reca group isko i-skool new denim codes reca …...jordan kenya madagascar ... moodboard /the images...

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since 1960 www.recagroup.com RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA GROUP I-SKOOL AWARD 2019

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Page 1: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

since 1960

www.recagroup.com

RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

Page 2: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

A detail here, an accessory there… and all the little touches that make such a difference. This is Reca Group’s philosophy in its search for the unique, the personal and the exclusive. Labels, hangtags, and packaging, whether simple or elaborate, are symbols of brand identity and association. 

Evolving accessories that take centre stage as significant details in a fashion perspective… which since its launch in 1960 have brought the company based in Carpi (Modena) growing international recognition as a leader in the semi-finished accessory sector.

Reca Group is also present in the USA, in New York, and in China and Hong Kong.

Over the years, thanks to continuous cooperation

and creative dialogue with its clients, Reca Group has established important and lasting relationships with some of the most prestigious names in the global fashion business, who put their trust in this company and its dynamic young team that has reliably shown itself capable of developing tailor-made solutions which satisfy their customers’ needs.

#Creative synergies #Monitoring Trends #Innovative Design #Design and brand harmony #Logistical Solutions #Stock management #Orders online #Cost control #Quality control #Anti-counterfeiting

reca groupLABELS HANGTAGS PACKAGING

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RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

since 1960

www.recagroup.com

Page 3: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

2since 1960

www.recagroup.com

Page 4: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

Reca GroupNew York

CUSTOMER SERVICE USA

Reca Group SpAItaly

HEAD QUARTERMANAGEMENTDESIGNPRODUCTIONLOGISTICSQUALITY CONTROLCUSTOMER SERVICE EU/USA

Reca Group LtdHong Kong

DESIGNPRODUCTIONLOGISTICSQUALITY CONTROLCUSTOMER SERVICE ASIA

offices & production facilities

AMERICASBrazilCanadaDominican Rep.El SalvadorGuatemalaHondurasMexicoNicaraguaPerùUSAEUROPEBelgiumDenmarkFranceGermanyGreeceItalyNetherlandsPortugalRomaniaRussian Fed.SpainSwedenTurkeyUK

MIDDLE EAST & AFRICAEgyptJordanKenyaMadagascarMaroccoSouth AfricaUAEINDIAN SUB-CONTINENTBangladeshIndiaPakistanSri LankaASIA & AUSTRALIAAustraliaCambogiaChinaHong KongIndonesiaJapanMalaysiaPhilippinesSingapore

mainetti.com

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RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

reca&mainettiWE ARE A GROUP WORLDWIDE

since 1960

www.recagroup.com

RECA GROUP SpAITALYEstablished 1960

RECA GROUP LtdHONG KONGEstablished 1998

RECA GROUPNEW YORKEstablished 1999

Page 5: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

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RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

DIANE VON FURSTENBERG – TOD’S – DOLCE & GABBANA – GUCCI – MARNI – ARMANI – ARMANI JEANS – EMPORIO ARMANI – SALVATORE FERRAGAMO – NEIL BARRETT – ROBERTO CAVALLI – ENERGIE MAUI AND SONS – ERMENEGILDO ZEGNA – FIORUCCI – MARIELLA BURANI – MAX MARA – SPORTMAX CODE – MOSCHINO – PRADA – FERRÈ – FERRÈ JEANS – JOHN RICHMOND – MANDARINA DUCK – ALESSANDRO DELL’ACQUA – FENDI – VALENTINO – MARLBORO CLASSIC – CHLOÉ – CHRISTIAN DIOR – HERMES – GIVENCHY – CHRISTIAN LACROIX – CHANEL – SONIA RYKIEL – ROCHAS – JOHN GALLIANO – BARBARA BUI – COP COPINE – TEMPERLEY – AQUASCUTUM – HUGO BOSS – CLOSED – BÄUMLER – FÉRAUD – MARC’O POLO – LAGERFELD – RALPH LAUREN – CLUB MONACO – MICHAEL KORS – COACH – STRENESSE – TOM FORD – JEAN PAUL GAULTIER – JPG JEANS – NAPAPIJRI – CONVERSE BY JOHN VARVATOS – EMANUEL UNGARO – A-STYLE – MAURO GRIFONI – SISSY BOY – DIRK BIKKEMBERGS – JOOP! – PINKO – IVY OXFORD – LE COQ SPORTIF – RACHEL ROY – TAKE TWO – MARINA YACHTING – SHEBEEST – HENRY COTTON’S – REPLAY – MELTIN’ POT – LACOSTE – MURPHY & NYE – GUESS – OSCAR DE LA RENTA – EDC – ESPRIT – JULIPET – ADRIANO GOLDSCHMIED – RICHARD CHAI – NYDES SPURR – SWISS ARMY – WEATHERPROOF – TUMI – ELIE TAHARI - CALVIN KLEIN – DAVINES – BALDESSARINI – ISABEL MARANT – FRANKIE MORELLO – ALLUDE – CERRUTI 1881 – SWEET YEARS – SEAL KAY – FORNARINA – SUNDEK – HOGAN – MARC O’POLO – EVEN7 – PENNY BLACK – ZU ELEMENTS – TRUSSARDI – TRUSSARDI JEANS – STONE ISLAND – AZZARO – JUST CAVALLI – ICEBERG – VIVIENNE WESTWOOD – SPORTALM – SERGIO TACCHINI – ALEXANDER MCQUEEN – MONCLER – PLAYBOY – JITROIS – LANVIN

