smartcare sas solution

7/22/2019 SmartCare SAS Solution

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HUAWEI TECHNOLOGIES CO., LTD.

SmartCare Service Assurance SolutionBeyond Satisfied KPI, Collaboration for Happy End-User


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HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 2

Content

Trends and Challenges

SmartCare Service Assurance Overview

Successful Cases


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Service Assurance Challenges How to forecast resource requirements for network planning or new

service & application& Smartphone launch? How to prevent signaling storm caused by Smartphone increase?

Go-To-Market

How to design and establish the platform which can support servicequality and end-users experience assurance?

How to facing the exploding of the service and bandwidth? How to integrate to existing O&M process?

Service OperationEnhancement

Reduction of Subscriber Churning Ratio How to proactively care VIP and rescue VAP? How to differentiate QoS for better VIP experience?

VIP/VAP Care


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Servic Disc Imp Assu

SmartCare @Enabling Chain

SmartCare Multi-vendor network data capturing PB-level data processing & storage Real-time monitoring & query

NPMRealize visibleNetworks for multi-vendor network

SQMBe capable to evaluate E2Eservice quality of differenttypes

CEMBe conscious of eachusers perception

NPM SQM CEM

SmartCareProduct

Servic


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Content



Successful Cases


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SmartCare Solution Overview

Distribution DB (Mass Storage Parallel Computing

CEM

SQM

NPM

Embedded Probe Interface Probe (Net Probe)

3rd party Probe

CS ProbeIP ProbeWirelessProbe

End-to-end visualized network assurance

Integrated management for multi-vendor network

Enable accurate service quality evaluation with KQI Proactive and preventive management of service quality

Evaluate service quality for individual user

Enable fast fault-demarcation & troubleshooting

PS Probe


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SmartCare Solution Architecture

Data SourceLayer

Data CapturingLayer

Data ProcessingLayer

ApplicationLayer

Visual IP Probes/3rd Party PM Mediation

NetviewMOS5200/3rd Party

PM

MOS510

IP BearerPS & CS

Core

2G & 3GRadio

SQM, CEM, PM, FM

IPTV


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Comprehensive MBB visibilityNPM

Visible Bandwidth Visible Terminal Visible Servic


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Facilitate Network O&M

Call loetwork topology status KPI monitoring & reportingHighlights Unified operation for Core network and IP bearer network, Accurately measure the service path quality be

Monitor the whole network KPI and facilitate analyzing the fluctuation of KPI.

Clearly report the failure cause distribution and connect delay base on call flow segment.

Fulfill the requirement for Routine network O&M, fault location, network opt

NPM

Time

KPIs

Threshold

Threshold

Breached Alarm

Breached Alarm

Failure Cause R

Incoming Call

Flow


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Improvements in SQM ProcessNPM

KPI

Service Quality

Trouble-shooting / Improvement / Ma

ImprovedAssess-ability.

Visibilityand

Manageability

KQI

OoE

Improvements of SQM process:

Moving from KPI monitoring to KQImonitoring , and then QoE management

Moving from Network/Cell level statistics

to Subscriber level statistics

Offers :

A much more accurate picture of thewhole network and real quality that the

subscribers are experiencing.


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KPI-KQI Methodology

E2E Connect Rate E2E Connect Duration E2E Call Drop Ratio Good Voice Qua

Assignment

Success Rate

Paging Success

Rate

TCH Assignment

Success Rate

TCH Congestion

Ratio

Routing

Success Rate

Authorize

Success Rate

VoiceWEB/

WAPEMAIL FTP MMS IM SQM

KQI

KPI

KQI --Describe the RealExperience of Subscribers

KPI --Describe the Performance of Network Element

NPM


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NPM

Example of KQI MonitoringVoice

WEB/

WAPEMAIL FTP MMS IM Video

KQI Monitoring:

Dashboards.

GIS Map.

Customized Threshold

Total View, City View, NE View, Cell Groups

View.

Real-Time Alarm.


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NPM

E2E Call Connect Rate Failure Distribution

Example of KQI Analysis

Find the abnorma


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NPM

QoE sco

survey

Data from KQIs

monitoring

Mapping KQI to QoE

SuObjective

Step 1 KQI Monitoring1. PrecisionKQIs for use of each specific service2. Time Span: 2~4 weeks, 7*24 hours3. Sample SizeAbout20,0004. Sample StructureUser groups of different user behavior, and

from different regions.

