public disclosure of student learning - lynn university · 2019-06-04 · exam, comp-xm, is...

Public Disclosure of Student Learning

Institution Lynn University

Academic Business Unit College of Business and Management

Academic Year 2017-2018

International Accreditation Council for Business Education

IACBE Public Disclosure of Student Learning 1

Report of Student Learning and Achievement Lynn University

College of Business and Management

For Academic Year: 2017-2018

Mission of the Name of your Academic Business Unit Lynn University's College of Business and Management empowers students to thrive in the dynamic world of business.

Student Learning Assessment for- Undergraduate Program

Program Intended Student Learning Outcomes (Program ISLOs)

1. Students will be able to classify the principle concepts, theories, and practices in and recognize the interrelationships between the functional (accounting, managerial, financial, human resource, operational, marketing) areas of business. – College Core

2. Students will be able to explain how factors of the contextual environment (economic, entrepreneurial, legal, ethical, global) can potentially impact the conduct of business. – College Core

3. Students will be able to apply business analytical tools and processes to inform business decisions and strategic directions. – College Core

4. Students will be able to distinguish their strengths and capacity to deliver value to a business organization. – College Core

5. Students will be able to apply intercultural models to identify cultural factors potentially impacting effectiveness of business operations. – College Core

6. Students will be able to experiment with multiple methods through which innovation adds value to business organizations. – College Core

7a. Students will be able to make use of concepts, theories and practices associated with their major in Aviation Management to demonstrate competency for entry level employment or advanced study in the field.

7b. Students will be able to make use of concepts, theories and practices associated with their major in Entrepreneurship to demonstrate competency for entry level employment or advanced study in the field.

7c. Students will be able to make use of concepts, theories and practices associated with their major in Event Management to demonstrate competency for entry level employment or advanced study in the field.


7d. Students will be able to make use of concepts, theories and practices associated with their major in Fashion and Retail to demonstrate competency for entry level employment or advanced study in the field.

7e. Students will be able to make use of concepts, theories and practices associated with their major in Hospitality Management to demonstrate competency for entry level employment or advanced study in the field.

7f. Students will be able to make use of concepts, theories and practices associated with their major in International Business Management to demonstrate competency for entry level employment or advanced study in the field.

7g. Students will be able to make use of concepts, theories and practices associated with their major in Investment Management to demonstrate competency for entry level employment or advanced study in the field.

7h. Students will be able to make use of concepts, theories and practices associated with their major in Marketing to demonstrate competency for entry level employment or advanced study in the field.

7i. Students will be able to make use of concepts, theories and practices associated with their major in Sports Management to demonstrate competency for entry level employment or advanced study in the field.

Assessment Instruments for Intended Student Learning Outcomes— Direct Measures of Student Learning: Performance Objectives (Targets/Criteria) for Direct Measures:

1. End–of-Program Comprehensive Exam – College Core and Majors (administered in BUS 460 – capstone course). This exam, Comp-XM, is provided by Capsim Management Solutions, Inc.

Program ISLOs Assessed by this Measure: 1,2,3,4,5

Since the Comp-XM was used for the first time in AY2017-18, the performance targets from previous years was used for ISLOs 1-5: at least 80% of students will score at the Average, Above Average, or Excellent levels. Average is equivalent to a grade of “C”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 2.00.

2. Innovation Assignment in connection with the Capstone Simulation

Program ISLOs Assessed by this Measure: 6

The target for the 2017-2018 Academic Year is for 80% of the students to achieve a rating of excellent, above average, or average for all line items of the innovation assignment. These rating levels would indicate passing the competency assessed by the SLO. Average is equivalent to a grade of “C”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 2.00.

3. Capstone assignment for capstone major course in The target for the 2017-2018 Academic Year is for 80% of the


Aviation Management, AVS 483, Aviation Technologies

Program ISLOs Assessed by this Measure: 7a

students to achieve a rating of excellent, above average, or average for all line items of the capstone assignment. These rating levels would indicate passing the competency assessed by the SLO. Average is equivalent to a grade of “C”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 2.00.

