queensland association of school registrars national conference september 2015
TRANSCRIPT
Queensland Association of School Registrars National ConferenceSeptember 2015
Parents
• More discerning (and demanding)• Have more choice• Considering schooling options earlier• Looking for the highest SES at the lowest cost
Number of School Waiting List Students Registered On (%)
Students Registered on a Waiting List, by Number of School Waiting Lists Students Registered on (%)
Sources of Information Accessed by Parents When Considering School Selection (% of citations)
Most Influential Information Sources Leading Parents to Seriously Consider a Particular School
Usefulness of School Visits, School Website and School Printed Information
Number of School Visited (%) Relative Importance of people to meet at a School Visit
Number of School Websites Visited (%)
Number of Schools Parents Gained Printed Information From (%)
What Parents Want 2015
Third in a series: 2014/2015; 2010/2011; 2006/2007 Trend Data - Same or Similar Responses over timeMost Important Factors:• Preparation for student to fulfil potential in later life• Good discipline• Encouragement of a responsible attitude to school work• High quality of teachers• Teaching methods/philosophy
Most Influential Sources of Information:• Family, friends and colleagues• Other parents with children at the school• (followed by school website & school open day)• School visits also important, 83% visit prior to deciding
Destination of Future Students – Parents With Children Under School-age (%)
Continuing Students – Proportion of Parents Who Consider Changing Schools (%)
Parents Who Considered a School Change – Reason (%)
Word association – ‘Public Schools’ v ‘Independent/Private Schools’ ‘Expensive’ is overwhelmingly the most top of mind association with Independent/Private Schools
SOURCE : QA2. ‘Public Schools’ is a term some people use to describe those schools that are managed and funded by the State Government. What words or phrases come to mind when you think of Public Schools?
QA3. ‘Independent/Private Schools’ is a term some people use to describe schools that are not managed by governments. What words or phrases come to mind when you think of Independent Private Schools?
BASE: All respondents (QLD n=555; WA n=393)
Words/Phrases associated with Public Schools(Word Cloud)
Words/Phrases associated with Independent/Private Schools
(Word Cloud)
Statement AustraliaTotal Agreed
QueenslandTotal Agreed
Parents have a right to choose where their children go to school and have them educated according to their beliefs and values
93 95
In general I support independent or private schools 72 72
Statement Australia Total Disagree
QueenslandTotal Disagree
Independent schools should not receive any financial support from State or Federal governments 70 73
Most parents of children in independent or private schools are wealthy 67 64Government schools promote the common good, tolerance and respect for difference whereas private schools fragment society and encourage discrimination
71 70
General Community
Non-independent parents
Indepdendent parents
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
18%
11%
55%
22%
20%
26%
41%
47%
16%
10%
10%
2%
9%
12%
2%
Strongly Agree Somewhat Agree Neither Agree or Disagree Somewhat Disagree Strongley Disagree
It is better for the Community that there are Independent Schools
Agreement ratings Those with household incomes greater than $100K are more likely than others to agree the reputation of Independent schools is stronger than IPS and that, if they could, they would still send their child to an independent school
<$70,000 $70 - $100,000 $100,000+
Independent Public Schools are basically the same as other government schools 5.86 5.96 5.42
Greater independence makes Independent Public Schools an attractive option 6.47 6.36 5.90
The teachers at Independent Public Schools are/will be as good as private schools 6.90 6.31 6.14I am more likely to send my child to an Independent Public School than an Independent/Private School 6.38 6.11 5.06
Independent/Private schools will still be a better option for my child than an Independent Public School 5.12 5.36 5.91
Independent/Private Schools will always offer higher quality education than Independent Public Schools 5.68 5.63 5.88
The cost of Independent/Private School education makes Independent Public Schools a real option 7.01 6.79 6.45
I expect greater student discipline from an Independent Public School than other government schools 6.40 6.13 6.30
All public schools will eventually become Independent Public Schools 5.81 5.70 5.04Eventually there will be a push to charge parents to send their children to Independent Public Schools 6.44 6.82 6.32
There are other benefits offered by Independent/Private schools that make them a better option than Independent Public Schools 5.92 5.82 6.22
The reputation of Independent/Private Schools is stronger than Independent Public Schools 6.58 6.94 7.12
If I could, I would still send my child to an Independent/Private school 5.47 5.71 6.66
SOURCE : QA8. Below are a number of statements that some people have made about Independent Public Schools. Please read each statement and rate how strongly you agree or disagree [SCALE OF 0 (DISAGREE STRONGLY) TO 10 (AGREE STRONGLY)].BASE: QLD respondents (<$70,000 n=230; $70 - $100,000 n=127; $100,000+ n=198)
Agreement with Statements amongst Queensland Parents by Household Income (Mean Rating)
Clear Impression on What Differentiates an Independent School
• Autonomous • High standard of
education & teaching • Academic performance • Disciplined environment • Quality facilities • Good reputation • Offering opportunities
Continue to support these key
differentiating factors, through your marketing
and communication
activities to counter interest in
the IPS offer.
