Marketing Proposal

RED SONATA FIESTA20 16tonanae of ?irro

14TH-16TH JULY 201 6UNIVERSITI TEKNOLOGI PETRONAS

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"RED" is the ouspicious symbol of Chinese culture in which it is ossociotedwith spring, good fortune, success, possion, pride & honour.

"SONATA" originolly meons o form of music work with three movements.This event will kick off with on in-compus culturol week in the form ofsonoto, consisting of culturol expo, culturol gomes ond octivities, ondculturol concert night os finole, hence bringing in the whole concept of o"SONAIA" event mosterpiece.

"FIESTA" meons celebrotion where this event oim to celebrote theimportonce of culture & trodition, thus enhoncing the interest ondinvolvement of oll towords culturol ond orchestrol performonces.

- Chlnese Orcheslro Competltlon

- Bond Orcheslro Compelition

- Chlnese Culluro! Week & Exhibitlon

- Culturol Performonce & Concerl Night

- Huqin Solo Compelitlon ond Donce Competltlon

- To creote o conducive environment for youths ond students to interoct, to sociolize ondto build their personol ottributes ond interests towords Chinese culture.

- To encouroge ond to promote o heolthy competitive spirit omong Chinese orchestroenthusiosts ond musicions.

- To develop ond to nurture interest of youngsters towords troditionol Chinese musicol ort.

- To serve os o plotform for Chinese orchestro enthusiost to showcose their tolents, skillsond experiences.

- To enoble o better understonding of our culturol diversity in Moloysio to the community.

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ffil5lE_:g9!4!SlS.lB_r!!1119:P.iIt is o community service done by RSF in colloborotion with UTPCO. Forthis CSR, we hove poid o visit to on old folk's home in Ipoh, nomelyRumoh Sejohtero Jelopong to spend some time ond to interoct withthe elderly. The objective of this CSR wos to creote oworeness omongthe students obout the importonce of LOVE, CARING & RESPECTtowords elderly os it is o beoutiful culture thot should be kept byeveryone.

Coming to the 7th instolment of Red Sonoto Fiesto, we ore witnessing theinougurol of two new pre-event for the upcoming RSF. The first one wouldbe Colligrophy Competition (RSFCC), in which colligrophy is known os oneof the moin chores ond pillors of Chinese troditionol culture. Withestimoted porticiponts of 400 students from both primory ond secondoryschool students oround Ipoh ond Kinto Utoro, Perok, we hope thot with thiswe con cultivote the sense of importonce of Chinese culture.

The second pre-event would be 24 Festive Drums Competition (-+Et+fftt#) with estimoted porticipotion of l0 or more teoms from voriousorgonizotions ond schools. We oim to provide o better ond brooderplotform for the hoppening of such occosion so thot the porticiponts willhove more exposure to the public. This competition will be held in UTP, ourcompus, therefore students from vorious roces ond bockgrounds conexpose themselves towords 24 Festive Drums performonce in whichhelping to promote Chinese culture to the public.

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We request for your kind sponsorship in the form of odvertisementplocement or monetory ossistonce to moke our event o success. Youreornest support con be chonnelled through:

1. Stondord Sponsorship Pockoges

2. Meol Sponsorship Pockoges

3. Golo Dinner Sponsorship Pockoges

4. Food ond Beveroge Sponsorship Pockoges

5. Adverlising Opportunity

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Breoldosl 150 OC + 2000 P 150 OC + 2000 P 150 OC + 2000 P

Lunch 150 OC + 2000 P 150 OC + 2000 P 150 OC + 2000 P

Teo Breok 150 0c 150 0c 150 0cDinner 150 OC + 2000 P 150 OC + 2000 P 150 OC + 2000 P

OC=Orgonising Commillees I P=Porliciponls

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Tentotive Dote: 17lh July 2016 (SUNDAY)

Venue : Bollroom of Officiol Porlnered Holel

Expected Number of Attendees:2OO (Dinner)

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Slotus of Sponsorshlp MoinSponsor

ExhibitionSponsor

Co-Sponsor Sponsor Sponsor

Exhibition booth I / I

Adverllsemenl lnProgrom Book

2 pogesfull with colour

I pogefull with colour

'I poge full withblock ond white

l/2 poge full withblock ond white

l/4 poge full withblock ond white

Compony Profileln Progrom Book I I

Bonner I I I I

Posler I / I I

Monlogeof Ust of Sponsors I I I I I

Promotlon on otficiolFqcebook poge I I I I I

CompllmenloryIlckets

't0 I 6 4 2

lnviled to theopenlng ceremony I / I

Mock ChequePresentqllon I I I

Certificote ofAppreclollon I I I I I

Souvenir I I I I I

RSF '16 T-Shirt 3 2

- All pockoges will hove lhe prlvilege of the compony nome ond Iogo feolures ln RSF 2016 progromme book, bonner, bockdrop,officio! websile, poslers ond monloge.