4. Capstone assignment for capstone major course in Entrepreneurship, BUS 458, Entrepreneurship in Practice

Program ISLOs Assessed by this Measure: 7b

The target for the 2017-2018 Academic Year is for 80% of the students to achieve a rating of excellent, above average, or average for all line items of the capstone assignment. These rating levels would indicate passing the competency assessed by the SLO. Average is equivalent to a grade of “C”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 2.00.

5. Capstone assignment for capstone major course in Event Management, HA 481, Hospitality Seminar

Program ISLOs Assessed by this Measure: 7c


6. Capstone assignment for capstone major course in Fashion and Retail, MKT 465, Fashion and Retail Strategic Planning

Program ISLOs Assessed by this Measure: 7d


7. Capstone assignment for capstone major course in Hospitality Management, HA 481, Hospitality Seminar

Program ISLOs Assessed by this Measure: 7e

The target for the 2017-2018 Academic Year is for 80% of the students to achieve a rating of excellent, above average, or average for all line items of the capstone assignment. These rating levels would indicate passing the competency assessed by the


SLO. Average is equivalent to a grade of “C”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 2.00.

8. Capstone assignment for capstone major course in International Business Management, BUS 440, Global Operations Strategy

Program ISLOs Assessed by this Measure: 7f


9. Capstone assignment for capstone major course in Investment Management, BUS 434, Commodity, Options, Futures (Derivatives) and Fixed Income Strategies

Program ISLOs Assessed by this Measure: 7g


10. Capstone assignment for capstone major course in Marketing, MKT 430, Marketing Research

Program ISLOs Assessed by this Measure: 7h


11. Capstone assignment for capstone major course in Sports Management, BUS 482, Sports Seminar

Program ISLOs Assessed by this Measure: 7i



Assessment Instruments for Intended Student Learning Outcomes— Indirect Measures of Student Learning: Performance Objectives (Targets/Criteria) for Indirect Measures:

1. Student Leaning Outcomes Survey administered tostudents in the capstone course, BUS 460.

Program ISLOs Assessed by this Measure: 1-6, 7a-7i

On the survey instrument, at least 75% of graduating College of Business and Management students will indicate that they achieved excellent, above average, or average competence in each of the intended student learning outcomes.

Assessment Results: Undergraduate Program

Summary of Results from Implementing Direct Measures of Student Learning:

1. The targets for ISLOs 1, 2, 3, 4, 5 were not met, as scores on the individual student Comp-XMs were below the target of 80%,ranging from 7% to 54% in large part the result of a first-year assessment learning curve and lack of instrument familiarity.

2. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met for the Innovation student learning outcome.

3. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 88% for the Aviation Management Program.

4. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 94% for the Entrepreneurship Program.

5. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 95% for the Event Management Program.

6. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 96% for the Fashion and Retail Program.

7. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 98% for the Hospitality Management Program.

8. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 98% for the International Business Management Program.

9. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 99% for the Investment Management Program.

10. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 100% for the Marketing Program.


11. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overallscore was met at 86% for the Sports Management Program.

Summary of Results from Implementing Indirect Measures of Student Learning:

1. In all line items of the survey, the target was met.

Summary of Achievement of Intended Student Learning Outcomes:

Intended Student Learning Outcomes Learning Assessment Measures

Program ISLOs

Direct Measure 1

COMP-XM

Direct Measure 2 Innovation Assignment

Direct Measure 3 Capstone

Assignment Aviation

Management


Assignment Entrepreneur

ship

Indirect Measure 1

Student Learning

Outcomes Survey

Indirect Measure 2

Indirect Measure 3

Indirect Measure 4

Performance Target Was…








1. Students will be able to classifythe principle concepts,theories, and practices in andrecognize the interrelationshipsbetween the functional(accounting, managerial,financial, human resource,operational, marketing) areasof business. – College Core