Primary School Selection Drivers (Prompted)
4 Most Important Drivers • Education Quality • Teacher Quality • School Values • Disciplined environment
Independent primary schools should
consistently communicate their
strengths in education and teacher quality as well as the values that underpin their school and disciplined nature of the environment to drive consideration of
their offer.
Factors considered when selecting a primary school – Unprompted
Convenience of location/Proximity to home were the main reasons provided for primary school selection
SOURCE : QP5. For what reason or reasons did you decide to send your child to that primary school?BASE: Those who have a child enrolled in primary school (QLD n=298; WA n=229)
Factors considered when selecting a primary school - unprompted (%)Convenience of school location / location / ac-
cessibleProximity to home
School's good reputationEducation quality / excellent school / best school
in the area / good rankingFamily member/friends attend
Affordability
Small class sizes
Religious foundation
Academic benefits / performance
Teacher quality
Education/ facilities / resources
Highly recommended
Personal family connection
Other
28
25
18
16
12
9
8
6
6
5
4
4
4
45
38
14
10
11
8
9
2
7
5
3
3
2
4
41
WAQld
Secondary School Selection Drivers(Prompted)
4 Most Important Drivers • Education Quality • Teacher Quality • Academic Benefits
Performance • Disciplined environment
Independent secondary schools should
consistently communicate their
strengths in education and teacher quality as well as the academic benefits enrolment at
the school offers and the disciplined nature of the
environment to drive consideration of their
offer.
Factors considered when selecting a secondary school - UnpromptedWhile convenience remains important in selecting a secondary school, academic benefits and the school’s reputation appear to increase in relevance
SOURCE : QS5. For what reason or reasons did you decide to send your child to that secondary school?BASE: Those who have a child enrolled in secondary school (QLD n=255; WA n=172)
Factors considered when selecting a secondary school - unprompted (%)
Convenience of school location
Academic benefits/performance
School's reputation
Affordability
Education quality
Proximity to home
Other sibling/family member attends
Disciplined environment
Class sizes
Education facilities
Sporting facilities/programs
Teacher quality
Student focus
Personal family connection to you/partner
School values
Religious association
18
17
17
13
1111
9
5
5
4
4
3
2
22
2
1715
148
11
98
5
1
4
3
51
4
2
9
WAQld
2004-2005 2005-2006 2006-2007 2007-2008 2008-2009 2009-2010 2010-2011 2011-2012 2012-2013 2013-2014
-0.5%
0.0%
0.5%
1.0%
1.5%
2.0%
2.5%
3.0%
3.5%
4.0%
3.1%
2.8%
3.7%3.5%
2.2%
1.6%
1.9% 1.8%
2.1%
1.7%
1.0% 1.0%
1.7%
0.8%
1.1%1.3%
1.5%1.7% 1.7%
1.2%
-0.2%
0.1%
0.9%
-0.2%
0.4% 0.4%0.6%
1.1%
1.5%1.4%
Independent Catholic Government
