Remix Work

Pre-production for video Show for boosting Australian Open Tennis Championships 2010

Mclean Remixing Studio

Introduction to our studio

We are an independent remixing studio We produce remix/remixable works for

boosting major events, advertising products, business companies and cities.

Remix motto:

repurposing the media, creating new world

Our team and customers

Our team: remixer remixer remixer remixer Customers: governments, business

companies, charities, TV stations etc. Remixable Idea is what distinguishes us from

other studios

Synopsis of the Project

What it is:

It is a video show for Australian Open Tennis Championships 2010. By boosting this video, we promote the fame of our studio as well as our investors.

Audience and platforms

Target Audience: the general public in Australia and every tennis fans all around the world

Platforms: TV Stations, internet and DVDs

Expectation

Win-Win program—Elevating the fame of both my investors and Mclean studio world-widely

Stakeholders

Mclean Studio Potential investors Organising Committee of Australian Open TV Stations, mainly the official TV station

who has the broadcast right General public

Theme:

Compete for glory in tennis arena instead of wars

Storyline:

In a chronicle sequence, compare and contrast of wars and tennis matches, warriors and tennis players, battlefield and tennis arena, weapons and tennis rackets. We will describe the development of war—from ancient war to modern war, and at last, to a tennis match…using mash-ups of images as well as video clips.

Brothers?

Remix Idea

From ancient times, the weapons used in the war are sword, axe, morning star, club, mere, mace etc.

In contemporary wars, the weapons are guns, pistols, rifles atomic bomb and so on

On the tennis arena, the “weapons” are the rackets in the hands of the players

Like this:

Remix Idea

The image of weapons and rackets are similar so that they can be put together using montage or mash-ups

But the weapons kill human beings, causing huge disasters to the human world, while rackets can beat competitors and win your honor

Weapons in hand

The Meaning of Victory and Tears

Profits

Increase your popularity Unique remixable idea brightens your

company image Peace-favor image shows responsibility to

the society and world Brand capital ≠ cash

Budget

Copyrights for sources used in the work Production fee Broadcast fee Total $50,000 to $100,000

Thank you for your attention!