Not Met NA NA NA Met

2. Students will be able toexplain how factors of thecontextual environment(economic, entrepreneurial,legal, ethical, global) canpotentially impact theconduct of business. –College Core



3. Students will be able to apply business analytical tools and processes to inform business decisions and strategic directions. – College Core


4. Students will be able to distinguish their strengths and capacity to deliver value to a business organization. – College Core


5. Students will be able to apply intercultural models to identify cultural factors potentially impacting effectiveness of business operations. – College Core


6. Students will be able to experiment with multiple methods through which innovation adds value to business organizations. – College Core

NA Met NA NA Met

7a. Students will be able to make use of concepts, theories and practices associated with their major in Aviation Management to demonstrate competency for entry level employment or advanced study in the field.

NA NA Met NA Met

7b. Students will be able to make use of concepts, theories and practices associated with their

NA NA Na Met Met


major in Entrepreneurship to demonstrate competency for entry level employment or advanced study in the field.


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7f. Students will be able to make useof concepts, theories and practicesassociated with their major International Business Management to demonstrate competency for entry level employment or advanced study in

NA NA NA NA NA


the field.


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA



Program ISLOs


Assignment Event


Assignment Fashion and


Assignment Hospitality


Assignment

Indirect Measure 1

Student Learning

Indirect Measure 2

Indirect Measure 3

Indirect Measure 4


Management Retail Management International Business

Management

Outcomes Survey










NA NA NA NA NA

2. Students will be able toexplain how factors of thecontextual environment(economic, entrepreneurial,legal, ethical, global) canpotentially impact theconduct of business. –College Core

NA NA NA NA NA

3. Students will be able to applybusiness analytical tools andprocesses to inform businessdecisions and strategicdirections. – College Core

NA NA NA NA NA

4. Students will be able todistinguish their strengths andcapacity to deliver value to abusiness organization. – CollegeCore

NA NA NA NA NA

5. Students will be able toapply intercultural models

NA NA NA NA NA


to identify cultural factors potentially impacting effectiveness of business operations. – College Core

6. Students will be able toexperiment with multiplemethods through whichinnovation adds value tobusiness organizations. –College Core

NA NA NA NA NA

7a. Students will be able to make use of concepts, theories and practices associated with their major in Aviation Management todemonstrate competency for entry level employment or advanced study in the field.

NA NA NA NA NA


NA NA NA NA NA


NA NA NA Met

7d. Students will be able to make NA Met NA NA Met

NA


use of concepts, theories and practices associated with their major in Fashion and Retail to demonstrate competency for entry level employment or advanced study in the field.


NA NA Met NA Met

7f. Students will be able to make use of concepts, theories and practices associated with their major International Business Management to demonstrate competency for entry level employment or advanced study in the field.

NA NA NA Met Met


NA NA NA NA NA

7h. Students will be able to make use of concepts, theories and practices associated with their

NA NA NA NA NA


major in Marketing to demonstrate competency for entry level employment or advanced study in the field.


NA NA NA NA NA



Program ISLOs


Assignment Investment

Management


Assignment Marketing


Assignment Sports

Management

Direct Measure 4

Indirect Measure 1

Student Learning

Outcomes Survey

Indirect Measure 2

Indirect Measure 3

Indirect Measure 4










NA NA NA NA NA

2. Students will be able to NA NA NA NA NA


explain how factors of the contextual environment (economic, entrepreneurial, legal, ethical, global) can potentially impact the conduct of business. – College Core

3. Students will be able to applybusiness analytical tools andprocesses to inform businessdecisions and strategicdirections. – College Core

NA NA NA NA NA

4. Students will be able todistinguish their strengths andcapacity to deliver value to abusiness organization. – CollegeCore

NA NA NA NA NA

5. Students will be able toapply intercultural modelsto identify cultural factorspotentially impactingeffectiveness of businessoperations. – CollegeCore

NA NA NA NA NA

6. Students will be able toexperiment with multiplemethods through whichinnovation adds value tobusiness organizations. –College Core

NA NA NA NA NA

7a. Students will be able to make use of concepts, theories and practices associated with their

NA NA NA NA NA


major in Aviation Management to demonstrate competency for entry level employment or advanced study in the field.