reca groupCLIENTS

reca groupTRADE FAIRS EXPO POINT

RECA GROUP ITALYVia J. Watt 3/741012 Carpi MO ItaliaTelefono + 39 059 646711Fax +39 059 [email protected]

RECA GROUP HONG KONGUnit C, 6th Floor, Wui Wah Factory Building1035/1037 Yee Kuk West Street,Lai Chi Kok, Hong KongPhone +852 2866 6651Fax +852 2861 [email protected]

RECA GROUP NEW YORKNew York, USAPhone +1 212 229 [email protected]

BLOSSOMParis, FRANCE

THE LONDON TEXTILE FAIRLondon, UK

PREMIERE VISIONNew York, USA

MUNICH FABRIC STARTMunich, GERMANY

MILANO UNICA MODA INMilano, ITALY

PREMIERE VISIONParis, FRANCE

PACKAGING PREMIEREMilano, ITALY

reca groupITALY NEW YORK HONG KONG

since 1960

www.recagroup.com

Page 6: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

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RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

RECA GROUP BRANDING /PROJECT 2019logo, label, hangtag, packaging

Cultural models are undergoing an epochal fragmentation, pulverised into a Babel of new expressive languages. New connected tribes make space for myriads of possible new versions of themselves.What does “significant” mean for you today? Take your inspiration from the most authentically imaginative sources, where new languages are germinating.Design, materials and production techniques are being constantly revolutionised. Imagine your own personal labelling collection: something that adds your own unique vision and interprets your own new language/code.

reca groupDESIGN AWARD 2019 SPECIAL PROJECT

WHAT ARE THE NEW CODES OF DIFFERENT GENERATIONS?WHAT IS YOUR NEW CODE?

We would like you to explore new tribes and new possible expressions of the self through denim. You could create an entirely new vision: the new extra-norm, the new body, the new notion of what is acceptable for you today. Take a look at how denim could help you create an entire new denim language by taking inspiration from the streets, from your culture, adding your unique vision.

i-skool denim awards NEW DENIM CODESTHEME 2019

since 1960

www.recagroup.com

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MARCH 19, 2019 DENIM SEMINAR /Reca Group’s presentation, project consulting and briefingCreative Room, Castelfranco Veneto IT

MAY 6-10, 2019 PROJECT HANDOVER /projects’ feedback ONLINE

JUNE 21, 2019 PROJECT DEADLINE /projects’ deliveryReca Group, Carpi IT

reca groupSPECIAL PROJECT DEADLINE

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RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

The project must be represented in detail via the following graphic sheets: development 1. LOGO

/logo of the brand and brief description of the concept which inspired it.info page 8

development 2. MOODBOARD

/the images which inspired the collection, inspirational brands, trendy world keys and colour palettes.info page 9

reca groupSPECIAL PROJECT DELIVERABLES

development 3. COLLECTION

/submit the definitive accessories collection (labels and hangtags) in vector format 100% scale. Note: Get inspired on the accessories typologies using page 10. Customize your accessories collection using details from your own clothes collection.info page 11

development 4. TECHNICAL

/the technical designs of the collection in 100% scale, complete with descriptions and relative explanatory images. info page 12/13

development 5. PACKAGING

/packaging designs in vector format, in 50% or 75% scale, complete with descriptions and relative explanatory images and handmade prototype. info page 14

