Promote Your Post Sale AnnuityPromote Your Post Sale Annuitywithwith

Whittaker SmartCare®Whittaker SmartCare®

Why You ShouldShould Care after the Sale

• It costs Less to KEEP a customer than SELL a new one• When Powerbond doesn’t look good you are in line for the

blame• Protection from competition – other mills, VCT and other types

of hard surfaces• Claim resolution

• Nearly 75% of claims and dissatisfaction are due to maintenance

– Improper maintenance– Inadequate frequency

• Mistaken belief that soft surface costs more and is more difficult to maintain than hard surface over its life

Added value

Extend Powerbond’s Appearance Life With SmartCare® Maintenance

Based on actual case studies

Do Nothing

Vacuum only

Traditional Maintenance

Added value

Avoid Premature Replacement

Most Familiar Cleaning Methods

• WET - Hot Water Extraction (HWE) - Low productivity, environmental concerns & high disruption. Needs to be reduced to a periodic frequency.

• DRY - Dry Compound - High product cost, medium speed productivity, & difficult removal

• LOW MOISTURE - Bonnet /Rotary

- Low productivity and mill disapproval- Voids most mill’s warranties, including yours

4 Cornerstonesof

Comprehensive Maintenance

Preventative Preventative MaintenanceMaintenance

Daily Daily MaintenanceMaintenance

Interim Interim MaintenanceMaintenance

Restorative Restorative MaintenanceMaintenance

System System ApproachApproach

Appearance Cleaning & Pile Lifting

Deep Wet ExtractionSpotting & Vacuuming

Exterior cleanlinessWalk-off Mats

Spotting

Carpet Roamer®AndCrystal® Spotter

•Remove 90%+ of spots

•Daily makes Interim CleaningEasy

LOMAC® Process

• Low-Moisture• 1 gallon per 1,000 sq. ft.• Dries in 30 minutes• No wick-backs, odor or VOCs

• Agitation• Twin-cylindrical brushes operate almost effortlessly• Variety of brushes for variety of constructions

• Crystallization• Soil encapsulant• Chemical dries 100% crystalline• Negative re-soiling propensity• No sticky residues

∆L is a measurement of the change in Whiteness

What if we could measure the change in color too?

Raising the Bar

New

Soiled

Measuring shift in Color Space (∆E).Accounting for ∆L∆a∆b

Using:∆E*ab= √(∆L+ ∆ a+ ∆b)

Color Changes as a Result of Soiling

tois

Visible Levels of Soiling 0.0 0.5 1.0 1.5 2.0 2.5 3.0 3.5 4.0 4.5 5.0 5.5 6.0 6.5 7.0 7.5 8.0 8.5 9.510.010.511.011.512.0

∆E*ab in terms of visible levels of soiling

Using SmartCare®

promotes

Post-Sale Customer Retention

• Approved technology

• Safety for the user and building occupants

• Environmentally-preferred chemistry for sustainability

• Consistently high appearance

• Reasonable cost

We help exceed your customer’s expectations with-

Safe for your customers, your product & our environment

• Third-party certifications

• LEED-EB credits

• Tandus approved equipment and chemistries

• Identified as “Best in Class” by John Garger, Tandus Product Care Manager

Value Added Benefits of

SmartCare®

• You gain Post Sales Support from Experts – Frees up your time

• Our Direct Customer Interaction helps Customer Retention

• A Comprehensive Line of Maintenance Products

• Blue Ribbon Customer Service and Repair- Including on-location repairs

• Inventory of ALL products and parts

• DVD’s available for all repairs

• 24/7 Internet Store

Executive Summary

Proven Cost Savings & Environmental Stewardship

• Labor saving by as much as 400%

• High Appearance for a longer time--25-30% means Longer Life – up to 2X customer expectation

• Safety – No VOCs, GreenSeal™ Certified, Easy to use

• LEED – Compliant, saves Resources

• Reduces electrical & water usage by over 75%• Virtually eliminates waste water disposal and HVAC

loading

Cost Savings &Environmental Stewardship

-Return On Investment-

• Using Customer inputs– Square Feet to Clean – Frequencies– Labor costs– Productivity

ROI Summary Sample

Detailed analysis that generated this summary is available on-line or email info@whittakersystem.com for a copy

SmartCare® Savings Summary

Hot Water Extraction vs. SmartCare®

Dry Compound vs. SmartCare®

SmartCare® Savings

SmartCare® Savings

Questions and Answers

http://www.whittakersystem.com/support/videos.htm