HOW DID YOU ATTRACT/ ADDRESS

YOUR AUDIENCE?

To attract my young female target audience, I employed a number of

techniques from my research. Initially when researching a suitable

typeface for my masthead I looked at serif fonts, this is because they

are normally associated with femininity, I initially thought this

would draw my target audience in, however after student feedback

and experiments with different texts I concluded that a bolder font

along with a bright colour would be suitable as this just as equally

would entice my target readership.

Within my media text I employed a number of images of

females this again would attract my readership as they

would be seeing females reflected in a positive light with

their genre of particular interest. By the females in my

magazine also dressing in on trend clothing would also

lure them in. My typeface and main image working

simultaneously with my masthead would also entice my

target audience as it has a unusual look about it.

My front page main image consists of my model

positioned in front of a graffitied background, this

would attract my audience as many artists have

performed in front of such a setting in hip-hop videos,

graffiti would strongly connote hip- hop.

To bond with my audience I addressed them with colloquial terminology, this makes my media texts seem more genuine and would appeal to my audience.