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


7f. Students will be able to make use of concepts, theories and practices associated with their major International Business Management to demonstrate competency for entry level employment or advanced study in the field.

NA NA NA NA NA


Met NA NA NA Met


NA Met NA NA Met


NA NA Met NA Met


Proposed Courses of Action for Improvement in Learning Outcomes for which Performance Targets Were Not Met:

1. ISLOs 1-5 College Core: During Assessment Week, faculty will discuss the following issues relative to ISLOs 1-5: 1) Is the COMP- XM the appropriate assessment tool to use? Are there other tools more appropriate to the Lynn University students and curriculum? If the COMP-XM is retained, are the fixed-value performance targets reasonable, or should we change to a continuous improvement model and look to improve the scores by 5 percentage points each year? 2) Is it necessary and appropriate to bring Capsim personnel to Lynn University for training and how best to teach the Capstone simulation? 3) Should there be more accounting and finance coverage in the College Core? 4) What strategies can be developed in BUS 460 and the College Core to provide students with the knowledge to understand the importance of the contextual environment? 5) What strategies can faculty use to provide students with a better understanding of how business analytical tools should be applied to make informed decisions? 6) What strategies can faculty use to provide students with a better understanding of how to identify their strengths and use the strengths to deliver value to a business? 7) What strategies can faculty use to provide students with a better understanding of how cultural factors can impact the effectiveness of business operations? And 8) What strategies need to be considered for online classes, which performed at a lower level than did the on ground classes?


Section II: Student Learning Assessment MASTER’S-LEVEL PROGRAMS

Student Learning Assessment for-Graduate Program

Program Intended Student Learning Outcomes (Program ISLOs)

1. Students will be able to classify the principle concepts, theories, and practices in and recognize the interrelationships between the functional(accounting, managerial, financial, human resource, operational, marketing) areas of business. – MBA Core

2. Students will be able to explain how factors of the contextual environment (economic, entrepreneurial, legal, ethical, global) can potentiallyimpact the conduct of business. – MBA Core

3. Students will be able to apply business analytical tools and processes to inform business decisions and strategic directions. – MBA Core

4. Students will be able to distinguish their strengths and capacity to deliver value to a business organization. – MBA Core

5. Students will be able to apply intercultural models to identify cultural factors potentially impacting effectiveness of business operations. –MBA Core

6. Students will be able to experiment with multiple methods through which innovation adds value to business organizations. – MBA Core

7a. Students will be able to justify concepts, theories and practices associated with their specialization in Aviation Management to demonstrate competency for entry level employment or advanced study in the field.

7b Students will be able to justify concepts, theories and practices associated with their specialization in Entrepreneurial Management to demonstrate competency for entry level employment or advanced study in the field.

7c. Students will be able to justify concepts, theories and practices associated with their specialization in Financial Valuation and Investment Management to demonstrate competency for entry level employment or advanced study in the field.

7d. Students will be able to justify concepts, theories and practices associated with their specialization in Hospitality Management to demonstrate competency for entry level employment or advanced study in the field.

7e. Students will be able to justify concepts, theories and practices associated with their specialization in Human Resource Management to demonstrate competency for entry level employment or advanced study in the field.

7f. Students will be able to justify concepts, theories and practices associated with their specialization in International Business Management to demonstrate competency for entry level employment or advanced study in the field.


7g. Students will be able to justify concepts, theories and practices associated with their specialization in Marketing to demonstrate competency for entry level employment or advanced study in the field.

7h. Students will be able to justify concepts, theories and practices associated with their specialization in Media Management to demonstrate competency for entry level employment or advanced study in the field.

