Raising tourism awarenessRaising tourism awareness

Isora Enríquez O´Farrill PhDIsora Enríquez O´Farrill PhD

AimsAims

The lesson reviews the language used The lesson reviews the language used forfor

dealing with responsible tourism dealing with responsible tourism awareness, andawareness, and

the language used by tour guides the language used by tour guides and clients.and clients.

KINDS OF HOLIDAYSKINDS OF HOLIDAYS

1.Self-catering 2. Safari1.Self-catering 2. Safari

3. Cruise 4. Package tour3. Cruise 4. Package tour

5. Home stay 6. Weekend break5. Home stay 6. Weekend break

7. Winter sports 8. Special interest 7. Winter sports 8. Special interest

Language focusLanguage focus

PlacePlace City center, Mountain slopesCity center, Mountain slopes

TimeTime Summer holidays, weekend breakSummer holidays, weekend break

FunctionFunction Golf course, swimming poolGolf course, swimming pool

MaterialMaterial Iron bridge, paper bagIron bridge, paper bag

Compound Words, In English we can use nouns as adjectives. Water sports , adventure holidays , caravan park , travel information center, or winter sports holiday,

Driving licenceDriving licence

City centreCity centre

UndergroundUnderground

Car parkCar park

PuncturePuncture

QueueQueue

PetrolPetrol

AMERICAN ENGLISH AMERICAN ENGLISH

Driver´s licenseDriver´s license

DowntownDowntown

SubwaySubway

Parking lotParking lot

FlatFlat

LineLine

GasGas

BRITISH ENGLISH BRITISH ENGLISH

Driving around the cityDriving around the city

Most tourists upon their arrival to their destination Most tourists upon their arrival to their destination country, usually board a coach to be transferred to country, usually board a coach to be transferred to their hotels. Tourist coaches are usually very colorful their hotels. Tourist coaches are usually very colorful and a driver and a tourist guide make the trip to the and a driver and a tourist guide make the trip to the hotel as charming as possible. hotel as charming as possible.

But traveling by coach is not the only way tourists But traveling by coach is not the only way tourists have; they can also take advantage of the taxi service have; they can also take advantage of the taxi service to move where they want to go. The communication of to move where they want to go. The communication of taxi drivers with potential clients is very important. taxi drivers with potential clients is very important.

Useful phrasesUseful phrases

I want to do a round trip to the I want to do a round trip to the Hemingway MarinaHemingway Marina

Can we take the Malecon ride?Can we take the Malecon ride?

I want to do a City Tour. I want to do a City Tour.

Do you charge by the hour or by the Do you charge by the hour or by the meter?meter?

What do you suggest I should see?What do you suggest I should see?

Language Focus: ALanguage Focus: Apostrophe spostrophe s

Tourist: How long does it take to Tourist: How long does it take to the airport?the airport?

Driver: Driver: An hour´s driveAn hour´s drive

Tourist: How long does it take to Tourist: How long does it take to the mountains?the mountains?

Driver: Driver: Two days´ journeyTwo days´ journey..

Language Focus: ALanguage Focus: Apostrophe spostrophe s

Tour agent: What do you want to Tour agent: What do you want to book?book?

Tourist: Tourist: A month´s holiday A month´s holiday to to CubaCuba

Tourist: How long does it take to Tourist: How long does it take to get to Central Park?get to Central Park?

Driver: Driver: Five minutes´ walk.Five minutes´ walk.

Language Focus: ALanguage Focus: Apostrophe spostrophe s

The ´s or s´can be used in The ´s or s´can be used in expressions of time with expressions of time with

numbers.numbers.

But in expressions beginning But in expressions beginning with a, the, or a possessive and with a, the, or a possessive and followed by a number, the first followed by a number, the first

noun is singular.noun is singular.

Language Focus: ALanguage Focus: Apostrophe spostrophe s

But in expressions beginning with But in expressions beginning with a, a, the, or a possessivethe, or a possessive and and followed by a followed by a

numbernumber, the first noun is singular., the first noun is singular.