Each sheet must be labelled with the student’s name and surname, name of the school and name of project. The dimension of the sheet should be A3, the format should be modifiable PDF with Adobe Illustrator CC and subsequent versions.

since 1960

www.recagroup.com

01 03 05

02 04

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Reca Group will award the contest winner by producing his own private accessories’ collection (labels, hangtags and packaging), within a budget of € 3˙000.

i-skool design award SPECIAL PROJECT RECA GROUP AWARD 2019

RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

since 1960

www.recagroup.com

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Che Un is a branch denim collection of brand MianChen Wang.

Che Un explores the purity of humanity and costumes, it is about the retrospection of everything. From the first denim trousers made by Levi’s, till now, denim pieces existing in all designers’ collections, people developed many creative outcome in denim industry, but now, maybe the time to explore more about its originality.

MianChen Wang is a brand based in New York City. It’s designer always uses the combination of modernity with roughness; industrial quality with natural texture; and masculine style whith femininity in her work.

This genderless collection clearly expresses the purpose of MianChen Wang, which is to provide its customers more possibilities of wearable clothes.

The designer believes that making clothes is to create a new world from her point of view and people will gain more freedom in this world.

RECA GROUP /SPECIAL PROJECT CHE UN | MIAN CHEN WANGDENIMWEAR

since 1960

www.recagroup.com

01developmentLOGO

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BRIGHT WHITE 11-0601 TCX | CORNSILK 13-0932 TCX | BLACK 6C | RED 7621U | BLUE PRINT 19-3939 TPX

RECA GROUP /SPECIAL PROJECT CHE UN | MIAN CHEN WANGDENIMWEAR

9since 1960

www.recagroup.com

INSPIRATIONAL BRANDSEDWIN, NUDIE JEANS, ALL SAINTS

KEYWORDS#NATURAL #TEXTURE #COMBINATION OF MODERNITY WITH ROUGHNESS #MASCULINE STYLE WITH FEMINILITYIN HER WORK #NOGENDER #INDUSTRIAL #QUALITY

COLOUR PALETTEBRIGHT WHITE 11-0601 TCX CORNSILK 13-0932 TCX BLACK 6C RED 7621U BLUE PRINT 19-3939 TPX

02developmentMOODBOARD

Page 11: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

RECA GROUPISKO I-SKOOL NEW DENIM CODESRECA GROUP I-SKOOL AWARD 2019

10since 1960

www.recagroup.com

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RECA GROUP /SPECIAL PROJECT CHE UN | MIAN CHEN WANGDENIMWEAR

since 1960

www.recagroup.com

03developmentCOLLECTION

100% scale

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RECA GROUP /SPECIAL PROJECT CHE UN | MIAN CHEN WANGDENIMWEAR

since 1960

www.recagroup.com

04developmentTECHNICAL

100% scale

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RECA GROUP /SPECIAL PROJECT CHE UN | MIAN CHEN WANGDENIMWEAR

since 1960

www.recagroup.com

04developmentTECHNICAL

100% scale

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RECA GROUP /SPECIAL PROJECT CHE UN | MIAN CHEN WANGDENIMWEAR

since 1960

www.recagroup.com

05developmentPACKAGING

50%-75% scale

Page 16: RECA GROUP ISKO I-SKOOL NEW DENIM CODES RECA …...Jordan Kenya Madagascar ... MOODBOARD /the images which inspired the collection, inspirational brands, trendy world keys and colour

RECA GROUPISKO I-SKOOL DENIM AWARDS 2019DESIGN AWARD/SPECIAL PROJECTS

RECA GROUPLABELS HANGTAGS PACKAGING

RECA [email protected]

RECA GROUPHong [email protected]

RECA [email protected]

www.recagroup.com

PROJECT MANAGERPAOLO DIACCIgeneral manager

PROJECT MANAGER ASSISTANTANTONIO SALZANOadvertising and communication

DENIM CONSULTANTMARCELLO TARABINIsales area manager

info: [email protected]

since 1960

www.recagroup.com