7i. Students will be able to justify concepts, theories and practices associated with their specialization in Social Innovation Management to demonstrate competency for entry level employment or advanced study in the field.

7j. Students will be able to justify concepts, theories and practices associated with their specialization in Sports Management to demonstrate competency for entry level employment or advanced study in the field.

7k. Students will be able to justify concepts, theories and practices associated with their specialization in Web Development Management to demonstrate competency for entry level employment or advanced study in the field.

Assessment Instruments for Intended Student Learning Outcomes— Direct Measures of Student Learning: Performance Objectives (Targets/Criteria) for Direct Measures:

1. End–of-Program Comprehensive Exam – College Core andMajors (administered in MBA 690 – capstone course). Thisexam, Comp- XM, is provided by Capsim Management Solutions, Inc.

Program ISLOs Assessed by this Measure: 1,2,3,4,5

Since the Comp-XM was used for the first time in AY2017-18, the performance targets from previous years was used for ISLOs 1-5: at least 80% of students will score at the Excellent or Above Average levels. Above Average is equivalent to a grade of “B”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 2.00.

2. Innovation Assignment in connection with theCapstone Simulation

Program ISLOs Assessed by this Measure: 6

The target for the 2017-2018 Academic Year is for 80% of the students to achieve a rating of excellent or above average for all line items of the innovation assignment. These rating levels would indicate passing the competency assessed by the SLO. Above average is equivalent to a grade of “B”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 3.00.

3. Capstone assignment for capstone specializationcourse in Aviation Management, MBA 678, SpecialTopics in Aviation Management

The target for the 2017-2018 Academic Year is for 80% of the students to achieve a rating of excellent or above average for all


Program ISLOs Assessed by this Measure: 7a line items of the capstone assignment. These rating levels would indicate passing the competency assessed by the SLO. Above average is equivalent to a grade of “B”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 3.00.

4. Capstone assignment for capstone specialization course inEntrepreneurial Management, MBA 653, EntrepreneurialFinancing

Program ISLOs Assessed by this Measure: 7b

The target for the 2017-2018 Academic Year is for 80% of the students to achieve a rating of excellent or above average for all line items of the capstone assignment. These rating levels would indicate passing the competency assessed by the SLO. Above average is equivalent to a grade of “B”, which students must achieve on an overall basis to graduate with a minimum cumulative grade point average of 3.00.

5. Capstone assignment for capstone specialization coursein Financial Valuation and Investment Management,MBA 649, Investment Management Seminar

Program ISLOs Assessed by this Measure: 7c


6. Capstone assignment for capstone specialization coursein Hospitality Management, HA 530, ResortDevelopment and Management

Program ISLOs Assessed by this Measure: 7d


7. Capstone assignment for capstone specializationcourse in Human Resource Management, MBA 607,Benefits and Compensation Management

Program ISLOs Assessed by this Measure: 7e

The target for the 2017-2018 Academic Year is for 80% of the students to achieve a rating of excellent or above average for all line items of the capstone assignment. These rating levels would indicate passing the competency assessed by the SLO. Above average is equivalent to a grade of “B”, which students must


achieve on an overall basis to graduate with a minimum cumulative grade point average of 3.00.

8. Capstone assignment for capstone specialization coursein International Business Management, MBA 665,International Financial Markets

Program ISLOs Assessed by this Measure: 7f


9. Capstone assignment for capstone specializationcourse in Marketing, MBA 628, Special Topics inMarketing

Program ISLOs Assessed by this Measure: 7g


10. Capstone assignment for Media Management issubmission of a research project upon completion of thespecialization courses.

Program ISLOs Assessed by this Measure: 7h


11. Capstone assignment for Social Innovation Managementis submission of a final project upon completion ofspecialization courses at the Amani Institute.

Program ISLOs Assessed by this Measure: 7i



12. Capstone assignment for capstone specialization course inSports Management, SAM 635, Issues in Intercollegiate andProfessional Sports

Program ISLOs Assessed by this Measure: 7j


13. Capstone assignment for Web DevelopmentManagement is submission of a final project uponcompletion of specialization courses at WyncodeAcademy.