Step2 QoE Survey1. MethodPhone survey2. QuestionnaireSatisfaction of the quality of S

sub-QoE.3. PerformerCall center (Trained by QoE Expert4. Sample Size: 900~1,000 users from those mon5. Potential Risk: Might annoy the end users, how

KQI Monitor QoE Survey

Step3 QoE-KQI ModelingMethodRegression analysis+

2

3

KQI-QOE Methodology

1

Th M th d l f d ri i KQIs d Q E


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UserPerception

Service Quality

NetworkPerformance

User QoE

Data services KQIs Voice services KQIs

KQIn=f( KPI1,KPI2.. KPIn)

Core Network /Bearer Network KPIsRadio KPIs

Node B RNC MSS/MGWMSS/MGWIPNetwork

QoEn=f( KQI1,KQI2.. KQIn), f( KPI1,KPI2.. KPIn)

The Methodology of deriving KQIs and QoE

Set up Customized Service

Model

Define KQI from end usersview

NPM


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QoE Modeling Case in Philippine

QoE-KQI Modeling Based on KQI Monitoring and QoE Surve

QoE Score Surveyed by Third-Party: 4.12 QoE Score based on Modeling Formulation: 4.07

Access Success Rate% 99.13Access DelaySecond 6.93

Call Drop Rate% 1.17

Voice Service Quality 3.4

Estimated QoE Score 4.06967

NPM


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CEM Solution ComponentNPM

VIP Care

VAP

Rescue

DeviceProviding visibility to sdevice types being usecustomers

Accuratelexperienc

quickly hacomplaint

Providing way to find out the

bad user experience andperform the optimizationmore efficiently


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Enable Consistent VIP AssuranceNPM

Benefit to Operator:Network and Service Problems Can Be found and Resolved in Advance, Which Proactively Prevent Users

Fast Response to VIP Users Complaint with High Efficiency and Lower Cost.

VIP-Oriented

Network

OptimizationEnable VIP

Experience

ImprovementVIP CARE

Efficient VIP

Complaint

Handling Real-time E2E Call Trace

Elaborate Historical Call Records

VIP-Oriented Cell Optimization

VIP-Oriented Service Optimization

KQI monitoring and A

Group /Individual

VIP Failure and Loca


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NPM

Example of VIP AssuranceVIP Transaction

VIP Distribution VIP Failure D


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NPM

Enable VAP Rescue VAP Definition

By Service KQI Assessment

VAP Problem Segregation

By Region

By Network (Radio, Core, SP)

By Device

Solutions CDR and Call Flow Analysis

Handset Performance Evaluation

Typical Failure Cause Analysis Benefit : Lower VAP Ratio & Less End-User

VAP

Definition

KQI Monitoring

VAPReport

VAP Problem

Segregation

VAP Ratio

Reduction

NO

Solutions


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NPM

Example of VAP Definition and Segregation

Failure causedistribution andProblem location

VAP Classified byKQI and identifydifferent level ofVAP Groups


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NPM

Smart Phone Analysis

Solution:

Identify SmartPhone brand by IMEI.

Smart phone report associate with VIP and GIS.

Analyze the traffic and KPI by phone type, brand & model.

Benefits:

Find the bad performance Handset

Analyze the trend and the impact of Smart Phone.

As a reference for tariff package design

Various Terminal models, how

about their work in network?


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Content



Successful Cases


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Global Commercial Deployment

Shared information 2011 new breSmartCare typical application

Comprehensive & flexible networkmonitoring

NetView CS

NetView Core CS/PS +

VisualIP + Nastar

NetView PS (embedded probe)

+ Nastar

Austr

Hong Kong

Saudi

Saudi

NetView Core CS/PS + RAN

AustriaNetView PS (embedded probe)

Sweden

Pakistan

Mexico

Mexico

VisualIP

14 new comme2011

Rank No.1 in China, developedfast over the world

30+ global cases500+employeesJoint R&D teamHigh-end Expert


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Shenzhen Universiade Network Assurance

Outstanding Award by CMCCHuawei's outstanding SmartCare technology and

cooperation throughout the 2011 World University Games

resulted in flawless mobile communications.

-- said by the Director of Shenzhen Mobile Maintenance

Department.

Background

The 26th World University Games was held in Shenzhen China on August12, 2011 Shenzhen Mobile wants to assure the quality of communication services

and improve end-user experience during the Universiade.

Highlight of SmartCare

Huge Capacity:16M users, 32 VMSC, 12 GMSC,E2E Real-time Monitoring: Alarm delay < 1second, Report generation < 30seconds

Reliable Storage: 30 days CDR,65T storage capacity Abundant Services: Service performance analysis, Customer experienceanalysis, Market supporting


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Optimize The Bad Experience

End-user complaints for 3G data service of Jinan Unicom are declined by

57.6%, from 4.4 (per 10,000 users) to 1.9 (per 10,000 users).

Data source of complains: Customer service center of Jinan Unicom

Data source of the 3G users: Network Optimization department of

Shandong Unicom

China Unicom: Reducing 57.6% of the User Complaints


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End-User Satisfaction

Routine KQI monitoring, triggers neoptimization

100%VIP Experience Care

China Mobile100% VIP Subscriber Experience Care

50% of potential complaints are f


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Thank You

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