- The tour includes - The tour includes aa two-day two-day expeditionexpedition to the caves. to the caves.

- - TheThe three-day journey three-day journey was boring.was boring.- - TheThe thirty-mile hike thirty-mile hike over the over the mountains was exhausting.mountains was exhausting.

Where would you suggest him/her to go?Where would you suggest him/her to go?

Viñales Havana

Santiago de Cuba Santa Clara

Trinidad

Havana

Think about this:

1. Why do people come to our country?

2. What do they do when they are here?

3. What could be the negative impact of tourism?

Can you think about any negative impact of tourism in:

Historic sites

Beaches and the coastline

Wildlife

The host's community culture

Possible negative impactsHistoric sites

Too many tourists will inevitably damage the places they visit.Beaches

They can be polluted with rubbish.Wildlife

Noise frightens wildlife and people still pick rare wild flowers or damage the woods.The host's community

Traditional way of life and cultural values become devalued if they are changed to please the tourists.

What can we do? Tick the possible initiatives

Restrict access to sites of interests.___Set up conservation areas.___Build a replica site for tourists to visit.__Raise public awareness of environmental issues.___Keep tourists only in hotels.___Keep local culture without any change to favor tourists.___

What can we do? Tick the possible measures

Restrict access to sites of interests. √Set up conservation areas. √Build a replica site for tourists to visit.__Raise public awareness of environmental issues. √Keep tourists only in hotels.___Keep local culture without any change to favor tourists. √

What do tourists do in a new city ?

-They will go on a city tour.- They will do sightseeing.-Visit historical sites.

historical: vs historic:pertaining to history

famous in history, significant

- Tourists visit different historical sites

-The Cuban Revolution is a historic event.

CompleteComplete the talk with words from the the talk with words from the list list ..

- good morning - morning- good morning - morning- late - early late - early - begin - beautiful begin - beautiful - stop this morning - uglystop this morning - ugly- guide book - say guide book - say - wonder - mapwonder - map- there - is there - is

CompleteComplete the talkthe talk..Ted: Ted: Wait for me, wait , wait for me, wait Wait for me, wait , wait for me, wait

for me. for me.

Hi. Good_______. Isn't it a ______ day? Hi. Good_______. Isn't it a ______ day?

Sorry I'm ______, everyone. I couldn't Sorry I'm ______, everyone. I couldn't

find my _________.find my _________.

Driver: Driver: Well, now that we're ______ here, Well, now that we're ______ here, we can _______. Our first _____ _____ we can _______. Our first _____ _____ _____ will be Stanley Park. Stanley Park _____ will be Stanley Park. Stanley Park is _______ of the most______ places in is _______ of the most______ places in Vancouver…Vancouver…

CompleteComplete the talkthe talk..

Ted: Ted: Sorry. Did you___ Stanley Park? Sorry. Did you___ Stanley Park?

I ______ where Stanley Park ___ . _____ I ______ where Stanley Park ___ . _____

must be a _____ in here somewhere.must be a _____ in here somewhere.

This is the talkThis is the talk..Ted: Wait for me, wait , wait for me, wait Ted: Wait for me, wait , wait for me, wait

for me. for me.

Hi. Good Hi. Good morningmorning. Isn't it a . Isn't it a beautifulbeautiful day? day?

Sorry I'm Sorry I'm latelate, everyone. I couldn't , everyone. I couldn't

find my find my guide bookguide book..

Driver: Well, now that we're Driver: Well, now that we're allall here, we here, we

can can beginbegin. Our first . Our first stop this morning stop this morning will will be Stanley Park. Stanley park is be Stanley Park. Stanley park is oneone of of the most the most beautifulbeautiful places in Vancouver… places in Vancouver…

This is the talkThis is the talk..

Ted: Sorry. Did you Ted: Sorry. Did you saysay Stanley Park? Stanley Park?