Program ISLOs Assessed by this Measure: 7k


Assessment Instruments for Intended Student Learning Outcomes— Indirect Measures of Student Learning: Performance Objectives (Targets/Criteria) for Indirect Measures:

1. Student Leaning Outcomes Survey administered tostudents in the capstone course for the program, MBA690.

Program ISLOs Assessed by this Measure: 1-6, 7a-7k

On the survey instrument, at least 75% of graduating College of Business and Management students of the MBA program will indicate that they achieved excellent, above average, or average competence in each of the intended student learning outcomes.

Summary of Results from Implementing Direct Measures of Student Learning:

1. The targets for ISLOs 1, 2, 3, 4, 5 were not met, as scores on the individual student Comp-XMs were below the target of 80%,ranging from 6% to 32% in large part the result of a first-year assessment implementation learning curve and lack of instrument familiarity.

2. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall scorewas met at 87% for the Innovation student learning outcome.

3. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score(71%) was not met for the Aviation Management Specialization.


4. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score (68%) was not met for the Entrepreneurial Management Specialization.

5. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score was met (75%) for the Financial Valuation and Investment Management Specialization.

6. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score was met (90%) for the Hospitality Management Specialization.

7. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score was met at 82% for the Human Resource Management Specialization.

8. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score (78%) was not met for the International Business Management Specialization.

9. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score (85%) was met for the Marketing Specialization.

10. There are no results to report in the 2017-2018 study year, as there are only two students who will have completed the three courses in this specialization. The research project is a requirement upon completion of these three courses. The project is not scheduled for completion until August, 2018.

11. There are no results to report, as there are no students enrolled in the specialization.

12. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score (76%) was not met for the Sports Management Specialization.

13. For each assessment measure, there is an overall score for all of the rubric line items. The target in the context of the overall score was met for the Web Development Management Specialization.

Summary of Results from Implementing Indirect Measures of Student Learning:

1. In all line items of the survey, the target was met.




Program ISLOs

Direct Measure 1 Comp-XM

Direct Measure 2 Innovation Assignment


Assignment Aviation

Management


Assignment Entrepreneur

ial Management

Indirect Measure 1

Student Learning

Outcomes Survey

Indirect Measure 2

Indirect Measure 3

Indirect Measure 4









1. Students will be able to analyze the principle concepts, theories, and practices in and recognize the interrelationships between the functional (accounting, managerial, financial, human resource, operational, marketing) areas of business. - MBA Core


2. Students will be able to dissect how factors of the contextual environment (economic, entrepreneurial, legal, ethical, global) can potentially impact the conduct of business. - MBA Core


3. Students will be able to choose business analytical tools and processes to inform business decisions and strategic directions. - MBA Core


4. Students will be able to develop their strengths and capacity to Not Met NA NA NA Met


deliver value to a business organization. - MBA Core

5. Students will be able to assess intercultural models to identify cultural factors potentially impacting effectiveness of business operations. - MBA Core


6. Students will be able to interpret multiple methods through which innovation adds value to business organizations. - MBA Core

NA Met NA NA Met


NA NA Not Met NA Met

7b. Students will be able to justify concepts, theories and practices associated with their specialization in Entrepreneurial Management to demonstrate competency for entry level employment or advanced study in the field.

NA NA NA Not Met Met

7c. Students will be able to justify concepts, theories and practices associated with their specialization in Financial Valuation and Investment

NA NA NA NA NA


Management to demonstrate competency for entry level employment or advanced study in the field.


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7g. Students will be able to justify concepts, theories and practices associated with their specialization in Marketing to demonstrate competency for

NA NA NA NA NA


entry level employment or advanced study in the field.


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7k. Students will be able to justify concepts, theories and practices associated with their specialization in Web Development Management to demonstrate competency for entry level employment or

NA NA NA NA NA


advanced study in the field.



