Bremen Economic Development as an Innovation Manager. She has been heading the BRENNEREI since 2012 and is the proud mother of her 17 year old son.

Frans Donders Director Center of Entrepreneurship, Hanze University Frans started as consultant for Worldcom Group. Next he was appointed associate dean at Nyenrode University. He worked as entrepreneurial director for UvA, SRM, TiasNimbas, Berenschot, Ernst & Young and Oranjeborg and owned Elsendael Conference Center. In 2004 he joined Hanze University and was appointed leading dean of the Knowledge Center for Entrepreneurship. Starting 2011 he was appointed director of the Groningen Center for Entrepreneurship Value050 and Incubator Cube050.

Willem Foorthuis Embedded professor of Sustainable Cooperative Entrepreneurship professorship of Sustainable Financial Management, Hanze University

Willem Foorthuis has just started his new professorship. He will stimulate, conduct and practically apply research on business models based on regional assets, smart specialisation strategies and regional cooperative chains. He will empower and support new cooperative business models and develop an evidence based set of tools for sustainable entrepreneurial learning.

Gerard Berendsen senior consultant and researcher Chairman of Foundation Our Common Future 2.0 Owner of Twente Quality Centre Gerard Berendsen is owner of Twente Quality Centre. He works as a consultant, trainer and researcher and also member of the board of various professional organizations for quality and responsibility. He is a former professor Total Quality Management in Organization Networks of HAN University of Applied Sciences. Gerard helps with its refreshing and illuminating approach to solve complex issues. He performs regularly as a speaker for (international) companies and publishes on trends and developments in the field.

Victorine de Graaf-Peters dean Faculty of Life Science & Technology, Hanze University Victorine de Graaf-Peters (PhD) is dean of the faculty of Life Science & Technology. She also is one of the founders of the Health Hub Roden, an innovative way of creating new business in which the whole society benefits in collaboration with industry, knowledge institutes and government.

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Bert van Son CEO / owner Mud Jeans International BV

Bert van Son is a entrepreneurial and people oriented professional manager with strong focus on the circular economy. Working and living in Taiwan,Hong Kong, France and Belgium, taught him how to understand and interact with different languages and cultures. Successful leadership and management of medium sized companies from start up’s to maturity are among his key competences. Specialties: A strong marketing and sales experience in licensed consumer products and clothing in an international surrounding.

Eric Zwart Managing Director of Business- and Corporate Banking

Rabobank Assen and Noord-Drenthe Eric Zwart is the Managing Director of Business- and Corporate Banking at Rabobank Assen and Noord-Drenthe. In this position he is responsible for managing the credit portfolio and business development. Eric is leading a team that provides banking services for virtually every business segment, from start-ups to corporate enterprises and from food and agricultural firms to healthcare.

Jeroen Scholte Financieringsspecialist Corporate Clients Nederland Rabobank Business strategy, risk and financial analysis, benchmarking, rating, advising Finance structuring, pricing, credit applications, syndicates, recovery Specialization: health care, large institutions

Niall Caldwell Senior Lecturer Lord Ashcroft International Business School, Anglia Ruskin University, UK After completing his PhD in Political Philosophy, Niall worked in the marketing industry in Chicago for 10 years. Since 2012 he has been lecturing in marketing at Anglia Ruskin. He is interested in all aspects of brand management and has recently published an award winning paper on Celebrity Brand management.