Full-time enrolment growth by sector 2004 - 2014
NSW
VIC
QLD
SA
WA
TAS
NT
ACT
Australia
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
12.9%
14.4%
14.9%
17.8%
16.3%
11.5%
15.3%
14.3%
14.4%
21.8%
22.8%
18.5%
18.6%
17.7%
18.6%
12.4%
27.9%
20.6%
65.3%
62.8%
66.7%
63.5%
66.0%
69.9%
72.3%
57.7%
65.0%
Independent Catholic Government
Share of full-time enrolments at all levels by sector and state 2014
NSW
VIC
QLD
SA
WA
TAS
NT
ACT
Australia
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
10.8%
10.6%
12.4%
16.4%
13.4%
9.5%
10.9%
12.5%
11.8%
19.7%
21.9%
17.5%
17.7%
16.3%
17.4%
11.7%
26.6%
19.1%
69.5%
67.5%
70.1%
65.9%
70.2%
73.1%
77.4%
61.0%
69.0%
Independent Catholic Government
Share of full-time enrolments at primary level by sector and state 2014
NSW
VIC
QLD
SA
WA
TAS
NT
ACT
Australia
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
15.6%
19.2%
19.0%
20.1%
21.7%
14.0%
21.8%
16.6%
18.1%
24.5%
24.0%
20.1%
20.2%
20.3%
20.0%
13.5%
29.5%
22.7%
59.9%
56.9%
60.9%
59.7%
58.0%
65.9%
64.7%
53.9%
59.2%
Independent Catholic Government
Share of full-time enrolments at secondary level by sector and state 2014
Queensland FTE enrolment growth by sector (1996 – 2014)
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 20140.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
8.0%
9.0%
10.0%
State Catholic Independent
2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 20230
0.5
1
1.5
2
2.5
3
3.5
Queensland Australia
Perc
enta
ge In
crea
seIndependent Sector Enrolment Projections
Queensland Independent Sector – Full Time Enrolments February 2015
First year of secondary intake in 2015 – 10,473
This is the lowest first year of secondary intake in the period 2010 to 2015
Year Prep Y1 Y2 Y3 Y4 Y5 Y6 Y7 Y8 Y9 Y10 Y11 Y12
2010 6,304 6,443 6,036 5,183 6,593 6,862 7,196 8,135 10,834 10,523 10,361 10,295 9,672
2011 6,690 6,480 6,504 6,254 5,482 6,894 7,453 8,212 10,839 10,774 10,382 10,426 9,857
2012 7,066 6,907 6,649 6,822 6,741 5,849 7,620 8,771 10,958 10,931 10,751 10,561 10,199
2013 7,312 7,239 7,047 6,932 7,174 7,229 6,447 8,835 11,325 10,872 10,896 10,899 10,184
2014 7,440 7,339 7,351 7,281 7,375 7,675 7,786 7,268 11,009 11,212 10,807 11,029 10,554
2015 7,550 7,311 7,376 7,487 7,665 7,843 8,055 10,473 8,463 10,806 11,103 11,045 10,645
Total FTE – 117,296
2011 2012 2013 2014 20150
0.5
1
1.5
2
2.5
3
Government Catholic Independent
Transfer of Year 7
to Secondar
y
Percentage Change in Enrolments Queensland Schools by Sector
-3.0%
-2.0%
-1.0%
0.0%
1.0%
2.0%
3.0%P-12 Market share Change, 2010-15
Catholic Independent State
-4.0%
-3.0%
-2.0%
-1.0%
0.0%
1.0%
2.0%
3.0%
4.0%Prep Market share Change, 2010-15
Catholic Independent State
-6.0%
-4.0%
-2.0%
0.0%
2.0%
4.0%
6.0%Year 8/7 Market share Change, 2010-15
Catholic Independent State
FFPOS – Australian Schools
Overseas Student Enrolments, 2010-2015
Queensland Births
Baby Boom
Interstate Migration Flows
Net Overseas Migration
Long run perspective
Queensland Economic Growth