Program ISLOs


Assignment Financial Valuation

and Investment

Management


Assignment Hospitality

Management


Assignment Human

Resource Management


Assignment International

Business Management

Indirect Measure 1

Student Learning

Outcomes Survey

Indirect Measure 2

Indirect Measure 3

Indirect Measure 4










NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


4. Students will be able to develop their strengths and capacity to deliver value to a business organization. - MBA Core

NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7c. Students will be able to justify concepts, theories and practices associated with their



specialization in Financial Valuation and Investment Management to demonstrate competency for entry level employment or advanced study in the field.


NA Met NA NA Met


NA NA Met NA Met



7g. Students will be able to justify concepts, theories and practices associated with their

NA NA NA NA NA


specialization in Marketing to demonstrate competency for entry level employment or advanced study in the field.


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7k. Students will be able to justify concepts, theories and practices associated with their specialization in Web Development Management to demonstrate competency for

NA NA NA NA NA





Program ISLOs


Assignment Marketing


Assignment Media

Management


Assignment Social

Innovation Management


Assignment Sports

Management

Indirect Measure 1

Student Learning

Outcomes Survey

Indirect Measure 2

Indirect Measure 3

Indirect Measure 4










NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA



NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7c. Students will be able to justify concepts, theories and practices associated with their

NA NA NA NA NA


specialization in Financial Valuation and Investment Management to demonstrate competency for entry level employment or advanced study in the field.


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7g. Students will be able to justify concepts, theories and practices associated with their

Met NA NA NA Met


specialization in Marketing to demonstrate competency for entry level employment or advanced study in the field.


NA

NA (no results, as not yet administer

ed)

NA NA Met


NA NA

NA (no students in specializati

on)

NA

NA (no students in specializati

on)



7k. Students will be able to justify concepts, theories and practices associated with their specialization in Web Development Management to demonstrate competency for

NA NA NA NA NA





Program ISLOs


Assignment Web

Development

Management

Direct Measure 2

Direct Measure 3

Direct Measure 4

Indirect Measure 1

Student Learning

Outcomes Survey

Indirect Measure 2

Indirect Measure 3

Indirect Measure 4










NA NA NA NA NA


NA NA NA NA NA

3. Students will be able to choose business analytical tools and processes to inform business

NA NA NA NA NA


decisions and strategic directions. - MBA Core


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


7c. Students will be able to justify concepts, theories and practices associated with their specialization in Financial Valuation and Investment Management to demonstrate competency for entry level employment or advanced study in the field.

NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


7g. Students will be able to justify concepts, theories and practices associated with their specialization in Marketing to demonstrate competency for entry level employment or advanced study in the field.

NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA


NA NA NA NA NA

7k. Students will be able to justify concepts, theories and Met NA NA NA Met


practices associated with their specialization in Web Development Management to demonstrate competency for entry level employment or advanced study in the field.

Proposed Courses of Action for Improvement in Learning Outcomes for which Performance Targets Were Not Met:

ISLOs 1-5 –MBA Core: 7g. Students will be able to justify concepts, theories and practices associated with their specialization in Marketing to demonstrate competency for entry level employment or advanced study in the field.

1. During Assessment Week, faculty will discuss the following issues relative to ISLOs 1-5: Is the COMP-XM the appropriate assessment tool to use? Are there other tools more appropriate to the Lynn University students and curriculum? If the COMP-XM is retained, are the fixed-value performance targets reasonable, or should we change to a continuous improvement model and look to improve the scores by 5 percentage points each year? 2) Is it necessary and appropriate to bring Capsim personnel to Lynn University for training and how best to teach the Capstone simulation? 3) Should there be more of a focus on how the concepts in the MBA Core courses are critical to the decision making necessary for a successful organization? 4) What strategies can be developed in MBA 690 and the MBA Core to provide students with the knowledge to understand the importance of the contextual environment? 5) What strategies can faculty use to provide students with a better understanding of how business analytical tools should be applied to make informed decisions? 6) What strategies can faculty use to provide students with a better understanding of how to identify their strengths and use the strengths to deliver value to a business? And 7) What strategies can faculty use to provide students with a better understanding of how cultural factors can impact the effectiveness of business operations?

