How did I USE, DEVELOP or CHALLENGE codes and conventions of real media products?

Continued…

USE: How I followed codes conventionsDEVELOP: How we developed on codes and

conventions CHALLENGE: How we went against codes and

conventions

Ancillaries- TOWIE

The posters and advertisements for The Only Way is Essex are very structured and posed, they are all wearing lots of make-up and have their hair done making them look glamorous. Most of the poses are used to represent the character’s personality, such as Georgina’s winking pose showing she’s flirty, or Gemma’s pose suggesting she may be dumb, which fits into the dumb blonde stereotype of Essex.

The character’s almost all have different poses which shows off their individual personality. This represents the character stereotype's in the soap, this is a convention used in a lot of TV reality shows as the advertising can be focused more on the character’s other than the story lines at that time.

An example of this is in Keeping up with the Kardashian’s at the opening where the family are getting ready for a photo shoot. http://www.youtube.com/watch?v=UnJlzfZrbiQ

Kendal and Kylie are back to back showing they are close to each other, they use their hands as a gun showing their young children.

Kim is posing in the middle showing she is the most famous and wants to be centre of attention indicating she’s also vain.

Ancillaries- Well Jel

Hannah’s pose is more humorous implying she is the ‘funny’ character in the series.

Megan’s winking pose suggests her character is flirty

Ollie is winking and pointing at the camera indicating he is confident and possibly arrogant and the pose and the pink colour in the background that he’s a ladies man.

The yellow on the background of Hannah and Rowan show the cheerful and happiness of the characters

I used block bright colours for the background, different for each pictures to separate each character . The bright colours connote a party feel, relating to Well Jel as it’s supposed to be a party and upbeat type reality show

The title ‘Well Jel’ lets the audience know what the soap is called, and what day and time they can catch the show. I used this Serif font as I felt it matched the glamorous feel to Well Jel.

The ITV logo shows what channel audiences can watch the soap on and shows off the brand identity. to have it next to the other text is a convention for soap posters and title cards.

Well JelTOWIE’sThese posters are very similar, as we chose to use

this TOWIE poster to imitate as we thought it would be the easiest and most effective poster to create.

We also liked this idea from TOWIE of the characters sitting on the fancy sofa, however we

didn’t think we could do this as effective and because of expenses.

Fabulous Glamorous

We chose the title Glamorous as we thought that it would match the glamour of our soap. The font of the Masthead is also similar to Fabulous, and is sophisticated.

We used the pull-out quote as it’s a convention for the main feature, as he’s a ladies man we chose for him to ‘say’ this.

Some of my blog posts also help answer this questionhttp://rowankirbya2media.blogspot.co.uk/2012/11/ancillary-planning_23.html