regus case study - somacomm

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CLIENT SomaComm is a Dallas-based agency that provides integrated communications services, partnering with brands to develop strategies and implement campaigns. The company supports clients in brand building, media outreach, product launches, social media, events and promotions, corporate communications and creative design. The company operates with a staff that’s dispersed from coast to coast. Since the founding of the company, president and CEO James Shackelford has seen steady growth and success as he serves clients in banking, entertainment, insurance, technology, publishing, and professional services. CHALLENGE Shackelford started SomaComm from a home office, but after three months the company was producing a healthy revenue stream, and he needed to find office space that matched its image. While Shackelford resides in Dallas, most of his clients – and his staff – aren’t based there. With team members in New York, on the West Coast, and elsewhere, Shackelford didn’t want to sign long-term office leases for his remote workers. SOLUTION SomaComm contacted Regus to set up a Virtual Office as a cost-efficient solution. The Crescent, located in Uptown Dallas, became the company’s new address. SomaComm now has a high-profile address with the additional benefits that Regus offers: a dedicated local phone number answered by Regus staff and access to monthly private office space. “The staff at the Crescent answers my calls and routes them to me no matter where I am. From a business perspective, it’s been a great tool for us. Having a premier address gives more stability to your company’s brand,” Shackelford said. Regus now provides SomaComm with its latest location on Broadway in New York. “The staff at SomaComm is dispersed throughout the country. I travel a ton, and I don’t want to waste money on office space that sits empty for days at a time. As a Virtual Office customer, I get access to just enough office space that it allows me to be productive and avoid waste.” James Shackelford President and CEO SomaComm An agency’s Virtual Office. A space without the waste. 2 Regus Virtual Offices: Dallas and New York City Fast-Growing Marketing Agency 1200 locations | 550 cities | 95 countries

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Page 1: Regus Case Study - SomaComm

CLIENT

SomaComm is a Dallas-based agency that provides integrated communications

services, partnering with brands to develop strategies and implement campaigns. The

company supports clients in brand building, media outreach, product launches, social

media, events and promotions, corporate communications and creative design.

The company operates with a staff that’s dispersed from coast to coast. Since the

founding of the company, president and CEO James Shackelford has seen steady

growth and success as he serves clients in banking, entertainment, insurance,

technology, publishing, and professional services.

CHALLENGE

Shackelford started SomaComm from a home office, but after three months the

company was producing a healthy revenue stream, and he needed to find office

space that matched its image.

While Shackelford resides in Dallas, most of his clients – and his staff – aren’t

based there.

With team members in New York, on the West Coast, and elsewhere, Shackelford didn’t

want to sign long-term office leases for his remote workers.

SOLUTION

SomaComm contacted Regus to set up a Virtual Office as a cost-efficient solution. The

Crescent, located in Uptown Dallas, became the company’s new address. SomaComm

now has a high-profile address with the additional benefits that Regus offers: a

dedicated local phone number answered by Regus staff and access to monthly private

office space.

“The staff at the Crescent answers my calls and routes them to me no matter where

I am. From a business perspective, it’s been a great tool for us. Having a premier

address gives more stability to your company’s brand,” Shackelford said.

Regus now provides SomaComm with its latest location on Broadway in New York.

“The staff at SomaComm is dispersed throughout the country. I travel a ton, and I don’t want to waste money on office space that sits empty for days at a time. As a Virtual Office customer, I get access to just enough office space that it allows me to be productive and avoid waste.”

— James Shackelford President and CEO SomaComm

An agency’s Virtual Office.A space without the waste.

2 Regus Virtual Offices: Dallas and New York City

Fast-Growing Marketing Agency

1200 locations | 550 cities | 95 countries

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Page 2: Regus Case Study - SomaComm

Regus workplace solutions is dedicated to helping global organizations realize the

full potential offered by alternative working models. In short, we help enable radical

transformations in the way organizations do business.

With a global network spanning 550 cities and over 95 countries, we are the world’s

largest provider of innovative workplace solutions. And by tailoring these solutions

to our customers’ needs, we enable them to grow revenues, reduce costs, increase

profitability, become more agile, and provide great working environments for their

people.

The world of business is changing, and so are the ways businesses work. Organizations

are under pressure to do more than improve efficiency — they must increase

productivity with fewer resources.

With Regus you can...

This is why most Fortune 500 and FTSE 500 businesses are Regus customers.

• Reduce infrastructure costs up to 60% and remove leases from your balance sheet

• Establish an instant presence in new markets

• Empower your people, reduce their commutes, and increase their productivity

• Provide globally consistent standards for your distributed workforce

• Create great working environments for your people to collaborate and work

more effectively

• Enable professional mobile working practices, wherever your people are

With a global network spanning 550 cities and over 95 countries, we are the world’s largest provider of flexible workspace.

1200 locations | 550 cities | 95 countries