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Recruitment and Retention Ideas & Strategies for 2020-21 Marcia Neel AMRO After Hours June 9, 2020 1

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Page 1: Recruitment and Retention Ideas & Strategies for 2020-21 · 2020-06-09 · and other details of preparing to make an initial sound. Ideas for Instrument “Choosing” in place of

Recruitment and Retention

Ideas & Strategies for

2020-21

Marcia NeelAMRO After Hours

June 9, 20201

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Change the ‘How’ Not the ‘What’

(Bob Morrison)

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1. Challenge Current

Students to Take Ownership

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Assignment:

Create Fun Promo Videos About:a. Students’ Instruments

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Example: Euphonium

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Assignment:

Create Fun Promo Videos About:b. The Family Aspect

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Carmel (IN) Bands

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Assignment:

Create Fun Promo Videos About:c. The Signing Up Process

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Signing Day

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2. Outreach

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• Reach out to your Elementary Music Teacher to get recommendations and as much contact information as possible. (Always check with admin to ensure you are following student privacy policies).

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• Reach out to your Elementary Music Teacher to get recommendations and as much contact information as possible. (Always check with admin to ensure you are following student privacy policies)

• Reach out to potential students by sending letters and quote current band students

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• Reach out to your Elementary Music Teacher to get recommendations and as much contact information as possible. (Always check with admin to ensure you are following student privacy policies).

• Follow up by reaching out to potential students by sending letters and quote current band students

• Ask student leaders to reach out to prospective beginners by sending personal notes to promising students

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• Reach out to your Elementary Music Teacher to get recommendations and as much contact information as possible—always check with admin to ensure you are following student privacy policies

• Reach out to potential students by sending letters and quote current band students

• Ask student leaders to reach out to prospective beginners by sending personal notes to promising students

• Arrange for robocalls from student leaders, parent boosters, administration, etc.

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AMRO has professionally made student videos that focus on them demonstrating and talking about their band and/or orchestral instruments.

Place above videos on your school’s website to rev up excitement about becoming involved.

Welcome to Band!https://www.youtube.com/watch?v=6VuXJDHcHk8&feature=youtu.be

Welcome to Orchestra!https://www.youtube.com/watch?v=6VuXJDHcHk8&feature=youtu.be

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AMRO’s Welcome to Band/Orchestra Videos

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Welcome to Band!

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https://www.youtube.com/watch?v=6VuXJDHcHk8&feature=youtu.be

Welcome to Orchestra!https://www.youtube.com/watch?v=FV-yaM0vXIg&feature=youtu.be

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3. Limit the Variety of Instruments Offered

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For most instruments, hand size, arm length, lip size, and dental structure are the key factors involved in finding the right fit. Some of this might be able to get accomplished virtually.

An online Google Hangout would be very helpful. The students could also submit photos using common items as a size reference. • A photo of a child's hand with a quarter in their palm

can help a teacher judge finger length and finger pad size.

• Yard sticks are great for arm length.

Ideas for Instrument “Choosing” in place of Instrument “Testing”

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• Smile and repose face photos are helpful for lips and teeth.

• Sing back pitches, identify high and low pitches imitate (call and response) clapped rhythms

• Match the teacher’s modeling of brass mouthpiece• Buzz high and low pitches• Use a finger to demonstrate the clarinet or flute

embouchure formation – including teeth placement, chin, etc. - proper tongue placement and other details of preparing to make an initial sound.

Ideas for Instrument “Choosing” in place of Instrument “Testing”

• Smile and repose face photos are helpful for lips and teeth.

• Sing back pitches, identify high and low pitches imitate (call and response) clapped rhythms

• Match the teacher’s modeling of brass mouthpiece• Buzz high and low pitches• Use a finger to demonstrate the clarinet or flute

embouchure formation – including teeth placement, chin, etc. - proper tongue placement and other details of preparing to make an initial sound.

Ideas for Instrument “Choosing” in place of Instrument “Testing”

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Remember:This is not a perfect

science even in the best of settings so be flexible—

students can be transitioned as needed.

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4. C.A.R.E.S. Act Funding

13.5B ESSER FundElementary & Secondary School

Emergency Relief

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C.A.R.E.S. Act Funding13.5B ESSER Funds

https://www.yamahaeducatorsuite.com/cares-act-funding

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Ask your principal about using these funds to assist in accommodating the specific requirements needed this particular year. Ideas could include:

• Individual instruments for each student• Individual mouthpieces for each student• Rental program so that each student (beginners,

at least) will have their own instrument• Appropriate cleaning and sanitizing materials (See

specifics on posted hand-out)

C.A.R.E.S. Act Funding13.5B ESSER Funds

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5. The Proper Mind Set:

Being of Service

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Principals will welcome your ideas to help them rebuild school spirit • Lead a team-building event (drum circle?) at the

first faculty/staff meeting • Plan a welcome back pep assembly for the

students• Greet returning students with a “Welcome Back

Boulevard” lined with your drummers playing spirited cadences at the front entrance.

• Other ideas? Please share!

School Climate

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6. Additional Resources

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• First Performance National Day of Celebration--Honor Your Beginners in the 6th-7th Week of School

• A Practical Guide for Recruitment and Retention (with modifiable recruitment forms)

• Tips for Success for Music Educators of All Ages and Experience Levels

• Bridging the Gap Between Middle School & High School

• Complimentary Monthly Recruitment & Retention Reminders by signing up at: msfq.org/guide

Complimentary Recruitment & Retention Materials Available to Download from the

Music Achievement Council

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Collection of COVID-19 Reopening Resources from Music Education Professional Associations (HSBDNA, CBDNA, NFHS, NAMM Foundation, NAfME, ABA)musicedconsultants.net/recommendations

NAfME Social Emotional Pamphlet

CARES Act: DOE State Allocations Table

NAMM Foundation, NAfME, NFHS Instrument Cleaning Guidelines and Information

COVID-19 Resources

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AMRO’s Considerations for a Safe Return to the Instrumental Classroomhttps://bit.ly/AMROSafe

Arts Education is Essentialhttps://bit.ly/3cPpGsG

Online Teaching Resources from Yamaha Corporationwww.yamahaeducatorsuite.com

Recruitment and Retention: Be Part of the Music

Additional Resources

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Your Enthusiasm is What Matters!

Example: Roma Bands35

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Roma Bands

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Thank You!

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