I I wonderwonder where Stanley Park where Stanley Park isis. . There There

must be a must be a mapmap in somewhere. in somewhere.

Indirect questions. Asking for Indirect questions. Asking for informationinformation

Change these sentences to indirect questions Change these sentences to indirect questions

Begin with Begin with Could you tell meCould you tell me….? or ….? or Do youDo you

know…?know…?

1.1. What time does the tour end?What time does the tour end?

Could you tell me what time the tour endsCould you tell me what time the tour ends..

2.2. Where is Viñales Valley?Where is Viñales Valley?

3.3. Where do the come from?Where do the come from?

4.4. How far are we from the hotel?How far are we from the hotel?

1.1. What time does the tour end?What time does the tour end?

Could you tell me what time the tour endsCould you tell me what time the tour ends..

2.2. Where is Central Park?Where is Central Park?

Do you know where Central Park is?Do you know where Central Park is?

3. Where do the orchids come from?3. Where do the orchids come from?

Could you please tell me where the orchids Could you please tell me where the orchids from? from?

4. How far are we from the hotel?4. How far are we from the hotel?

Do you know how far we are from the hotel?Do you know how far we are from the hotel?

Brochure language: descriptive Brochure language: descriptive language and adjectiveslanguage and adjectives

- The seaside resort has The seaside resort has allall the ingredients the ingredients for for a perfect a perfect summer holiday. summer holiday.

- Its major attraction is a Its major attraction is a longlong, , widewide beach beach of of softsoft, , gentle shelving gentle shelving sands. East you sands. East you can find a can find a picturesquepicturesque view of the view of the mountains. mountains.

- With its With its marvellous marvellous beach, beach, idyllicidyllic harbour and many harbour and many magnificentmagnificent seafood seafood restaurants it the restaurants it the perfectperfect place to rest. place to rest.

Planning the brochure Planning the brochure Complete the chart about your Complete the chart about your

hometown or cityhometown or cityA BRIEF GUIDE TO

Interesting facts.

________

Buildings and landmarks__________

NAME OF CITY OR TOWN

____________

Local Foods_________

Interesting things to do__________

SAMPLE ADVERTISINGSAMPLE ADVERTISING

Sunday August 8Sunday August 8

Join us on a day trip to Hemingway MuseumJoin us on a day trip to Hemingway Museum

Scenic trip from Old Havana, to the outskirts Scenic trip from Old Havana, to the outskirts of Havana, Lunch at of Havana, Lunch at Las Terrazas Las Terrazas restaurant in Cojimar, the town of the Old restaurant in Cojimar, the town of the Old man and the Sea. See the place where the man and the Sea. See the place where the British troops invaded Havana in the 18th British troops invaded Havana in the 18th century. 26.00 CUC per pax. century. 26.00 CUC per pax.

See Eetu at reception for ticketsSee Eetu at reception for tickets

Design a poster for the tourists in which the information below is advertised. Include the description of a place.

Saturday's guided tour of the city. Make it as appealing as you can. Be sure you include the following information.Leave 9 am from hotel, return 6.30 pmCost $25 CUC per person, visit park, mountains, foothills, etc. Swim at the river/beach. Lunch included,

SummarySummary

The lesson dealt with the language The lesson dealt with the language used forused for

dealing with responsible tourism dealing with responsible tourism awareness, andawareness, and

the language used by tour guides the language used by tour guides and clients.and clients.

What comes next in the course?What comes next in the course?

Cultural issues of English Cultural issues of English speaking countriesspeaking countries

Reviewing and summarizingReviewing and summarizing

Self evaluationSelf evaluation

Closing Closing

To To meet the TV teachers meet the TV teachers

Date: Friday, May 20, 2011 Date: Friday, May 20, 2011

Time.: 3.00 pm Time.: 3.00 pm

Place: Faculty of Languages, Place: Faculty of Languages, Ciudad Escolar LibertadCiudad Escolar Libertad