recognition, a powerful underutilized tool for strategy execution: leveraging your existing programs...
TRANSCRIPT
Recognition, A Powerful Underutilized Tool for Strategy Execution:
Leveraging your existing programs to build corporate capabilities
Dr Carol Pletcher, President PLETCHER, INC.
Co-Founder The Global Center of Recognition
Former Cargill Innovation Officer
Business Week Magazine 2006 Innovation Champion
Welcome
List of things your CEO would like to know
Dr. Carol Pletcher, Ph.D.PLETCHER, [email protected]
1. Get out a business card.2. Find someone you don’t know.3. Introduce yourself.4. Discuss your answer to the question. 5. Write your answer on the card.
Agenda: Learning How to Do More with the Recognition You Have
Welcome and EngageObjectiveBuilding CapabilitiesThe Innovation Case Study•What do we have?•How to build more of what we need?Why This Works
ObjectiveTo show how to use the recognition program to assess, build and develop capabilities for the enterprise
Strategy is the plan; execution is the challenge
Start with the end in mind: Enabling Strategy Execution
Building Capability for Strategy Execution
Building Capability for Strategy Execution
Do you have the innovation capability to create Fruitini Squeezie?
Know Your Capabilities
Innovation Capability
Start with the most expensive ingredient to cut costs
If you want to make apple sauce, start with pears
Innovation Capability in The Plant
Innovation Capability Exists Everywhere
Submitter Sponsor
Business/Functional Unit: Business/Functional Unit:
Cargill Foods Venezuela Cargill Foods Venezuela
Name: Name:
HECTOR BERGE Juan Possenti
Phone: Phone:
xxmmddee xxccvvbb
Date: Date:
07/09/2004 07/09/2004
Geography:
Latin America
Country:
Venezuela
Do we have enough? • Let’s count
Criteria Description
What type of achievement? Innovation
What are the functional areas of focus?(Select up to three that apply. Hold down Ctrl to select multiple)
Marketing Services, Plant Ops, R&D, Sales & Marketing
Specify Other:
What are the business areas of focus?
Retail Food Service Solutions
Do we have variety?• Let’s count
Assessing Corporate CapabilitiesHow to get started• List 2-3 corporate
initiatives.• What would your CEO like
to know about these initiatives?
• What can you extract from your recognition program which is relevant to these initiatives?
Extracting additional value from the programs in place.
Do we have the capability? Team Tools and Techniques• Team Size• Project Duration• Use of Project Management
Tools• Cross BU Collaboration
Innovation Tools and Techniques
• Customer Involvement• Recognition Programs• Intellectual Property Issues• Open Innovation Approach
Team Tools and Techniques• Nominees must be core contributors defined
as team members who provided a significant contribution to the development and deployment of the achievement. Include yourself if you are part of the core team.
Nominee Title Location Role and Contribution Email
Arias, Freddy MOBILE-Gte. Administrativo
Caracas, Venezuela
Plant Manager, Product Development
Arias_Freddy_O/[email protected]
Berge, Hector Gerente De Marca
Caracas, Venezuela
Marketing, Product Manager
Berge_Hector/[email protected]
Cerrada, Desiree Pasante
Caracas, Venezuela
Marketing; Product Development
Cerrada_Desiree/[email protected]
Garcia, Carlos Gerente
Caracas, Venezuela
Sales Manager. Idea Proposer
Garcia_Carlos_X/[email protected]
Nieves, Milva Asistente Marcas
Parque Cristal
Idea Creator / Marketing
Nieves_Milva/[email protected]
Rojas, Lidia MOBILE-Asit. Administrativo
Caracas, Venezuela
R&D, Product Development
Rojas_Lidia_X/[email protected]
Rujano, Lenin Gerente De Operaciones PDS
Caracas, Venezuela
PDS, Raw Material Procurement
Rujano_Lenin/[email protected]
Trivino, Cesar MOBILE-Jefe Laboratorio
Caracas, Venezuela
R&D, Product Development
Trivino_Cesar/[email protected]
Do we have the capability? Team Tools and Techniques• Team Size• Project Duration• Use of Project Management
Tools• Cross BU Collaboration
Innovation Tools and Techniques
• Customer Involvement• Recognition Programs• Intellectual Property Issues• Open Innovation Approach
Assessing a corporate capability
The Submission Inventory• Snapshot of the best• Documents the current state• Reflects what people believe are the priorities• Portfolio of the future
What kind of Innovation do we have?Achievement Title: Arepas de Trigo Andinas: An Innovative Product for the
Venezuelan Fast Moving Consumer Market
Describe the key achievement in one or two sentences
Arepas de Trigo Andinas (AA) is regularly consumed at the western region of Venezuela. However it is widely known nationwide. The traditional way in order to prepare AA is through a recipe. Cargill Foods Venezuela (CDV) has developed an innovative formula wich allows to prepare AA just pouring water. The product is mainly based on flour. Cargill produces the mix, which is delivered to a copacker for packaging and distributed nationwide. There is not such a product in the Veneazuelan market
Application Status: Complete
What kind of innovation do we have?
Submission Portfolio, Assessing a Corporate Capability
Low High
Business Performance
Novelty
High
Low
Note: Source:
Types of Innovation
Dependable ROIWork
O O OO
Game ChangingWork O
Day-to-Day Work
O
O
Clever Work
OO O OO O OOOOOO O OOOOOOOO O O OO O O OO
Building Corporate Capabilities How to get started• Assess the effort • Revamp the criteria• Showcase the best
examples• Create training • Link recognition
efforts to strategy execution
•
Recognition is a powerful underutilized tool
Do you have the innovation capability to create Fruitini Squeezie?