2. ISLO 7a – Aviation Management: There are four line items in the rubric for MBA 678. In the first two, the target was met; however, the target was not met for “Analyze the management process for various aviation organizations” (39%) and “Demonstrate proficient business writing and communication skills” (66%). The Aviation Management faculty who teach this course will increase coverage of the management process for aviation organizations, as well as develop case studies, which will provide the necessary components for doing an analysis. As faculty members of the College of Business and Management meet to discuss the results of these assessment measures, strategies for developing proficient writing skills will be a topic for the whole body of the faculty during Assessment Week. At a minimum, students will be recommended to make use of Grammarly and the Writing Lab.

3. ISLO 7b – Entrepreneurial Management: There are six line items in the rubric for MBA 653. The target was met in three of the six; however, not met for: “Specify the target customer demographics, price, place, promotion, advertising and distribution channels for the proposed business opportunity.” (66%), Identify resources, physical facilities, and logistics for the execution of the proposed business model.” (55%), and “Analyze both the initial and ongoing financing and financial management of the proposed business.” (33%). Entrepreneurship faculty should develop additional lecture time for concepts in marketing, operations, and financial management, as it relates to this project. Faculty should also develop a case study for each of the three


topics. These case studies would be discussed by the class as a whole.

4. ISLO 7c – Financial Valuation and Investment Management: There are six line items in the rubric for MBA 649. The target was met in four of the six; however, not met for: “Demonstrate economic environmental and industrial analysis for the proposed company.” (75%), and “Demonstrate professional business writing and communication skills.” (75%). The faculty who teach this course should develop a case study for the students to discuss economic and industry analysis when doing a company analysis. As faculty members of the College of Business and Management meet to discuss the results of these assessment measures, strategies for developing proficient writing skills will be a topic for the whole body of the faculty during Assessment Week. At a minimum, students will be recommended to make use of Grammarly and the Writing Lab.

5. ISLO 7f – International Business Management: There are eight line items in the rubric for MBA 665. The target was met in four of the eight; however, not met for: “For your proposed business, project the present value of return on investment.” (56%), “For your proposed business, implement international means of financing and identify euro-currency, euro-credit, or euro-bond market for financing the proposed investment.” (66%), “Discuss operations including suppliers and distribution channels, and marketing of the proposed business in the foreign country.” (78%), and, “Analyze exchange rate risk exposures (transactions, economic and translation exposure) for the proposed business. Identify currency instruments to cover exchange risk exposures (currency forward contracts, futures, and options).” (65%). It appears that the faculty who teach International Financial Markets should develop materials and exercises that more fully explain discounted cash flows, financial instruments available for financing international operations, and currency exchange issues.

6. ISLO 7j – Sports Management: There are five line items in the rubric for SAM 635. The target was not met in any of the five line items; “Develop a reflective narrative that integrates and applies the fundamentals of sport business in a global context.” (78%), “Evaluate the organizational impact to the chosen sport properties, and apply conclusions to managerial decision-making in Sports Management.” (78%), “Analyze ethical issues that impact sport business decisions from economic, political, legal, and social perspectives.” (78%), “Demonstrate proficient business wring skills with well- substantiated argument and proper citation of evidence.” (66%), and “Identify key legal issues affecting the sports industry.” (78%). In all line items but the proficient writing line item, the performance was just under the target. Faculty could likely spend more time in discussing the parameters of the assignment. For the proficient writing line item, faculty members of the College of Business and Management will discuss during Assessment Week strategies for developing proficient writing skills. At a minimum, students will be recommended to make use of Grammarly and the Writing Lab.

public disclosure of student learning - lynn university · 2019-06-04 · exam, comp-xm, is...

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