- Moin & Execulive sponsor wi!! be inviled os officiolor for Opening ceremony or Closing ceremony for RSF 2016- Any form ol merchondise is occepled. All sponsorship benefils will be evoluoled bosed on the VAIUE of merchondise sponsored.

NOIE: Additionol toilored benefifs to be mutuolly ogreed upon, os reguesfed.

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Slqlus of Sponsorship Sponsor Sponsor Silver Gold Diqmond Plqlinum

Exhibition Boolh

Adverlisemenl inProgrom Book

I /4 poge full-

Block ondWhite

l/4 poge full-

Block ondWhite

I /2 poge full-

Block ondWhite

I poge full-

Block ondWhite

I poge full-

Colour2 poges full-

Colour

Compony Profile inProqrom Book

Bonner

Posler

Monloge of List ofSponsors

Promolion on officiolWebsile

Promolion on ofticiolFqqebook Poge

ComplimenloryTickets

2 4 6 o(J i0

Invilolion lo lheOpening Ceremony

Mocked ChequePreseniolion

Cerlificole ofAppreciqlion

Souvenirs

RSF'16 T-shirl 2 3

-T&C: ONE food pockel should be o minimum worlh of Rr'i 4 or obove.

NOIE: Additionol toilored benefifs to be mutuolly ogreed upon, os requesfed.

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- All pockoges will hove lhe prlvilege of the compony nome ond Iogo feolures ln RSF 2016 progromme book, bonner, bockdrop,officio! websile, poslers ond monloge.

- Moin & Execulive sponsor wi!! be inviled os officiolor for Opening ceremony or Closing ceremony for RSF 2016

NOIE: Additionol toilored benefifs to be mutuolly ogreed upon, os reguesfed.

Slotus of Sponsorship

112 poge with colour l/2 poge withblock ond white

l/4 poge withblock ond white

Compony Profilein Progrom Book

lnvited to theopening ceremony

Certificote ofAppreciolion

RSF'16 T-Shirt

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Merchondise Sponsorchip

(e.9. Minerol Woter/Conned Food/

Conned Drinks/ Dry Food/ PocketDrinks/ Pocket Snocks)

'R A 200 worlh or obove

PublicitytCompony's nome/logo entitled with'Food ond Beveroge Sponsor'will be feotured inmontoge, officiolwebsite ond Focebook Pogeof RSF 201 6

* Your compony will be given privilege to

flyers/brochures/somple producls to promole

your compony's products during the concertnight of RSF 2016

Privileges*Certificote of Appreciotion from RSF 2016

Cosh Sponsorship

'Minimum cosh sponsor of RM 200

or obove

*NOIE: Additionoltoilored benefifs fo be mutually ogreed upon, os requesfed.

Our officiol Red Sonoto Fiesto 2016 progromme booklet will be widely distributed to ollthe porticiponts, students, exhibitors, sponsors ond oudience. Therefore, it would be qgreot chonce lo promote ond increose the publicily of your compqny! Your words willbe heord by everyone in this ouspicious event. Hurry up ond grob on odvertising spocejust for your compony!

2 poges full

I poge full

RM 2000

RM 1500

RM 1000

RM 5OO

I /2 poge full

V4 poge full

RM 3000

RM 2250

RM 1500

RM 750L

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- All omounts ond benefits oforementioned in the proposol orenegotioble to better suit respective sponsors.

- All forms of publicotion moteriols, compony profile, logo ondcorporote video (if ony) should reoch us not loter thon14th June 2O16. This is to ovoid ony complicotions regording thepublicotions of the promotion moteriols.

- Any chonges prior to RSF 2016 will be informed throughottochments.

- For ony merchondlse sponsorship, kindly post to us using courierservice to:

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T FOO WEN YAO/ ETHAN KIU T

I Universiti Teknologi PETRONAS II Bondor Seri tskondor, II 32610 Tronoh, II Perok Dorul Ridzuon. ITTI Confocf No: (60t6) 37? 29681(60t6) 572 5760 IL

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For further informotion, pleose direct ony inquiries to:

FOO WEN YAOHeod of Food ond Beveroge Deporfmenf7th Red Sonofo Fiesfo - Sononce of Pine (RSF'I6)U niversiti Teknologi PETRONAS,32610 Tronoh, Perok Dorul Ridzuon.Phone: (+0 0t0) 379 2968Emoil: wenyoo I 223@hotmoil.com

KIU TOH CHINAssisfonf Heod of Food ond Beveroge Deporfmenf7th Red Sonofo Fiesfo - Sononce of Pine (RSF'I6)U niversiti Teknologi PETRONAS32610 Tronoh, Perok Dorul RidzuonPhone: (+ a 0t 61 572 5760Emoil: ethonkiu@gmoil.com

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RED SONATA FIESTA 201 6Aonantu of ?irra

UNIVERSITI TEKNOLOGI PETRONAS32610 BANDAR SERI ISKANDAR

PERAK DARUL RIDZUANMALAYSIA

www.faceboo k. co m/red so n ataf iesta